{{Short description|American digital delivery service}} {{Use American English|date=February 2026}} {{Use mdy dates|date=January 2022}} {{Infobox company | logo = Gopufflogo.png | logo_size = 220 | industry = Online food ordering | type = Private | services = Online convenience delivery | founded = {{Start date and age|2013}} | founders = {{ubl|Yakir Gola|Rafael Ilishayev}} | location = Philadelphia, Pennsylvania | subsid = BevMo! | website = {{URL|https://www.gopuff.com/|gopuff.com}} | area_served = United States, United Kingdom | num_employees = {{circa|5,000}}{{r|layoff}} | revenue = {{decrease}} US$1.2 billion (2023) | name = GoBrands, Inc. }}

'''GoBrands, Inc.''',<ref name=":0">{{Cite web |date=2015-06-25 |title=Gobrands, Inc. :: Delaware (US) :: OpenCorporates |url=https://opencorporates.com/companies/us_de/5774192 |access-date=2024-04-14 |website=OpenCorporates}}</ref><ref>{{Cite web |date=2024-02-08 |title=Gopuff Privacy Center |url=https://legal.gopuff.com/policies/en/ |access-date=2024-04-14 |website=Gopuff |quote=The GoBrands Inc. group of companies (operating as “Gopuff”),}}</ref> doing business as '''Gopuff''', is an American consumer goods and food delivery company headquartered in Philadelphia, Pennsylvania.<ref name="Forbes_BeerBandAids">{{Cite web|last=Debter|first=Lauren|title=Beer, Band-Aids And Ben & Jerry's: Why Venture Capitalists Gave Two 27-Year-Olds $1 Billion To Build The Ultimate Online Convenience Store|url=https://www.forbes.com/sites/laurendebter/2020/08/31/gopuff-1-billion-venture-capital-online-convenience-store/|date=2020-08-31|website=Forbes|language=en}}</ref><ref name="NBC_LateNightCravings">{{cite news| last1 = Donaldson James| first1 = Susan| title = Late-Night Cravings Inspired goPuff, a Business That's Raised Over $8M| date = 2017-07-11| work = NBC News| url = https://www.nbcnews.com/feature/college-game-plan/late-night-college-cravings-inspired-gopuff-8-million-business-n781646}}</ref><ref>{{cite news| last1 = Zapkin | first1 = Nina| title = This Fast-Growing Startup Wants to Make Visiting the Convenience Store Obsolete| date = November 21, 2016 | publisher = Entrepreneur| url = https://www.entrepreneur.com/article/285296}}</ref> The company delivers foods and goods typically found in convenience stores in more than 500 cities, suburbs, and towns across the United States as of 2025.<ref name="Where Does Gopuff Deliver">{{Cite web |title=Where Does Gopuff Deliver? |url=https://www.gopuff.com/blog/news/where-does-gopuff-deliver |access-date=2025-04-13 |website=www.gopuff.com |language=en-US}}</ref> It also operates in the United Kingdom, following an acquisition of Newcastle upon Tyne-based '''Fancy'''.<ref name="PhillyVoice_Fancy">{{Cite web|last=Tanenbaum|first=Michael|date=2021-05-07|title=Gopuff acquires U.K.-based Fancy to kickstart international expansion|url=https://www.phillyvoice.com/gopuff-fancy-united-kingdom-europe-expansion-us-philadelphia/|website=PhillyVoice|language=english}}</ref><ref>{{cite news| last1 = Zakrewski | first1 = Cat | title = GoPuff Raises $5M to Back Delivery of Smokes, Snacks and More| date = June 3, 2016| work = The Wall Street Journal| url = https://www.wsj.com/articles/gopuff-raises-5m-to-back-delivery-of-smokes-snacks-and-more-1464948000}}</ref>

As of May 2024, the company was valued at $5.45 billion.<ref>{{Cite web |date=2024-05-09 |title=GoPuff Marked Down Significantly in the Prime Unicorn Index - Prime Unicorn Index |url=https://www.primeunicornindex.com/gopuff-marked-down-significantly-in-the-prime-unicorn-index/#:~:text=GoBrands%20(DBA:%20GoPuff),,how%20GoPuff%20has%20performed%20below. |access-date=2025-04-13 |website=www.primeunicornindex.com |language=en-US}}</ref>

