{{Short description|American audio equipment company}} {{Other uses|Sonos (disambiguation)}} {{use dmy dates|date=April 2024}} {{Infobox company | name = Sonos, Inc. | logo = Sonos (Unternehmen) logo.svg | logo_size = 250 | logo_alt = The Sonos logo is in a black bold typeface with its design bearing resemblance to its previous logotype | former_name = Rincon Audio, Inc.<br />(2002–2004) | type = Public | traded_as = {{ubl|{{NASDAQ|SONO}}|S&P 600 component}} | founded = {{Start date and age|2002}} | founders = {{unbulleted list|John MacFarlane|Craig Shelburne|Tom Cullen|Trung Mai}} | hq_location_city = {{nowrap| Santa Barbara, California}} | hq_location_country = U.S. | num_locations = {{unbulleted list|12 offices|3 retail stores}} | area_served = Worldwide | key_people = {{unbulleted list|Julius Genachowski (chairman) |Tom Conrad (CEO)|Nicholas Millington (CINO)}} | revenue = {{decrease}} US$1.44 billion (2025) | operating_income = {{decrease}} {{US$|-50 million}} (2025) | net_income = {{decrease}} {{US$|-61 million}} (2025) | assets = {{decrease}} {{US$|823 million}} (2025) | equity = {{decrease}} {{US$|355 million}} (2025) | num_employees = 1,404 (2025) | industry = Consumer electronics | website = {{URL|sonos.com}} | footnotes = <ref name=10K>{{cite web |url=https://www.sec.gov/ix?doc=/Archives/edgar/data/1314727/000131472725000090/sono-20250927.htm | title= Sonos, Inc. FY 2025 Annual Report (Form 10-K) |publisher=U.S. Securities and Exchange Commission |date=14 November 2025}}</ref> }}
'''Sonos, Inc.''' is an American audio equipment manufacturer headquartered in Santa Barbara, California. The company was founded in 2002 by John MacFarlane, Craig Shelburne, Tom Cullen, and Trung Mai.
Sonos has partnered with over 100 companies that offer music services, including Pandora, iHeartRadio, SiriusXM, Apple Music, Spotify, Tidal, MOG, QQ Music, YouTube Music and Amazon Music.<ref>{{Cite web|url=https://www.sonos.com/en-us/streaming-music|title=Everything That Plays on Sonos |website=Sonos|language=en-us|access-date=2019-01-24}}</ref> Sonos products work with the three major voice assistants: Amazon Alexa, Google Assistant, and Apple Siri, although the last is currently only supported through Apple's Home app.<ref name="CNN-speakers">{{cite news|last1=Yurieff|first1=Kaya|url=https://www.cnn.com/2019/05/14/tech/sonos-google-assistant/index.html|title=Sonos has put itself in the middle of the battle between Alexa and Google Assistant|date=14 May 2019|work=CNN|access-date=5 August 2019}}</ref> In 2019 Sonos acquired Snips SAS, a privacy-focused AI voice platform for connected devices with the goal to bring a music-specific assistant to its devices.<ref name=":5">{{Cite web|url=https://investors.sonos.com/news-and-events/investor-news/latest-news/2019/Sonos-Announces-Acquisition-of-Snips/default.aspx|title=Sonos Announces Acquisition of Snips|website=investors.sonos.com|language=en-US|access-date=2020-03-24}}</ref>
== History == === Corporate, financial, and marketing history ===
Sonos was founded as "Rincon Audio, Inc." in August 2002<ref name="SEC">{{cite web |title=Sonos, Inc., Form 10-K |url=https://www.sec.gov/Archives/edgar/data/1314727/000131472719000038/sono-20190928x10k.htm|access-date=17 June 2024}}</ref><ref name="Bloomberg-profile">{{cite web |title=Bloomberg company profile: Sonos, Inc. |url=https://www.bloomberg.com/profile/company/SONO:US |website=www.bloomberg.com |access-date=4 August 2019}}</ref> by John MacFarlane, Craig Shelburne, Tom Cullen and Trung Mai, with MacFarlane wanting to create a wireless service.<ref>{{Cite news|url=http://mashable.com/archive/how-sonos-works/|title=The Story Behind the Wireless Music System 10 Years in the Making|last=Elliott|first=Amy-Mae|date=8 December 2011|work=Mashable|access-date=31 October 2016}}</ref><ref name="OLD-Bloomberg-Profile">{{cite web |title=Bloomberg company profile: Sonos, Inc. |url=http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapId=10654809 |website=www.bloomberg.com |archive-url=https://web.archive.org/web/20110114092318/http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapId=10654809 |archive-date=14 January 2011}}</ref> The company changed its name to "Sonos, Inc." in May 2004.<ref name="SEC" />
During 2004, MacFarlane brought prototypes of the first Sonos products to several industry events, including the June 2004 "D2: All Things Digital" conference in Carlsbad, California and the December 2004 Digital Music Summit.<ref name="Engadget-Interview">{{cite news |last1=Rojas |first1=Peter |date=4 December 2004 |title=The Engadget Interview: John MacFarlane, CEO of Sonos, Inc. |url=https://www.engadget.com/2004/12/13/the-engadget-interview-john-macfarlane-ceo-of-sonos-inc/ |access-date=4 August 2019 |work=Engadget |language=en}}</ref> It was reported that in D2 Steve Jobs told MacFarlane that the Sonos controller's scroll wheel might have violated Apple patents related to the iPod.<ref name="WSJ-2004">{{cite news |last1=Grimes |first1=Ann |title=Digits |work=Wall Street Journal |date=10 June 2004}}</ref><ref name="Bloomberg-2014">{{Cite news|url=https://www.bloomberg.com/news/articles/2014-10-30/how-sonos-and-john-macfarlane-built-the-perfect-wireless-speaker-for-streaming-music|title=How Sonos Built the Perfect Wireless Speaker|last=Bradley|first=Ryan|date=30 October 2014|work=Bloomberg L.P|access-date=31 October 2016}}</ref><ref name="Parks">{{cite web |title=Whole Home Digital Music Arrives With the Sonos Digital Music System |url=https://www.parksassociates.com/blogs/hidden-wires/whole-home-digital-music-arrives-with-the-sonos-digital-music-system |website=Parks Associates, Hidden Wires |access-date=4 August 2019 |language=en |date=22 June 2004}}</ref><ref>{{Cite web |last=Wingfield |first=Nick |date=2012-02-08 |title=How Sonos Outshines Apple in Home Audio |url=https://archive.nytimes.com/gadgetwise.blogs.nytimes.com/2012/02/08/how-sonos-outshines-apple-in-home-audio/?_php=true&_type=blogs&_r=0 |access-date=2024-08-22 |website=Gadgetwise Blog |language=en}}</ref>
Sonos aimed to begin shipping its products in the fourth quarter of 2004 but missed that deadline. The company first introduced its products to the market in January 2005 and first shipped them in either January or March 2005.<ref name="Sonos-started" /><ref name="Inc-interview" />
In May 2005, Sonos announced that its initial product line would go on sale in the United Kingdom in the following month.<ref>{{Cite news|url=https://www.theregister.co.uk/2005/05/24/sonos_comes_to_uk/|title=Sonos wireless music kit ready to roll in UK|last=Smith|first=Tony|date=24 May 2005|work=The Register|access-date=31 October 2016}}</ref> The company has continued to broaden its international sales, for example to Japan in 2018.<ref name="FT-2018">{{cite news |last1=Bradshaw |first1=Tim |title=Sonos reports drop in revenue in first result since IPO |url=https://www.ft.com/content/5ff8cc82-b53b-11e8-bbc3-ccd7de085ffe |archive-url=https://ghostarchive.org/archive/Os7xB |archive-date=2022-12-11 |url-access=subscription |url-status=live |access-date=7 August 2019 |work=Financial Times |date=10 September 2018}}</ref>
In May 2012, Sonos opened the Sonos Studio in Los Angeles, a studio and art gallery in which art was exhibited along with Sonos' products for free,<ref>{{Cite web|url=http://blog.sonos.com/culture/the-sonos-studio-listening-sonos-style|title=The Sonos Studio: Listening, Sonos-style|date=9 May 2012|website=Sonos Blog|access-date=31 October 2016}}</ref> and featured events with artists like Beck, The Lonely Island and Solange,<ref>{{Cite news|url=http://www.laweekly.com/best-of/2013/arts-and-entertainment/best-venue-where-the-music-and-the-booze-is-free-2694843|title=Best Venue Where the Music (and the Booze) Is Free {{!}} Sonos Studio.|date=2 October 2013|work=LA Weekly|access-date=31 October 2016}}</ref> and released a video about its development.<ref>{{Cite web|url=https://www.youtube.com/watch?v=BBExSrs9otA |archive-url=https://web.archive.org/web/20120731024526/http://www.youtube.com/watch?v=BBExSrs9otA |archive-date=2012-07-31 |url-status=dead|title=The Making of the Sonos Studio LA|date=16 June 2016|publisher=YouTube|access-date=31 October 2016}}</ref> The Los Angeles location was closed in 2018; a London location remains open.
