{{Short description|Online insurance company}}
{{Infobox company | name = Simply Business | logo = File:SB Logo Azue Dark (3).svg | type = Private | industry = Insurance | foundation = {{start date and age|2005}} | location = London, United Kingdom | key_people = David Summers <small>(Group CEO)</small> | products = Business insurance, Shop insurance and Landlord insurance | revenue = £148.6m million (2022) | num_employees = 800 | parent = | subsid = | homepage = {{URL|https://simplybusiness.com}} }}
'''Simply Business''' is a digital broker and agency for small business insurance.<ref name="Amsuisse">{{Cite web|title=Boston digital insurer Simply Business teams up with AmSuisse|url=https://fintech.global/2023/03/24/boston-digital-insurer-simply-business-teams-up-with-amsuisse/|date=24 March 2023|access-date=22 October 2023|website=Fintech Global}}</ref>
==History== Xbridge, Simply Business’ holding company, was founded by Brad Liebmann, Ralph Arnold, Deno Fischer and Jim Nelson in 2000.<ref name="Amsuisse" /> Simply Business was launched in 2005 as an online broker for business insurance and the trading name of Xbridge.<ref>{{cite news |first=James |last=Quinn |title=Travelers to Buy U.K. Insurance Brokerage From Aquiline|url=https://www.telegraph.co.uk/finance/newsbysector/banksandfinance/insurance/10185916/Brit-sells-out-of-small-business-insurance-specialist.html|newspaper=The Telegraph |date=17 July 2013 |access-date=24 October 2023}}</ref>
In 2010, Jason Stockwood joined the company as chief executive officer.<ref>{{cite web |first=Branwell |last=Johnson |title=SimplyBusiness.co.uk recruits Jason Stockwood|url=https://www.marketingweek.com/simplybusiness-co-uk-recruits-jason-stockwood/ |publisher=Marketing Week |date=6 May 2010 |access-date=22 October 2023}}</ref>
In July 2013 the company completed a management buy-out backed by the private equity firm AnaCap Financial Partners.<ref>{{cite news|last=Quinn|first=James|date=17 July 2013|title=Simply Business management buy-out|work=The Telegraph|location=London|url=http://www.telegraph.co.uk/finance/newsbysector/banksandfinance/insurance/10185916/Brit-sells-out-of-small-business-insurance-specialist.html|accessdate=2013-07-30}}</ref> In April 2015, AnaCap sold its stake in Simply Business to Aquiline Capital Partners for £120m.<ref>{{cite news |first=Oliver |last=Ralph |title=Travelers buys Simply Business for £400m in digital push|url=https://www.ft.com/content/d721f5fe-07fe-11e7-ac5a-903b21361b43 |newspaper=Financial Times |date=13 March 2017 |access-date=11 May 2021}}</ref>
Simply Business launched their first office in the United States in December 2016.<ref>{{cite news |first=Oliver |last=Ralph |title=Travelers to Buy U.K. Insurance Brokerage From Aquiline|url=https://www.businessinsider.com/insurer-travellers-acquires-simply-business-for-490-million-2017-3|newspaper=Business Insider |date=13 March 2017 |access-date=24 October 2023}}</ref> In August 2017, The Travelers Companies acquired the company from Aquiline Capital Partners for approximately $490 million.<ref>{{cite news |first=Oliver |last=Ralph |title=Travelers to Buy U.K. Insurance Brokerage From Aquiline|url=https://www.wsj.com/articles/travelers-to-buy-u-k-insurance-brokerage-from-aquiline-1489421154?mod=article_inline|newspaper=Wall Street Journal |date=13 March 2017 |access-date=30 October 2023}}</ref><ref>{{cite news |last1=Prussen Spears I |first1=Victoria |title=Travelers Completes Acquisition of UK-Based Simply Business |url=https://www.law.com/insurance-coverage-law-center/2017/08/21/travelers-completes-acquisition-of-uk-based-simply-business/ |access-date=21 January 2024 |work=Insurance Coverage Law Center |date=21 August 2017 |language=en}}</ref>
In November 2018, David Summers, then UK CEO, replaced Jason Stockwood as Group CEO.<ref>{{cite web |first=Mark |last=Richardson|title=Jason Stockwood takes new role in Simply Business management shake-up|url=https://www.insurancetimes.co.uk/news/jason-stockwood-takes-new-role-in-simply-business-management-shake-up/1428821.article|publisher=Insurance Times |date=19 November 2018 |access-date=30 October 2023}}</ref>
In 2021, Simply Business was selected to participate in the Amazon Insurance Accelerator Program to distribute general liability coverage to Amazon sellers.<ref>{{cite web |url=https://coverager.com/simply-business-offers-insurance-to-third-party-sellers-through-amazon/ |title=Simply Business offers insurance to third-party sellers through Amazon|publisher=Coverager |access-date=8 November 2023 |date=11 August 2021}}</ref> As of 2022, the company's revenue was reportedly £148.6m.<ref>{{cite web |last1=Kenning |first1=Emmanuel |url=https://www.insuranceage.co.uk/insight/7953208/simply-business-parent-xbridge-posts-revenue-rise-but-profits-slip |title=Simply Business parent Xbridge posts revenue rise but profits slip|publisher=Insurance Age |access-date=8 November 2023 |date=21 June 2023}}</ref>
The company has been reported to be a certified B Corp<ref>{{cite news |first=James |last=Findlater |title=Who are Jason Stockwood and Andrew Pettit? Duo still involved in Grimsby Town takeover after Tom Shutes exit |url=https://www.grimsbytelegraph.co.uk/sport/football/football-news/grimsby-town-takeover-stockwood-pettit-5271714 |newspaper=Grimsby Telegraph |date=7 April 2021 |access-date=11 May 2021}}</ref>, but as of January 2026 are not listed on the B Labs register<ref>{{cite web |title=List of Certified B Corporations matching the search term "simply business" |url=https://www.bcorporation.net/en-us/find-a-b-corp/?query=simply%20business&sortBy=companies-production-en-us%2Fsort%2Fname%3Aasc}}</ref>. As of 2023, the company had over 900,000 customers globally.<ref>{{cite web |url=https://fintech.global/2023/02/09/digital-insurer-simply-business-partners-with-tarmika/ |title=Digital insurer Simply Business partners with Tarmika|publisher=Fintech Global |access-date=8 November 2023 |date=9 February 2023}}</ref>
==References== {{reflist}}
Category:Online insurance companies Category:Insurance companies of the United Kingdom Category:Financial services companies established in 2005 Category:B Lab-certified corporations