==History==

Gopuff is headquartered in Philadelphia, Pennsylvania. The company was founded in 2013 by former Drexel University students Yakir Gola and Rafael Ilishayev, who bonded over their shared Jewish ancestries.<ref name="chabad/4024140">{{cite news |title=Alumni Founders of GoPuff Dedicate Torah Scroll to Drexel Chabad - Two 25-year-old graduates channel their business success |url=https://www.chabad.org/news/article_cdo/aid/4024140/jewish/Alumni-Founders-of-GoPuff-Dedicate-Torah-Scroll-to-Drexel-Chabad.htm |access-date=5 November 2025 |work=chabad.org |language=en}}</ref><ref name="NBC_LateNightCravings" /> Gopuff was originally an on-demand hookah supply delivery service, "an app service to deliver college students beer, condoms, junk food and other guilty pleasures",<ref name="phillyvoice" /> but expanded to delivering food and goods typically sold in convenience stores.<ref>{{cite news|last1=Annear|first1=Steve|date=2014-09-11|title=Hookah Delivery Company 'GoPuff' Changes Up Its Business Model|publisher=Boston Magazine|url=http://www.bostonmagazine.com/news/blog/2014/09/11/gopuff-changes-delivery-service-to-include-food/|access-date=January 9, 2022|archive-date=August 20, 2017|archive-url=https://web.archive.org/web/20170820041559/http://www.bostonmagazine.com/news/blog/2014/09/11/gopuff-changes-delivery-service-to-include-food/|url-status=dead}}</ref> The company began offering delivery services in Philadelphia before expanding into other cities, including New York, Chicago, Miami, and others.<ref>{{Cite web|last=DiStefano|first=Joseph N.|date=May 8, 2020|title=With global cash, GoPuff grows past pot-friendly past; neighbors complain|url=https://www.inquirer.com/business/retail/gopuff-gobrands-philadlephia-traffic-expansion-softbank-drexel-penn-20200308.html|access-date=2020-07-01|website=The Philadelphia Inquirer|language=en-US}}</ref><ref>{{Cite web|last=Barr|first=Diana|date=4 April 2019|title=Need snacks, diapers? On-demand retailer expands delivery to St. Louis|url=https://www.bizjournals.com/stlouis/news/2019/04/04/need-snacks-diapers-on-demand-delivery-service.html|access-date=2020-07-01|website=St. Louis Business Journal}}</ref><ref name="Where Does Gopuff Deliver"/>

In 2016, Gopuff raised $8.25 million in A round funding.<ref>{{Cite web|last1=Young|first1=Vicki M.|date=2016-06-03|title=Delivery Service GoPuff Closes $8.25M Series A Round|url=https://wwd.com/business-news/financial/gopuff-closes-8-25m-series-a-round-delivery-service-personal-care-10443436/|access-date=2020-07-01|website=WWD|language=en}}</ref> In 2019, the company reportedly raised $750 million in funding from SoftBank, with a commitment for up to $250&nbsp;million more.<ref>{{Cite web|last=Murrell|first=David|date=2020-01-21|title=SoftBank Quietly Invested $750 Million in Delivery Startup GoPuff Last Summer|url=https://www.phillymag.com/business/2020/01/21/gopuff-softbank-investment/|access-date=2020-07-01|website=Philadelphia Magazine|language=en-US}}</ref><ref>{{Cite web|last=Rothstein|first=Matthew|date=January 21, 2020|title=SoftBank Leads $1B Funding Round For Warehouse-To-Consumer Delivery App GoPuff|url=https://www.bisnow.com/national/news/capital-markets/softbank-1b-funding-round-gopuff-warehouse-delivery-service-102631|access-date=2020-07-01|website=Bisnow|language=en}}</ref> Also in 2019, Gopuff opened a new headquarters in the former ''Finnigan's Wake'' Pub ("once ranked among the top 25 douchiest bars in Philadelphia"<ref name="whyy/offices-finnigans-wake">{{cite web |title=Offices planned for Finnigan's Wake building at 3rd and Spring Garden |url=https://whyy.org/articles/offices-planned-for-finnigan-s-wake-building-at-3rd-and-spring-garden/ |website=WHYY-TV |access-date=5 November 2025}}</ref>), building in Northern Liberties.<ref>{{Cite web|last=Stangel|first=Luke|date=August 5, 2019|url=https://www.bizjournals.com/philadelphia/news/2019/08/05/fast-growing-philadelphia-startup-inks-delivery.html|website=bizjournals.com|access-date=2020-05-01|title=Fast-growing Philadelphia startup inks delivery deal with Graduate Hotels }}</ref><ref name="phillyvoice" >{{cite news| last1 = Tanenbaum | first1 = Michael| title = Finnigan's Wake building in Northern Liberties will house new goPuff HQ| date = November 13, 2018 | publisher = Philly Voice| url = https://www.phillyvoice.com/gopuff-northern-liberties-headquarters-philadelphia-finnegans-wake-pennsylvania/}}</ref>

