{{short description|2020 song by Inna}} {{About|the song by Inna|the Alvvays song|Antisocialites}} {{good article}} {{Use dmy dates|date=May 2020}} {{Infobox song | name = Not My Baby | cover = Inna Not My Baby cover.jpg | alt = An animated image of a woman seen from underneath her chin, depicting her surrounded by jungle leaves. The song's title and artist are superimposed in light red colors. | type = single | artist = Inna | released = 3 April 2020 | genre = {{hlist|Dance-pop|deep house|EDM|Europop}} | length = 2:48 | label = Global | composer = {{hlist|Lara Andersson|Elena Alexandra Apostoleanu|Michelle Buzz|Junior Oliver Frid|Fridolin Walcher}} | producer = Freedo | chronology = Inna | prev_title = Bebe | prev_year = 2019 | next_title = VKTM | next_year = 2020 | misc = {{External music video|{{YouTube|vEYUDCaS4xs|"Not My Baby"}}}} {{Extra album cover | header = Alternative cover | type = single | cover = Inna Not My Baby alternative cover.jpg | border = | alt = | caption = Cover artwork used in Italy.<ref name="Italy">{{cite web|url=https://music.apple.com/it/album/not-my-baby-single/1510718766|title=Not My Baby – Single by Inna on iTunes|publisher=iTunes Store|access-date=13 April 2020|language=Italian|archive-date=4 June 2020|archive-url=https://web.archive.org/web/20200604054317/https://music.apple.com/it/album/not-my-baby-single/1510718766|url-status=dead}}</ref> }} }} "'''Not My Baby'''" is a song by Romanian singer Inna, released for digital download as a single by Global Records on 3 April 2020. It was composed by Inna alongside Lara Andersson, Michelle Buzz, Junior Oliver Frid, and Fridolin Walcher, while the latter received credit as a producer under his stage name of Freedo. The song was noted as being a hi-NRG-inspired dance-pop, deep house, EDM and Europop track, as well as a departure from the experimental and gypsy music-influenced sound of Inna's Spanish studio album, ''Yo''. Inna had already retransitioned to a more electronic production before the song with "Bebe" in 2019. The lyrics of the former delve into a toxic relationship with a selfish and untruthful partner.
Music critics received "Not My Baby" with universal acclaim upon release, commending its sound, catchiness, and Inna's vocal delivery. For promotional purposes, an animated lyric video for the song was uploaded to the singer's YouTube channel on 2 April 2020, depicting her in different settings. The official music video was subsequently released on 24 April of that year, including Inna with a snake on her arm and holding a red apple in her hand in the biblical Garden of Eden as an allusion to the Christian belief of the original sin. A reviewer further pointed out similarities between the visual and the Snow White fairy tale. Commercially, the song peaked at number 33 on the Romanian Airplay 100 chart. Inna performed the song at the Untold OverNight event in May 2020.<ref>{{cite news|url=https://www.youtube.com/watch?v=Bu5SNh8Lpqs|title=Inna - Not My Baby live @ Untold OverNight|publisher=YouTube|date=2 May 2020|access-date=5 May 2020}}</ref>
==Background and composition== For the creation of "Not My Baby", Inna enlisted a new team,<ref name="aficia"/> with her contributing to the lyrics and composition alongside Lara Andersson, Michelle Buzz, Junior Oliver Frid, and Fridolin Walcher; the latter solely produced the song under his stage name of Freedo.<ref name="lyric">{{cite news|url=https://www.youtube.com/watch?v=hsHufHYawUo|title=Inna – Not My Baby {{!}} Lyrics Video|publisher=YouTube|date=2 April 2020|access-date=13 April 2020|archive-url=https://web.archive.org/web/20200411163213/https://www.youtube.com/watch?v=hsHufHYawUo|archive-date=11 April 2020|url-status=live}} ''Note: Open the description for credits.''</ref> Global Records released "Not My Baby" for digital download as a single in various countries on 3 April 2020.<ref name="rel"/> An English language track,<ref name="dance">{{cite news|url=https://www.dance-charts.de/2020041012743/dance-pop-inna-not-my-baby|title=Inna - Not My Baby|publisher=Dance Charts|author=Krusch, Leon|date=11 April 2020|access-date=13 April 2020|language=German|archive-url=https://web.archive.org/web/20200411161635/https://www.dance-charts.de/2020041012743/dance-pop-inna-not-my-baby|archive-date=11 April 2020|url-status=live}}</ref> it stylisically marks a comeback to the sound of Inna's early-career releases and a departure from the Spanish experimental and gypsy music-influenced material on her sixth studio album, ''Yo'' (2019).