In December 2013, the company was estimated to have raised $118 million in venture funding, including a $25 million round; its investors included Kohlberg Kravis Roberts, Redpoint Ventures and Elevation Partners.<ref name="PCBT1">{{cite web|url=http://www.pacbiztimes.com/2014/01/03/top-10-softwaree-commerce-growth-companies-in-the-tri-counties/|title=Top 10 Software/E-Commerce Growth Companies in the Tri-Counties|last=Nellis|first=Stephen|date=3 January 2014|access-date=10 March 2014|newspaper=Pacific Coast Business Times}}</ref> In April 2014, Google and Sonos introduced deep integration features that allowed users to play and control Google Play Music through Sonos devices.<ref>{{Cite magazine |last=Bonnington |first=Christina |title=Now You Can Stream Google Play Music Through Your Sonos System |url=https://www.wired.com/2014/04/google-play-music-sonos/ |access-date=2024-08-21 |magazine=Wired |language=en-US |issn=1059-1028}}</ref>
In January 2015, Sonos was rebranded by Bruce Mau Design,<ref>{{Cite web|url=http://www.brucemaudesign.com/work?project_id=108|title=Sonos {{!}} Bruce Mau Design|publisher=Bruce Mau Design|access-date=31 October 2016}}</ref> with a new visual identity and improved logotype that was created over the span of four years, from 2011 to 2014.<ref>{{Cite news|url=https://www.theverge.com/2015/1/23/7876777/sonos-sound-wave-logo|title=New Sonos logo design pulses like a speaker when scrolled|last=Ricker|first=Thomas|date=23 January 2015|work=The Verge|access-date=31 October 2016|via=Vox Media}}</ref> There have been other brand refreshes, including one in 2019.<ref name="Drum-2019">{{cite news |last1=Deighton |first1=Katie |title=Sonos has quietly softened its brand to be less about tech and more about sound |url=https://www.thedrum.com/news/2019/05/31/sonos-has-quietly-softened-its-brand-be-less-about-tech-and-more-about-sound |access-date=7 August 2019 |work=The Drum |date=31 May 2019 |language=en}}</ref>
In February 2016 Sonos also released a study called ''Music Makes it Home Study''.<ref>{{Cite press release|title=Can Music Out Loud Change the Way We Connect at Home?|date=11 February 2016|publisher=Sonos|url=http://press-us.sonos.com/121962-can-music-out-loud-change-the-way-we-connect-at-home|access-date=31 October 2016|archive-url=https://web.archive.org/web/20160218162117/http://press-us.sonos.com/121962-can-music-out-loud-change-the-way-we-connect-at-home|archive-date=2016-02-18|website=News from USA|url-status=dead}}{{Self-published source|date=August 2018}}</ref>
In March 2016, CEO John MacFarlane announced the company's shift to focus on streaming music services and voice control instead of local playback, and laid off some employees.<ref name="TechCrunch-2016">{{cite news |last1=Shu |first1=Catherine |title=Sonos will layoff employees as it adapts to changes in the music industry |url=https://techcrunch.com/2016/03/09/sonos-will-layoff-employees-as-it-adapts-to-changes-in-the-music-industry/ |access-date=6 August 2019 |work=TechCrunch |date=9 March 2016}}</ref>
In July 2016, the company opened its first Sonos Store in SoHo.<ref>{{cite web|url=http://www.wheepr.com/sonos-expands-its-brand-opens-flagship-ny-store/|archive-url=https://web.archive.org/web/20160919101554/http://www.wheepr.com/sonos-expands-its-brand-opens-flagship-ny-store/|url-status=usurped|archive-date=19 September 2016|title=Sonos Expands Its Brand, Opens Flagship NY Store |work=WheePR Media}}</ref> Sonos announced the store's closure in June 2020.<ref name="SlashGear">{{cite web |last1=Davies |first1=Chris |title=Sonos' NYC Store Is Closing And It's Cutting Jobs |url=https://www.slashgear.com/sonos-nyc-store-is-closing-and-its-cutting-jobs-24626249 |website=SlashGear |access-date=6 February 2024 |date=24 June 2020}}</ref>
In September 2016, the company announced that its products would become available at Apple Stores.<ref>{{Cite press release|title=SONOS: Coming to an Apple Store Near You|date=26 September 2016|publisher=Sonos|url=http://press-us.sonos.com/136633-sonos-coming-to-an-apple-store-near-you|access-date=31 October 2016|archive-url=https://web.archive.org/web/20161101104121/http://press-us.sonos.com/136633-sonos-coming-to-an-apple-store-near-you|archive-date=2016-11-01|url-status=dead}}{{Self-published source|date=August 2018}}</ref>
In January 2017, MacFarlane announced via the company's blog that he would be stepping down from his role as CEO, and that he would be succeeded in this position by former COO Patrick Spence.<ref>{{cite web |title=The Next Generation of Sonos Leadership |url=http://blog.sonos.com/en/the-next-generation-of-sonos-leadership/ |website=Sonos Blog |access-date=6 August 2019 |date=10 January 2017}}</ref>
In December 2017, IKEA and Sonos announced a collaboration to build Sonos' technology into furniture sold by IKEA.<ref>{{Cite news|url=https://techcrunch.com/2017/12/06/sonos-and-ikea-are-collaborating-on-sound-products-for-the-home/|title=Sonos and Ikea are collaborating on sound products for the home|last=Tepper|first=Fitz|date=6 December 2017|work=TechCrunch|access-date=8 December 2017|publisher=Oath Inc.}}</ref> In May 2025, Sonos announced the partnership was ending.<ref>{{Cite web |last=Welch |first=Chris |date=2025-05-06 |title=Sonos and Ikea are ending their partnership |url=https://www.theverge.com/news/661491/sonos-ikea-symfonisk-discontinued |access-date=2025-05-08 |website=The Verge |language=en-US}}</ref>
In August 2018, Sonos went public, trading on the NASDAQ under the symbol SONO.<ref>{{cite news |last1=Rottgers |first1=Janko |title=Sonos Prices IPO at $15 per Share, Will Start Trading Thursday |url=https://variety.com/2018/digital/news/sonos-ipo-share-price-1202892958/ |access-date=5 August 2019 |work=Variety |date=1 August 2018 |language=en}}</ref>
In November 2019, Sonos acquired Snips SAS, a privacy-focused AI voice platform for connected devices with the goal to bring a music-specific assistant to its devices.<ref name=":5" />
In January 2020, Sonos sued Google over copyright infringement relating to several patents, including the ability to sync audio over multiple devices.<ref>{{Cite news |last1=Nicas |first1=Jack |last2=Wakabayashi |first2=Daisuke |date=2020-01-07 |title=Sonos, Squeezed by the Tech Giants, Sues Google |url=https://www.nytimes.com/2020/01/07/technology/sonos-sues-google.html |access-date=2024-08-21 |work=The New York Times |language=en-US |issn=0362-4331}}</ref> In August 2021, a judge ruled in favor of Sonos.<ref>{{Cite news |last=Wakabayashi |first=Daisuke |date=2021-08-13 |title=Google Infringed on Patents Owned by Sonos, a Trade Judge Says |url=https://www.nytimes.com/2021/08/13/technology/google-sonos-patents.html |access-date=2024-08-21 |work=The New York Times |language=en-US |issn=0362-4331}}</ref> The International Trade Commission also ruled in favor of Sonos.<ref>{{Cite web |last=Hollister |first=Sean |date=2022-01-06 |title=Sonos wins major patent infringement victory against Google |url=https://www.theverge.com/2022/1/6/22871121/sonos-google-patent-itc-ruling-decision-import-ban |access-date=2024-08-21 |website=The Verge |language=en}}</ref> As a result, Google was ordered to remove certain features from its devices, including group volume control.<ref>{{Cite web |last=Clark |first=Mitchell |date=2022-01-06 |title=Your Google home speakers are about to get slightly worse because Sonos sued and won |url=https://www.theverge.com/2022/1/6/22871304/google-home-speaker-group-volume-control-changes-sonos-patent-decision |access-date=2022-01-16 |website=The Verge |language=en}}</ref>
Google was ordered to pay Sonos $32.5 million in damages.<ref>{{Cite web |last=Welch |first=Chris |date=2023-05-26 |title=Sonos wins $32.5 million patent infringement victory over Google |url=https://www.theverge.com/2023/5/26/23739273/google-sonos-smart-speaker-patent-lawsuit-ruling |access-date=2024-08-21 |website=The Verge |language=en}}</ref> However, a judge tossed out the verdict in October and criticized Sonos for abusing the patent system.<ref>{{Cite web |last=Welch |first=Chris |date=2023-10-10 |title=Judge blasts Sonos for abusing patent system and throws out $32.5 million win against Google |url=https://www.theverge.com/2023/10/10/23910694/sonos-google-patent-verdict-thrown-out-alsup |access-date=2024-08-21 |website=The Verge |language=en}}</ref> Following the verdict, Google redeployed the features it had previously removed.<ref>{{Cite web |date=2023-10-10 |title=Update regarding recent changes to speaker groups for Nest speakers, displays, and Chromecast |url=https://www.googlenestcommunity.com/t5/Blog/Update-regarding-recent-changes-to-speaker-groups-for-Nest-speakers/ba-p/489728 |access-date=2024-08-21 |website=www.googlenestcommunity.com |language=en}}</ref>
