{{short description|Sales productivity platform}}
{{Infobox website | name = Yesware | logo = Yesware logo.png | logo_size = 250px | screenshot = | caption = | url = [http://www.yesware.com/ yesware.com] | commercial = | type = Productivity Plugin | language = English | registration = | owner = Matthew Bellows | key_people = | current_status = Active }}
'''Yesware''' is a sales productivity platform designed as an ease-of-use assistant for businesses. The company was founded by Matthew Bellows, Rajat Bhargava, and Cashman Andrus.<ref name="cnn">{{cite web|title=About Yesware|url=http://www.yesware.com/about-us/}}</ref><ref name=forbes>{{cite web|last=Cohan|first=Peter|title=Yesware Boosts Sales Productivity, Financial Forecasts|url=https://www.forbes.com/sites/petercohan/2011/11/09/yesware-boosts-sales-productivity-financial-forecasts/|work=Forbes|date=November 9, 2011}}</ref> The company has over 800,000 users,<ref>{{Cite web|url=https://www.yesware.com/sign-up/|title=Sign Up {{!}} Yesware|website=Yesware|access-date=2016-03-17}}</ref> including companies like Acquia, Groupon, Zendesk and Square.
==Company history== Yesware was founded in 2010 by Matthew Bellows, Rajat Bhargava and Cashman Andrus.<ref name=boston>{{cite web|last=Kirsner|first=Scott|title=Yesware gets $4 million in new funding to help salespeople manage e-mail communications (and soon, phone calls too)|url=http://www.boston.com/business/technology/innoeco/2012/06/yesware_gets_4_million_in_new.html|archive-url=https://web.archive.org/web/20120621072435/http://www.boston.com/business/technology/innoeco/2012/06/yesware_gets_4_million_in_new.html|url-status=dead|archive-date=June 21, 2012|publisher=The Boston Globe|date=June 20, 2012}}</ref><ref>{{Cite web|title=Company {{!}} Yesware|url=https://www.yesware.com/company|archive-url=https://web.archive.org/web/20211127173241/https://www.yesware.com/company|archive-date=27 November 2021|access-date=2022-02-08|website=www.yesware.com}}</ref> Bellows was a salesman by trade, and thought that the solutions at the time were tedious and inefficient in sales, and that the process of copying information into customer relationship management (CRM) systems was tedious and often poorly done.<ref name=cnn/> Because of these ideas, Yesware was created in an effort to assist salespeople with common sales tasks, and to extract relevant information for reporting purposes.<ref name=forbes/><ref name=b2c>{{cite web|last=Licata|first=Lauren|title=8 Affordable (Or Free) Tools That Boost Small Business Efficiency|url=http://www.business2community.com/small-business/8-affordable-free-tools-boost-small-business-efficiency-0711183#!qG7JF|publisher=Business 2 Community}}</ref>
In September 2011, Yesware released its beta version and raised a seed round of $1 million led by Google Ventures and the Foundry Group.<ref name=boston/><ref name=tc1>{{cite web|last=Rao|first=Leena|title=Google Ventures, Foundry Group Put $1M In Yesware, Email Tracking And Productivity Platform For Salespeople|url=https://techcrunch.com/2011/09/27/google-ventures-foundry-group-put-1m-in-email-tracking-and-productivity-platform-for-salespeople-yesware/|publisher=TechCrunch|date=September 27, 2011}}</ref><ref name=b1>{{cite web|last=Kirsner|first=Scott|title=Yesware launches e-mail tracking product for salespeople, collects $1 million from Google Ventures and Foundry Group|url=http://www.boston.com/business/technology/innoeco/2011/09/yesware_launches_e-mail_tracki.html|archive-url=https://web.archive.org/web/20110929150657/http://www.boston.com/business/technology/innoeco/2011/09/yesware_launches_e-mail_tracki.html|url-status=dead|archive-date=September 29, 2011|publisher=The Boston Globe|date=September 27, 2011}}</ref>
Two months after launch, in November 2011, the company had 2,000 registered users.<ref name="forbes" /> One year later, the number of users grew to 100,000.<ref name="bbj" /><ref name="yes1">{{cite web |last=Ribitzky |first=Romy |date=November 12, 2012 |title=Yesware Celebrates 100,000 Users, Looks to the Future |url=http://www.yesware.com/blog/2012/11/12/yesware-celebrates-100000-users-looks-ahead/ |publisher=Yesware}}</ref> The growth was attributed to word of mouth and searches within the Google Chrome and iPhone App stores.<ref name="bbj" />
