| Former name | John Deere Employees Credit Union |
|---|---|
| Founded | 1934 (age 92) in Waterloo, Iowa, United States |
| Num locations | 35 branches (2025)[1] |
| Area served | Waterloo/Cedar Falls, Cedar Rapids, Iowa City, Des Moines, & Omaha metropolitan areas and their surrounding communities. |
| Net income | |
| Assets | |
| Website | www.veridiancu.org |
Veridian Credit Union is a credit union in the U.S. state of Iowa with assets over 7 billion USD and a member base of over 340,000.[3]
Its field of membership consists of:
- Those who are living in or are working for a business located in any county in Iowa or in Cass, Douglas, Lancaster County, Sarpy, Saunders, Washington counties in Nebraska and Anoka, Carver, Dakota, Hennepin, Ramsey, Scott, Washington, and Wright counties in Minnesota.[4][5]
- Family members of an eligible individual.[4][6]
- Individuals with disabilities as defined by the Americans with Disabilities Act of 1990 who are living in the State of Iowa.[4]
- Registered users of Dwolla.[4]
- Members who make a one-time donation of at least $5.00 to Habitat for Humanity as part of their membership application.
Veridian was started in 1934 as John Deere Employees Credit Union in Waterloo, Iowa.[7][8] In 1984, it became the John Deere Community Credit Union of Waterloo when the local community were allowed to join.[7][8] In 1986, nearby residents in Cedar Falls also became eligible and it became the John Deere Community Credit Union.[7][8]
In 2004, Deere & Company asked the credit union not to use "John Deere" in its name to avoid trademark and company confusion because it was no longer affiliated with the company.[7][8] Members voted to approve changing the name to Veridian Credit Union on August 21, 2005,[9] with official use beginning in January 2006.[7][8] Its name is derived from the words "verdant" meaning green and growing, and "veritas" which is Latin for truth.[10]
As of 2020, Veridian's current CEO and president is Renee Christoffer.[11][12]
References
- ^ "Locations". Retrieved 2025-02-13.
- ^ "Veridian Credit Union 2024 Annual Report". Retrieved 2025-06-17.
- ^ "2024 Annual Report". www.veridiancu.org. Veridian Credit Union. Retrieved 2025-06-17.
- ^ "Become a Member – Membership Requirements". Veridian Credit Union. Retrieved 2020-04-20.
- ^ "Who can become a Veridian member?". Veridian Credit Union. Retrieved 2020-04-20.
- ^ "How does Veridian define "family members"?". Veridian Credit Union. Retrieved 2020-04-20.
- ^ Balaban, RC (20 July 2005). "John Deere Community Credit Union to become Veridian". Waterloo Cedar Falls Courier. Retrieved 2015-12-06.
- ^ "What is Veridian's history?". Archived 2020-04-20 at the Wayback Machine. Retrieved 2020-04-20.
- ^ Trainor, Jean (September 2005). "New Name Approved". Community Advisor. Archived from the original on 2005-09-22. Retrieved 2021-02-11.
- ^ DeWitt, Jennifer (21 July 2005). "Credit union will shed Deere name". The Quad-City Times. Retrieved 2015-12-06.
- ^ "Veridian Credit Union: Private Company Information". Bloomberg Businessweek. Retrieved 2015-12-06.
- ^ "Veridian Credit Union 2020 Annual Report". Archived 2020-04-20 at the Wayback Machine. Retrieved 2021-07-28.