In April 2020, Sonos revealed a new "sonic logo" composed by Philip Glass, featuring an ensemble of 21 musicians. The logo will be heard in the listening experience of Sonos Radio, an Internet radio streaming service that was unveiled by the company the same month.<ref>{{Cite web|title=Songs for Screens: How Sonos Got Philip Glass to Create an 'Audio Logo' for Its Radio Service|url=https://variety.com/2020/music/news/philip-glass-sonos-radio-songs-for-screens-1234585911/|last=Hampp|first=Andrew|date=21 April 2020|website=Variety|access-date=19 March 2020}}</ref>
In June 2020, Sonos announced plans to lay off 12% of its workforce, close its New York store and six of its offices, and cut its top executives' pay by 20% for three to six months, in response to the economic disruptions caused by the COVID pandemic.<ref name="Verge-2020">{{cite news |last1=Welch |first1=Chris |title=Sonos to lay off 12 percent of employees and close NYC retail store |url=https://www.theverge.com/2020/6/24/21301787/sonos-layoffs-nyc-store-closed-coronavirus-covid-19 |work=The Verge |date=24 June 2020 |language=en}}</ref>
In November 2020, Sonos launched "Sonos Radio HD", a paid ad-free tier of Sonos Radio.<ref>{{cite web |last1=Malt |first1=Andy |title=Sonos announces new hi-def premium radio subscription |url=https://completemusicupdate.com/article/sonos-announces-new-hi-def-premium-radio-subscription/ |website=Complete Music Update |access-date=30 July 2022 |date=13 November 2020}}</ref>
In May 2023, Sonos reported a 24% drop in revenue. Sonos then laid off 7% of its workforce—130 employees—in June.<ref>{{Cite web |last=Welch |first=Chris |date=2023-06-14 |title=Sonos lays off 7 percent of employees as demand cools for its speakers |url=https://www.theverge.com/2023/6/14/23760847/sonos-layoffs-weak-demand |access-date=2024-08-21 |website=The Verge |language=en}}</ref>
In August 2024, Sonos laid off another 100 employees. Several of its customers support locations will also close, including one in Amsterdam.<ref>{{Cite web |last=Welch |first=Chris |date=2024-08-14 |title=Sonos lays off 100 employees as its app crisis continues |url=https://www.theverge.com/2024/8/14/24220357/sonos-layoffs-august-2024-app |access-date=2024-08-21 |website=The Verge |language=en}}</ref>
=== Product history === {{prose|section|date=December 2019}} Products announced by Sonos (excluding several smaller or less-important ones) have been:
* June 2004 – Sonos announced its first products—the Digital Music System consisting of two components, the ZonePlayer and the Controller (later renamed as the ZP100 and CR100, respectively)—then expected to be available in fall 2004.<ref name="PR-Announce">{{Cite press release |title=Whole Home Digital Music Arrives With The Sonos™ Digital Music System: Multi-Zone Digital Music System Renders the Traditional Black Stereo Rack Obsolete |url=http://www.sonos.com/news_and_reviews/press_releases/2004/pr_0606_launch.htm |archive-url=https://web.archive.org/web/20040904041419/http://www.sonos.com/news_and_reviews/press_releases/2004/pr_0606_launch.htm |archive-date= 4 September 2004 |publisher=Sonos|access-date=4 August 2019 |date=7 June 2004}}</ref> The products were introduced at the January 2005 Consumer Electronics Show.<ref name="Ozler">{{Cite news|url=https://www.dexigner.com/news/3160|title=Sonos Digital Music System: Best of Audio|last=Ozler|first=Levent|date=11 November 2004|work=Dexigner|access-date=31 October 2016}}</ref> They first shipped either on January 27, 2005,<ref name="Sonos-started">{{cite web |title=How it Started |url=https://www.sonos.com/en-us/how-it-started |website=Sonos |access-date=4 August 2019 |language=en-us}}</ref> or March 2005.<ref name="Inc-interview">{{cite news |last1=Yakowicz |first1=Will |title=How Sonos Blew Its First Big Product Deadline (and Why It Was a Good Thing) |url=https://www.inc.com/magazine/201507/how-we-blew-our-first-big-product-deadline.html |access-date=4 August 2019 |work=Inc.com |date=24 June 2015}}</ref> * January 2006 – the unamplified ZonePlayer ZP80, with analog and digital input and output connections to link a user's Sonos system to their traditional amplifier.<ref>{{cite press release|title=Sonos® Introduces the Sonos™ ZonePlayer ZP80 |url=http://www.sonos.com/news_and_reviews/press_releases/2006/pr_010406_zp80.|publisher=Sonos|archive-url=https://web.archive.org/web/20080312090540/http://www.sonos.com/news_and_reviews/press_releases/2006/pr_010406_zp80.htm |archive-date=12 March 2008|access-date=5 August 2019 |date=4 January 2006}}</ref> * August 2008 – the ZonePlayer120 (ZP120, later CONNECT:AMP), replacing the ZP100, and the ZonePlayer90 (ZP90, later CONNECT), replacing the ZP80.<ref>{{Cite press release |title=Sonos Introduces the Sonos ZonePlayer 120 and Sonos ZonePlayer 90 |url=http://www.sonos.com/company/press/releases/release/default.aspx?id=2842 |archive-url=https://web.archive.org/web/20080927075722/http://www.sonos.com/company/press/releases/release/default.aspx?id=2842 |url-status=dead |archive-date=27 September 2008 |publisher=Sonos|access-date=5 August 2019 |date=27 September 2008}}</ref> * October 2008 – a free Controller app for the iPhone and iPod Touch, reducing the need for Sonos' separate controllers.<ref>{{cite news |title=Sonos Controller for iPhone and Software 2.7 bring Last.fm, internet radio and 'the future' to your existing setup |url=https://www.engadget.com/2008/10/28/sonos-controller-for-iphone-and-software-2-7-bring-last-fm-inte/ |access-date=5 August 2019 |work=Engadget |language=en}}</ref> Controller apps were later released for other IOS devices and for Android. * July 2009 – the CR200, a second handheld controller to replace the CR100, with a touch screen rather than the CR100's scroll wheel.<ref>{{cite web |title=Sonos CR200 review |url=https://www.engadget.com/2009/07/27/sonos-cr200-review/ |website=Engadget |date=28 July 2009 |access-date=5 August 2019 |language=en}}</ref> Sales of the CR200 were discontinued in 2012.<ref name="discontinue cr200">{{cite web|last1=Sakr|first1=Sharif|title=Sonos listens to reason, drops dedicated controller in favor of smartphone apps|url=https://www.engadget.com/2012/04/04/sonos-drops-cr200-hardware-controller/|website=engadget.com|date=4 April 2012 |access-date=25 March 2018}}</ref> Existing CR200 controllers continue to operate, however there are reports of touchscreen failures which cannot be repaired.<ref name="cr200 failures">{{cite web|title=Sonos CR200 dead spot fault – is it home-repairable?|url=http://www.setfirelabs.com/sonos/sonos-cr200-dead-spot-fault-is-it-home-repairable|website=setfirelabs.com|date=31 January 2015 |access-date=25 March 2018}}</ref> * November 2009 – the ZonePlayer S5 (later PLAY:5), the first independent Sonos-connected amplified speaker.<ref>{{cite press release |title=Sonos ZonePlayer S5 Now Shipping in US: All-In-One Wireless Music System Controlled with an iPhone Now Available |url=http://www.sonos.com/news-and-reviews/releases/release/default.aspx?rdr=true&LangType=1033&id=6812 |archive-url=https://web.archive.org/web/20110716033444/http://www.sonos.com/news-and-reviews/releases/release/default.aspx?rdr=true&LangType=1033&id=6812 |url-status=dead |publisher=Sonos |archive-date=16 July 2011 |access-date=5 August 2019 |date=3 November 2009}}</ref> * July 2011 – the Play:3, a second, smaller, amplified speaker in its Play lineup of smart speakers.<ref>{{Cite web|url=http://www.slashgear.com/sonos-play3-official-cheaper-entry-to-the-streaming-music-club-20166227/|title=Sonos PLAY:3 official: cheaper entry to the streaming music club|date=20 July 2011|website=www.slashgear.com|publisher=SlashGear|access-date=31 October 2016}}</ref><ref>{{cite web |title=Forget everything youve heard before introducing the Sonos PLAY:3 |url=https://www.sonos.com/en-us/newsroom/forget-everything-youve-heard-before-introducing-the-sonos-play-3 |website=Sonos |access-date=5 August 2019 |language=en-us}}</ref> * May 2012 – the SUB wireless subwoofer.<ref>{{Cite press release|title=Introducing the Sonos SUB|date=22 May 2012|publisher=Sonos|url=http://press-us.sonos.com/112127-introducing-the-sonos-sub|access-date=31 October 2016|archive-url=https://web.archive.org/web/20151002175429/http://press-us.sonos.com/112127-introducing-the-sonos-sub|archive-date=2015-10-02|website=News from USA|url-status=dead}}{{Self-published source|date=August 2018}}</ref> * February 2013 – the PLAYBAR soundbar speaker.