{{Short description|Beauty pageant}} {{Infobox organization | name = Miss Estonia | formation = 1923 | type = <!-- e.g., Nonprofit, NGO, etc. per [[Template:Infobox organization]] --> | purpose = Beauty pageant | headquarters = [[Tallinn]] | location = Estonia | membership = <!-- number of members per [[Template:Infobox organization]]--> | affiliations = {{ubl|[[Miss Universe]]|[[Miss World]]|[[Miss Cosmo]]}} | language = [[Estonian language|Estonian]] | leader_title = | leader_name = | key_people = | num_staff = | budget = | website = {{URL|missestonia.org/}} }}
'''Miss Estonia''' is a national Beauty pageant in Estonia. The main winners mostly competed at [[Miss Universe]] pageant.
==History== Sinaida Tamm, the first Miss Estonia was elected in April 1923. The competition was arranged by ''Estonia Film'' and its main aim was to find a new actress. In 1925 the competition was arranged by a major newspaper ''Päevaleht''. In 1931, Lilli Silberg was the first runner-up at Miss Europe in Paris. In 1932, Nadezda Peedi-Hoffmann was elected Miss Estonia and she held the title for 56 years, until 1988, when Heli Mets was awarded the title. Since then Estonia has had 15 beauty pageant titleholders.<ref>{{Cite web |url=http://www.hot.ee/missestonia/Presentatsioon_eng.html |title=Eesti Miss Estonia History |access-date=2014-06-29 |archive-url=https://web.archive.org/web/20080420040225/http://www.hot.ee/missestonia/Presentatsioon_eng.html |archive-date=2008-04-20 |url-status=dead }}</ref> Miss Estonia has been participating at [[Miss Universe]] since 1993, starting with Kersti Tänavsuu.{{Citation needed|date=December 2025}} ===Cancellation=== In 2019, the Eesti Miss beauty pageant was cancelled due to the lack of supporters for the annual project.{{Citation needed|date=December 2025}}
==Mister Estonia== {{unreferenced section|date=December 2025}} [[Valeri Kirss]] also produced the annual Mister Estonia (Mister Eesti) under Eesti Miss Estonia but the pageant does not exist since 2009. Here mentioned the recent winners: *2008 — Kaido Matson *2006 — Villu Loonde
==Franchise holders== The Miss Estonia and related international pageant franchises have been managed by different national directors over time. Estonia Film held the Miss Estonia franchise in the 1920s. Valeri Kirss served as the national director of Miss Estonia from 1988 to 2013. Yuliia Pavlikova has been associated with the Miss Estonia organization since 2024. Leo-Sergei Täht has held the Miss World Estonia franchise since 2021. [[Natalie Korneitsik]] has served as the national director for Miss Universe Estonia since 2025.<ref>{{Cite web |last=Estonia |first=Miss Universe |title=Miss Universe Estonia 2025 |url=https://missestonia.org/ |access-date=2026-03-18 |website=missestonia.org |language=en}}</ref>
==Titleholders== {{unreferenced section|date=December 2025}} {| class="wikitable sortable" style="font-size: 95%; text-align:center" !width="60"|Year||width="250"|Eesti Miss Estonia |- | 1923 | Sinaida Tamm |- | 1925 | Antonie Bergmann |- | 1929 | Meeta Kelgo |- | 1930 | Amalie Smager |- | 1931 | Lilly Silberg |- | 1932 | Nadezda Peedi-Hoffmann |- | 1988 | Heli Mets |- | 1989 | Cathy Korju |- |-style="background-color:gold; " | 1990 | Liis Tappo<br>Miss Baltic Sea 1992 |- | 1991 | Erika Bauer |- | 1992 | Ruth Merila |- | 1993 | Lilia Üksvärav |- |-style="background-color:gold; " | 1994 | Eva Maria Laan<br>Miss Baltic Sea 1995 |- | 1995 | Enel Eha |- | 1996 | Helen Mahmastol |- | 1997 | Kristiina Heinmets |- |-style="background-color:gold; " | 1998 | Kadri Väljaots<br>Miss Baltic Sea 1999 |- | 1999 | Triin Rannat |- | 2000 | Evelyn Mikomägi |- | 2001 | Inna Roos |- | 2002 | Jana Tafenau |- | 2003 | Maili Nõmm |- | 2004 | Sirle Kalma |- | 2005 | Jana Kuvaitseva |- | 2006 | Kirke Klemmer |- | 2007 | [[Viktoria Azovskaja]] |- | 2008 | Kadri Nogu |- | 2009 | [[Diana Arno]] |- | 2011 | Madli Vilsar |- | 2012 | Natalie Korneitsik |- | 2013 | [[Kristina Karjalainen]] |- |2021 | Karolin Kippasto |- |2022 | Adriana Mass |- |2023 | Eliise Randmaa |- | 2024 | Valeria Vasilieva |- | 2025 | Emili Denneng |}
