{{Short description|Television station in Chattanooga, Tennessee}} {{Use mdy dates|date=April 2026}} {{Infobox television station | callsign = WRCB | logo = WRCB 3 2022.svg | logo_alt = A 3 in a circle interrupted on the left side by an orange rightward-pointing rounded triangle | logo_size = 200px | branding = Local 3 | digital = 13 (VHF) | virtual = 3 | subchannels = | translators = | affiliations = {{ubl|'''3.1:''' NBC|''for others, see {{section link||Subchannels}}''}} | network = | country = United States | founded = | airdate = {{start date|1956|5|6}} | last_airdate = | location = Chattanooga, Tennessee | callsign_meaning = Rust Craft Broadcasting (former owners) | former_callsigns = WRGP-TV (1956–1962) | former_channel_numbers = '''Analog:''' 3 (VHF, 1956–2009) | owner = Sarkes Tarzian, Inc. | licensee = | sister_stations = | former_affiliations = | erp = 160 kW | haat = {{convert|363.5|m|ft|0|abbr=on}} | facility_id = 59137 | coordinates = {{coord|35|9|40.2|N|85|18|50.8|W|type:landmark_scale:2000}} | licensing_authority = FCC | website = {{URL|https://www.local3news.com/}} }}
'''WRCB''' (channel 3), branded '''Local 3''', is a television station in Chattanooga, Tennessee, United States, affiliated with NBC and owned by Sarkes Tarzian, Inc. The station's studios are located on Whitehall Road on Chattanooga's north side; its transmitter is located in the town of Walden on Signal Mountain.
WRCB began broadcasting on May 6, 1956, as WRGP-TV, the second TV station in Chattanooga. Originally owned by Ramon G. Patterson, it was an NBC affiliate from its launch. The Friendly Group purchased the station in 1959 and, as part of its renaming as Rust Craft Broadcasting, changed the call sign to WRCB on January 1, 1963. Under Rust Craft and Ziff-Davis, which acquired the Rust Craft group in 1979, the station remained in third place in local news ratings.
Sarkes Tarzian acquired WRCB in 1982. The station's news ratings saw a marked increased in the 1980s, propelled at first by the popularity of the syndicated game show ''Wheel of Fortune''. For most of the time since the mid-1980s, WRCB and WTVC (channel 9) have competed for first place in local news viewership in Chattanooga.
==History== When the Federal Communications Commission (FCC) lifted its multi-year freeze on new television station applications in April 1952, Chattanooga was assigned two VHF television channels, 3 and 12, and several Chattanooga interests began considering filing for them.<ref>{{Cite news|url=https://www.genealogybank.com/newspaper-clippings/stations-seek-video-permits-freeze-lifted-monday-stirring-local-action/dxiryqshnggjqazmqhcfdmthxzpvpoqd_ip-10-166-46-77_1759356696721|work=Chattanooga News-Free Press|title=Stations Seek Video Permits: Freeze Lifted Monday, Stirring Local Action|page=5|date=April 12, 1952}}</ref> Two applicants sought channel 3: Chattanooga radio station WDOD and Mountain City Television, a company owned by R. G. Patterson and Will Cummings, a former county judge.<ref>{{Cite news|url=https://www.genealogybank.com/newspaper-clippings/mountain-city-tv-asks-100000-watt-station/jyjswbpvtjbgzkaaocsgpmfgchfchumh_ip-10-166-46-140_1759356786057|title=Mountain City TV Asks 100,000-Watt Station|page=3|date=July 1, 1952|work=The Chattanooga Times}}</ref> Patterson was the owner of station WAPO.<ref>{{Cite news|url=https://www.genealogybank.com/newspaper-clippings/single-applicant-asks-uhf-channel-chattangoga-tv-seeks-right-operate-here-channel-no-49/zoysgnxvjbjdkwihbwzptnznmyfxjpsh_ip-10-166-46-89_1759357060201|page=9|work=The Chattanooga Times|title=Single Applicant Asks UHF Channel: Chattangoga TV Seeks the Right to Operate Here on Channel No. 49|date=July 2, 1952}}</ref>