In October 2020, the company announced that it had raised $380&nbsp;million in a funding round led by Accel and D1 Capital Partners, bringing the company's total value to $3.9 billion.<ref name="TechCrunch-2020-10-08">{{Cite web |last=Ha |first=Anthony |date=8 October 2020 |title=Delivery startup Gopuff raises $380M at a $3.9B valuation |url=https://techcrunch.com/2020/10/08/gopuff-funding/ |url-status=live |archive-url=https://web.archive.org/web/20201010163042/https://social.techcrunch.com/2020/10/08/gopuff-funding/ |archive-date=October 10, 2020 |access-date=2020-10-08 |website=TechCrunch |language=en-US}}</ref> In November, Gopuff agreed to purchase BevMo! for $350&nbsp;million.<ref>{{Cite web|last=Ha|first=Anthony|date=5 November 2020|title=Delivery startup goPuff acquires BevMo for $350M|url=https://techcrunch.com/2020/11/05/gopuff-acquires-bevmo/|access-date=2020-11-06|website=TechCrunch|language=en-US|archive-date=December 11, 2020|archive-url=https://web.archive.org/web/20201211112202/https://social.techcrunch.com/2020/11/05/gopuff-acquires-bevmo/|url-status=live}}</ref> The alcoholic beverage chain has 161 stores in California, Washington and Arizona.<ref name="LAT 2020-11-05">{{Cite news|last=Chang|first=Andrea|date=2020-11-05|title=BevMo acquired in $350-million deal as booze deliveries surge|url=https://www.latimes.com/business/story/2020-11-05/bevmo-acquired-by-delivery-startup-gopuff-in-350-million-deal|access-date=2020-11-09|newspaper=Los Angeles Times|language=en-US}}</ref><ref>{{cite news |last1=Ha |first1=Anthony |title=Delivery startup goPuff raises $380M at a $3.9B valuation |url=https://techcrunch.com/2020/10/08/gopuff-funding/ |work=TechCrunch |date=8 October 2020}}</ref>

In March 2021, Gopuff announced that it had raised $1.15&nbsp;billion in funding from investors including D1 Capital Partners, Fidelity Management and Research Company, and Luxor Capital.<ref name="TechCrunch-2021-03-23">{{Cite web |last=Ha |first=Anthony |date=March 23, 2021 |title='Instant needs' delivery startup Gopuff raises $1.15B at an $8.9B valuation |url=https://techcrunch.com/2021/03/23/gopuff-new-funding/ |access-date=2021-04-02 |website=TechCrunch |language=en-US}}</ref><ref name="CNBC-2021-03-23">{{Cite web |last=Palmer |first=Annie |date=2021-03-23 |title=SoftBank-backed delivery start-up Gopuff valued at $8.9 billion in new funding round, more than double from five months ago |url=https://www.cnbc.com/2021/03/23/gopuff-raises-1point15-billion-at-8point9-billion-valuation.html |access-date=2021-04-02 |website=CNBC |language=en}}</ref> That month, it was listed on CNBC's Disruptor 50 list.<ref>{{cite news|url=https://www.cnbc.com/2021/05/25/these-are-the-2021-cnbc-disruptor-50-companies.html|work=CNBC|title=These are the 2021 CNBC Disruptor 50 companies|date=25 May 2021|access-date=20 July 2021}}</ref>

In April 2021, Gopuff added the first independent board member, Betsy Atkins, to its board.<ref>{{Cite web|date=April 12, 2021|title=Gopuff Appoints Betsy Atkins as First Independent Board Member|url=https://finance.yahoo.com/news/gopuff-appoints-betsy-atkins-first-150000836.html|access-date=2021-05-05|website=finance.yahoo.com|language=en-US|url-status=dead|archive-url=https://web.archive.org/web/20210505193518/https://finance.yahoo.com/news/gopuff-appoints-betsy-atkins-first-150000836.html|archive-date=May 5, 2021}}</ref>