<ref>{{Cite press release|title=Introducing Sonos PLAYBAR|date=12 February 2013|publisher=Sonos|url=http://press-us.sonos.com/112145-introducing-sonos-playbar|access-date=31 October 2016|archive-url=https://web.archive.org/web/20151002175434/http://press-us.sonos.com/112128-tencent-and-sonos-bring-qq-music-into-the-home|archive-date=2015-10-02|website=News from USA|url-status=dead}}{{Self-published source|date=August 2018}}</ref> * October 2013 – the Play:1, a third, compact, smart speaker.<ref>{{Cite web|url=https://gigaom.com/2013/10/14/sonos-releases-new-200-speaker-ceo-dismisses-spotifys-connect-speaker-partnerships/|archive-url=https://web.archive.org/web/20131014130411/http://gigaom.com/2013/10/14/sonos-releases-new-200-speaker-ceo-dismisses-spotifys-connect-speaker-partnerships/|url-status=dead|archive-date=14 October 2013|title=Sonos releases new $200 speaker, CEO dismisses Spotify's Connect speaker partnerships|last=Roettgers|first=Janko|date=14 October 2013|publisher=Gigaom|access-date=31 October 2016}}</ref><ref>{{Cite news|url=http://mashable.com/2013/10/14/sonos-play-1/#6vAZ2evsskqX|title=Sonos' Play:1 Is Its Smallest and Most Affordable Speaker Yet|last=Price|first=Emily|date=14 October 2013|work=Mashable|access-date=31 October 2016}}</ref> * February 2015 – Sonos announced the limited edition Blue Note Play:1, a collaboration with Blue Note Records,<ref>{{Cite web|url=http://blog.sonos.com/music-on-sonos/born-in-blue-introducing-the-sonos-blue-note-play1|title=Born in Blue: Introducing the Sonos Blue Note PLAY:1|date=4 February 2015|website=Sonos Blog|access-date=31 October 2016}}</ref> which went on sale in March.<ref>{{Cite web|url=http://blog.sonos.com/culture/limited-edition-blue-note-play1-on-sale-march-5|title=Limited Edition Blue Note PLAY:1 On Sale March 15|publisher=Sonos|access-date=31 October 2016}}</ref> There have been other similar Sonos releases, available for limited times, such as a Beastie Boys PLAY:5<ref>{{cite web |title=Introducing the Limited Edition Beastie Boys Play:5 |url=https://www.sonos.com/en-us/limited-edition/beastie-boys-play-5 |website=Sonos |access-date=6 August 2019 |language=en-us}}</ref> and a series of Sonos Ones in five new colors developed by the Danish design firm HAY.<ref>{{cite web |title=Introducing the Limited Edition HAY Sonos One |url=https://www.sonos.com/en-us/limited-edition/hay-for-sonos |publisher=Sonos |access-date=6 August 2019 |language=en-us}}</ref> * September 2015 – A new ("2nd gen") Play:5 speaker was announced, and pre-orders began in October.<ref>{{Cite press release|title=Sonos' New Flagship PLAY:5 Pre-orders Start Today|date=29 October 2015|url=https://www.sonos.com/en-us/newsroom/sonos-new-flagship-play-5-pre-orders-start-today |publisher=Sonos |access-date=6 August 2019}}</ref> * March 2017 – the PLAYBASE, a soundbase to go under a television.<ref>{{cite web |title=Sonos Introduces PLAYBASE – An Off The Wall Approach to TV Sound |url=https://www.sonos.com/en-us/newsroom/sonos-introduces-playbase-an-off-the-wall-approach-to-tv-sound |publisher=Sonos |access-date=5 August 2019 |language=en-us}}</ref> [[File:Sonos_One_Speaker_(49671374307).jpg|thumb|Sonos One speaker]] * October 2017 – the Sonos One, a small connected speaker with voice control.<ref>{{cite web |title=Sonos unveils smart speaker with support for multiple voice services |url=https://www.sonos.com/en-us/newsroom/sonos-unveils-smart-speaker-with-support-for-multiple-voice-services |publisher=Sonos |access-date=5 August 2019 |language=en-us}}</ref> A key feature of whole house systems starting in 2017 was the adoption of Amazon's Alexa as a third-party voice controller.<ref name=":1" /> * April 2018 – production of the Play:3 was discontinued, effective July 31.<ref name="WFHF">{{cite news |last1=Persaud |first1=Christine |title=Sonos Confirms Apple AirPlay 2 Support, Discontinues the Play:3 |url=https://www.wifihifi.ca/content/index/page?pid=6344 |access-date=14 September 2019 |work=Wifi Hifi Magazine |date=26 April 2018}}</ref> * June 2018 – the Sonos Beam, a soundbar with voice control, was announced.<ref>{{cite web |title=Meet Sonos Beam – The world's most versatile smart speaker for both TV and Music |url=https://www.sonos.com/en-us/newsroom/meet-sonos-beam |website=Sonos |access-date=5 August 2019 |language=en-us}}</ref> * August 2018 – An updated version of the Sonos Amp was unveiled, with a planned limited release in December.<ref>{{Cite news|url=https://mobilesyrup.com/2018/08/29/sonos-new-amp-hardware-opens-developer-platform-september/|title=Sonos announces new Amp hardware, opens developer platform to all in September|last=McConnell|first=Josh|date=29 August 2018|work=MobileSyrup|access-date=30 August 2018}}</ref> * March 2019 – A second-generation Sonos One, with Bluetooth LE connectivity, a faster processor, and more memory.<ref name="TechHive-2019">{{cite news |last1=Brown |first1=Michael |title=Sonos is shipping a second-generation Sonos One smart speaker |url=https://www.techhive.com/article/3356180/sonos-is-shipping-a-second-generation-sonos-one.html |access-date=7 August 2019 |work=TechHive |date=6 March 2019 |language=en}}</ref> * August 2019 – The first two products resulting from the IKEA-Sonos collaboration, called SYMFONISK, a small bookshelf speaker and a combination table-lamp/speaker, became available from IKEA.<ref>{{Cite news|url=https://variety.com/2017/digital/news/sonos-ikea-partnership-1202632104/|title=Sonos Teams Up With Ikea for Smart Home Audio|last=Roettgers|first=Janko|date=6 December 2017|work=Variety|access-date=8 December 2017}}</ref><ref>{{cite news |last1=Fingas |first1=Jon |title=IKEA's Sonos-powered speakers are available now |url=https://www.engadget.com/2019/08/01/ikea-sonos-speakers-available/ |access-date=4 August 2019 |work=Engadget |date=1 August 2019 |language=en}}</ref> * September 2019 – The introduction of the first battery operated Sonos speaker called Move. The speaker is portable and has the rating of IP56 making it humidity, heat, and cold resistant. It uses an indoor charging base and claims to play up to 10 hours on a full charge. Sonos also announced the One SL, a version of its One without voice control, replacing the Play:1, and the Port, an updated version of the Connect, to add Sonos functionality into an existing, wired stereo system.<ref name="WIRED-2019">{{cite magazine |title=Sonos Moves Outside With Its First Portable Bluetooth Speaker |url=https://www.wired.com/story/sonos-move-portable-speaker/ |access-date=7 September 2019 |magazine=Wired |date=5 September 2019}}</ref> * March 2021 – The introduction of the smallest battery operated Sonos speaker called Roam. The speaker is a smaller version of the Move carrying over the features such as portable, IP56 rated and durable. In the box is just the Roam and a USB charging cable and claims to play up to 10 hours on a full charge. There is a charging base available similar to the Move, but sold separately.<ref name="WHICH 2021">{{cite news |title=Sonos Roam Announced |url=https://www.which.co.uk/news/2021/03/sonos-roam-best-portable-speaker-to-take-on-a-picnic/}}</ref> * September 2022 – Sonos launched the Sub Mini wireless subwoofer. The Sub Mini is cylindrical and is available in matte black or white, it can be paired with AirPlay-enabled Sonos speakers.<ref>{{Cite web |title=Sonos Announces Sub Mini, Can Be Paired With AirPlay-Enabled Sonos Speakers |url=https://www.macrumors.com/2022/09/13/sonos-announces-sub-mini/ |access-date=2022-09-14 |website=MacRumors |date=13 September 2022 |language=en}}</ref> * March 2023 – Sonos launched the ERA 100 and ERA 300 speakers. The latter features a unique design and support for spatial audio. * May 2024 – a major update<ref>{{Cite web |last=Welch |first=Chris |date=2024-04-23 |title=Sonos announces redesigned app that puts everything on your homescreen |url=https://www.theverge.com/2024/4/23/24137502/sonos-new-app-announced |access-date=2024-05-25 |website=The Verge |language=en}}</ref> to its mobile app that was widely criticized (see Controversies section). The Roam 2 was also released. * June 2024 - Sonos launched the Sonos Ace, its first foray into the wireless headphones space, with a [https://www.theverge.com/24169086/sonos-ace-headphones-review "TV swap" feature that allows users to wirelessly send audio from a Sonos soundbar to the headphones for a private move listening experience.] * October 2024 - Sonos launched the Arc Ultra Soundbar, the successor to the original Sonos Arc with an improved surround sound speaker array. It is the first sonos speaker that integrates a "sound motion" woofer, delivering a [https://www.digitaltrends.com/home-theater/sonos-arc-vs-sonos-arc-ultra/ "vastly improved bass performance", according to Digital Trends]. The Sonos Sub 4 was released in conjunction with this launch.