The two firms locked horns in a multi-year battle for the construction permit, as a comparative hearing was necessary.<ref>{{Cite news|title=Three TV Grants Made; FCC Also Adds La., Tex. Channels|pages=55, 68–70|work=Broadcasting|date=August 4, 1952|id={{pq|1285694778}} }}</ref> In May 1954, FCC hearing examiner J. D. Bond ruled in favor of Mountain City because its program proposals were superior. WDOD contested because it believed that Patterson's work for the TV station would conflict with his activities at WAPO radio.<ref>{{Cite news|page=95|title=Proposed Chattanooga Grant Reaffirmed by FCC Examiner|work=Broadcasting|id={{pq|1014925683}}|date=November 14, 1955}}</ref> On an appeal to the full commission, the FCC voted 4–2 in favor of Mountain City's application on February 9, 1956, citing the "clear superiority" of WAPO's past broadcast record over WDOD. The news assured Chattanooga of a second television station in short order and set off a shuffle of network affiliations. Chattanooga's existing station, WDEF-TV (channel 12), elected to become a primary affiliate of CBS.<ref>{{Cite news|url=https://www.genealogybank.com/newspaper-clippings/mountain-city-wins-channel-have-color-construction-begin-next-week-signal-transmitter-building/rthcrdosnkaikfxcknoxrpgixjsshwjd_ip-10-166-46-107_1759358342978|title=Mountain City Wins Channel; To Have Color: Construction to Begin Next Week on Signal Transmitter Building|pages=1, [https://www.genealogybank.com/newspaper-clippings/mountain-city-winner-tv-channel-3-fight/okgfagelcgfykjuvyrtuidakrxlicbcy_ip-10-166-46-105_1760670264009 3]|work=Chattanooga News-Free Press|date=February 10, 1956}}</ref> This left the new WRGP-TV to take NBC. The station reused the former transmitter facility of WAPO-FM on Signal Mountain.<ref>{{Cite news |date=March 30, 1956 |title=Rome Station Plans TV Site Atop Lookout: Asks Permission to Move Transmitter Nine Miles South of Chattanooga |url=https://www.newspapers.com/article/chattanooga-daily-times-rome-station-pla/195343252/ |access-date=April 11, 2026 |work=Chattanooga Daily Times |pages=1}}</ref><ref>{{cite news|page=95|title=Stone Named Gen. Mgr. For New Chattanooga Tv|work=Broadcasting|date=February 20, 1956|id={{pq|1401213967}} }}</ref> WRGP-TV made its first broadcast on May 6, 1956,<ref>{{Cite news |date=May 7, 1956 |title=City's 2nd TV Station Begins Its Telecasting |url=https://www.newspapers.com/article/chattanooga-daily-times-citys-2nd-tv-st/195343399/ |access-date=April 11, 2026 |work=Chattanooga Daily Times |pages=1}}</ref> from studios at 1214 McCallie Avenue.<ref name="hc">{{Cite web|url=https://cdbs.recnet.com/corres/?doc=86804|title= History Cards for WRCB|publisher= Federal Communications Commission}}</ref> In addition to NBC programs, some ABC programs aired on the new station,<ref>{{Cite news|title=Ch. 3 WRGP-TV Chattanooga Begins Regular Telecasting|work=Broadcasting|page=84|date=May 7, 1956|id={{pq|1285737906}} }}</ref> though Chattanooga gained a primary ABC affiliate in 1958 with the startup of WTVC (channel 9), which moved in from Rome, Georgia.<ref name="Atla580207">{{Cite news|url=https://www.newspapers.com/article/the-atlanta-journal-3d-tv-outlet-opens-t/183141377/|date=February 7, 1958|page=11|agency=Associated Press|title=3d TV Outlet Opens Tuesday In Chattanooga|newspaper=The Atlanta Journal|location=Atlanta, Georgia|via=Newspapers.com|access-date=October 17, 2025}}</ref><!-- Fri --> In 1958, Jim Nabors—later known for playing Gomer Pyle—made his on-air television debut as a substitute performer on a WRGP-TV show.<ref>{{Cite news|url=https://www.genealogybank.com/newspaper-clippings/tvs-homespun-gomer-pyle-dies/iwynvysjomgalhwbedcbcgvfcyegjffe_ip-10-166-46-107_1775946138856|agency=Associated Press|first=Barry|last=Courter|title=TV's homespun Gomer Pyle dies|page=A2|work=Chattanooga Times Free Press|date=December 1, 2017}}</ref>
