{{Short description|Indian web portal}} {{Use Indian English|date=August 2013}} {{Use dmy dates|date=April 2024}} {{infobox company |name=TradeIndia |logo=TradeIndia.svg |founder=Bikky Khosla |key_people=Sandip Chhettri (CEO)| |industry=Internet Marketing |area_served= Worldwide |foundation=1996 |location_city=New Delhi |location_country=India |homepage= {{URL|www.tradeindia.com}} }} '''TradeIndia''' is an onlineBusiness to Business (B2B) portal<ref>Snigdha Sengupta, with 3700+ employees [http://business.outlookindia.com/article.aspx?101183 "The roll out continues"] {{Webarchive|url=https://archive.today/20120707215535/http://business.outlookindia.com/article.aspx?101183 |date=7 July 2012 }}, Outlook Business, 31 May 2008.</ref> for small businesses based in India and around the globe. The portal was started in 1996 by Bikky Khosla and is maintained and promoted under the flagship company, Infocom Network Pvt. Ltd.<ref name="tsnn">[http://www.tsnn.com/news-blogs/global-sources-partners-tradeindiacom-domestic-event "Global Sources Partners TradeIndia.com for Domestic Event"], Trade Show News Network, 19 May 2011.</ref> The company is headquartered in New Delhi, India, and has branch offices in 35 cities<ref name="business-standard">Virendra Singh Rawat, [http://www.business-standard.com/article/markets/b2b-portal-to-educate-smes-over-trading-prudence-113061400649_1.html "B2B portal to educate SMEs over trading prudence"], ''Business Standard'', 18 June 2013.</ref> across India. It employs over 1200 professionals.

==History== The company has published Exporters Yellow Pages since 7 September 1990 and in 1996 started the web portal tradeindia.com<ref>Press Trust of India, [http://www.tradeindia.com/newsroom/news/news_162.html "Web Transactions in India to reach $100 bn in 2008"], ''Hindustan Times'', 31 December 2007.</ref> to provide online directory services to the global export-import community.

==Funding== The initial investment of $1.7&nbsp;million<ref>[http://www.tradeindia.com/success_stories/news/news_001.html "Khosla Makes Rare Home Investment"], ''Times of India'', 2 February 2001.</ref> was made in Infocom Network Ltd. in 2001 by Vinod Khosla, an Indian-born California-based venture capitalist and elder brother of Bikky Khosla.<ref>Meha Mathur, [http://www.mediamates.biz/skills_ahead/event_1.html "Small is challenging"] {{Webarchive|url=https://web.archive.org/web/20140109013156/http://www.mediamates.biz/skills_ahead/event_1.html |date=9 January 2014 }}, Media Mates, 25 January 2013, retrieved 13 May 2013.</ref>

==About the portal== The portal provides information about Indian and global sellers and buyers with over 12,000 product categories and sub-categories.<ref>Paotinlen Chongloi, [http://www.jneis.com/ojs/index.php/jneis/article/view/5/4 "Business Opportunities with special reference to Northeast India and Realigning strategies towards the Look East Policy"], ''Journal of North East India Studies'' 1.1, July–December 2011, pp. 81-99.</ref> The main products and services offered by the portal include online business catalogs, DialB2B,<ref>[http://www.financialexpress.com/news/tradeindia-launches-first-of-its-kind-dialb2b-service/539184/1 "Tradeindia Launches First of its Kind DIALB2B Service"], ''The Financial Express'', 9 November 2009.</ref><ref>Seema, {{usurped|1=[https://web.archive.org/web/20091113022730/http://www.watblog.com/2009/11/10/dailb2b-tradeindias-new-on-phone-service/ "DIALB2B – TradeIndia’s New On-phone Service"]}}, Watblog.com, 10 November 2009.</ref> Trade Alerts, Call Me Free Service, credit reports<ref>[http://economictimes.indiatimes.com/tradeindia-com-launches-credit-report/articleshow/1209778.cms "Tradeindia.Com launches Credit Report"], ''The Economic Times'', 24 August 2005.</ref> and trade leads. The portal has a separate section on trade shows and the company regularly participates in global and domestic trade shows. The portal also has a special mobile-optimised version for mobile phone users.<ref>Alap Naik Desai, {{usurped|1=[https://web.archive.org/web/20130326011136/http://www.watblog.com/2013/03/21/b2b-portal-tradeindia-com-release-mobile-platform-for-portable-volume-trading/ " B2B Portal TradeIndia.com Release Mobile Platform For Portable Volume Trading"]}}, Watblog.com, 21 March 2013.</ref><ref>[http://efytimes.com/e1/102703/Tradeindia-Extends-Its-Reach-To-Mobile-Phone-Users "Tradeindia Extends Its Reach To Mobile Phone Users"] {{Webarchive|url=https://web.archive.org/web/20130323035452/http://efytimes.com/e1/102703/Tradeindia-Extends-Its-Reach-To-Mobile-Phone-Users |date=23 March 2013 }}, EFYTimes.com, 20 March 2013.</ref>

