{{short description|American television network}} {{Infobox broadcasting network | network_name = NOYZ| country = United States | network_type = Television network| available = United States | owner = Blue Frog Media| launch_date = {{Start date and age|2006|01}} | dissolved = {{End date and age|2008|01|10}} | branding = "NOYZ" | affiliates = Several over-the-air television stations| }}
'''NOYZ''' was an American television network owned and operated by Seattle-based '''Blue Frog Media'''. Blue Frog also established BULLA, a Hispanic music channel similar to NOYZ. BULLA was discontinued in December 2007 due to budget and staffing cuts.
==History==
===Founding by Blue Frog Media=== NOYZ was an American television network owned and operated by Seattle-based Blue Frog Media.
Blue Frog Media was a Seattle mobile media and entertainment company co-founded by Ron Erickson.<ref name="fere"/> Originally called Blue Frog Mobile, it sold ringtones, wallpaper images, and games to cell-phone users.<ref name="xconomyre"/> Erickson was chairman and CEO<ref name="cwure"/> of the company until 2007.<ref name="pibusiness"/>
In addition to NOYZ, Blue Frog also established '''BULLA''', a Hispanic music channel similar to NOYZ. BULLA was discontinued in December 2007 due to budget and staffing cuts.<ref>[http://seattlepi.com/business/343654_bluefrog15.html Seattle PI: Blue Frog]</ref>
===Start of NOYZ=== In 2006 Blue Frog became best known for founding NOYZ, a television network that aired mostly pop and hip hop music videos, where members could send text messages to be placed on the air.<ref name="pibusiness"/> The videos featured a continuing interactive chat on the bottom third of the screen, where members could talk using text messages transmitted to the network to be placed on air. Each message cost 99¢, and had to be broadcast-safe to be featured on-air.
===Discontinuation=== The network aired beginning in 2007 overnights on the men's digital cable network MAVTV, but as of January 10, 2008 that network discontinued airing it, suggesting NOYZ went off-the-air. Shortly after, the network's website was taken offline and would lead to a domain parking page. Blue Frog Media had burned through $16 million of venture capital funding over three years and was unable to raise any more money, and filed for Chapter 7 bankruptcy on February 1, 2008, with $1 million in liabilities from service providers, television stations and other creditors.<ref>{{Cite web |last=Cook |first=John |date=4 February 2008 |title=Blue Frog files for bankruptcy |url=https://www.seattlepi.com/business/article/Blue-Frog-files-for-bankruptcy-1263517.php |access-date=25 April 2024 |website=seattlepi.com}}</ref> Blue Frog had planned further expansion before their bankruptcy in 2008, using the funds from the shutdown of BULLA to establish '''Noyz Country''' (a country-oriented channel), and '''UR Noyz''', which would focus on Christian music.<ref>{{cite news| url=http://seattlepi.com/business/343654_bluefrog15.html | work=Seattle Post-Intelligencer | first1=John | last1=Cook | title=Seattle's Blue Frog Media cuts staff | date=December 14, 2007}}</ref>
== See also == * The Box - former over-the-air music network similar to NOYZ, later evolved into MTV2 * MTV2 - available in some areas over-the-air * Mas Musica - former over-the-air music network, evolved into MTV Tr3s * MTV Tr3s - available in some areas over the air
==References== {{Reflist|2| refs =
<ref name="cwure">{{cite news | title = Board of Trustees: Ron Erickson | url = http://www.cwu.edu/trustees/ron-erickson | publisher = Central Washington University | date = | accessdate = 2013-11-15 }}</ref>
<ref name="pibusiness"> {{cite news | title = Seattle's Blue Frog Media cuts staff | first = John | last = Cook | url = http://seattlepi.com/business/343654_bluefrog15.html | newspaper = Seattle PI | date = December 14, 2007 | accessdate = 2013-11-15 }}</ref>
<ref name="xconomyre">{{cite news | title = Meet Double Down's Lone Investor: Ron Erickson Talks Online Gambling | first = Curt | last = Woodward | url = http://www.xconomy.com/seattle/2012/08/23/meet-double-downs-lone-investor-ron-erickson-talks-online-gambling/ | newspaper = Xconomy | publisher = | date = August 23, 2012 | accessdate = 2013-11-15 }}</ref>
<ref name="fere">{{cite news | title = Ronald Erickson: Profile | url = https://www.forbes.com/profile/ronald-erickson/ | archive-url = https://web.archive.org/web/20131212232221/http://www.forbes.com/profile/ronald-erickson/ | url-status = dead | archive-date = December 12, 2013 | newspaper = Forbes | year = 2013 | accessdate = 2013-11-15 }}</ref> }}
{{DEFAULTSORT:Noyz}} Category:Music video networks in the United States Category:Defunct music video networks Category:Mobile phone culture Category:Defunct companies based in Seattle Category:Television channels and stations established in 2006 Category:Defunct television networks in the United States Category:Television channels and stations disestablished in 2008
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