=== History of outside services supported === In April 2005, Sonos announced that its products could play music from Rhapsody, the first of many music services that its products would support.<ref name="PR-Rhapsody">{{cite press release |title=Sonos Announces the Immediate Availability of the Rhapsody® Online Music Service for Sonos™ Digital Music System Customers |url=http://www.sonos.com/news_and_reviews/press_releases/2005/pr_042605_rhap.htm |archive-url=https://web.archive.org/web/20061113024310/http://www.sonos.com/news_and_reviews/press_releases/2005/pr_042605_rhap.htm |url-status=dead |archive-date=13 November 2006 |access-date=4 August 2019 |date=13 November 2006 }}</ref> Starting in September 2006 Sonos supported Rhapsody from its own Controller without use of a PC.<ref name="Wired-Rhapsody">{{cite web |title=Sonos 2.0: Rhapsody without a Computer (14 September 2006) |url=https://www.wired.com/2006/09/sonos-20-rhapso/ |website=Wired Blogs |access-date=4 August 2019 |date=14 September 2006}}</ref> Subsequently, added services include:
* Sirius XM (February 2011)<ref>{{Cite press release|title=Sonos streams SiriusXM Internet Radio to every room of the home|date=16 February 2011|publisher=Sonos|url=http://press-us.sonos.com/112141-sonos-streams-siriusxm-internet-radio-to-every-room-of-the-home|access-date=31 October 2016|archive-url=https://web.archive.org/web/20151002175529/http://press-us.sonos.com/112141-sonos-streams-siriusxm-internet-radio-to-every-room-of-the-home|archive-date=2015-10-02|website=News from USA|url-status=dead}}{{Self-published source|date=August 2018}}</ref> * MOG (May 2011)<ref>{{Cite press release|title=Sonos and Mog team up to bring high-quality listening experience to the home|date=24 May 2011|publisher=Sonos|url=http://press-us.sonos.com/112138-sonos-and-mog-team-up-to-bring-high-quality-listening-experience-to-the-home|access-date=31 October 2016|archive-url=https://web.archive.org/web/20151002175514/http://press-us.sonos.com/112138-sonos-and-mog-team-up-to-bring-high-quality-listening-experience-to-the-home|archive-date=2015-10-02|website=News from USA|url-status=dead}}{{Self-published source|date=August 2018}}</ref> * Spotify (July 2011)<ref>{{Cite press release|title=Spotify now available for streaming in every room of the home on Sonos|date=14 July 2011|publisher=Sonos|url=http://press-us.sonos.com/112136-spotify-now-available-for-streaming-in-every-room-of-the-home-on-sonos|access-date=31 October 2016|archive-url=https://web.archive.org/web/20151002175504/http://press-us.sonos.com/112136-spotify-now-available-for-streaming-in-every-room-of-the-home-on-sonos|archive-date=2015-10-02|website=News from USA|url-status=dead}}{{Self-published source|date=August 2018}}</ref> * QQ Music, with collaboration from Tencent (May 2012)<ref>{{Cite press release|title=Tencent and Sonos bring QQ music into the home|date=8 May 2012|publisher=Sonos|url=http://press-us.sonos.com/112128-tencent-and-sonos-bring-qq-music-into-the-home|access-date=31 October 2016|archive-url=https://web.archive.org/web/20151002175434/http://press-us.sonos.com/112128-tencent-and-sonos-bring-qq-music-into-the-home|archive-date=2015-10-02|website=News from USA|url-status=dead}}{{Self-published source|date=August 2018}}</ref> * Tidal (March 2015)<ref>{{Cite web|title=TIDAL streaming service now available for Sonos users|website=Digital Spy |date=30 March 2015|url=https://www.digitalspy.com/tech/a638887/tidal-streaming-service-now-available-for-sonos-users/|access-date=16 April 2023}}{{Self-published source|date=April 2023}}</ref> * Amazon Music (October 2015)<ref>{{Cite web|url=http://blog.sonos.com/news/stream-amazon-music-to-sonos-speakers|title=Get Ready for Prime Time|date=20 October 2015|website=Sonos Blog|access-date=31 October 2016}}</ref> * Apple Music (February 2016)<ref>{{Cite press release|title=APPLE MUSIC ON SONOS AVAILABLE TOMORROW|date=9 February 2016|publisher=Sonos|url=http://press-us.sonos.com/121751-apple-music-on-sonos-available-tomorrow|access-date=31 October 2016|archive-url=https://web.archive.org/web/20160213021021/http://press-us.sonos.com/121751-apple-music-on-sonos-available-tomorrow|archive-date=2016-02-13|website=News from USA|url-status=dead}}{{Self-published source|date=August 2018}}</ref>
Sonos devices support the Amazon Alexa and Google Assistant virtual assistants.<ref name="CNN-speakers" /> Apple's Siri is supported, but only through the Home app.<ref>{{Cite web|url=https://support.sonos.com/s/article/4702?language=en_US|title=Sonos Support|website=support.sonos.com|access-date=2020-03-24}}</ref>
=== Logo history === <gallery widths="95" heights="95"> File:Old sonos.png|Original Sonos logo, used from 2002 and replaced in 2011. File:Sonos-company.png|Second logo, used until 2014 as part of the rebrand by Bruce Mau Design. File:Sonos 2015-Logo.png|Current logo. It is bolder than its predecessor while retaining the same font. </gallery>
The word is a palindrome and the logo a rotational ambigram.
==Product line== [[File:Sonos products at Walmart.jpg|thumb|Sonos products displayed in the electronics section of a Walmart store in Orlando, Florida]]
=== List of current and past products === {| class="wikitable sortable" style="font-size:88%; margin-left:auto; margin-right:auto;" |+ Sonos Products |- ! Model !class=unsortable| Model Number{{efn|Sonos model numbers now denote the country/region they are sold in ("##" in model numbers listed above), for example: US, UK, EU...}} !SDRAM !NV Storage !class=unsortable| Released !class=unsortable| Discontinued !class=unsortable| Replaces !class=unsortable| Launch price USD !class=unsortable| S1 / S2<br />compatibility<ref name="S2 compatibility">{{cite web |author=<!--Not stated--> |title=Sonos S2 compatibility |url=https://support.sonos.com/s/article/4786?language=en_US |access-date=2022-01-22 |website=Sonos }}</ref> !Partner |- style="background:#ffffff;" ! style="text-align: left;"|'''ZonePlayer 100''' |ZP100 | | |{{Start date|2005|01|27}} |{{End date|2008||}} | |$499 |S1 | |- style="background:#ffffff;" ! style="text-align: left;"|'''Loudspeaker''' |SP100 | | |{{Start date|2005|03|}} | | |$179 / pair |S1 | |- style="background:#ffffff;" ! style="text-align: left;"|'''Charging Cradle''' |CC100 | | |{{Start date|2005|10|}} |{{End date|2009||}} | |$39.99 | {{N/A}} | |- style="background:#ffffff;" ! style="text-align: left;"|'''Controller''' |CR100 | | |{{Start date|2005|01|27}} |{{End date|2009||}} | |$399 | {{N/A}} | |- style="background:#ffffff;" ! style="text-align: left;"|'''ZonePlayer 80''' |ZP80 | | |{{Start date|2006|01|}} |{{End date|2008||}} | |$349 |S1 | |- style="background:#ffffff;" ! style="text-align: left;"|'''Connect (Gen 1)'''{{efn|Originally known as ZonePlayer 90}} |ZP90 | | |{{Start date|2008|10|}} | |ZonePlayer80 |$349 |S1 | |- style="background:#ffffff;" ! style="text-align: left;"|'''Connect:Amp (Gen 1)'''{{efn|Originally known as ZonePlayer 120}} |ZP120 | | |{{Start date|2008|10|}} | |ZP100 |$499 |S1 | |- style="background:#ffffff;" ! style="text-align: left;"|'''Controller''' |CR200 | | |{{Start date|2009|07|}} |{{End date|2012||}} |Controller (CR100) |$399 |S1 | |- style="background:#ffffff;" ! style="text-align: left;"|'''Play:5 (Gen 1)'''{{efn|Originally known as ZonePlayer S5}} | | | |{{Start date|2009|11|}} |{{End date|2015|11|20}} | |$499 |S1 | |- style="background:#ffffff;" ! style="text-align: left;"|'''Wireless Dock''' |WD100 | | |{{Start date|2010||}} | | |$119 | {{N/A}} | |- style="background:#ffffff;" ! style="text-align: left;"|'''Bridge''' | | | | | | |$49 |S1 | |- style="background:#c1e6f5;" ! style="text-align: left;"|'''Play:3''' | | | |{{Start date|2011|07|20}} |{{End date|2018|07|31}} | |$299 |S1/S2 | |- style="background:#c1e6f5;" ! style="text-align: left;"|'''Sub (Gen 1)''' | | | |{{Start date|2012|06|19}} | | |$699 |S1/S2 | |- style="background:#c1e6f5;" ! style="text-align: left;"|'''Playbar''' | | | |{{Start date|2013|02|12}} |{{End date|2020|06|08}} | |$699 |S1/S2 | |- style="background:#c1e6f5;" ! style="text-align: left;"|'''Play:1''' | | | |{{Start date|2013|10|14}} |{{End date|2017|10|24}} | |$199 |S1/S2 | |- style="background:#d4f4b4;" ! style="text-align: left;"|'''Boost''' | | | |{{Start date|2014|10|}} | |Bridge |$99 |S1/S2 | |- style="background:#c1e6f5;" ! style="text-align: left;"|'''Connect (Gen 2)''' | | | |{{Start date|2015|3|}} | |ZonePlayer 90/Connect (Gen 1) |$349 |S1/S2 | |- style="background:#c1e6f5;" ! style="text-align: left;"|'''Connect:Amp (Gen 2)''' | | | |{{Start date|2015|3|}} | |ZonePlayer 120/Connect:Amp (Gen 1) |$499 |S1/S2 | |- style="background:#c1e6f5;" ! style="text-align: left;"|'''Play:5''' (Gen 2) | | | |{{Start date|2015|11|20}} |{{End date|2020|06|08}} | ZonePlayer S5/Play:5 (Gen 1) |$499 |S1/S2 | |- style="background:#c1e6f5;" ! style="text-align: left;"|'''Sub (Gen 2)''' | | | |2016 |{{End date|2020|06|08}} |Sub (Gen 1) |$699 |S1/S2 | |- style="background:#c1e6f5;" ! style="text-align: left;"|'''Playbase''' | | | |{{Start date|2017|04|04}} |{{End date|2020|08|06}} | |$699 |S1/S2 | |- style="background:#c1e6f5;" ! style="text-align: left;"|'''One''' (Gen 1) |ONEG1##1BLK (Black),<br />ONEG1##1WHT (White) | | |{{Start date|2017|10|24}} | |Play:1 |$199 |S1/S2 | |- style="background:#c1e6f5;" ! style="text-align: left;"|'''Beam''' (Gen 1) |BEAM1##1BLK | | |{{Start date|2018|07|17}} | | |$399 |S1/S2 | |- style="background:#c1e6f5;" ! style="text-align: left;"|'''One''' (Gen 2) |ONEG2##1BLK (Black),<br />ONEG2##1WHT (White) |1GB |4GB |{{Start date|2019|03|}} |March 28, 2023 |One (Gen 1) |$199 |S1/S2 | |- style="background:#d4f4b4;" ! style="text-align: left;"|'''Amp''' |AMPG1##1BLK | | |{{Start date|2019|02|05}} | |Connect:Amp (Gen 2) |$599 |S1/S2 | |- style="background:#d4f4b4;" ! style="text-align: left;"|'''In-Ceiling''' | |N/A |N/A |{{Start date|2019|02|26}} | | |$599 / pair | {{N/A}} |Sonance |- style="background:#d4f4b4;" ! style="text-align: left;"|'''In-Wall''' | |N/A |N/A |{{Start date|2019|02|26}} | | |$599 / pair | {{N/A}} |Sonance |- style="background:#d4f4b4;" ! style="text-align: left;"|'''Outdoor''' | |N/A |N/A |{{Start date|2019|02|26}} | | |$799 / pair | {{N/A}} |Sonance |- style="background:#c1e6f5;" ! style="text-align: left;"|'''SYMFONISK''' Bookshelf (Gen 1) |003.575.61 | | |{{Start date|2019|08|01}} |{{End date|2021|10|}} | |$99 |S1/S2 |IKEA |- style="background:#c1e6f5;" ! style="text-align: left;"|'''SYMFONISK''' Table lamp |004.646.17 | | |{{Start date|2019|08|01}} |{{End date|2022|01|}} | |$179 |S1/S2 |IKEA |- style="background:#c1e6f5;" ! style="text-align: left;"|'''One SL''' |ONESL##1BLK (Black), <br />ONESL##1WHT (White) | | |{{Start date|2019|09|12}} | |Play:1 |$179 |S2{{efn|S1 no longer supported for new activations}} | |- style="background:#d4f4b4;" ! style="text-align: left;"|'''Port''' |PORT1##1BLK | | |{{Start date|2019|09|12}}{{efn|Released in limited quantities}} | |Connect (Gen 2) |$399 |S1/S2 | |- style="background:#c1e6f5;" ! style="text-align: left;"|'''Move''' |MOVE1##1BLK |1 GB |4 GB |{{Start date|2019|09|24}} | | |$399 |S1/S2 | |- style="background:#d4f4b4;" ! style="text-align: left;"|'''Arc''' |ARCG1##1 |1 GB |4 GB |{{Start date|2020|06|08}} | |Playbar/Playbase |$799 |S2 | |- style="background:#d4f4b4;" ! style="text-align: left;"|'''Sub (Gen 3)''' |SUBG3##1BLK |256 MB |256 MB |{{Start date|2020|06|08}} | |Sub (Gen 2) |$699 |S2 | |- style="background:#d4f4b4;" ! style="text-align: left;"|'''Five''' |FIVE1##1BLK (Black) |512 MB |512 MB |{{Start date|2020|06|08}} | |Play:5 (Gen 2) |$499 |S2 | |- style="background:#d4f4b4;" ! style="text-align: left;"|'''Arc SL'''{{efn|Microphone-free version of the Arc, sold exclusively at Costco in the US<ref name=":6">{{Cite news|url=https://www.theverge.com/2020/12/2/22011112/sonos-arc-sl-no-microphone-now-available-costco|title=Sonos launches microphone-free Arc SL soundbar exclusively at Costco|date=2 Dec 2020|access-date=16 January 2022}}</ref>}} |ARCSLUS1SDW | | |{{Start date|2020|12|02}} | |Playbar/Playbase |$749 |S2 | |- style="background:#d4f4b4;" ! style="text-align: left;"|'''Roam''' |ROAM1##1BLK |1 GB |4 GB |March 9, 2021 | | |$169 |S2 | |- style="background:#c1e6f5;" ! style="text-align: left;"|'''SYMFONISK Picture frame''' |404.873.20 (Black),<br />504.873.29 (White) | | |{{Start date|2021|07|15}} |May 2025<ref>{{Cite web |last=Welch |first=Chris |date=2025-05-06 |title=Sonos and Ikea are ending their partnership |url=https://www.theverge.com/news/661491/sonos-ikea-symfonisk-discontinued |access-date=2025-06-02 |website=The Verge |language=en-US}}</ref> | |$199 |S2 |IKEA |- style="background:#d4f4b4;" ! style="text-align: left;"|'''Beam (Gen 2)''' |BEAM2##1BLK |1 GB |4 GB |{{Start date|2021|10|05}} | |Beam (Gen 1) |$449 |S2 | |- style="background:#c1e6f5;" ! style="text-align: left;"|'''SYMFONISK''' Speaker lamp base{{efn|The second generation SYMFONISK Speaker lamp is referred to as the "Speaker lamp base" model in official IKEA and Sonos documentation. As its name suggests, the model no longer includes a lamp shade.}} |404.873.01 (Black),<br /> 304.873.11 (White) | | |{{Start date|2021|10|12}} |May 2025 |SYMFONISK Table lamp |$140 |S2 |IKEA |- style="background:#c1e6f5;" ! style="text-align: left;"|'''SYMFONISK''' Bookshelf (Gen 2) |505.065.87 (White) | | |{{Start date|2022|01|07}} |May 2025 |SYMFONISK Bookshelf (Gen 1) |$119 |S2 |IKEA |- style="background:#d4f4b4;" ! style="text-align: left;"|'''Roam SL''' | |1 GB |4 GB |{{Start date|2022|03|01}} | | |$159 |S2 | |- style="background:#d4f4b4;" ! style="text-align: left;"|'''Ray''' | |1 GB |4 GB |{{Start date|2022|06|07}} | | |$279 |S2 | |- style="background:#d4f4b4;" ! style="text-align: left;"|'''Sub Mini''' | |4 GB |4 GB |{{Start date|2022|10|06}} | | |$429 |S2 | |- style="background:#d4f4b4;" ! style="text-align: left;"|'''Era 100''' | |1 GB |8 GB |{{Start date|2023|03|28}} | |One (Gen 2)<ref>{{Cite web |author=<!-- not stated --> |title=One: Smart Speaker |url=https://www.sonos.com/en-us/shop/one |access-date=2025-10-12 |website=Sonos |language=en-US}}</ref> |$249 |S2 | |- style="background:#d4f4b4;" ! style="text-align: left;"|'''Era 300''' | |2 GB |8 GB |{{Start date|2023|03|28}} | |Play:3 |$449 |S2 | |- style="background:#d4f4b4;" ! style="text-align: left;"|'''Move 2''' | |1 GB |4 GB |September 20, 2023 | |Move |$449 |S2 | |- style="background:#d4f4b4;" ! style="text-align: left;" |Roam 2 | |1 GB |4 GB |May 21, 2024 | |Roam |$179 |S2 | |- style="background:#d4f4b4;" ! style="text-align: left;" |'''Ace''' |ACEG1US1BLK | | |June 5, 2024 | | |$449 |S2 | |- style="background:#d4f4b4;" ! style="text-align: left;" |'''Arc Ultra''' | |2 GB |8 GB |October 29, 2024 | | |$999 |S2 | |- style="background:#d4f4b4;" ! style="text-align: left;" |'''Sub 4''' | |512 MB |4 GB |October 29, 2024 | |Sub (Gen 3) |$799 |S2 | |- |- class="sortbottom"
| colspan="10" | {| style="margin-left: auto; margin-right: auto;" |+ |{{legend2|#ffffff|Discontinued; unsupported|border=1px solid #AAAAAA}} |- |{{legend2|#c1e6f5|Discontinued; still supported|border=1px solid #AAAAAA}} |- |{{legend2|#d4f4b4|Current or still sold|border=1px solid #AAAAAA}} |- |{{legend2|#e6b0aa|Future product|border=1px solid #AAAAAA}} |} |}
=== Automotive === The first automotive brand to partner with Sonos is Audi in the Audi Q4 e-tron.<ref>{{Cite web |last=Andy Madden published |date=2021-04-15 |title=It's official! The first Sonos in-car sound system will feature in the Audi Q4 e-tron |url=https://www.whathifi.com/news/its-official-the-first-sonos-in-car-sound-system-will-feature-in-the-audi-q4-e-tron |access-date=2022-09-15 |website=whathifi |language=en}}</ref> As of May 2024, Audi is the only partner.
== Technical details ==
=== Communication between Sonos products === Multiple Sonos devices in a single household are connected to each other wirelessly, through a wired Ethernet network, or a mixture of the two.<ref name=":2">{{Cite news |url= https://www.newspapers.com/clip/22918544/digital_tunes_for_every_room/ |title=Digital tunes for every room |last=Langberg|first=Mike|date=15 March 2005|work=Detroit Free Press|access-date=18 August 2018 |agency= Knight Ridder Newspapers|department= TechToday|via=Newspapers}}</ref> The Sonos system creates a proprietary AES-encrypted peer-to-peer mesh network,<ref name=":4">{{Cite news|url= https://www.newspapers.com/clip/22919133/sonos_s5_sound_entry_in_music_wars/|title=Sonos S5: Sound Entry In Music Wars |last= Hunt |first= Kevin|date=27 December 2009|work=The Hartford Courant |access-date= 18 August 2018|department= Money & Life: The Electronic Jungle|location= Hartford, CT|via= Newspaper}}</ref> known as SonosNet. This allows for each unit to play any chosen input and if desired share it as synchronized audio with one or more other chosen zones. The first versions of SonosNet required a single ZonePlayer or ZoneBridge to be wired to a network for access to LAN and Internet audio sources<ref name=":2" /> or when creating a 3.1/5.1 surround setup.<ref name= "Sonos guide to setup options">{{cite web|url= http://www.sonos.com/support/onlineuserguide/en/SonosUserGuide/Setup/Sonos_Setup_Options.htm |title= Guide to setup options |website= Support |publisher=Sonos |archive-url= https://web.archive.org/web/20160429193109/http://www.sonos.com/support/onlineuserguide/en/SonosUserGuide/Setup/Sonos_Setup_Options.htm |archive-date=29 April 2016 |url-status=dead}}{{Self-published source |date=August 2018}}</ref> SonosNet 2.0 integrated MIMO on 802.11n hardware, providing a more robust connection. Later, the company added support for connecting to an existing Wi-Fi network for internet connectivity, removing the wired network requirement.<ref>{{Cite web|url= https://rainnews.com/sonos-simplifies-its-wifi-speakers-ditching-the-ethernet-cable/|title=Sonos simplifies its WiFi speakers, ditching the Ethernet cable|last=Hill|first= Brad|date=2014-04-18|website= RAIN News |language=en-US|access-date= 2019-04-03}}</ref>
=== Sonos web interface === Typing the following address into a web browser on the same network as the Sonos player will reveal useful information about the Sonos network: [http://<sonos_ip>:1400/support/review]. This information can be especially helpful for diagnosing connectivity issues.<ref>{{cite web | title=The Sonos Web Interface | url=https://bsteiner.info/articles/hidden-sonos-interface }}</ref>
=== S1 and S2 operating systems === In 2020, Sonos released its S2 operating system.<ref>{{cite web|url= https://www.whathifi.com/us/advice/sonos-s2-update-everything-you-need-to-know|title= Sonos S2 update: Everything you need to know|date= 8 June 2020}}</ref> Its existing system was retroactively named "S1" to differentiate it from its new system. All products launched after May 2020 support S2 exclusively.<ref name="S2 overview">{{cite web|url=https://www.sonos.com/en-us/controller-app?linkId=90846093|title=S2: The Sonos OS and Controller App|author=<!--Not stated--> |website=Sonos |access-date=2020-06-16}}</ref>
=== Trueplay === In November 2015, a tuning feature called Trueplay was released in a software update.<ref>{{Cite press release|title= Sonos Trueplay Brings Simple Speaker Tuning to Millions of Rooms Around the World|date= 10 November 2016 |publisher=Sonos|url= http://press-us.sonos.com/115577-sonos-trueplay-brings-simple-speaker-tuning-to-millions-of-rooms-around-the-world |access-date=31 October 2016 |archive-url= https://web.archive.org/web/20151122002109/http://press-us.sonos.com/115577-sonos-trueplay-brings-simple-speaker-tuning-to-millions-of-rooms-around-the-world |archive-date= 2015-11-22|website=News from USA|url-status=dead}}{{Self-published source |date=August 2018}}</ref> Trueplay tunes the output of Sonos smart speaker units to the acoustics of the room they are in. The initial tuning process requires the Sonos iOS app.<ref>{{Cite web|date=2016-04-12|title=Trueplay Speaker Tuning Is Here {{!}} SONOS|url=http://blog.sonos.com/news/trueplay-is-here|access-date=2020-11-12|archive-url=https://web.archive.org/web/20160412021628/http://blog.sonos.com/news/trueplay-is-here|archive-date=2016-04-12}}</ref>
=== Standby and low power modes === Sonos devices generally do not have power buttons, and the company claims that each speaker consumes 4–8W in idle/standby.<ref name= "sonos power">{{cite web | url= https://sonos.custhelp.com/app/answers/detail/a_id/260 | archive-url= https://archive.today/20121217132225/https://sonos.custhelp.com/app/answers/detail/a_id/260 | url-status= dead | archive-date= 2012-12-17 | title= Sonos Components Consume Power When Idle | publisher=Sonos | date= 2005-03-16 | access-date= 2012-06-19}}</ref> Its battery-powered lineup does have power buttons to turn them on and off.