In May 2021, Gopuff acquired Fancy, a UK-based food delivery service.<ref name="PhillyVoice_Fancy"/> Also in May, Gopuff and Uber Eats announced a partnership to sell products from Gopuff through the Uber Eats app.<ref>{{Cite web|last=Holland|first=Frank|date=2021-05-05|title=Uber partners with Softbank-backed Gopuff to deliver everyday essentials, from snacks to toothpaste|url=https://www.cnbc.com/2021/05/05/uber-partners-with-softbank-backed-gopuff-to-deliver-everyday-essentials.html|access-date=2021-06-14|website=CNBC|language=en}}</ref><ref>{{Cite news|last=Chapman|first=Lizette|title=Uber Taps SoftBank-Backed GoPuff to Expand Grocery Delivery|url=https://www.bloomberg.com/news/articles/2021-05-04/uber-taps-softbank-backed-gopuff-to-expand-grocery-delivery?srnd=technology-vp|access-date=2021-06-14|newspaper=Bloomberg.com|date=4 May 2021}}</ref>

In June 2021, Gopuff acquired Liquor Barn (liquorbarn.com),<ref>{{Cite web|first1=Deirdre|last1=Bosa|first2=Laura|last2=Batchelor|date=2021-06-21|title=Delivery company Gopuff acquires Liquor Barn, continuing its retail expansion|url=https://www.cnbc.com/2021/06/21/delivery-company-gopuff-acquires-liquor-barn.html|access-date=2021-06-22|website=CNBC|language=en}}</ref><ref>{{cite web|title=Liquor Barn Sold to National Delivery Service Gopuff.|work=The Lane Report|date=21 June 2021|url=http://www.lanereport.com/143024/2021/06/liquor-barn-sold-to-national-delivery-service-gopuff}}</ref> a Louisville, Kentucky-based alcoholic beverage retail chain, and announced the acquisition of RideOS for $115 million.<ref>{{cite news|url=https://www.bloomberg.com/news/articles/2021-06-17/gopuff-to-buy-siemens-backed-rideos-in-100-million-plus-deal|work=Bloomberg|title=Gopuff to Buy Siemens-Backed RideOS in $100 Million-Plus Deal|first=Liana|last=Baker|date=17 June 2021|access-date=20 July 2021}}</ref><ref>{{cite news|url=https://techcrunch.com/2021/06/17/delivery-service-gopuff-acquires-rideos-for-115-million-plus/|work=TechCrunch|title=Delivery service Gopuff acquires rideOS for $115 million|first=Rebecca|last=Bellan|date=18 June 2021|access-date=20 July 2021}}</ref>

In February 2022, Gopuff signed a multi-year partnership deal with Formula 1 team McLaren.<ref>{{Cite web |date=February 15, 2022 |title=McLaren Racing - McLaren Racing announces partnership with instant delivery platform Gopuff |url=https://www.mclaren.com/racing/partners/gopuff/mclaren-racing-announces-partnership-instant-delivery-platform-gopuff/ |access-date=November 18, 2022 |website=McLaren Racing |language=}}</ref>

== Challenges and layoffs == Gopuff has faced a significant decline since the COVID-19 pandemic, laying off a significant portion of its workforce in an attempt to be profitable, resulting in a significant decline in service quality.<ref>{{Cite web |last=Malone |first=Katie |date=2024-05-16 |title=Gopuff lays off 6% of workforce, seeking profitability |url=https://technical.ly/startups/gopuff-layoffs-philadelphia-2024/ |access-date=2025-04-14 |website=Technical.ly |language=en}}</ref>

In July 2022, Gopuff announced closure of 76 of its U.S. warehouses and layoffs impacting about 1,500 employees. At the time, the company still intended to expand services at other high-performing locations.<ref name="layoff">{{cite web |last=Bursztynsky |first=Jessica |date=2022-07-12 |title=Delivery startup Gopuff cuts 10% of its global workforce and closes 76 U.S. warehouses |url=https://www.cnbc.com/2022/07/12/gopuff-cuts-10percent-of-its-global-workforce-closes-76-us-warehouses.html |work=CNBC}}</ref>

In October 2022, the company conducted more layoffs, firing some 250 employees.<ref>{{cite news |last1=Davalos |first1=Jackie |date=19 October 2022 |title=Rapid-Delivery Startup Gopuff Fires Hundreds in Third Round of Layoffs |url=https://www.bloomberg.com/news/articles/2022-10-19/gopuff-fires-hundreds-more-staff-in-third-round-of-layoffs?srnd=premium&sref=CIpmV6x8 |access-date=19 October 2022 |work=Bloomberg}}</ref>

