{{short description|1996 drama film}} {{Use dmy dates|date=May 2019}} {{Infobox film | name = Dead Sure | native_name = {{Infobox name module | original = Segurista }} | image = Segurista 1996.jpg | caption = Film poster | director = Tikoy Aguiluz | producer = Eric Cuatico | screenplay = {{ubl|Jose Lacaba|Amado Lacuesta Jr.}} | story = {{ubl|Tikoy Aguiluz|Jose Lacaba|Amado Lacuesta Jr.}} | starring = Michelle Aldana | music = Jessie Lasaten | cinematography = Jun Dalawis | editing = {{ubl|Mirana Medina-Bhunjun|Edgardo Vinarao}} | studio = Neo Films | distributor = Neo Films | released = {{Film date|df=yes|1996|3|13|ref1=<ref>{{cite news|title=Grand Opening Today!|newspaper=Philippine Daily Inquirer|date=13 March 1996|page=15|quote=Rated B by the Film Ratings Board. Strictly for adults only!}}</ref>}} | runtime = 111 minutes | country = Philippines | language = Filipino }} '''''Segurista''''' (International title: '''''Dead Sure''''') is a 1996 Philippine neo-noir drama film directed by Tikoy Aguiluz. The film was co-written by Aguiluz, Jose Lacaba, and Amado Lacuesta and stars Michelle Aldana as the title role.<ref>{{cite web|url=http://www.bigozine2.com/features05/NVsegurista.html|last=Vera|first=Noel|title=The Dirtiest Movie of the Year|website=Pinoy Pop Culture|date=9 March 1996|accessdate=29 May 2022}}</ref><ref>{{cite book|url=https://books.google.com/books?id=HdxkAAAAMAAJ|last=Deutsch|first=Andre|title=Variety International Film Guide|pages=251–252|date=2002|publisher=Variety|accessdate=29 May 2022|via=Google Books}}</ref><ref>{{cite book|url=https://books.google.com/books?id=TuxkAAAAMAAJ|title=Sampung Taong Sine: 1990-1999|pages=33|date=2002|publisher=National Commission for Culture and the Arts|isbn=9789718140260 |accessdate=29 May 2022|via=Google Books}}</ref><ref>{{cite web|url=https://news.google.com/newspapers?id=oJUVAAAAIBAJ&sjid=IAsEAAAAIBAJ&pg=4724%2C347010|last=Red|first=Isah|title=Is Mel Tiangco in Trouble with ABS-CBN?|pages=32|date=2 February 1996|newspaper=Manila Standard|publisher=Philippine Manila Standard Publishing|accessdate=29 May 2022|via=Google News}}</ref><ref>{{cite web|url=https://news.google.com/newspapers?id=kZ8VAAAAIBAJ&sjid=1goEAAAAIBAJ&pg=4791%2C1823089|last=Japitana|first=Norma|title=The X Factor|pages=31|date=11 March 1996|newspaper=Manila Standard|publisher=Philippine Manila Standard Publishing|accessdate=29 May 2022|via=Google News}}</ref><ref>{{cite web|url=https://news.google.com/newspapers?id=lJ8VAAAAIBAJ&sjid=1goEAAAAIBAJ&pg=6362%2C2408703|last=Red|first=Isah|title=Bum Steer|pages=32|date=15 March 1996|newspaper=Manila Standard|publisher=Philippine Manila Standard Publishing|accessdate=29 May 2022|via=Google News}}</ref> ''Segurista'' was screened at the Toronto International Film Festival and the Singapore International Film Festival.<ref name="Salterio">{{Cite web |last=Salterio |first=Leah C. |title=In a prominent family, Tikoy Aguiluz made a name for himself in the world of cinema |url=https://www.philstar.com/entertainment/2024/02/21/2334817/prominent-family-tikoy-aguiluz-made-name-himself-world-cinema |access-date=2024-06-25 |website=Philippine Star}}</ref> In its home market, the MTRCB did not approve this motion picture for public viewing, "X-rated",<ref>{{cite journal |title=This gets an X? (Segurista) |journal=BusinessWorld |date=8 March 1996 |page=23 |publisher=The Financial Times Limited |location=Manila |language=English |issn=0116-3930|url=https://www.proquest.com/docview/234044012|id={{ProQuest|234044012}} }}</ref> but later approved it with cuts for Philippine theaters.<ref name="BW2">{{cite journal |title=Opinion: An immodest proposal |journal=BusinessWorld |date=29 October 1999 |page=1 |publisher=The Financial Times Limited |location=Manila |language=English |issn=0116-3930|url=https://www.proquest.com/docview/233939262|id={{ProQuest|233939262}} }}</ref>

==Plot== By day, Karen Fernandez (Michelle Aldana) is a sales agent for an insurance company. She constantly meets sales targets set by her company and is considered as their top agent. By night, she covertly works as a guest relations officer (GRO), which she uses to draw her daytime clients to buy into her insurance product. All of her activities day and night are for one reason: securing the future of her family. Amidst the temptation of falling in love with her clients, Karen is focused on working hard for the money.