That same year, Yesware was awarded the top sales productivity award at the Top Sales & Marketing Awards.<ref name="crm">{{cite web |last=Liyakasa |first=Kelly |date=April 2012 |title=The New Sales Toolkit |url=http://www.destinationcrm.com/Articles/Editorial/Magazine-Features/The-New-Sales-Toolkit-81563.aspx |publisher=Destination CRM}}</ref><ref name="award">{{cite web |last=Bellows |first=Matthew |date=December 16, 2011 |title=Yesware Takes Silver For "Top Sales Productivity Tool" |url=http://www.yesware.com/blog/2011/12/16/yesware-takes-silver-for-top-sales-productivity-tool/ |publisher=Yesware}}</ref><ref name="ent">{{cite web |last=Kumar |first=AJ |date=January 23, 2012 |title=Five Ways to Tame Your Inbox |url=http://www.entrepreneur.com/article/222677 |publisher=Entrepreneur}}</ref>
In June 2012, Yesware followed up the seed round with a $4 million Series A round, again including investments from Google Ventures, the Foundry Group and others.<ref name="boston" /><ref name="tc">{{cite web|url=https://techcrunch.com/2012/06/20/yeswares-email-platform-for-salespeople-rasies-4-million-from-idg-google-ventures-foundry-group-others/|title=Yesware's Email Platform For Salespeople Raises $4 Million From IDG, Google Ventures, Foundry Group & Others|last=Perez|first=Sarah|date=June 20, 2012|publisher=TechCrunch}}</ref>
After gaining enough funding, in November 2012, Yesware announced a beta integration with Salesforce, which allowed users to create new contacts, develop tasks, and view actionable reports within Yesware and Salesforce simultaneously.<ref name="bbj">{{cite web|url=http://www.bizjournals.com/boston/blog/startups/2012/11/yesware-salesforce-hubspot-email.html?page=all|title=Yesware hits 100K users; won't be acquired by Salesforce or HubSpot|last=Alspach|first=Kyle|date=November 16, 2012|publisher=Boston Business Journal}}</ref><ref name="yes">{{cite web|last=Ribitzky|first=Romy|title=Yesware Announces Salesforce Open Beta|url=http://www.yesware.com/blog/2012/11/15/yesware-salesforce-crm-integration/|publisher=Yesware|date=November 15, 2012}}</ref>
In 2013, the company attempted to move people from the Basic version of the software, which held most of the users, to the Paid version due to failing to turn a profit.<ref>{{Cite news |last=Grossmann |first=John |date=2014-08-20 |title=A Leader Struggles to Sell Software Meant to Aid Sales |language=en-US |work=The New York Times |url=https://www.nytimes.com/2014/08/21/business/smallbusiness/yeswares-matthew-bellows-on-his-ironic-challenge.html |access-date=2022-10-14 |issn=0362-4331}}</ref> This resulted in a change of roles, where Mike Haylon, a previous salesperson, was promoted to Director of Sales, while Bridget Gleason, having sales experience, was given the role of Vice President of Sales.<ref>{{Cite web |last=Grossmann |first=John |date=2014-08-27 |title=The C.E.O. of a Sales Software Company Faces Up to Sales Shortcomings |url=https://archive.nytimes.com/boss.blogs.nytimes.com/2014/08/27/the-c-e-o-of-a-sales-software-company-faces-up-to-the-companys-sales-shortcomings/ |access-date=2022-10-14 |website=You’re the Boss Blog |language=en}}</ref>
==Description== Yesware is mainly focused on customer relations and acts as an assistant to salespeople, offering useful features to businesses and companies, such as email scheduling, a meeting booking tool, email tracking, and customizable templates.<ref name="tc1" /><ref name="mash">{{cite web |last=Siu |first=Eric |date=March 23, 2012 |title=5 Productivity Tools to Make Your Job Easier |url=http://mashable.com/2012/03/23/productivity-tools/ |publisher=Mashable}}</ref> One of its main selling points is its ability to consistently track customers via email, by integrating with email inboxes, such as Gmail addresses.<ref name="agbeat">{{cite web |last=Gabel |first=Carrie |date=April 12, 2012 |title=Three tech tools to boost your productivity |url=http://agbeat.com/news-business/three-tech-tools-to-boost-your-productivity/ |publisher=AG Beat}}</ref>
== References == {{reflist|2}}
Category:Software companies established in 2010 Category:GV companies Category:American companies established in 2010