{{Short description|Music-entertainment television channel in the Philippines}} {{other uses|MYX (disambiguation)}} {{more citations needed|date=May 2016}} {{Use Philippine English|date=January 2023}} {{Use mdy dates|date=September 2020}} {{Infobox television channel | name = Myx | logo = MYX new logo.svg | logo_size = 200px | logo_caption = '''The Beat of our Culture''' | launch_date = {{start date and age|2000|11|20}} | owner = ABS-CBN Corporation | parent = Creative Programs | country = Philippines | picture_format = 1080i (HDTV) | language = English (main)<br>Filipino (secondary) | sister_channels = {{ubl|A2Z|ALLTV2|ANC|Cine Mo!|Cinema One|Jeepney TV|Kapamilya Channel|Knowledge Channel|Metro Channel|Myx (US)|MyxRadio|DZMM Radyo Patrol 630|DZMM TeleRadyo|The Filipino Channel|Favorite Music Radio|MOR Entertainment (online radio)}} | headquarters = ABS-CBN Broadcasting Center, Diliman, Quezon City, Metro Manila, Philippines | website = {{official URL}} | terr_serv_1 = SkyCable <small>Metro Manila</small> | terr_chan_1 = Channel 23 | terr_serv_2 = SkyTV <small>Metro Manila</small> | terr_chan_2 = Channel 205 | terr_serv_3 = Cignal TV <small>Nationwide</small> | terr_chan_3 = Channel 150 | terr_serv_4 = SatLite <small>Nationwide</small> | terr_chan_4 = Channel 111 | terr_serv_5 = G Sat <small>Nationwide</small> | terr_chan_5 = Channel 22 | online_serv_1 = iWant | online_chan_1 = [https://tfc.tv/live/details/217554/myx Watch live] }}
'''Myx''' ({{IPAc-en|ˈ|m|ɪ|k|s}}, stylized as '''MYX''' or '''myx''' and pronounced as ''mix'') is a Filipino pay television channel based in Quezon City and owned by Creative Programs, a subsidiary of ABS-CBN Corporation. The channel is targeted to youth audience with music video as its primary content.
It was introduced as a programming block on free-to air television through the now-defunct television network Studio 23 in 2000, airing in morning, afternoon and late evening time slots.<ref name="pstar">{{cite web |first=Eagle |last=Mondela |title=More surprises soon from MYX |url=https://www.philstar.com/entertainment/2001/03/30/94263/more-surprises-soon-myx/ |date=March 30, 2001 |website=Philstar.com |access-date=May 18, 2026}}</ref> A standalone 24-hour pay channel was introduced in 2002, and an international version of the channel was created in 2007.<ref name="myxtv">{{cite web |first=Jazz |last=Tangcay |title=Content Brand Myx Gets a Relaunch from Filipino Media Giant ABS-CBN (EXCLUSIVE) |url=https://variety.com/2020/digital/asia/abs-cbn-myx-relaunch-1234823684/ |date=November 5, 2020 |website=Variety |access-date=May 18, 2026}}</ref> Myx is notable for showing lyrics on music videos which was adapted from karaoke, a popular pastime in Asia.<ref name="vidok">{{cite web |first=Mario |last=Hernando |title=MYX an acronym or derived from the word 'mix'? |url=https://www.philstar.com/entertainment/2010/12/13/638384/myx-acronym-or-derived-word-mix/ |date=December 13, 2010 |website=Philstar.com |access-date=May 19, 2026}}</ref> Since 2006, Myx has given the annual Myx Music Awards to the most influential personalities in the Philippine music industry.
==History== left|thumb|100px|Logo used from 2002 to 2021.