<ref>{{cite news|url=https://cristinastanciulescu.ro/interviuri/inna-sunt-atinsa-si-de-rau-dar-seara-cand-merg-la-culcare-nu-raul-reprezinta-concluzia-zilei/|title=Inna Interview|language=Romanian|publisher=Cristina Stanciulescu|access-date=21 October 2018|archive-url=https://web.archive.org/web/20181121075603/https://cristinastanciulescu.ro/interviuri/inna-sunt-atinsa-si-de-rau-dar-seara-cand-merg-la-culcare-nu-raul-reprezinta-concluzia-zilei/|archive-date=21 November 2018|url-status=live}}</ref><ref name="idolator"/> Critical commentary noted "Not My Baby" to be a hi-NRG-inspireddance-pop, deep house, EDM and Europop song.<ref name="dance"/><ref name="idolator">{{cite news|url=https://www.idolator.com/7909079/romanian-pop-queen-inna-returns-with-not-my-baby?firefox=1|title=Romanian Pop Queen Inna Returns With "Not My Baby"|publisher=Idolator|date=7 April 2020|access-date=13 April 2020}}{{dead link|date=August 2025|bot=medic}}{{cbignore|bot=medic}}</ref><ref name="celebmix">{{cite news|url=https://celebmix.com/inna-deep-house-not-my-baby/|title=Inna Delivers Some Deep House In Brand New Single "Not My Baby"|publisher=CelebMix|date=5 April 2020|access-date=13 April 2020|author=Currinn, Jonathan}}</ref><ref name="infomusic">{{cite news|url=https://www.infomusic.ro/lyric-video/inna-not-my-baby/|title=Lyric Video: Inna - Not My Baby|publisher=InfoMusic|date=2 April 2020|access-date=13 April 2020|author=Stănescu, Alex}}</ref> Lyrically, the song touches on a past toxic relationship, in which the partner was attractive but selfish and untruthful.<ref name="idolator"/><ref name="celebmix"/> Lyrics from the verses include "It's not the way it was before, his touch was heaven" and "But every rose, it has its thorn", with Inna singing "He's not my baby, my baby, my baby now / He's not my baby, my baby wouldn't let me down" at the beginning of the refrain.<ref name="idolator"/> Her voice is aided by a synthesized vocoder layer, and the production further makes use of a "melancholic" occasional piano.<ref name="infomusic"/>
==Reception== Upon release, "Not My Baby" was met with universal acclaim from music critics. While Idolator's Mike Wass concluded that the song was an "instantly endearing banger" that could attain commercial success,<ref name="idolator"/> CelebMix's Jonathan Currinn called it one of Inna's best releases in recent memory by April 2020.<ref name="celebmix"/> Also noting the high remix potential, the latter reviewer pointed out that while Inna had taken musical inspiration from her older releases, the deep house elements in the track were nonetheless an unexplored field for her.<ref name="celebmix"/> Aficia writer Valentin Mafroy saw "Not My Baby" as "modern" and effective, furthermore jokingly stating that the song lyrically contradicted its predecessor, "Bebe" (2019), where Inna sang about holding on to her partner.<ref name="aficia">{{cite news|url=https://www.aficia.info/actualite-musique/inna-4/191086|title=Inna annonce l'été avec "Not My Baby"|trans-title=Inna releases her summery single "Not My Baby"|language=French|date=9 April 2020|access-date=13 April 2020|author=Malfroy, Valentin|publisher=Aficia}}</ref>
InfoMusic's Alex Stănescu commended the complementary use of vocoder on Inna's vocals, and called the former "perfect" for driving, "for dancing in front of the mirror, or... for obsessively cleaning the house during this period of self-isolation".<ref name="infomusic"/> Leon Krusch of Dance Charts similarly praised the singer's vocal delivery, which he claimed gave the song its originality. Krusch concluded that the song was sonically different from "Bebe" although both use electronic elements in their production.<ref name="dance"/> Commercially, "Not My Baby" reached number 33 on Romania's Airplay 100 chart on 21 June 2020.<ref name="peak"/> It initially debuted at number 95, on which ''MuuMuse''{{'s}} Bradley Stern commented, writing that "[s]hockingly, even Romania gets it wrong sometimes".<ref name="muse">{{cite news|url=https://muumuse.com/2020/05/inna-sober.html/|title=Inna, 'Sober': The Romanian Queen of Pop's Done It Again at Home|date=11 May 2020|access-date=29 May 2020|author=Stern, Bradley}}</ref>
