{{Short description|Business and leisure development in Riyadh, Saudi Arabia}} {{Infobox shopping mall | name = Roshn Front | native_name = واجهة روشن | native_name_lang = ar | logo = 170px | image = Riyadh Front aerial view, 2024.jpeg | caption = Aerial view of Roshn Front, 2024 | location = Sedra, Riyadh, Saudi Arabia | coordinates = | address = | opening_date = {{Start date and age|10 October 2019}} | closing_date = | developer = Kaden Investment Company | manager = | owner = Roshn | architect = | number_of_stores = | number_of_anchors = | floor_area = {{convert|500|km2|ha}} | floors = | parking = | publictransit = | website = {{URL|https://roshnfront.sa/}} | footnotes = | embedded = }} '''Roshn Front''' ({{Langx|ar|واجهة روشن}}), formerly '''Riyadh Front''' ({{Langx|ar|واجهة الرياض}}), is a mega business and leisure development in Sedra, Riyadh, Saudi Arabia, located east of Princess Nora bint Abdul Rahman University. Primarily active during the Riyadh Season entertainment festival, it was inaugurated in 2019 and is categorically split into 'Shopping' and 'Business' areas, with the latter serving as a business park. It was acquired by Roshn in 2022.
== History == Riyadh Front was inaugurated on October 10, 2019, during the kick-off of the 2019 edition of Riyadh Season as one of its zones.<ref>{{Cite web |date=2019-11-03 |title="موسم الرياض" .. أرقام قياسية لزواره تتجاوز 5 ملايين في 22 يوما |url=https://www.aleqt.com/2019/11/03/article_1705531.html |access-date=2022-09-07 |website=صحيفة الاقتصادية |language=ar}}</ref> Its launch was announced by the chairman of the General Entertainment Authority Turki al-Sheikh through his official Twitter handle.<ref>{{Cite web |date=2019-10-13 |title=افتتاح واجهة التسوق بالرياض بأرقام قياسية |url=https://lovin.co/saudi/ar/أسلوب-الحياة/افتتاح-واجهة-التسوق-بالرياض-بأرقام-قي/ |access-date=2022-09-07 |website=Lovin Saudi Arabic |language=ar-SA}}</ref>
Within a month of its inauguration in October 2019, Riyadh Front inaugurated the Vox Cinemas and hosted the Riyadh Toy Festival,<ref>{{Cite web |date=2019-10-25 |title=Riyadh Toy Festival: An invitation to ‘Unbox Happiness’ |url=https://www.arabnews.com/node/1573921/saudi-arabia |access-date=2023-02-21 |website=Arab News |language=en}}</ref><ref>{{Cite web |date=2019-11-02 |title=Majid Al Futtaim opens biggest VOX cinema multiplex in Riyadh |url=http://saudigazette.com.sa/article/581538 |access-date=2023-02-21 |website=Saudigazette |language=English}}</ref> Insomnia Gaming Festival, Stan Lee Super Con-kick in November 2019<ref>{{Cite web |date=2019-11-27 |title=Riyadh Season hosts Insomnia Gaming Festival |url=https://www.arabnews.com/node/1590271/saudi-arabia |access-date=2023-02-21 |website=Arab News |language=en}}</ref><ref>{{Cite web |title=Comic book fans unite at Stan Lee Super Con in Riyadh |url=https://www.arabnews.com/node/1584271/session_trace/metrics/page_view_event/aggregate |access-date=2023-02-21 |website=Arab News |language=en}}</ref> and the PUBG MOBILE Star Challenge (PMSC) World Cup, a tournament of PUBG Mobile players in December 2019.<ref>{{Cite web |date=2019-10-18 |title=Saudi Arabia to host region’s largest global gaming tournament |url=https://www.arabnews.com/node/1570421/saudi-arabia |access-date=2023-02-21 |website=Arab News |language=en}}</ref>
In January 2020, the Saudi culture ministry made Riyadh Front the new headquarters of the Riyadh International Book Fair.<ref>{{Cite web |date=2020-01-10 |title=Saudi Culture Ministry chooses ‘Riyadh Front’ as book fair’s new headquarters |url=https://arab.news/rpa4s |access-date=2023-02-21 |website=Arab News |language=en}}</ref> It hosted the Baloot Championship in February 2020, a Baloot tournament held for women participants.<ref>{{Cite web |title=Female Baloot players show off their skills at Saudi championship |url=https://www.arabnews.com/node/1627876/page_view_event/aggregate |access-date=2023-02-21 |website=Arab News |language=en}}</ref><ref>{{Cite web |date=2020-02-17 |title=16 make it through to Baloot Championship finals in Riyadh |url=https://arab.news/mxsqj |access-date=2023-02-21 |website=Arab News |language=en}}</ref> In March 2020, the World Health Organization declared coronavirus a global pandemic and King Salman ordered a three-week nationwide curfew, resulting in the indefinite closure of the Riyadh Front.<ref>{{Cite web |date=2020-03-23 |title=Coronavirus: Saudi Arabia’s King Salman orders curfew for 21 days |url=https://english.alarabiya.net/News/gulf/2020/03/23/Saudi-Arabia-s-King-Salman-orders-curfew-for-21-days |access-date=2023-02-21 |website=Al Arabiya English |language=en}}</ref>
Riyadh Front was also one of the zones during the 2021 edition of Riyadh Season.<ref>{{Cite web |last=خليل |first=خالد |title="واجهة الرياض".. قلب الترفيه وعاصمة الطعام الفاخر بالمملكة |url=https://sabq.org/tourism/dwstjw |access-date=2022-09-07 |website=صحيفة سبق الالكترونية |language=ar}}</ref><ref>{{Cite web |title="واجهة الرياض".. تنوع وثراء في صناعة المعارض والمؤتمرات |url=https://www.al-jazirah.com/2022/20220107/mk2.htm |access-date=2022-09-07 |website=www.al-jazirah.com}}</ref> In September 2023, it was renamed as Roshn Front following its acquisition by Roshn Group<ref>{{Cite web |title=ROSHN {{!}} News |url=https://www.roshn.sa/en/news/NewsDetail/2023/september/10/riyadh-front |access-date=2024-01-02 |website=www.roshn.sa}}</ref>
== See also ==
== References == {{Reflist}}
{{coord missing|Saudi Arabia}}
Category:2019 establishments in Saudi Arabia Category:Buildings and structures in Riyadh Category:Buildings and structures completed in 2019