==Big Four pageants representatives== ===Miss Universe Estonia=== {{plainlist| * {{Color box|gold|border=silver}} : Declared the winner * {{Color box|#FFFF66|border=silver}} : Finished as runner-up or top 5/6 qualification * {{Color box|#FFFF99|border=silver}} : Finished as one of the finalists or semifinalists * {{Color box|#FADADD|border=silver}} : Finished as a special awards winner }} {| class="wikitable " style="font-size: 85%; text-align:center;" ! Year ! County ! Eesti Miss Estonia ! Placement at Miss Universe ! Special Award(s) ! Notes |- ! colspan="6"| Natalie Korneitsik directorship — a franchise holder to Miss Universe from 2025 |- ! rowspan="2" | [[Miss Universe 2025|2025]] | [[Harju County|Harju]] | Brigitta Schaback | Unplaced | | Dethroned by the organization for violating the official rules and contractual obligations |- | [[Harju County|Harju]] | Emili Denneng | colspan=2 {{n/a|Did not compete}} | Received the title of 1st Runner-Up Miss Universe Estonia following the dethronement of Brigitta Schaback.<ref>{{Cite web |title=Miss Universum Eesti uus tiitliomanik Emili Denneng: luban mitte seada meie riigi nime ühegi skandaali keskmesse |url=https://kroonika.delfi.ee/artikkel/120423404/miss-universum-eesti-uus-tiitliomanik-emili-denneng-luban-mitte-seada-meie-riigi-nime-uhegi-skandaali-keskmesse |access-date=2026-03-18 |website=Kroonika |language=et}}</ref> |- ! colspan="5"| Yuliia Pavlikova directorship — a franchise holder to Miss Universe from 2024 |- ! [[Miss Universe 2024|2024]] | [[Harju County|Harju]] | Valeria Vasilieva | Unplaced | | |- ! colspan="6"|Valeri Kirss directorship — a franchise holder to Miss Universe between 1993—2013 |- | colspan=6 {{n/a|Did not compete between 2014—2023}} |- ! [[Miss Universe 2013|2013]] | [[Harju County|Harju]] | [[Kristina Karjalainen]] | Unplaced | | |- ! rowspan=2|[[Miss Universe 2012|2012]] | [[Harju County|Harju]] | [[Natalie Korneitsik]] | Unplaced | | |- | [[Harju County|Harju]] | Katlin Valdmets | colspan=2 {{n/a|Dethroned}} | |- ! [[Miss Universe 2011|2011]] | [[Saare County|Saare]] | Madli Vilsar | Unplaced | | |- | colspan=6 {{n/a|Did not compete in 2010}} |- ! [[Miss Universe 2009|2009]] | [[Harju County|Harju]] | Diana Arno | Unplaced | | |- ! rowspan=2|[[Miss Universe 2008|2008]] | [[Harju County|Harju]] | Julia Kovaljova | Unplaced | | |- | [[Harju County|Harju]] | Kadri Nogu | colspan=2 {{n/a|Did not compete}} | |- ! [[Miss Universe 2007|2007]] | [[Harju County|Harju]] | Viktoria Azovskaja | Unplaced | | |- ! [[Miss Universe 2006|2006]] | [[Harju County|Harju]] | Kirke Klemmer | Unplaced | | |- ! [[Miss Universe 2005|2005]] | [[Harju County|Harju]] | Jana Kuvaitseva | colspan=2 {{n/a| Did not compete}} | |- ! [[Miss Universe 2004|2004]] | [[Viljandi County|Viljandi]] | Sirle Kalma | Unplaced | | |- ! rowspan=2|[[Miss Universe 2003|2003]] | [[Harju County|Harju]] | Katrin Susi | Unplaced | | |- | [[Harju County|Harju]] | Maili Nomm | colspan=2 {{n/a|Did not compete}} | |- ! [[Miss Universe 2002|2002]] | [[Harju County|Harju]] | Jana Tafenau | Unplaced | | |- ! [[Miss Universe 2001|2001]] | [[Harju County|Harju]] | Inna Roos | Unplaced | | |- |-style="background-color:#FFFF99; ! [[Miss Universe 2000|2000]] | [[Harju County|Harju]] | Evelyn Mikomägi | Top 10 | | |- ! [[Miss Universe 1999|1999]] | [[Harju