{{Short description|Publisher based in India}} {{Use dmy dates|date=June 2019}} {{Use Indian English|date=June 2019}} {{Infobox publisher | image = Orient BlackSwan logo.png | parent = | status = Active | founded = {{start date and age|1948}} | founder = Thomas Longman | successor = | country = India | headquarters = Hyderabad, Telangana | distribution = World wide |owner = J. Rameshwar Rao<ref>{{cite book|url=https://books.google.com/books?id=b2J2DwAAQBAJ&pg=PT233|title=From a Shepherd Boy to an Intellectual: My Memoirs|author=Kancha Ilaiah Shepherd|publisher=SAGE Publications India|access-date=5 November 2018|page=233|isbn=9789381345429|date=19 March 2019}}</ref> | keypeople = J. Nandini Rao (Md)<ref>{{cite book|url=https://books.google.com/books?id=LclscNCTz9oC&pg=PA496|title=The Far East and Australasia 2003|author=Eur|publisher=Psychology Press|year=2002|page=496|isbn=9781857431339}}</ref><br> J. Krishnadeva Rao (Director)<ref>{{cite news|title=Narayana students excel in Spell Bee contest|url=http://www.thehansindia.com/posts/index/Young-Hans/2018-03-12/Narayana-students-excel-in-Spell-Bee-contest/365432|publisher=The Hans India|access-date=12 March 2018}}</ref> | publications = Books and academic journals | topics = Humanities, social science, behavioral science, education | imprints = | revenue = | numemployees = | nasdaq = | url = {{URL|orientblackswan.com}} }}

'''Orient Blackswan Pvt. Ltd.''', formerly '''Orient Longman India''', commonly referred to as '''Orient Longman''', is an Indian publishing house headquartered in Hyderabad, Telangana.<ref>{{cite news|title=Orient Longman reborn as Orient Blackswan|url=http://archive.indianexpress.com/news/orient-longman-reborn-as-orient-blackswan/376134/|first=Purabi|last=Bora|date=19 October 2008| newspaper=The Indian Express|access-date=9 June 2019}}</ref><ref>{{cite news|title=Orient Blackswan Private Limited Details|url=https://economictimes.indiatimes.com/company/orient-blackswan-private-limited/U22110TG1948PTC003663|newspaper=The Economic Times|access-date=9 June 2019}}</ref>

The company publishes academic, professional and general works as well as school textbooks, of which the "Gul Mohar" series of English-language school books grew popular. It also publishes low cost reprints of foreign titles.<ref>{{cite web|title=about Orient Blackswan|url=https://www.orientblackswan.com/aboutus|publisher=Orient Blackswan}}</ref>

==History== Established in 1948 as '''Longman Green''' by the UK publishing company Longman, it was taken over by J. Rameshwar Rao, who bought the majority shareholding and became the company chairman in 1968.<ref>{{cite book|title=Indian Book Industry, Volume 24, Issues 3-4|url=https://books.google.com/books?id=CPbiAAAAMAAJ|publisher=Sterling Publishers|year=1995|page=32}}</ref> Rao retained the majority holding till 1984. The company's board included Khushwant Singh and the Patwardhans of Pune.<ref>{{cite book|title= he Collected Short Stories of Khushwant Singh|url=https://books.google.com/books?id=V_gOp_Kr358C|author=Khushwant Singh|publisher=Orient Blackswan|year=2005|page=4|isbn = 9788175300446}}</ref><ref>{{cite book|url=https://books.google.com/books?id=8txBDQAAQBAJ&pg=PT130|title=Knocking at the Open Door: My Years with J. Krishnamurti|author=R.E. Mark Lee|publisher=Balboa Press|access-date=30 September 2016|page=130|isbn=9781504365031|date=30 September 2016}}</ref>

The "Indianisation" of Orient Longman's management during this period was also reflected in its product, where Indian writers found an increasingly prominent place. Also during this period various subsidiaries came about such as Orion Books, and Gyan Publishings which sprang up as entrepreneurial enterprises from individuals based in Delhi, Chennai, Mumbai, and Kolkata such as B.K. Todi, Saugat Biswas, Varun Tamble and many others.{{citation needed|date=May 2020}}

==Disputes== In 2006, the Pearson Education group, which holds a minority stake in Orient Longman as well as the rights to the "Longman" brand worldwide, sued Orient Longman asserting its claim on the brand. In 2008, Orient Longman agreed to drop the "Longman" suffix in an out-of-court settlement, and the company was renamed Orient Blackswan.<ref>{{cite news | title = Orient loses Longman | publisher = The Telegraph | date = 15 January 2008 | url = http://www.telegraphindia.com/1080115/jsp/nation/story_8783841.jsp| archive-url = https://web.archive.org/web/20110525204654/http://www.telegraphindia.com/1080115/jsp/nation/story_8783841.jsp| url-status = dead| archive-date = 25 May 2011}}</ref>

==References== {{Reflist}}

===Bibliography=== *{{cite news | title = Symbol of old business | author = S. Muthiah | date = 24 September 2003 | url = http://www.hindu.com/mp/2003/09/24/stories/2003092400240200.htm| archive-url = https://web.archive.org/web/20040422163406/http://www.hindu.com/mp/2003/09/24/stories/2003092400240200.htm| url-status = dead| work = The Hindu | archive-date = 22 April 2004}}

==External links== *{{official website|orientblackswan.com/}}

{{Authority control}}

{{DEFAULTSORT:Orient BlackSwan}} Category:Book publishing companies of India Category:Companies based in Hyderabad, India Category:1948 establishments in India