Myx began airing as a programming block on ABS-CBN's sister television network, Studio 23 (later S+A from 2014 to 2020 and now Aliw Channel 23) on November 20, 2000. A Philippine Daily Inquirer feature published in December 2000 indicated that Myx would officially launch on January 1, 2001 at 1:00 a.m.<ref name="launch">{{cite news |title=Get ready to 'MYX' on Jan. 1 |newspaper=Philippine Daily Inquirer |page=71 |url=https://books.google.com/books?id=xoc1AAAAIBAJ |date=December 20, 2000 |access-date=May 24, 2026 }}</ref> It was intended to be the replacement of MTV Philippines. It aired on Studio 23 before primetime and after primetime hours.<ref name="pstar" /> During that time, Myx featured the widest variety of music from different genres such as pop, rock, urban, world and ethnic, and dance.<ref name="launch" /><ref name="vidok" />
In June 2002, ABS-CBN merged Myx on Channel 23 with the then-top-rated music cable channel, VID-OK. The Myx name was retained, but with VID-OK's style of playing music videos with lyrics.<ref name="vidok" />
In June 2009, Myx, along with Lifestyle Network underwent a change of image.<ref>{{cite web |title=MYX and Lifestyle Network rebrand |url=https://www.adobomagazine.com/philippine-news/myx-and-lifestyle-network-rebrand/ |date=September 8, 2009 |website=Adobo Magazine |access-date=May 19, 2026}}</ref>
On January 16, 2014, Myx stopped airing on Studio 23 when the channel was renamed to ABS-CBN Sports and Action (S+A).<ref>{{cite web |title=ABS-CBN reboots Studio 23 into sports channel |url=https://www.marketing-interactive.com/abs-cbn-reboots-studio-23-sports-channel |date=January 17, 2014 |website=Marketing-Interactive |access-date=May 18, 2026}}</ref> In 2018, Myx was added to the ABS-CBN TV Plus digital terrestrial platform on channel 12.<ref>{{cite web |title=MYX, Asianovela, O Shopping, Jeepney TV aariba na sa TVPlus |url=https://bandera.inquirer.net/191934/myx-asianovela-o-shopping-jeepney-tv-aariba-na-sa-tvplus |date=August 1, 2018 |website=Inquirer Bandera |access-date=May 18, 2026}}</ref> It was later removed in 2020 due to the shutdown of ABS-CBN TV Plus, when the company's broadcasting franchise expired without renewal.<ref>{{cite web |title=NTC orders ABS-CBN to stop broadcasting |url=https://www.abs-cbn.com/news/05/05/20/ntc-orders-abs-cbn-to-stop-broadcasting |date=May 5, 2020 |website=ABS-CBN News |access-date=May 19, 2026}}</ref>
In June 2021, Myx in the Philippines and its international version adopted a common logo, introduced internationally the year before, and merged their digital assets.
In July 2021, Cignal TV owned by MediaQuest Holdings partnered with ABS-CBN Corporation to add Myx and its sister channel Cinema One to Cignal's channel line-up as a free trial and later as "add-ons" for lower plans.<ref>{{cite web|title=Cinema One, MYX to reach more viewers via Cignal|url=https://www.abs-cbn.com/entertainment/07/01/21/cinema-one-myx-to-reach-more-viewers-via-cignal|website=ABS-CBN News|date=July 1, 2021 |access-date=July 1, 2021}}</ref>
On September 1, 2025, the channel migrated to the 16:9 anamorphic widescreen format. The change allowed for a widescreen presentation, optimizing the viewing experience for viewers with compatible widescreen televisions.
==VJs and hosts== {{main|List of Myx video jockeys}} Myx has produced some of the most popular VJs in the country, including Lourd de Veyra, Luis Manzano, Geoff Eigenmann, Heart Evangelista, Nikki Gil, Bernard Palanca, and Iya Villania. Since 2007, Myx has produced the annual Myx VJ Search with the aim of searching the country's best VJs; the finalists will be given the chance to be a VJ on Myx. Myx currently has six VJs—Kring Prologo, Jarren Garcia, Robbie Jaworski, Ameera Almamari, Ella Regudo and Ozzie Llige; the channel previously had more, but after losing the broadcast franchise, the other VJs were laid off as part of corporate retrenchment at ABS-CBN.<ref>{{cite web|url=https://www.abs-cbn.com/videos/tv-patrol-robi-domingo-at-edward-barber-kabilang-sa-myx-vjs-na-natanggal-dahil-sa-retrenchment-289403|title=Robi, Edward, Anton, and Dani ends stint as MYX VJs due to the ABS-CBN retrenchment of employees|website=ABS-CBN Entertainment|date=September 2, 2020}}</ref>
==Programming== <!--Don't add a list unless it is an original program WITH AN ARTICLE that is NOTABLE--> Myx programming consists primarily of themed blocks of music videos and music chart shows, as well as concerts, events, and live performances. In addition, the station airs several additional programs, among them the talk show ''I Feel U'', hosted by Toni Gonzaga,<ref>{{cite web|url=https://myx.abs-cbn.com/features/23979/i-feel-u-on-myx|archive-url=https://web.archive.org/web/20201028182347/https://myx.abs-cbn.com/features/23979/i-feel-u-on-myx|url-status=dead|archive-date=October 28, 2020|title=I Feel U on MYX|website=MYXPH|date=August 29, 2020}}</ref> and the talk show ''We Rise Together'', featuring artists from the ABS-CBN-owned Rise Artists Studio.<ref>{{cite web|url=https://www.abs-cbn.com/entertainment/02/06/20/meet-the-first-batch-of-stars-under-abs-cbn-films-rise-artists-studio|title=Artists from Rise Artist Studio|website=ABS-CBN|date=August 29, 2020}}</ref> It airs on MYX every Wednesday, Thursday and Friday, 7:00am and 8:00pm.<ref>{{cite web|url=https://www.facebook.com/riseartistsstudio/photos/a.108422240728067/159858998917724 |archive-url=https://ghostarchive.org/iarchive/facebook/106897444213880/159858998917724 |archive-date=2022-02-26 |url-access=limited|title=We Rise Together on MYX|website=Facebook|date=August 29, 2020}}{{cbignore}}</ref>
Since 2022, Myx both International and Philippines feed refreshed its programming by removing the theme blocks of music videos and added more lifestyle and general entertainment shows in order to expand its selection towards the global audience (except for chart shows only available to Philippine feed).