In March 2023, Uber couriers were handling at least 4 percent of all Gopuff orders in the US to deal with a gap in the company's driver workforce. At this time, the two companies were also reported to be in talks for Gopuff orders to be placed through the Uber Eats app. Additionally in this time frame, Gopuff laid off 2% of its workforce, or about 100 employees.<ref>{{Cite news |last=Lee |first=Dave |date=2023-03-27 |title=Gopuff turns to rival Uber for rapid delivery help |url=https://www.ft.com/content/c942be99-28fb-4fe7-9e14-6d5e12226363 |access-date=2023-11-14 |work=Financial Times}}</ref>

In 2024, the company laid off about 600 employees, or about 6% of its global staff.

== Services and operation == Gopuff primarily delivers goods typically found in convenience stores such as snacks, drinks, and household goods.<ref>{{cite news| last1 = Wisenberg Brin | first1 = Dinah| title = Delivery start-up goPuff fills overnight needs — and whims| date = September 17, 2016| publisher = CNBC| url = https://www.cnbc.com/2016/09/17/delivery-start-up-has-a-late-night-plan-to-outdo-amazon.html}}</ref> Beer, wine, and spirits are available for delivery in some markets.<ref>{{Cite web|last=Japhe|first=Brad|date=April 29, 2020|title=These Are The Top-Selling Alcoholic Beverages During The Coronavirus Lockdown|url=https://www.forbes.com/sites/bradjaphe/2020/04/29/these-are-the-most-popular-alcoholic-beverages-during-the-coronavirus-lockdown/|access-date=2020-07-01|website=Forbes|language=en}}</ref> The company owns warehouses that stock many of the products it delivers.

In December 2015, Gopuff launched a beer delivery service called goBeer.<ref>{{cite news| last1 = Hilario | first1 = Kenneth| title = Local beer delivery company eyes expansion in 2016| date = December 28, 2015| publisher = Philadelphia Business Journal| url = https://www.bizjournals.com/philadelphia/news/2015/12/28/gopuff-beer-delivery-philadelphia-app-available.html}}</ref> In May 2016, they launched an alcohol delivery service called goBooze.<ref>{{Cite web|last=Dallke|first=Jim|date=July 11, 2018|title=Alcohol Delivery App goBooze Launches in Chicago|url=https://www.americaninno.com/chicago/inno-news-chicago/alcohol-delivery-app-gobooze-launches-in-chicago/|access-date=2020-05-01|website=americaninno.com}}</ref><ref>{{Cite web|last=Hilario|first=Kenneth|date=May 10, 2016|title=On-demand delivery company launches new 'booze' service in D.C.|url=https://www.bizjournals.com/philadelphia/news/2016/05/10/on-demand-delivery-company-launches-new.html|access-date=2020-05-01|website=bizjournals.com}}</ref><ref>{{cite news| last1 = Shah | first1 = Angela| title = Philadelphia's goBooze Starts Beer, Wine Delivery in Austin| date = December 13, 2016| publisher = Xconomy| url = http://www.xconomy.com/texas/2016/12/13/philadelphias-gobooze-starts-beer-wine-delivery-in-austin/ |url-status=dead |archive-url=https://web.archive.org/web/20161214171621/http://www.xconomy.com/texas/2016/12/13/philadelphias-gobooze-starts-beer-wine-delivery-in-austin/ |archive-date=December 14, 2016}}</ref> These services are organized under the umbrella of goBrands Inc.

==Controversies and privacy issues== Gopuff has faced many significant controversies over the years, including accusations of misclassifying employees as independent contractors, violating labor laws, and selling alcohol to minors. These issues have led to fines, lawsuits, and the revocation of their alcohol delivery license in some areas.

In 2018, researchers from Northeastern University found that the Gopuff mobile app recorded user interactions that involved personal information, and transmitted the resulting video to a website affiliated with analytics company Appsee.<ref name="Gizmodo-2017-07-03">{{Cite news |last=Hill |first=Kashmir |date=2017-07-03 |title=No, Your Phone Isn't Secretly Recording You |url=https://gizmodo.com/these-academics-spent-the-last-year-testing-whether-you-1826961188 |access-date=2018-07-05 |work=Gizmodo |language=en-US}}</ref> Appsee criticized Gopuff for violating its terms of service.<ref name="Gizmodo-2017-07-03" /> Gopuff stated that it would remove Appsee code from future versions of its iOS and Android apps, and amend its privacy policy to disclose possible data transfer to the app.<ref name="Gizmodo-2017-07-03" />