The Pattersons sold WRGP-TV to WSTV, Inc., the Friendly Group of Steubenville, Ohio, in a deal announced in October 1959 and completed in January 1960.<ref>{{Cite news |date=October 23, 1959 |title=Pattersons Sell TV Stock To Chain for $1,750,000 |url=https://www.newspapers.com/article/chattanooga-daily-times-pattersons-sell/195346838/ |access-date=April 11, 2026 |work=Chattanooga Daily Times |pages=1, [https://www.newspapers.com/article/chattanooga-daily-times-pattersons-sell/195346838/ 2]|first=Fred|last=Hixson}}</ref><ref>{{Cite news |date=January 7, 1960 |title=Title of WRGP-TV Into New Hands: Ohio Broadcasters Assume Ownership—Will Hold Reception Today |url=https://www.newspapers.com/article/chattanooga-daily-times-title-of-wrgp-tv/195346991/ |access-date=April 11, 2026 |work=Chattanooga Daily Times |pages=3}}</ref> The Friendly Group was acquired by Massachusetts-based United Printers and Publishers in 1961, giving the firm its five TV stations and radio outlets from Florida to West Virginia.<ref>{{Cite news |date=August 4, 1961 |title=United Printers Acquired WRGP: Greeting Card Publisher Takes Over 2 Concerns in Radio, TV Field |url=https://www.newspapers.com/article/chattanooga-daily-times-united-printers/195347095/ |access-date=April 11, 2026 |work=Chattanooga Daily Times |page=36|agency=Associated Press}}</ref><ref>{{Cite news|pages=39–40|title=United to buy Friendly Group|date=July 24, 1961|work=Broadcasting|id={{pq|962761165}} }}</ref> United changed its name to Rust Craft Greeting Card Company in 1962, adopting the name of its most-known products.<ref>{{Cite news |date=July 11, 1962 |title=Name Is Rust Craft |url=https://www.newspapers.com/article/the-morning-union-name-is-rust-craft/195348918/ |access-date=April 11, 2026 |work=The Morning Union |page=18|agency=Associated Press}}</ref> WSTV, Inc. became Rust Craft Broadcasting.<ref>{{Cite news |date=July 15, 1962 |title=WSTV Inc. Buys New Property |url=https://www.newspapers.com/article/the-pittsburgh-press-wstv-inc-buys-new/195349002/ |access-date=April 11, 2026 |work=The Pittsburgh Press |page=3:8}}</ref> To identify the station with the new ownership name, WRGP-TV became WRCB on January 1, 1963.<ref>{{Cite news |date=January 1, 1963 |title=WRGP Changing to WRCB Today: Channel 3 TV to Be More Closely Identified With Owner, Rust Craft |url=https://www.newspapers.com/article/chattanooga-daily-times-wrgp-changing-to/195349321/ |access-date=April 11, 2026 |work=Chattanooga Daily Times |pages=15}}</ref> WRCB, outgrowing its original studios, moved to a new studio facility on Whitehall Road in the Stringers Ridge area in 1968. The new building was equipped for local color broadcasting.<ref>{{Cite news|url=https://www.genealogybank.com/newspaper-clippings/channel-3-tv-build-10-million-project/ernfadcsnaxqrwuazuonbuappmxrptpt_ip-10-166-46-145_1775943237629|first=Fred|last=Schneider|pages=1, [https://www.genealogybank.com/newspaper-clippings/channel-3-tv-build-studio/vocnthdlexhmoicaycyjaazihbexviou_ip-10-166-46-84_1775940814139 6]|work=The Chattanooga Times|date=May 14, 1967|title=Channel 3 TV to Build In $10-Million Project}}</ref><ref>{{Cite news|url=https://www.genealogybank.com/newspaper-clippings/500-opening-wrcb-studios-advertisers-and-others-attend-station-party-new-location/ptxewpafcewnhxqfsjyxcwgavkbahojd_ip-10-166-46-148_1775943075237|work=The Chattanooga Times|page=44|title=500 At Opening of WRCB Studios: Advertisers and Others Attend Station Party in New Location|date=May 26, 1968}}</ref>