A tragedy occurs when a night of having fun went wrong. Resisting the advances of her friend's lover, she flees by riding a taxi. But the taxi driver himself had other plans as he decides to bring Karen to a lahar-infested area and satisfy his lust on her before killing her off. Her death served as a catalyst for change as her beneficiaries finally receive the fruits of her labor.<ref name="NY Times">{{cite web |url=https://www.nytimes.com/movies/movie/437002/Dead-Sure/overview |archive-url=https://web.archive.org/web/20160309101929/http://www.nytimes.com/movies/movie/437002/Dead-Sure/overview |url-status=dead |archive-date=9 March 2016 |department=Movies & TV Dept. |work=The New York Times |date=2016 |title=Dead Sure |access-date=9 October 2015 }}</ref>

==Cast== *Michelle Aldana as Karen Fernandez *Gary Estrada as Sonny Reyes *Ruby Moreno as Ruby Dimagiba *Albert Martinez as Jake *Julio Diaz as Eddie *Pen Medina as Pepe Moreno *Eddie Rodriguez as Lawyer *Liza Lorena as Mrs. Librada *Suzette Ranillo as Brian *Teresa Loyzaga as Grace *Anthony Castelo as Technocrat *Roy de Guzman as Male Customer *Manjo del Mundo as Caloy *Celsar Bendigo as Joemar *Evelyn Vargas as Candy *Melisse Santiago as Winnie *Vangie Labalan as Aling Choleng *Pocholo Montes as Club Manager

==Awards== ''Dead Sure'' won seven awards in the 21st Gawad Urian Awards, including Best Picture, Best Director,<ref>{{Cite web |date=February 19, 2024 |title=Director Tikoy Aguiluz Has Died |url=https://www.esquiremag.ph/culture/arts-and-entertainment/tikoy-aguiluz-death-a00203-20240219 |access-date=June 25, 2024 |website=Esquire}}</ref> Best Supporting Actor — Albert Martinez<ref name="Eusebio">{{cite web |last1=Brennt Eusebio |first1=Aaron |title=IN PHOTOS: Career highlights of Albert Martinez |url=https://www.gmanetwork.com/entertainment/showbiznews/news/13759/in-photos-career-highlights-of-albert-martinez/photo?amp |website=www.gmanetwork.com |publisher=GMA Network |access-date=23 October 2024 }}</ref> — Best Screenplay and Best Editing — Edgardo “Boy” Viñarao and Mirana Medina-Bhunjun.<ref name="Salterio"/>

The film was selected as the Philippines entry for the Best Foreign Language Film at the 69th Academy Awards, but was not accepted as a nominee.<ref>Margaret Herrick Library, Academy of Motion Picture Arts and Sciences</ref><ref name="69thSubmissions">{{cite web |title=39 Countries Hoping for Oscar Nominations |publisher=Academy of Motion Picture Arts and Sciences |date=13 November 1996 |url=http://www.oscars.org/pressreleases/96.11.13.html |access-date=5 October 2015 |archive-url=https://web.archive.org/web/19990209110950/http://www.oscars.org/pressreleases/96.11.13.html |archive-date=9 February 1999 |url-status=dead }}</ref>

==Continued interest and influence== When, at the end of the decade, eleven Filipino film critics rated the best films of the '90s for the Philippine Daily Inquirer, ''Segurista'' was ranked second.<ref name="BW2"/> ===Academia=== Segurista has been cited in scholarly works on Risk Management, Game theory<ref name=Pamintuan>{{cite journal |last1=Pamintuan |first1=Jema |title=Risk Management, Probability, and the Theory of Games in Segurista (Dead Sure) and Kubrador (The Bet Collector) |journal=Positions |date=2011 |volume=19 |issue=2 |pages=525–549 |doi=10.1215/10679847-1331814 |url=https://read.dukeupress.edu/positions/article-abstract/19/2/525/51812 |access-date=3 March 2024 |language=English|url-access=subscription }}</ref> and CO<sub>2</sub> utilization in products in Small Island Developing States.<ref name="Lee Chan">{{cite journal |last1=Lee Chan |first1=Thérèse G. |last2=Janes |first2=David A. |last3=Joshua |first3=Kyle P. |title=Filtering ‘3–2’ industrial symbiosis networks at a carbon-intensive cluster in a small island developing state to reuse CO<sub>2</sub> and water |journal=Chemical Engineering Research and Design |date=2024 |volume=212 |pages=43-57 |doi=10.1016/j.cherd.2024.10.023 |url=https://www.sciencedirect.com/science/article/abs/pii/S0263876224006087 |access-date=23 December 2024 |language=English|url-access=subscription }}</ref>

Jema Pamintuan of Ateneo de Manila University, commented on how ''Segurista'' portrays, against a background of increasing female participation in the Philippine economy, the application of game-theoretic and probabilistic concepts for the Filipina struggling to manage the risk she faces in an economy characterized by a fluctuating economic and socio-political environment.<ref name=Pamintuan />

==References== {{reflist}}

==External links== *{{IMDb title|0117594|Dead Sure}}

{{Philippine submissions for the Academy Award for Best Foreign Language Film}}

Category:1996 films Category:1996 drama films Category:Neo Films films Category:Philippine drama films Category:1990s Tagalog-language films Category:Films directed by Tikoy Aguiluz Category:Films with screenplays by Jose "Pete" Lacaba Category:Films with screenplays by Amado Lacuesta Jr. Category:Films scored by Jessie Q. Lasaten