WYKB — Mediated Wiki

{{Short description|Spanish rhythmic station in Jacksonville, Florida}} {{Use American English|date=June 2021}} {{Use mdy dates|date=June 2021}} {{Infobox radio station | country = US | name = WYKB | logo = | above = Simulcasts WEWC Callahan | city = Fernandina Beach, Florida | area = Jacksonville, Florida | branding = ''La Raza 92.9 & 105.3'' | frequency = {{Frequency|105.3|MHz}} {{HD Radio}} | translator = | repeater = | airdate = 1999 (as WFBJ) | format = Regional Mexican | subchannels = HD2: WJNJ simulcast | language = | erp = 3,900 watts | haat = {{Convert|125|m|ft|sp=us}} | class = A | facility_id = 40483 | coordinates = {{coord|30|30|4|N|81|35|14|W}} | callsign_meaning = | former_callsigns = WFBJ (1999–2000)<br>WXGV (2000–2003)<br>WJSJ (2003–2016)<br>WZDJ (2016–2017) | former_frequencies = | affiliations = | owner = Norberto Sanchez | licensee = Norsan Media, LLC | sister_stations = WEWC, WJNJ, WJXR, WNNR, WSOS-FM, WVOJ | webcast = | website = [https://larazajax.com/ larazajax.com] | licensing_authority = FCC }}

'''WYKB''' (105.3 FM) is a regional Mexican radio station licensed to Fernandina Beach, Florida, that serves the Jacksonville area. It is owned by Norberto Sanchez's Norsan Media.

==History== ===WJSJ===  Until 2008, WJSJ’s format was smooth jazz. In August 2008, Seven Bridges Media (owner of WJXL & WJXL-FM) entered into a time brokerage agreement to air its sports programming on WJSJ.<ref>[https://www.jacksonville.com/story/business/2008/11/10/1-radio-station-changes-format-another-leaving/16006456007/?gnt-cfr=1&gca-cat=p&gca-uir=true&gca-epti=z116043e004600v116043b0060xxd006065&gca-ft=129&gca-ds=sophi Jacksonville Times-Union, November 9, 2008; “1 radio station changes format, another leaving”. Retrieved September 26, 2025.]</ref> WJSJ broadcast a classic country format from October 15, 2013 until May 26, 2014.<ref>[http://radioinsight.com/blog/headlines/86375/real-country-launches-in-jacksonville/ Real Country Launches In Jacksonville] Radioinsight - October 15, 2013</ref> Prior to that, it used to broadcast a Tropical format with emphasis on Salsa and Reggaeton until August 5, 2013, when it flipped to a short-lived classic hits format.<ref>[http://radioinsight.com/blog/headlines/netgnomes/84398/wjsj-brings-christmas-fun-in-jacksonville/ "WJSJ Jacksonville Flips To Classic Hits] Radioinsight - August 5, 2013</ref> By April 2015, then-WJSJ went silent.<ref>{{cite web |title=FM Silent Stations, Silent over 2 Months |url=https://transition.fcc.gov/mb/audio/newsite/docs/silentFM.html |archive-url=https://web.archive.org/web/20150627162640/https://transition.fcc.gov/mb/audio/newsite/docs/silentFM.html |website=Transition.FCC.gov |publisher=Federal Communications Commission |date=June 15, 2015 |archive-date=June 27, 2015 |access-date=June 23, 2021 }}</ref> On November 2, 2015, WJSJ returned to air with sports, programming from the CBS Sports Radio.<ref>[https://radioinsight.com/blog/headlines/95118/wjsj-jacksonville-returns-with-cbs-sports/ WJSJ Jacksonville Returns with CBS Sports] Radioinsight - November 2, 2015</ref>

===Classic dance WZDJ=== On July 1, 2016, WJSJ dropped the CBS Sports Radio format and began stunting. On July 18, 2016, WJSJ launched a classic dance format, branded as "DJ 105.3".<ref>[https://radioinsight.com/blog/headlines/107286/dj-105-3-brings-classic-dance-to-jacksonville/ DJ 105.3 Brings Classic Dance to Jacksonville] Radioinsight - July 18, 2016</ref> The station changed its call sign to WZDJ on July 20, 2016, where afterwards, WZDJ began adding more current music from the Rhythmic and Dance genres, with the recurrents receiving less airplay. During this tenure, it was in the middle of being purchased through a LMA from veteran radio programmer Tony Quarterone for $1.3 million. ===WYKB=== On December 31, 2016, WZDJ signed off air due to a lack of advertising support and financial issues, which included the collapse of the sale of the station. The station left a message on its Facebook page that signaled the end of the format and its website and stream were deleted. On January 2, 2017, the station flipped to a simulcast of country-formatted WKBX under the original ownership for the time being.<ref>[https://radioinsight.com/headlines/110054/105-3-jacksonville-sale-collapses-flips-to-country/ "105.3 Jacksonville Sale Collapses; Flips To Country"] from ''Radioinsight'' (January 2, 2017)</ref> On January 13, 2017, WZDJ changed its callsign to WYKB.

On October 16, 2017, WYKB split from its simulcast with WKBX and changed its format to classic country, branded as "Jax Country 105.3".<ref>[https://radioinsight.com/headlines/120418/wykb-flips-classic-country-jax-country-105-3/ WYKB Flips to Classic Country Jax Country 105.3] Radioinsight - October 16, 2017</ref> In January 2020, WYKB became "Jacksonville's JAX 105.3", keeping the classic country format, but with no commercials.

In July 2021, the station switched to a Spanish rhythmic format as "Flow 105.3." Among its core artists were Daddy Yankee, Karol G, Maluma, Ozuna, J Balvin, Bad Bunny, Anitta, Nicky Jam, Natti Natasha and Wisin y Yandel.<ref>[https://radioinsight.com/headlines/210978/flow-105-3-debuts-in-jacksonville/ Flow 105.3 Debuts In Jacksonville] Radioinsight - July 21, 2021</ref>

In January 2026, WYKB switched to a simulcast of sister station WEWC, which has a regional Mexican format.

==WYKB-HD2== On August 4, 2021, WYKB launched a Spanish adult contemporary format on its HD2 sub-channel, branded as "Azul 105.3 HD2".<ref>[https://radioinsight.com/headlines/211361/azul-105-3-hd2-debuts-in-jacksonville/ Azul 105.3 HD2 Debuts In Jacksonville] Radioinsight - August 4, 2021</ref>

==References== {{Reflist}}

==External links== {{FM station data|40483|WYKB}}

{{Coord|30.501|N|81.587|W|type:landmark_region:US_source:FCC|display=title}}

Category:2000 establishments in Florida Category:Nassau County, Florida Category:Radio stations established in 2000 YKB Category:Latin rhythmic radio stations Category:Spanish-language radio stations in Florida Category:Rhythmic contemporary radio stations in the United States