==Music videos== [[File:Inna Not My Baby Music Video.png|thumb|300px|right|A screenshot from the music video, depicting Inna in the biblical Garden of Eden as an allusion to the original sin.|alt=A barefoot blackhaired woman, dressed in a black-white dress, is seen in a garden with several colorful plants.]] An animated lyric video for "Not My Baby" was created by Mihai Sighinaș and uploaded to Inna's YouTube channel on 2 April 2020.<ref name="lyric"/><ref name="infomusic"/> It depicts the latter in different settings, most notably surrounded by jungle leaves and a snake, while being seen from underneath her chin.<ref name="lyric"/> The official music video, directed by Bogdan Păun, was ultimately released on 24 April. Alexandru Mureșan was hired as the director of photography, and Loops Production was hired for the production.<ref name="video">{{cite news|title=Inna - Not My Baby {{!}} Official Music Video|url=https://www.youtube.com/watch?v=vEYUDCaS4xs|publisher=YouTube|access-date=25 April 2020}} ''Note: Open the description for credits.''</ref> According to reviewers, the clip alludes to the Christian belief of the original sin and to the Snow White fairy tale.<ref name="baby video"/><ref name="celebmix2"/>
The visual commences with Inna wearing a pink latex bra and ripped jeans as she sits on a rack of plastic chairs in front of a computer-generated ocean background. Subsequently, the singer is depicted in the biblical Garden of Eden while she sports a black-and-white dress. Performing subtle hand movements, Inna holds a red apple in her hand, and her arm is eventually crawled on by a snake. As the video ends, the snake slithers away. Interspersed scenes show the singer wearing a leopard-print bra and a Norma Kamali swimsuit, alongside knee-high boots.<ref name="baby video">{{cite news|url=https://www.infomusic.ro/videoclip/inna-not-my-baby/|publisher=InfoMusic|title=Videoclip: Inna – Not My Baby|language=Romanian|date=25 April 2020|access-date=26 April 2020|author=Stănescu, Alex}}</ref><ref name="celebmix2">{{cite news|url=https://celebmix.com/inna-music-video-not-my-baby/|title=Inna Releases The Music Video For Her Recent Single "Not My Baby"|publisher=CelebMix|date=25 April 2020|access-date=26 April 2020|author=Currinn, Jonathan}}</ref> Currinn called Inna "fierce, sexy, and seductive" within the music video, further praising her fashion. He also considered the last scene to be representative of leaving a toxic lover.<ref name="celebmix2"/>
==Charts== {| class="wikitable sortable plainrowheaders" style="text-align:center" |+ Chart performance for "Not My Baby" ! Chart (2020) ! Peak<br />position |- ! scope="row"| Romania (Airplay 100)<ref name="peak">{{cite web|url=https://www.kissfm.ro/podcasturi/7051|title=Airplay 100 – 21 iunie 2020|publisher=Kiss FM|language=Romanian|access-date=22 June 2020|date=21 June 2020}}</ref> | 33 |- {{Single chart|Romaniaradioairplay|16|year=2020|week=24|rowheader=true|access-date=18 June 2020|publishdate=6 June 2020}} |}
==Release history== {| class="wikitable plainrowheaders" |+ Release history and formats for "Not My Baby" ! scope="col"| Country ! scope="col"| Date ! scope="col"| Format(s) ! scope="col"| Label ! scope="col"| {{Abbr|Ref.|Reference}} |- !scope="row"|Various |3 April 2020 |rowspan="2"|Digital download |Global |{{center|<ref name="rel">Citations regarding the digital release of "Not My Baby" in various countries: *{{cite web|url=https://music.apple.com/ro/album/not-my-baby-single/1504838481|title=Not My Baby – Single by Inna on iTunes|publisher=iTunes Store|access-date=13 April 2020}} *{{cite web|url=https://music.apple.com/gb/album/not-my-baby-single/1504838481|title=Not My Baby – Single by Inna on iTunes|publisher=iTunes Store|access-date=13 April 2020}} *{{cite web|url=https://music.apple.com/de/album/not-my-baby-single/1504838481|title=Not My Baby – Single by Inna on iTunes|publisher=iTunes Store|access-date=13 April 2020|language=German}} *{{cite web|url=https://music.apple.com/us/album/not-my-baby-single/1504838481|title=Not My Baby – Single by Inna on iTunes|publisher=iTunes Store|access-date=13 April 2020}} </ref>}} |- !scope="row" rowspan="2"|Italy |15 May 2020 |rowspan="2"|CDF |{{center|<ref name="Italy"/>}} |- |29 May 2020 |Radio airplay |{{center|<ref>{{cite web|url=https://www.earone.it/radio_date/search/artist/history/inna/|title=EarOne – Radio Date|access-date=30 December 2023}}</ref>}} |}
==References== {{reflist}}
{{Inna}}
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Category:2020 songs Category:2020 singles Category:Inna songs Category:Songs written by Inna Category:Songs written by Freedo (producer)