In June 1977, the Ziff Corporation, parent of magazine publisher Ziff-Davis, made a bid for Rust Craft, primarily seeking its six television stations. Ziff-Davis had previously hired I. Martin Pompadur, a former ABC executive, as part of the company's plan to acquire television stations.<ref name="Var770706">{{Cite news|page=44|title=Ziff-Davis Enters B'casting Via $60-Mil Offer For Rust Craft|work=Variety|date=July 6, 1977|id={{ProQuest|1401311609}} }}</ref> The Rust Craft board approved of the sale that September for a total price of approximately $69 million,<ref name="Var770921">{{Cite news|title=Rust Craft TV Stations Finally Sold To Ziff-Davis For $69-Mil|work=Variety|page=63|date=September 21, 1977|id={{ProQuest|1401313086}} }}</ref> but booming prices for broadcast properties and an objection by two Rust Craft directors and shareholders, seeking more money, caused the deal to be delayed and its price to continue to balloon. The original bid had been $25 a share;{{r|Var770706}} the board approved at $26.50 a share.{{r|Var770921}} By October 1978, Ziff was offering $33.50 per share.<ref>{{Cite news|page=137|title=New Ziff Offer For Rust Craft Still Opposed|work=Variety|date=October 11, 1978|id={{ProQuest|1401338886}} }}</ref> The final sales price of $33.75 a share, or $89 million in total, was approved in February 1979; the transaction already had federal approval, so the new owners were able to take over the next month.<ref>{{Cite news|title=Ziff's $89-Mil Rust Craft Buy Done At Last|work=Variety|date=February 21, 1979|page=51|id={{ProQuest|1401348121}} }}</ref> The new ownership invested in new equipment but on its own could not solve the station's reputation for high turnover.{{r|Chat800527}}
===Sarkes Tarzian ownership=== Ziff decided in 1981 to put the stations on the market, having already sold off the Rust Craft radio stations and its greeting card businesses, and focus on its publishing businesses.<ref>{{Cite news|pages=38–39|title=Ziff puts its 6 TV stations up for sale|work=Broadcasting|date=June 1, 1981|id={{ProQuest|962728931}} }}</ref> The company sold WRCB to Sarkes Tarzian, Inc., an Indiana-based radio and TV station owner, in February 1982.<ref>{{cite news|url=https://www.genealogybank.com/newspaper-clippings/sarkes-tarzian-inc-acquiring-wrcb-tv/spvpufnydcrskbirymvfspizghyzvkbj_ip-10-166-46-126_1775943970271|first=John Jr.|last=Vass|title=Sarkes Tarzian Inc. Acquiring WRCB-TV|work=Chattanooga News-Free Press|date=February 25, 1982|pages=1, [https://www.genealogybank.com/newspaper-clippings/sarkes-tarzian-inc-acquiring-wrcb-tv/batsfkifvukdudcamtgamgpmqtnkuvpn_ip-10-166-46-86_1775943986806 2]}}</ref> The sale was held up over a petition by the NAACP and the National Black Media Coalition, which believed that WRCB had underemployed Black people in 1980 and 1981; the deal proceeded after a settlement with Ziff-Davis.<ref>{{Cite news|first=Dave|last=Flessner|work=The Chattanooga Times|pages=B1, [https://www.genealogybank.com/newspaper-clippings/channel-3/qkpzxudzqcjadpxuhditthdfbnzmvaku_ip-10-166-46-136_1775944188276 B2]|title=Settlement of Rights Complaints Clears Way for Sale of WRCB-TV|url=https://www.genealogybank.com/newspaper-clippings/channel-3/qkpzxudzqcjadpxuhditthdfbnzmvaku_ip-10-166-46-136_1775944188276|date=November 23, 1982}}</ref>
Sarkes took on a station that was third in news behind a newly resurgent WTVC and WDEF,<ref>{{Cite news|url=https://www.genealogybank.com/newspaper-clippings/area-tv-managers-expecting-larger-viewing-audiences/ecdxvefxnwyejteryhvpyiegltbkcruj_ip-10-166-46-159_1760676756573|page=B3|title=Area TV Managers Expecting Larger Viewing Audiences|work=The Chattanooga Times|date=September 7, 1982|first=Dave|last=Flessner}}</ref> which had previously led the market.