Both Philippine and International feed of Myx Global airs only two music programs daily, ''Myx Press Play'' and ''The OPM Hour''.
From August 18, 2025, ''Myx Daily Top 10'' stopped airing as a TV show and it will continue as a segment of ''Myx Now'', but the chart show results is only available on the Myx Global website.<ref name="now">{{cite web |title=New-gen MYX VJs to lead daily backstage pass “MYX NOW,” exclusive joyride with stars, clocked out |url=https://myx.global/new-gen-myx-vjs-to-lead-daily-backstage-pass-myx-now-exclusive-joyride-with-stars-clocked-out/ |website=MYX Global |author=myx News|date=18 August 2025 |access-date=28 March 2026 |quote=Set to premiere on Monday (Sept. 1), “MYX NOW” is the newest daily backstage pass to anything music and pop culture, as the MYX VJs zero in on the latest vibe every single day. The show will feature surprise guests, fresh recommendations, and many more, including the “MYX Daily Top 10” countdown.}}</ref>
;Daily shows * ''Myx Press Play'' **features different music hits of OPM. (International feed only) **features different music genres of OPM and international artist. (Philippine feed only) * ''The OPM Hour'' (Philippine and International feed only) - features different music genres of OPM. * ''Myx Now'' ** ''Myx Daily Top 10'' – features the top 10 most voted and most requested local and foreign music videos every Mondays to Fridays.
;Chart shows * ''Myx Backtrax'' – features the retro local and international music videos from the 80s, 90s and the 2000s on saturdays. * ''Myx Hit Chart'' – features the top 20 most voted and most requested local and foreign music videos in a weekly basis. * ''Myx International Top 20 (M.I.T. 20)'' – features the top 20 most voted and most requested foreign music videos weekly. * ''Myx Backtrax Latino'' – features the retro latino music videos from the 80s, 90s and the 2000s on sundays. * ''Pinoy Myx Countdown'' – features the top 20 most voted and most requested local music videos weekly.
;Weekly shows * ''Booked'' * ''Clocked Out'' * ''Island Block Party'' * ''Myx Hits Different'' * ''Myx Live!'' * ''Myx Presents'' ** ''Myx Presents: The Music Room'' * ''Myxclusives'' * ''The Crossover'' * ''The Ripple''
;Special shows * ''BINI-BGYO: USA Adventures''
;Former * ''24X24'' * ''100 Days Miracle'' * ''#LoveOnMyx'' * ''American Chart Show'' * ''AniMyx'' * ''Asia Myx'' * ''Beat U.K.'' * ''Behind the Music'' * ''Billboard Music Awards'' (2016) * ''Club MYX'' * ''Coca-Cola Music Studio'' * ''Crossover Conversations'' * ''Cyber Myx'' * ''Dance Myx'' (renamed ''Club Myx'') * ''Discovering Routes'' * ''Dream Maker'' * ''Dyan Banda'' * ''Filgrimage'' * ''First Seen on Myx'' * ''Fresh Take'' * ''Hello K-Idol'' * ''Hustle With Purpose'' * ''I&I (Intimate and Interactive)'' * ''I Feel U'' * ''iTunes Festival'' * ''iWantTFC Originals'' ** ''Click, Like, Share'' ** ''He's Into Her'' * ''K12: The myxph.com K-Pop Countdown'' (former online show) * ''Kwentong Barber'' * ''Late Night Myx'' * ''Later... with Jools Holland'' * ''Let's Stan!'' (former online show) * ''Living For The Music'' * ''Making of... The Band'' * ''Making It In...'' ** ''Making It In America'' ** ''Making It In Canada'' * ''Mellow Myx'' * ''Mnet Asian Music Awards'' * ''Mom vs. Matchmaker'' * ''Morning Myx'' (renamed ''Myxilog'') * ''My Myx'' * ''Myx 15 Documentary'' * ''Myx 3 On 3'' * ''Myx Adventures'' * ''Myx Ambushed'' * ''Myx and Match'' * ''Myx Back2Back'' * ''Myx Bandarito'' * ''Myx Concerts'' * ''Myx Daily Top 10: International Edition'' (now back to ''Myx Daily Top 10'') * ''Myx Daily Top 10: Pinoy Edition'' (now back to ''Myx Daily Top 10'') * ''Myx Firsts'' (renamed Myx Sure-Fire Hits) * ''Myx Forum'' * ''Myx Halo-Halo'' * ''Myx Halloween Special'' ** ''Rest House'' (2010) ** ''Singsing'' (2011) ** ''Kadena'' (2012) ** ''Diary'' (2013) ** ''Kwintas'' (2017) * ''Myx Hit Chart: F4 