{{Use American English|date=February 2026}} {{Use mdy dates|date=January 2025}} {{Infobox radio station | country = US | name = WBSD | logo = WBSD-FM logo.png | city = Burlington, Wisconsin | branding = ''89 WBSD'' | airdate = April 7, 1975 | frequency = 89.1 MHz | format = High School/AAA | erp = 520 watts | haat = 28 meters (92 feet) | class = A | facility_id = 7837 | coordinates = {{coord|42|40|14|N|88|16|18|W}} | callsign_meaning = '''B'''urlington '''S'''chool '''D'''istrict | owner = Burlington Area School District | webcast = [https://player.amperwave.net/1439 WBSD Webstream] | website = [https://wbsd891.com/ WBSD Online] }}
'''WBSD''' (89.1 FM) is a high school radio station licensed to serve Burlington, Wisconsin, US. The station is owned by the Burlington Area School District and operated by the staff and students of Burlington High School.<ref name="js1">{{cite news |work=Milwaukee Journal Sentinel |title=Junior DJs: Burlington High students calling the tunes for more than school |first=Nicole |last=Sweeney |url=http://www2.jsonline.com/news/racine/jul04/245878.asp |date=July 23, 2004}}</ref> The station's studios are on the current Burlington High School campus but the transmitter site used to be at Karcher Middle School which was housed in the former Burlington High School building.<ref>{{cite news |work=Milwaukee Journal Sentinel |title=High school is set for a new home, new attitude |first=Helena |last=Dowd |date=June 11, 2000}}</ref> Karcher School was torn down and the tower was moved to McCanna Parkway and placed on the roof of the current high school in the summer of 2021. The current General Manager, Promise Bruce, began managing the station in September 2025, becoming the fourth General Manager in the station's history after Thomas Gilding, Arlo Ketchpaw, and the station's founder, Wisconsin Broadcasters' Association Hall of Fame Member, Terry Havel.
==Programming== WBSD broadcasts a community-oriented adult album alternative (aka "Triple A") music format.<ref name="arb1">{{cite web |work=Arbitron |url=https://www.arbitron.com/ |title=Station Information Profile}}</ref><ref>{{cite news |work=Milwaukee Journal Sentinel |title=When it comes to good music, local stations find alternatives |first=Duane |last=Dudek |date=May 7, 1993}}</ref> The station broadcasts 24 hours a day, 7 days a week.<ref name="js1"/> In addition to its usual music programming, WBSD airs live play-by-play broadcasts of Burlington High School sporting events.
==Student involvement== Burlington High School offers a number of classes to help familiarize students with radio station operations, FCC regulations, and broadcasting best practices. The "Broadcasting 1" class allows students to get licensed by the Federal Communications Commission and gives them their first chance of being on the air. The "Broadcasting 2" class gives students experience in recording and producing radio shows. The advanced "Broadcast Seminar" class teaches students more advanced radio skills and puts students in charge of the day-to-day operation of WBSD.
==History== WBSD first broadcast on April 7, 1975, under the direction of general manager and broadcasting teacher Terry Havel.<ref name="wsj5">{{cite news |work=Wisconsin State Journal |title=High school radio station has a remarkable first 30 years |first=Brent |last=Killackey |url=http://www.highbeam.com/doc/1G1-131691629.html |archive-url=https://web.archive.org/web/20121022155917/http://www.highbeam.com/doc/1G1-131691629.html |url-status=dead |archive-date=October 22, 2012 |date=April 17, 2005}}</ref> In 2008, shortly after stepping down as general manager of WBSD, Havel was recognized with induction into the Wisconsin Broadcasters Hall of Fame for his work at WBSD and across Wisconsin.<ref name="hof4">{{cite web |publisher=Wisconsin Broadcasters Association |title=Hall of Fame: Terry Havel |url=http://www.wbafoundation.org/hall-of-fame/member.asp?MemberID=333 |accessdate=December 11, 2008}}</ref>
More than four dozen WBSD alumni have gone on to careers in commercial broadcasting, including disc jockeys in Milwaukee and across the country, station management, and [http://www.cbspressexpress.com/div.php/cbs_network/executive?id=143 Kelly Kahl] who is the Senior Executive Vice President of Programming Operations for CBS Television.<ref name="hof4"/><ref name="js2">{{cite news |work=Milwaukee Journal Sentinel |title= Station alumni work all over the country |first=Mary Rita |last=Hoehne |date=April 11, 1999}}</ref>
==See also== *List of community radio stations in the United States
==References== {{Reflist}}
==External links== * [https://www.89wbsdfm.com/ 89 WBSD Online] * {{FCC-LMS-Facility|7837|WBSD}} * {{FMARB|WBSD}}
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BSD Category:Adult album alternative radio stations in the United States Category:Community radio stations in the United States Category:High school radio stations in the United States Category:Radio stations established in 1975 Category:1975 establishments in Wisconsin