<ref>{{Cite news|url=https://www.genealogybank.com/newspaper-clippings/nielsen-ratings-fuel-war-words-among-stations/tyeehotzqqfghimokyfixysrlkkwtghc_ip-10-166-46-140_1760676622945|work=The Chattanooga Times|date=January 3, 1980|first=Bill|last=Casteel|pages=A1, [https://www.genealogybank.com/newspaper-clippings/neilsens-ratings-stir-verbal-fueds-stations/xkkwelpbswsnhvkaokwaxwyeljtcpzif_ip-10-166-46-73_1760676554001 A2]|title=Nielsen Ratings Fuel War of Words Among Stations}}</ref> WRCB's ratings fortunes began to change in May 1984, after the station acquired rights to the syndicated game show ''Wheel of Fortune''. Its popularity lifted the 6 p.m. news ratings for WRCB and the ''NBC Nightly News''.<ref>{{Cite news|url=https://www.genealogybank.com/newspaper-clippings/wheel-fortune-spells-success-wrcb/tbuqqdvlndwbuvyahrkwnqfsupmlhldv_ip-10-166-46-121_1760666135725|title="The Wheel of Fortune' spells success for WRCB|date=May 22, 1986|work=The Chattanooga Times|page=Z1|first=Randy|last=Arnold}}</ref> By July 1985, WRCB's early evening news had moved into second place, behind WTVC but ahead of WDEF. The late evening news lagged the change in early evenings, and WTVC was more dominant at 11 p.m. for a time.<ref>{{Cite news|url=https://www.genealogybank.com/newspaper-clippings/channel-3-overall-sweeps-winner-channel-9-holds-lead-news/tlxnzfvsbmjazbbevrgkhobkpywjqijc_ip-10-166-46-105_1760666319838|title=Channel 3 is overall sweeps winner, but Channel 9 holds lead in news|page=W4|date=August 30, 1985|first=Randy|last=Arnold|work=The Chattanooga Times}}</ref> In 1987, WRCB debuted a 5:30 p.m. half-hour newscast, ''Live at 5:30''.<ref>{{Cite news|url=https://www.genealogybank.com/newspaper-clippings/two-tv-stations-plan-530-newscasts/wapygjisvhpvvuafbeccelvcdcibscsk_ip-10-166-46-69_1776309877129|page=G1|date=December 17, 1986|title=Two TV Stations Plan 5:30 Newscasts|work=Chattanooga News-Free Press}}</ref>
By 1989, WRCB and WTVC were in close competition for first-place positioning in news and total-day ratings, with WDEF in third.<ref>{{Cite news|url=https://www.genealogybank.com/newspaper-clippings/channel-12s-newscast-climbs-ratings/ffpsbkyirlrnnhhnzqrfyovknamvtqmc_ip-10-166-46-121_1760666159828|first=Randy|last=Arnold|work=The Chattanooga Times|title= Channel 12's newscast climbs in ratings|date=March 21, 1989|page=B6}}</ref> For most of the time since the early 1990s, WRCB has been in close competition with WTVC for first place in news ratings and the market lead in revenue, though WTVC has tended to edge WRCB.<ref>{{Cite news|page=27|date=November 5, 2001|title=Competition, southern-style|work=Broadcasting & Cable|first=P. J.|last=Bednarski|id={{pq|225307989}} }}</ref><ref>{{Cite news|title=Down in the Valley|first=Allison|last=Romano|date=May 15, 2006|page=9|work=Broadcasting & Cable|id={{pq|225313815}} }}</ref><ref>{{Cite news|title=Train Stations|page=11|date=December 3, 2007|first=Michael|last=Malone|work=Broadcasting & Cable|id={{pq|225307569}}}}</ref><ref>{{Cite news|title=Beetle Juice|id={{pq|225328908}}|date=August 10, 2009|page=17|first=Michael|last=Malone|work=Broadcasting & Cable}}</ref><ref>{{Cite news|work=Broadcasting & Cable|page=18|date=October 10, 2011|title=Chugging Along|id={{pq|897585403}}|first=Michael|last=Malone}}</ref>
In 2014, WRCB added weekend morning newscasts,<ref>{{Cite web |last=Malone |first=Michael Malone |date=March 4, 2014 |title=Market Eye: Clash of the Titans |url=https://www.nexttv.com/news/market-eye-clash-titans-129529 |access-date=April 16, 2026 |website=Broadcasting & Cable |language=en}}</ref> followed by a 4 p.m. evening newscast in 2018.<ref>{{Cite web |date=June 5, 2018 |title=WRCB To Expand Evening News With First At 4 |url=https://www.chattanoogan.com/2018/6/4/369884/WRCB-To-Expand-Evening-News-With-First.aspx |access-date=April 16, 2026 |website=Chattanoogan.com |language=en}}</ref> On January 15, 2022, the station rebranded as Local 3.<ref>{{cite web|url=https://www.local3news.com/local-news/wrcb-tv-becomes-local-3-with-station-rebrand/article_b6ba4c1e-7647-11ec-89de-cb13db258fd2.html|title=WRCB-TV becomes 'Local 3' with station rebrand|work=Local 3 News|date=January 15, 2022}}</ref>
