{{short description|Subsidiary of Yahoo!}} {{Use dmy dates|date=March 2020}} {{Use Australian English|date=April 2015}} {{Infobox website | name = Yahoo! Australia | logo = Yahoo! (2019).svg | url = {{URL|http://au.yahoo.com/}} | commercial = Yes | former_name = Yahoo7 (2006–2018) | type = [[Internet portal]] | registration = Optional | owner = [[Yahoo (2017–present)|Yahoo]] | launch_date = 1 September 1997 (as Yahoo! Australia) | current_status = Active }}
'''Yahoo! Australia''' (formerly '''Yahoo7''' between 2006 and 2018) is the Australian subsidiary of global internet company [[Yahoo!]] Originally a 50/50 joint venture between Yahoo! and [[Seven West Media]], it became a 100% subsidiary of [[Yahoo! Inc. (2017–present)|Oath]] in March 2018. Yahoo! is a [[web portal]], providing email, online news and lifestyle content, as well as weather, travel and retail comparison services.
==History== ===Origins=== Yahoo!'s services originally came to Australia in 1997 with Yahoo! Australia launching on 1 September that year.<ref name="YahooAU">{{cite web |url=http://yhoo.client.shareholder.com/press/ReleaseDetail.cfm |title=Press Release: Now Australia And New Zealand Can Yahoo! Too |date=1 September 1997 |publisher=Yahoo! Inc. |archive-url=https://web.archive.org/web/20080112060302/http://yhoo.client.shareholder.com/press/ReleaseDetail.cfm?ReleaseID=173321 |archive-date=12 January 2008 |access-date=9 September 2016 |url-status=unfit}}</ref>
[[Seven West Media|Seven Media Group]] founded '''i7''' in September 2000 as their online service.<ref>{{cite web |url=http://newsstore.fairfax.com.au/apps/viewDocument.ac?page=1&sy=age&kw=i7+and+Seven+Network&pb=all_ffx&dt=selectRange&dr=entire&so=relevance&sf=text&sf=author&sf=headline&rc=10&rm=200&sp=nrm&clsPage=1&docID=news000913_0057_3886 |title=Seven unveils Internet portal |date=12 September 2000 |publisher=Illawarra Mercury |access-date=8 May 2016}}</ref> In October 2001, Seven partnered with internet service provider [[AOL]] and established a joint venture called ''AOL7'' in an attempt to boost the i7 platform. However, the partnership was unsuccessful with AOL reporting its biggest quarterly loss in U.S. history in April 2002,<ref>{{cite web |url=http://newsstore.fairfax.com.au/apps/viewDocument.ac?page=1&sy=age&kw=i7+and+Seven+Network&pb=all_ffx&dt=selectRange&dr=entire&so=relevance&sf=text&sf=author&sf=headline&rc=200&rm=200&sp=nrm&clsPage=1&docID=SMH020426AV2283B8MIU |title=Seven partner AOL blames Net for huge loss |date=26 April 2002 |work=The Sydney Morning Herald|access-date=8 May 2016}}</ref> and Seven and AOL later selling the venture to [[Primus Telecommunications (Australia)|Primus Telecommunications]] in February 2004.<ref>{{cite web |url=http://newsstore.fairfax.com.au/apps/viewDocument.ac?page=1&sy=age&kw=i7+and+Seven+Network&pb=all_ffx&dt=selectRange&dr=entire&so=relevance&sf=text&sf=author&sf=headline&rc=200&rm=200&sp=nrm&clsPage=1&docID=ILL0402124UL1F4JD0UE |title=Seven out of Internet business |date=12 February 2004 |publisher=Illawarra Mercury |access-date=8 May 2016}}</ref> i7 was replaced by Seven's new website, '''seven.com.au''', soon afterwards.
===Yahoo7=== '''Yahoo7''' was founded in January 2006 as a cross-media entity which would expand the content distribution networks of both internet-centric Yahoo and broadcast corporation Seven Media Group (now [[Seven West Media]]). Yahoo7's logo incorporates Yahoo! branding with Seven West Media's red "7". Yahoo7 replaced Yahoo!'s Australian and New Zealand websites which had been in operation since September 1997,<ref name="YahooAU"/> taking on the majority of Seven's online operations in the process. Ryan Stokes, current chairman of Seven's [[Pacific Magazines]] division, said in a media release that the Yahoo7 entity would provide a "leading platform to engage the online audiences with the best global products and locally relevant media content for their connected lives".<ref name="yahoo1">{{cite web |title=Media Release: Yahoo!7 redefines Australian media landscape |url=http://www.sevenwestmedia.com.au/docs/business-unit-news/14EFD15AFC89DFFBC1D4FDF2C36BF3325881.pdf |publisher=Yahoo7 Press Room |access-date=18 January 2012 |archive-date=4 March 2016 |archive-url=https://web.archive.org/web/20160304032410/http://www.sevenwestmedia.com.au/docs/business-unit-news/14EFD15AFC89DFFBC1D4FDF2C36BF3325881.pdf |url-status=dead }}</ref>
In December 2006, Yahoo7 expanded its presence in [[New Zealand]] by partnering with [[Telecom New Zealand]] to establish [[Yahoo!Xtra]]. The venture was rebranded as Yahoo! New Zealand in April 2011 after Telecom sold its 49% share back to Yahoo7.