In 2021, GoPuff was accused of misclassifying its delivery drivers as independent contractors, preventing them from receiving benefits like minimum wage, overtime, and unemployment insurance. This misclassification has led to lawsuits and fines. In March 2023, Gopuff was fined $6.2 million by Massachusetts Attorney General Andrea Campbell for misclassification of employees as independent contractors and other state labor law violations.<ref>{{cite news |author=Katie Johnston |date=March 30, 2023 |title=AG fines Gopuff delivery company $6.2 million for misclassifying drivers, other violations |newspaper=The Boston Globe}}</ref><ref>{{cite news |last=Wiessner |first=Daniel |date=30 March 2023 |title=Massachusetts fines delivery startup Gopuff $6.2 mln in worker pay dispute |url=https://www.reuters.com/legal/massachusetts-fines-delivery-startup-gopuff-62-mln-worker-pay-dispute-2023-03-30/ |work=Reuters |language=en}}</ref>

==References== {{reflist}}

==Bibliography== {{refbegin}} * {{citation | ref = {{sfnref|Paste}} | last1 = Weindling | first1 = Jacob | title = Competition Runs Rampant in the On-Demand Economy | year = 2017 | publisher = Paste Magazine | url = https://www.pastemagazine.com/articles/2017/03/competition-runs-rampant-in-the-on-demand-economy.html | access-date = August 19, 2017 | archive-date = August 19, 2017 | archive-url = https://web.archive.org/web/20170819232611/https://www.pastemagazine.com/articles/2017/03/competition-runs-rampant-in-the-on-demand-economy.html | url-status = dead }} * {{citation | ref = {{sfnref|Cosmopolitan}} | last1 = Smother | first1 = Hannah | title = This Online Service Is Basically Uber But For Plan B and Condoms | year = 2017 | publisher = Cosmoplitan | url = http://www.cosmopolitan.com/sex-love/a10340034/go-puff-condom-plan-b-delivery/ }} * {{citation | ref = {{sfnref|Delaware}} | last1 = Goss | first1 = Scott | title = goPuff, the Uber of munchies, rolls into Newark | year = 2017 | publisher = Delaware Online | url = http://www.delawareonline.com/story/money/business/2017/05/07/gopuff-uber-munchies-rolls-into-newark/101407120/ }} * {{citation | ref = {{sfnref|Forbes}} | last1 = O'Connor | first1 = Clare | title = Forbes 30 Under 30: Retail and Ecommerce | year = 2017 | work = Forbes | url = https://www.forbes.com/30-under-30-2017/retail-ecommerce/#365343a27fcf }} * {{citation | ref = {{sfnref|Philly Mag}} | last1 = Burnley | first1 = Malcolm | title = Can You Really Make a Billion Dollars Delivering Beer, Condoms, Rolling Papers and Nerds Ropes? | year = 2017 | publisher = Philadelphia Magazine | url = http://www.phillymag.com/business/2017/07/15/gopuff-snack-delivery/ }} * {{citation | ref = {{sfnref|Philly Business}} | last1 = MacDonald | first1 = Tom | title = GoPuff debuts new 30,000 SF Philadelphia headquarters | year = 2017 | publisher = Philadelphia Business Journal | url = https://www.bizjournals.com/philadelphia/news/2017/07/12/gopuff-new-headquarters-12th-drug-store-delivery.html }} * {{citation | ref = {{sfnref|Tech Cocktail}} | last1 = Volkman | first1 = Elliot | title = 9 Startup Mascots Building Stronger Brands | year = 2017 | publisher = Tech Cocktail | url = https://tech.co/startup-mascots-build-brands-2016-05#scroll-to-gallery }} * {{citation | ref = {{sfnref|eMarketer}} | title = How Delivery Service goPuff Recreates the Impulse-Buy Experience Online | year = 2017 | publisher = eMarketer | url = https://retail.emarketer.com/article/how-delivery-service-gopuff-recreates-impulse-buy-experience/58dec8e4ebd4000a54864ae1 }} {{refend}}

== External links == * {{Official website|https://www.gopuff.com}}

{{Online food ordering}}

{{DEFAULTSORT:goPuff}} Category:Online grocers Category:Online food ordering Category:Online food retailers of the United States Category:American companies established in 2013 Category:Retail companies established in 2013 Category:Transport companies established in 2013 Category:Internet properties established in 2013 Category:2013 establishments in Pennsylvania Category:Privately held companies based in Philadelphia