== Reception == In November 2004, the Sonos Digital Music System won the "Best of Audio" award at the 2005 CES Innovations Design and Engineering awards.<ref name="Ozler"/>
A February 2005 Macworld review of the first Sonos system explained its background, components and operation.<ref>{{Cite web|url=https://www.macworld.com/article/1042623/sonos.html|title=Review: Sonos Digital Music System|last=Frakes|first=Dan|publisher=Macworld|access-date=31 October 2016}}</ref>
==Controversies == Sonos was criticized by media outlets in December 2019 for its "Recycle Mode", which bricks devices that users register into the company's trade-in program.<ref>{{cite news|access-date=2019-12-31|title=Sonos in bricked speaker 'recycling' row|url=https://www.bbc.com/news/technology-50948868|date=31 December 2019|website=BBC}}</ref><ref>{{cite web|access-date=2019-12-31|title=Sonos gives a lame reason for bricking older devices in 'Recycle Mode'|url=https://www.engadget.com/2019/12/31/sonos-recycle-mode-explanation-falls-flat/|website=Engadget|first=Steve|last=Dent|date=31 December 2019 }}</ref> Customers who participate in the program receive a 30 percent discount on a purchase of a new Sonos device, but the registration puts the device into Recycle Mode, which starts a timer that turns the device permanently non-functional in 21 days. An electronic waste recycler criticized the procedure on Twitter for being environmentally unfriendly, stating that it discourages reuse by preventing recyclers from reselling functional Sonos units.<ref>{{cite web|first1=Justin|last1=Herrick|date=December 28, 2019|access-date=2019-12-31|title=Sonos 'Trade-Up' Program Criticized as 'Environmentally Unfriendly'|url=https://www.pcmag.com/news/372746/sonos-doesnt-care-about-reusing-old-speakers-bricks-them-i|website=PC Magazine}}</ref> Sonos responded that Recycle Mode was intended to ensure that prospective customers purchase newer Sonos models instead of older secondhand models.<ref>{{cite web|first1=Chris|last1=Welch|access-date=2019-12-31|title=Sonos explains why it bricks old devices with "Recycle Mode"|url=https://www.theverge.com/2019/12/30/21042871/sonos-recycle-mode-trade-up-program-controversy|date=30 December 2019|website=The Verge}}</ref> In March 2020, Sonos discontinued the Recycle Mode and no longer requires customers to dispose of products submitted for its trade-in program.<ref>{{cite web|first1=Olivia|last1=Tambini|date=6 March 2020|access-date=2020-05-21|title=Sonos finally cans controversial Recycle Mode for older wireless speakers|url=https://www.techradar.com/news/sonos-finally-cans-controversial-recycle-mode-for-older-wireless-speakers|website=TechRadar}}</ref><ref>{{cite web|access-date=2020-05-21|title=No More Bricks: Sonos Drops 'Trade-Up' Program's Recycle Mode|url=https://www.pcmag.com/news/sonos-trade-up-program-criticized-as-environmentally-unfriendly|website=PC Magazine|date=5 March 2020|first=Justin|last=Herrick}}</ref>
On January 22, 2020, Sonos notified the end of support for speakers made before 2015, meaning that they eventually will lose functionality, something that sparked anger from their owners.<ref>[https://www.bbc.co.uk/news/technology-51206604 Sonos speaker update sparks anger]</ref> Many of these speakers were purchased by customers after 2015, meaning that customers paid full price for equipment that will cease to be supported after two or three years.<ref>{{Cite web|url=https://www.techspot.com/news/83685-sonos-kills-software-updates-legacy-products-customers-arent.html|title=Sonos kills software updates for legacy products and customers aren't happy|website=TechSpot|date=23 January 2020 |language=en-US|access-date=2020-02-07}}</ref> On January 23, 2020, following a widespread backlash and criticism of this announcement, Sonos reversed and clarified it, stating that it would continue to support its older equipment.<ref name="BI-reversal">{{cite news |last1=Villas-Boas |first1=Antonio |title=After backlash, Sonos CEO apologizes and says company will no longer prevent newer smart speakers from getting updates if you still owned older models |url=https://www.businessinsider.com/sonos-device-support-ceo-apology-legacy-models-updates-controversy-2020-1 |access-date=10 February 2021 |work=Business Insider}}</ref>
In May 2024, Sonos' update to its mobile app was panned for its visual design, poor accessibility support, and the removal of key features such as the alarm and sleep timer,<ref>{{Cite web |last=Welch |first=Chris |date=2024-05-09 |title=Sonos says its controversial app redesign took "courage" |url=https://www.theverge.com/2024/5/9/24152675/sonos-new-app-bad-reviews-response-statement |access-date=2024-05-25 |website=The Verge |language=en}}</ref> removal of local music library support, fast draining of batteries, and inability to edit upcoming song queues and playlists.<ref>{{Cite web |title=Sonos App Redesign Fail: Customer Outrage and Falling Stock Prices|url=https://www.cmswire.com/customer-experience/sonos-app-redesign-fail-customer-outrage-and-falling-stock-prices/|date=2024-08-08|access-date=2024-08-18|website=CMSWIRE|last=Hawley|first=Michelle}}</ref> Sonos CEO Patrick Spence apologized for the update, referring to "issues", in what has been called "hilarious tone of wry British understatement".<ref>{{Cite magazine|magazine=Wired|last=So|first=Adrienne|title=Sonos Admits Its Recent App Update Was a Colossal Mistake|url=https://www.wired.com/story/sonos-admits-its-recent-app-update-was-a-colossal-mistake/|access-date=2024-08-18}}</ref> As of August 2024, the new app has a 1.3 point review average on Google Play.<ref>{{Cite web|website=The Verge|title=Sonos considers relaunching its old app|date=2024-08-14|last=Chris|first=Welch|access-date=2024-08-18|url=https://www.theverge.com/2024/8/14/24220421/sonos-s2-app-relaunch}}</ref> In January 2025, Sonos announced the resignation of its CEO Patrick Spence over the app update debacle.<ref>{{cite web |url=https://www.theverge.com/2025/1/13/24342179/sonos-ceo-patrick-spence-resignation-reason-app |title=Sonos CEO Patrick Spence steps down after disastrous app launch |last=Welch |first=Chris |date=January 13, 2025 |website=The Verge |access-date=January 13, 2025}}</ref>
In June 2024, Sonos updated its privacy policy in the United States, removing a clause that explicitly stated the company did not sell customer data. This change caused concern among users and privacy advocates, who interpreted it as a possible prelude to data sales.<ref name="Welch 2024">{{cite web |last=Welch |first=Chris |title=Sonos draws more customer anger — this time for its privacy policy |website=The Verge |date=14 June 2024 |url=https://www.theverge.com/2024/6/14/24178433/sonos-privacy-policy-customer-data-controversy |access-date=15 June 2024}}</ref><ref name="Cadenas 2024">{{cite web |last=Cadenas |first=Cesar |title=Sonos updates its privacy policy and seemingly hints they'll begin selling user data |website=TechRadar |date=15 June 2024 |url=https://www.techradar.com/computing/software/sonos-updates-its-privacy-policy-and-seemingly-hints-theyll-begin-selling-user-data |access-date=15 June 2024}}</ref>
== Locations ==
=== Headquarters === The headquarters are located in Santa Barbara, California.<ref>{{cite web|last1=Kettmann|first1=Matt|title=Sonos Spins into Control|url=http://www.independent.com/news/2015/aug/27/sonos-spins-control/|website=Santa Barbara Independent|access-date=2 June 2017}}</ref>
