{{short description|Czech television station}} {{Use dmy dates|date=December 2025}} {{Infobox television channel | name = Prima ZOOM | logo = File:Prima ZOOM logo.svg | logo_size = 180px | logo_alt = | launch_date = 1 February 2013 | language = Czech | picture_format = 16:9/4:3 576i (SDTV)<br>720p/1080i (HDTV) | owner = FTV Prima<br>MTG | country = Czech Republic | sister_channels = TV Prima<br>Prima Cool<br>Prima Krimi<br>Prima Love<br>Prima Max<br>Prima Show<br>Prima Star<br>CNN Prima News<br>Prima SK | website = [https://zoom.iprima.cz/ Official website] | terr_serv_1 = DVB-T/T2 | terr_chan_1 = MUX 22 (FTA) | online_serv_1 = Prima ZOOM Online | online_chan_1 = [https://zoom.iprima.cz/vysilani Watch live]<br/>{{small|(Czech only)}} | online_serv_2 = Prima+ | online_chan_2 = [https://www.iprima.cz/zive/zoom Watch live]<br/>{{small|(Czech only)}} }}

'''Prima ZOOM''' is a documentary television channel of FTV Prima group. Prima ZOOM was launched on 1 February 2013, complementing its sister channels Prima Family, Prima COOL, and Prima Love.<ref>{{cite web |url=http://www.mtg.se/en/Brands--Operations/Brands/Free-TV/prima-zoom/ |title=Prima ZOOM - Brands & Operations - MTG |accessdate=2014-12-27 |url-status=dead |archiveurl=https://web.archive.org/web/20141015110240/http://www.mtg.se/en/Brands--Operations/Brands/Free-TV/prima-zoom/ |archivedate=2014-10-15 }}</ref>

Prima ZOOM's graphics identity was made by Studio Oficina, as it did also with Prima Love and Prima COOL. Its graphics and logo are based on the gesture pinch-to-zoom.<ref>{{Cite web |url=http://www.ofcn.cz/project/64 |title=Oficina Project: ZOOM |access-date=2014-12-27 |archive-date=2014-12-27 |archive-url=https://web.archive.org/web/20141227214706/http://www.ofcn.cz/project/64 |url-status=dead }}</ref>

Prima ZOOM broadcasts daily between 08.00 and 02.00. The channel is available in the Czech digital terrestrial network (like other channels of FTV Prima group) in multiplex 3 (like Prima Love), as well as in the basic packages of a number of satellite, cable, and IPTV pay-TV operators, and had a household penetration of well over 90% when it launched.

==References== {{Reflist}}

==External links== * [http://zoom.iprima.cz Official Site]

{{FTV Prima}} {{Television in the Czech Republic}} {{Europe-tv-station-stub}}

Category:Television stations in the Czech Republic Category:Czech-language television stations Category:Modern Times Group Category:Television channels and stations established in 2013 Category:Prima televize Category:2013 establishments in the Czech Republic