In recent years, Yahoo7 has made a series of high-profile online acquisitions to supplement its core search and marketing businesses. The company purchased Australian sports tipping site OzTips in mid-2010<ref>{{cite web|title=Yahoo!7 acquires OzTips.com | url=http://mumbrella.com.au/yahoo7-acquires-oztips-com-28270 | publisher=mUmbrella}}</ref> and acquired Australian group buying site Spreets for $40m in early 2011.<ref>{{cite web|title=Yahoo7 buys Spreets, bubble inflates | url=https://www.theregister.co.uk/2011/01/20/yahoo7_spreets/ | publisher=[[The Register]] | date=20 January 2011 | last=Chirgwin | first=Richard | access-date=7 June 2007}}</ref> Spreets saw its membership increase by 140 per cent to 1.18m since the acquisition.<ref name="sevenwestAR">{{cite web |title=Seven West Media: Annual Report |url=http://www.sevenwestmedia.com.au/docs/annual-reports/2011-annual-report.pdf |pages=19 |date=July 2011 |access-date=19 January 2012 |archive-date=25 November 2011 |archive-url=https://web.archive.org/web/20111125034358/http://www.sevenwestmedia.com.au/docs/annual-reports/2011-annual-report.pdf |url-status=dead }}</ref>
=== Yahoo! Australia === In March 2018, Seven West Media sold its 50% stake in Yahoo7 to [[Yahoo! Inc. (2017–present)|Oath]]. This is despite earlier reports where Oath would sell their stake. By this time, Seven was in the process of uncoupling its services from Yahoo7, through the establishment of [[7plus]] replacing Plus 7, 7NEWS.com.au becoming the home for [[Seven News]], and their travel website: 7Travel.<ref>{{cite news |last=Duke |first=Jennifer |title=Seven sells its 50 per cent stake in Yahoo7 |url=https://www.smh.com.au/business/companies/seven-sells-its-50-per-cent-stake-in-yahoo7-20180328-p4z6mr.html |work=The Sydney Morning Herald |date=27 March 2018 |language=en}}</ref>
==Products and services== ===Online content=== Yahoo! derives its content from a variety of news and online media sites, as well as third-party content. The company runs a number of online sections which collate and augment content from various media outlets. Yahoo! also publishes an increasing volume of online-only content particularly lifestyle journalism and [[rich media]] published through the lifestyle section.
===Plus7=== In January 2010, Yahoo! launched [[7plus]], an online [[Video on demand|catch-up portal]] for viewers to stream select TV shows with locked commercials and [[Seven News]] updates for a limited period of time after airing.<ref name="yahoo5">{{cite web |title= Seven launches online catch up:Plus7;|date=7 March 2010 |url=http://www.tvtonight.com.au/2010/01/seven-launches-online-catch-up-plus7.html|publisher= TV Tonight|access-date=10 March 2015}}</ref> The free service allowed users to watch a range of video content on demand, full length episodes from Channel Seven, [[7mate]] and other content partners.
===Web=== Yahoo! also hosts a localised version of its Yahoo! communication and search as well as other [[vertical search]] services such as [[Yahoo! Answers|Yahoo Answers]].
==Logo== [[File:Yahoo!7 logo (2006-2014).svg|thumb|Logo used from 2006 to 2014]] [[File:Yahoo7 logo.svg|thumb|Logo used from 2014 to 2018]] [[File:Yahoo! (2013).svg|thumb|Logo used from 2018 to 2019]] From its creation in 2006 until late 2014, Yahoo7 used a logo identical to the common red logo of the time, with the addition of the [[Seven Network]] logo and an identical red colouring. This logo was replaced with the updated Yahoo! logo introduced to the [[United States]] in 2013, but included the Seven Network logo.
==Notes and references== {{Reflist}}
==External links== * {{official website}} *[https://web.archive.org/web/20180125011022/https://au.yahoo.com/ Original Yahoo!7 website]*
{{coord|display=title|-33.855927|151.203625|type:landmark_region:AU}} {{Yahoo! Inc.}}
[[Category:Yahoo! international]] [[Category:Web portals]] [[Category:Internet properties established in 1997]] [[Category:Australian websites]] [[Category:Australian companies established in 1997]] [[Category:Mass media companies established in 1997]] [[Category:Mass media companies of Australia]] [[Category:Seven Network]]