=== Stores === The first official Sonos Store was opened in New York City on July 12, 2016.<ref>{{Cite web|url=https://blog.sonos.com/en/sonos-store-opening/|title=Listening comes home at 101 Greene Street|date=12 July 2016|website=Sonos Blog|access-date=6 August 2019}}</ref> It was closed in June 2020.<ref>{{cite web |title=Sonos' NYC store is closing and its cutting jobs |url=https://www.slashgear.com/sonos-nyc-store-is-closing-and-its-cutting-jobs-24626249/ |website=slashgear.com |date=24 June 2020 |access-date=March 23, 2021}}</ref> A store opened on Seven Dials in London, in November 2017.<ref>{{Cite news|url=https://www.curbed.com/2017/11/14/16648278/sonos-speakers-store-london-europe|archive-url=https://web.archive.org/web/20171114185908/https://www.curbed.com/2017/11/14/16648278/sonos-speakers-store-london-europe|url-status=dead|archive-date=14 November 2017|title=Sonos's new London store has tiny houses and a bit of Memphis|work=Curbed|access-date=2018-06-22}}</ref> A store opened in Berlin in April 2018.<ref>{{Cite web|url=https://blog.sonos.com/en/sonos-store-berlin-opens/|title=Guten Tag, Berlin: Why Sonos Opened A Store In Germany's Hub of Culture and Innovation |website=Sonos Blog|language=en-US|access-date=2018-06-22|date=11 April 2018}}</ref> thumb|Cremerie de Paris N°9, 2024 july 29, Sonos Showroom during the 2024 Summer Olympics During the 2024 Summer Olympics a Sonos Sound Showroom / Pop Up Store was opened at Cremerie de Paris N°9 on rue Saint Honore.<ref>[https://showroomparis.com/no9/ Sonos Sound Showroom during the Olympics in Paris]</ref>
=== Offices === There are currently 12 offices operated by Sonos independently.<ref>{{Cite web|url=http://www.sonos.com/en-us/contact|title=Contact Us|publisher=Sonos|archive-url=https://web.archive.org/web/20161101104454/http://www.sonos.com/en-us/contact|archive-date=2016-11-01|url-status=live|access-date=31 October 2016}}{{Self-published source|date=August 2018}}</ref> These are located in Australia, China, Denmark, France, Germany, Netherlands, United States, Sweden and the United Kingdom.<ref>{{Cite web|url=https://www.simplysoundandvision.co.uk/ |publisher=Sonos | title=Europes First Sonos Dealer}}{{Self-published source|date=August 2021}}</ref> An engineering office was present in Boston, US as of 2017.<ref name=":1">{{Cite news|url=https://www.newspapers.com/clip/22915924/sonos_triggers_fight_over_privacy_pt1/|title=Sonos triggers a fight over privacy|last=Bray|first=Hiawatha|date=25 August 2017|work=The Boston Globe|access-date=18 August 2018|department=Business|pages=B9, B14|author-link=Hiawatha Bray|via=Newspapers.com}}{{comment|The second part of the article appears at https://www.newspapers.com/clip/22916056/sonos_triggers_fight_over_privacy_pt2/ .}}</ref>
==Key people== ===John MacFarlane=== '''John MacFarlane''' is an American entrepreneur and executive. In 2002, he co-founded and became the CEO of Sonos. He served as its CEO and board member until stepping down in 2017.<ref>{{Cite news |last=Wingfield |first=Nick |date=2017-01-10 |title=Chief Executive of Audio Firm Sonos Steps Down |url=https://www.nytimes.com/2017/01/10/business/sonos-john-macfarlane-ceo.html |access-date=2025-02-28 |work=The New York Times |language=en-US |issn=0362-4331}}</ref>
MacFarlane graduated from Rensselaer Polytechnic Institute with a degree in electrical and electronics engineering. He then went to the University of California, Santa Barbara for a master's degree in the same discipline in 1990.<ref name=":0">{{Cite web |last=Kettmann |first=Matt |date=2015-08-27 |title=Sonos Spins into Control |url=https://www.independent.com/2015/08/27/sonos-spins-into-control/ |access-date=2025-02-28 |website=The Santa Barbara Independent |language=en-US}}</ref>
After leaving college, MacFarlane created a messaging system that he sold to companies such as AT&T through his own company, Software.com. There, he met Craig Shelburne. Eventually, Software.com merged with Phone.com and became Openwave, a new company based in Redwood City, California. However, the company failed, and both MacFarlane and Shelburne left in the early 2000s.<ref name=":0" />
Afterward, MacFarlane moved down to Santa Barbara, California. In 2002, MacFarlane co-founded Sonos, an audio equipment company, with Shelburne, Tom Cullen and Trung Mai.<ref>{{Cite web |author=Indy Staff |date=2016-03-12 |title=Sonos Cuts Jobs |url=https://www.independent.com/2016/03/12/sonos-cuts-jobs/ |access-date=2025-02-28 |website=The Santa Barbara Independent |language=en-US}}</ref> He immediately became its CEO.<ref>{{Cite web |last=Roettgers |first=Janko |date=2017-01-10 |title=Sonos Swaps Out CEO, Founder to Stay With Company |url=https://variety.com/2017/digital/news/sonos-new-ceo-1201957202/ |access-date=2025-02-28 |website=Variety |language=en-US}}</ref> Due to their existing wealth from Software.com, MacFarlane and his co-founders were able to independently fund Sonos and not rely on investment. In 2005, Sonos unveiled its first product, the ZP100 music player, and continued to develop audio equipment suited for digital music and streaming.<ref name=":0" /><ref>{{Cite web |date=2015-06-14 |title=Sonos CEO: 'We would embrace Apple Music' |url=https://www.telegraph.co.uk/finance/newsbysector/mediatechnologyandtelecoms/media/11671181/Sonos-CEO-We-would-embrace-Apple-Music.html |access-date=2025-02-28 |website=The Telegraph |language=en}}</ref>
In January 2017, MacFarlane stepped down from the CEO position as well as his position on the board, though he remained at Sonos afterward in an advisory capacity.<ref>{{Cite web |last=Kovach |first=Steve |title=The CEO of Sonos is stepping down |url=https://www.businessinsider.com/sonos-ceo-john-macfarlane-steps-down-2017-1 |access-date=2025-02-28 |website=Business Insider |language=en-US}}</ref> In a blog post, he cited that he wanted to spend more time with his family, specifically due to his wife's battle with breast cancer.<ref>{{Cite magazine |last=Schneider |first=Marc |date=2017-01-11 |title=Sonos Founder John MacFarlane Stepping Down as CEO |url=https://www.billboard.com/pro/sonos-john-macfarlane-ceo-retire/ |access-date=2025-02-28 |magazine=Billboard |language=en-US}}</ref> He also stated that he wanted to focus more on Sonos' programs in science and mathematics education, and the music and tech{{vague|date=March 2025}} industries.<ref>{{Cite web |author=Indy Staff |date=2017-01-18 |title=Sonos CEO John MacFarlane Stepping Back |url=https://www.independent.com/2017/01/18/sonos-ceo-john-macfarlane-stepping-back/ |access-date=2025-02-28 |website=The Santa Barbara Independent |language=en-US}}</ref> Additionally, MacFarlane remarked that his departure from Sonos was delayed due to a recent pivot in product strategy following Amazon's release of its Echo speakers.<ref>{{Cite web |last=Heater |first=Brian |date=2017-01-10 |title=After 14 years, Sonos CEO John MacFarlane steps down from the company he helped found |url=https://techcrunch.com/2017/01/10/sonos-ceo/?guccounter=1&guce_referrer=aHR0cHM6Ly93d3cuZ29vZ2xlLmNvbS8&guce_referrer_sig=AQAAAMVTpS0HDTKuS-9kXdEcimtjB4RxCclhjkHiPc7dpLgou0vh-uvmWNRAShl5sqiIN9Mt79cBjQZ1R16kiPO5CKoGo9SI7AeK6SFaQhy9fXFcscPFklYe10DBWu3vfiyhDO8HySKCBcdkj9ElvxhDhhqhsSoa8UQrwTZaMJF5ouYN |access-date=2025-02-28 |website=TechCrunch |language=en-US}}</ref><ref>{{Cite web |last=Graham |first=Jefferson |title=Sonos co-founder steps down |url=https://www.usatoday.com/story/tech/talkingtech/2017/01/10/sonos-co-founder-steps-down/96408642/ |access-date=2025-02-28 |website=USA TODAY |language=en-US}}</ref> After his resignation, Sonos president Patrick Spence succeeded MacFarlane as CEO.<ref>{{Cite web |last=Tilley |first=Aaron |title=Just As The Smart Speaker Craze Starts To Take Off, Sonos CEO Resigns |url=https://www.forbes.com/sites/aarontilley/2017/01/10/just-as-the-smart-speaker-craze-starts-to-take-off-sonos-ceo-resigns/ |access-date=2025-02-28 |website=Forbes |language=en}}</ref>
== Explanatory notes == {{notelist}}
==References== {{reflist}}
== External links == *{{Official website|https://www.sonos.com}} {{Finance links | name = Sonos, Inc. | sec_cik = 1314727 | yahoo = SONO | google = SONO }} * {{Commons category-inline|Sonos}}
Category:Sonos Category:2002 establishments in California Category:2018 initial public offerings Category:American companies established in 2002 Category:Audio equipment manufacturers of the United States Category:Companies based in Santa Barbara, California Category:Companies listed on the Nasdaq Category:Consumer electronics brands Category:Electronics companies established in 2002 Category:KKR & Co. companies Category:Loudspeaker manufacturers Category:Manufacturing companies based in California Category:Technology companies based in California