==Notable former on-air staff== * Doreen Gentzler – reporter, 1979<ref>{{Cite news|page=B-10|work=Chattanooga News-Free Press|title=Two Added To Channel 3 News Staff|url=https://www.genealogybank.com/newspaper-clippings/two-added-channel-3-news-staff/rllftmabbwjlsssskhnksbayajhuwpvo_ip-10-166-46-148_1776372145999|date=August 4, 1979}}</ref>–1980<ref name="Chat800527">{{Cite news|url=https://www.genealogybank.com/newspaper-clippings/faces-channel-3-come-and-go-ratings-struggle/pewldgltbnxfylurlpwgztkwoucacrxy_ip-10-166-46-126_1760676666062|pages=B1, [https://www.genealogybank.com/newspaper-clippings/baer-daughtry/rwbikzazyyaibeycysxphvvmcdmsybrz_ip-10-166-46-148_1760676733708 B2]|title=Faces on Channel 3 Come and Go in Ratings Struggle: News Director Daughtry Says Station Expanded|work=The Chattanooga Times|date=May 27, 1980|first=Cindy|last=McAfee}}</ref>
==Technical information== ===Subchannels=== WRCB's transmitter is located in the town of Walden on Signal Mountain.{{r|FCC-LMS-59137}} The station's signal is multiplexed: {| class="wikitable" |+Subchannels of WRCB<ref>{{Cite web|url=http://www.rabbitears.info/market.php?request=station_search&callsign=WRCB#station |title=RabbitEars TV Query for WRCB|website=RabbitEars|accessdate=June 30, 2024}}</ref> ! scope = "col" | Channel ! scope = "col" | Res. ! scope = "col" | Short name ! scope = "col" | Programming |- ! scope = "row" | 3.1 | 1080i || WRCB-HD || NBC |- ! scope = "row" | 3.2 | rowspan="4"|480i || Dabl || Dabl |- ! scope = "row" | 3.3 | ION || Ion Television |- ! scope = "row" | 3.4 | DEFY || Ion Plus |- ! scope = "row" | 3.5 | Grit TV || Grit |}
WRCB began broadcasting a digital signal on May 1, 2002.<ref>{{Cite news|title=2 TV stations meet digital deadline|work=Chattanooga Times Free Press|date=May 1, 2002|first=Kevin|last=Lusk}}</ref> It ceased regular programming on its analog signal on June 12, 2009, the national digital television transition date,<ref>{{cite news|page=15|title=TV stations to make digital switch Friday|first=Andy|last=Johns|work=Chattanooga Times Free Press|date=June 7, 2009}}</ref> with a limited analog nightlight service of transition information which broadcast after that date under the SAFER Act.<ref name="FCC Nightlight">{{cite web|url=http://fjallfoss.fcc.gov/edocs_public/attachmatch/DOC-291375A1.pdf|title=UPDATED List of Participants in the Analog Nightlight Program|publisher=Federal Communications Commission|date=June 12, 2009|access-date=June 4, 2012}}</ref> The station's digital signal remained on its pre-transition VHF channel 13, using virtual channel 3.<ref name="Analog to Digital">{{Cite web |date=May 23, 2006 |title=DTV Tentative Channel Designations for the First and Second Rounds |url=http://hraunfoss.fcc.gov/edocs_public/attachmatch/DA-06-1082A2.pdf |url-status=dead |archive-url=https://web.archive.org/web/20130829004251/http://hraunfoss.fcc.gov/edocs_public/attachmatch/DA-06-1082A2.pdf |archive-date=August 29, 2013 |access-date=August 29, 2021 |publisher=Federal Communications Commission}}</ref>
==References== {{reflist}}
==External links== *{{Official website|https://www.local3news.com/}}
{{Chattanooga TV}} {{Tennessee TV}} {{Georgia TV}} {{Sarkes Tarzian}}
{{DEFAULTSORT:Wrcb}} Category:1956 establishments in Tennessee Category:Dabl affiliates Category:Grit (TV network) affiliates Category:Ion Plus affiliates Category:Ion Television affiliates Category:NBC affiliates Category:Sarkes Tarzian Category:Television channels and stations established in 1956 RCB