Edition'' * ''Myx Homecoming'' * ''Myx Mo!'' (TV Airing) * ''Myx Mobile Top Picks'' * ''Myx Moods'' * ''Myx Most Viewed'' * ''Myx Moves'' * ''Myx Movie Date'' (moved as a segment of ''Myx News'') * ''Myx Music Awards / Myx Awards'' (television airing) * ''Myx News'' ** ''Myx News Minute'' * ''Myx Olympics'' * ''Myx Recall'' (renamed ''Myx Backtrax'') * ''Myx Remakes'' (renamed ''Myx Versions'') * ''Myx Sa Dos'' (former version of Star Music Video on ABS-CBN) * ''Myx Sa Dos: F4 Edition'' * ''Myx Sampler'' * ''Myx Setlist'' * ''Myx Studio Sessions'' (previous episodes uploaded online) * ''Myx Suburbia'' (renamed ''Urban Myx'') * ''Myx Sure-Fire Hits'' * ''Myx Take 5'' * ''Myx Throwback'' * ''Myx Traks'' * ''Myx Tugtugan'' * ''Myx Versions'' * ''Myx VJ Search'' (television special) * ''Myx Wer U At?'' (previous episodes uploaded online) * ''Myxed Lives'' * ''Myxellaneous'' * ''Myxilog'' * ''Myxposed'' * ''Myxtreme'' * ''New Energy'' * ''New Music'' * ''One Dream: The BINI-BGYO Journey'' * ''One Music Be Discovered'' * ''OPM Myx'' (renamed ''Pinoy Myx'') * ''OPM Myx Countdown'' (renamed ''Pinoy Myx Countdown'') * ''Pia's Postcards'' * ''Pinoy Myx'' * ''Pinoy Myx Breakout'' * ''Pinoy Rock Myx'' * ''Planet Rock Profiles'' * ''Player's Club'' * ''Pop My Myx'' * ''Pop Myx'' ** ''Pop Myx: K-Pop Edition'' * ''Radio Myx'' * ''Ramyun and Chill'' * ''Red Hot Myx'' * ''Rhum on the Rock'' * ''Rock Myx'' * ''Simply K-Pop Con-Tour'' * ''Slay Model Search Asia'' * ''Speak Easy with Janalynne White'' * ''Soundcheck'' * ''Star Myx'' * ''Star Myx: Palmolive's KC Concepcion Top 10 Edition'' * ''Storytellers'' * ''Tanduay's First Five'' * ''The Lunch Table'' * ''The People's Queen'' * ''Till I Met You'' * ''Time To Dance'' * ''Urban MYX'' * ''Top of the Pops'' * ''We Rise Together'' * ''Whatever'' * ''World of Dance'' season 1
;Former segments * ''Kwento ng Kanta'' – features a story of how famous hits of your favorite artists started. * ''Myx Celebrity VJ'' – a guest celebrity VJ invades your favorite Myx shows monthly. * ''Myx Headliner'' – the featured artist of the month gives a 1-minute feature about themselves. * ''Myx Premiere'' – local music videos that have not premiered in any other platforms yet or will be premiering ahead from any online websites premieres on Myx for the first time in this segment. Foreign music videos are shown on Myx for the first time on Pop Myx. * ''Myx Speaks'' – local and/or foreign artist interview on music career and music. * ''Myx Spotlight'' - Myx gives the spotlight to newly discovered artists or bands. Its goal is to expand the OPM music industry by endorsing newly discovered artists or bands.
==International== {{main|Myx (American TV channel)}} In 2007, Myx TV (originally launched simply as Myx) was launched in the United States. The American counterpart of Myx was originally intended to cater the Asian-American youth community in United States and with music video as its primary content.<ref name="myxtv" /> It was later reformatted to become a general-entertainment channel targeted to the Asian-American diaspora. Myx TV is operated independently from its Filipino counterpart with some of its programming produced in the United States by ABS-CBN International and by other third-party production companies.
==See also== * List of MYX Number-One Music Videos 2014
==References== {{reflist}}
==External links== *{{Official website|http://myx.abs-cbn.com}}
{{Philippine cable channels}} {{Philippine music awards}} {{ABS-CBN Corporation}} {{Television in the Philippines}}
Category:Myx Category:2000 establishments in the Philippines Category:ABS-CBN Corporation channels Category:Creative Programs Category:English-language television stations in the Philippines Category:Music video networks in the Philippines Category:Television channels and stations established in 2000 Category:Television networks in the Philippines