In 2009, the company launched two vertical portals to cater to the business requirements of SMEs – one a news-based portal called SMETtimes<ref>[http://www.tradeindia.com/newsroom/news/news_208.html "News line for SMEs"], ''Business India'', 4 May 2008.</ref><ref>Rajiv Dingra, {{usurped|1=[https://web.archive.org/web/20090703075427/http://www.watblog.com/2008/04/10/tradeindia-launches-smetimes-an-sme-news-portal "TradeIndia Launches SMETimes – An SME News Portal"]}}, Watblog.com, 10 April 2008.</ref><ref>[http://www.free-press-release.com/news-tradeindia-com-launched-a-news-website-on-smes-indian-economy-1253094511.html "Tradeindia.com launched a news website on SMEs & Indian Economy"], Press release, 16 September 2009.</ref> and the other a separate section<ref>Seema, {{usurped|1=[https://web.archive.org/web/20130211193148/http://www.watblog.com/2009/12/30/recap-2009-%E2%80%93-b2b-portals/ "Recap 2009 – B2B Portals"]}}, Watblog.com, 30 December 2009.</ref> showcasing suppliers from China. The portal claims to be the first Indian B2B portal to have more than 3&nbsp;million registered users, of which over 2&nbsp;million are SMEs.

==Indianised domain name== The portal offers an Indianised Domain Name Booking service developed by VeriSign.<ref>[http://www.business-standard.com/india/news/new-tool-to-help-msmes-register-indianised-net-addresses/428484/ "New tool to help MSMEs register Indianised Net addresses"], ''Business Standard'', 15 March 2011.</ref>

==Events organised== *Emerging India Awards<ref>[http://www.afaqs.com/news/company_briefs/index.html?id=5720_CNBC-TV18%92s+presents+%91Emerging+India+Forum%92+in+Hyderabad "CNBC-TV18’s presents ‘Emerging India Forum’ in Hyderabad"], AFAQS, 5 November 2012.</ref> *Workshop on effective use of internet for the growth of business<ref>[http://tradeshows.tradeindia.com/ahmedabad2011/ "Workshop on effective use of Internet for the growth of business", 18 November 2011, Ahmedabad, India] {{Webarchive|url=https://archive.today/20130412023142/http://tradeshows.tradeindia.com/ahmedabad2011/ |date=12 April 2013 }}, TradeIndia.[http://tradeshows.tradeindia.com/rajkot2011/ "Workshop on effective use of Internet for the growth of business", 16 November 2011, Rajkot, India] {{Webarchive|url=https://archive.today/20130412001947/http://tradeshows.tradeindia.com/rajkot2011/ |date=12 April 2013 }}, TradeIndia.</ref><ref>[http://tradeshows.tradeindia.com/Vadodara2011/ "Workshop on effective use of Internet for the growth of business", 17 November 2011, Vadodra, India] {{Webarchive|url=https://archive.today/20130412001101/http://tradeshows.tradeindia.com/Vadodara2011/ |date=12 April 2013 }}, TradeIndia.</ref> *2nd Food & Agri Exporters Conclave<ref>[http://www.assocham.org/events/showevent.php?id=523 ASSOCHAM Events: 2nd Food & Agri Exporters Conclave, 8 February 2011 ASSOCHAM House, New Delhi], ASSOCHAM, [https://web.archive.org/web/20130116153104/http://www.assocham.org/events/showevent.php?id=523 archived] at the Internet Archive, 16 January 2013.</ref> *SME Conclave<ref>Bikky Khosla, [http://www.smetimes.in/smetimes/editorial/2012/May/08/sme-conclave-awareness-on-sme-stock-exchange71707.html "SME Conclave – awareness on SME stock exchange"], SME Times, 8 May 2012.</ref>

==Partnerships== In April 2013, the company has signed a Memorandum of Understanding (MoU) with the Department of International Trade Promotion (DITP) of the Ministry of Commerce of Thailand, to boost Indo-Thai bilateral trade.<ref>[http://www.dqindia.com/dataquest/news/187423/ecommerce-tie-promote-indo-thai-trade "Ecommerce tie-up to promote Indo-Thai trade"], ''Dataquest'', 23 April 2013.</ref> TradeIndia is also associated with Google as their premier SME partner.<ref>[http://www.google.co.in/intl/en/ads/premiersmbpartner/advertisers-findpartner.html#tab=partner-tradeindia-com "Google Adwords Premier SME Partner Programme"], Google, retrieved 13 May 2013.</ref><ref>Business Wire India, [http://www.morningstar.in/posts/14200/tradeindia-partners-with-google-india-as-a-premier-sme-partnerpsp.aspx "TradeIndia Partners with Google India as a Premier SME Partner(PSP)"], Morning Star, 23 October 2012.</ref> Previously, TradeIndia had signed a Memorandum of Understanding with the Korea International Trade Association(KITA)<ref>Business Wire India, [http://www.itnewsonline.com/showbwstory.php?storyid=2276 "Tradeindia.com Signs MoU with Korea International Trade Association (KITA)"], IT News Online, 14 April 2010.</ref> to promote SMEs and partnered<ref name="tsnn" /> with Global Sources in organising the Machinery & Industrial Supplies Fair.

== References ==

{{reflist}}

==External links== *{{Official website|http://www.tradeindia.com}}

Category:Online companies of India Category:Companies based in Delhi Category:Internet properties established in 1996 Category:Companies established in 1996