County|Harju]] | Triin Rannat | Unplaced | | |- ! [[Miss Universe 1998|1998]] | [[Harju County|Harju]] | Mari Loorens | Unplaced | | |- |-style="background-color:#FFFF99; ! [[Miss Universe 1997|1997]] | [[Harju County|Harju]] | Kristiina Heinmets | Top 10 | | |- ! [[Miss Universe 1996|1996]] | [[Harju County|Harju]] | Helen Mahmastol | Unplaced | | |- ! [[Miss Universe 1995|1995]] | [[Harju County|Harju]] | Enel Eha | Unplaced | | |- ! [[Miss Universe 1994|1994]] | [[Harju County|Harju]] | Eva-Maria Laan | Unplaced | | |- ! [[Miss Universe 1993|1993]] | [[Harju County|Harju]] | Kersti Tanavsuu | Unplaced | | |- |}
===Miss World Estonia=== {{plainlist| * {{Color box|gold|border=silver}} : Declared the winner * {{Color box|#FFFF66|border=silver}} : Finished as runner-up or top 5/6 qualification * {{Color box|#FFFF99|border=silver}} : Finished as one of the finalists or semifinalists * {{Color box|#FADADD|border=silver}} : Finished as a special awards winner }} {| class="wikitable " style="font-size: 85%; text-align:center;" ! Year ! County ! Miss World Estonia ! Placement at Miss World ! Special Award(s) ! Notes |- ! colspan="6"|Leo-Sergei Täht got directorship — a franchise holder to Miss World from 2021; ''Eesti Missid MTÜ and Nordic Beauty Pageantry Organization under new management took over the Miss World license and held the Miss World Estonia competition. The winner of Miss World Estonia pageant will represent Estonia at Miss World pageant.'' |- ! [[Miss World 2026|2026]] | [[Harju County|Harju]] | Mari-Ann Rõuk<ref>{{Cite news|author=Ülo Külm|date=17 August 2025|title=FOTOD: tema ongi uus Miss World Estonia 2025!|trans-title=PHOTOS: She is the new Miss World Estonia 2025!|url=https://www.nelli.ee/fotod-tema-ongi-uus-miss-world-estonia-2025|url-status=live|access-date=18 August 2025|website=[[:et:Nelli Teataja|Nelli Teataja]]|language=et|archive-date=17 August 2025|archive-url=https://web.archive.org/web/20250817173439/https://www.nelli.ee/fotod-tema-ongi-uus-miss-world-estonia-2025}}</ref> | TBA | TBA | TBA |- style="background-color:#FFFACD" ! [[Miss World 2025|2025]] | [[Järva County|Järva]] | Eliise Randmaa<ref>{{Cite news|title=Kadrioru loss täitus missiiluga! Miss World Estonia 2023 on tegus IT-spetsialist Eliise Randmaa: "Tahan tõestada, et miss ei ole kõndiv riidepuu!"|url=https://www.ohtuleht.ee/elu/1090949/ol-video-ja-uhke-galerii-kadrioru-loss-taitus-missiiluga-miss-world-estonia-2023-on-tegus-it-spetsialist-eliise-randmaa-tahan-toestada-et-miss-ei-ole-kondiv-riidepuu|work=Õhtuleht|language=ee}}</ref> | Top 40 | * [[Miss World Sport]] | |- | colspan=6 {{n/a|[[Miss World 2023]] was rescheduled to 2024 due to the change of host and when entering India as the new host, there were several issues that caused the postponement until March 2024.}} |- ! [[Miss World 2023|2023]] | [[Pärnu County|Pärnu]] | Adriana Mass<ref>{{cite news|title=Õnnesoovid! Miss World Estonia 2022 tiitli pälvis kaunitar Tartu Ülikoolist|trans-title=Congratulations! The Miss World Estonia 2022 title was awarded to a beauty from the University of Tartu|language=et|url=https://kroonika.delfi.ee/artikkel/120051506/glamuursed-fotod-onnesoovid-miss-world-estonia-2022-tiitli-palvis-kaunitar-tartu-ulikoolist|publisher=[[Kroonika]]|date=15 August 2022|accessdate=22 January 2023}}</ref> | Unplaced | * [[Miss World Talent]] (Top 14) | |- | colspan=6 {{n/a|[[Miss World 2021]] was rescheduled to 16 March 2022 due to the COVID-19 pandemic outbreak in Puerto Rico, no edition started in 2022.}} |- ! [[Miss World 2021|2021]] | [[Tartu County|Tartu]] | Karolin Kippasto<ref>{{Cite web|title=Karolin Kippasto kroonitud tiitliga Miss World Estonia 2021|url=https://www.facebook.com/missandmisterestonia/posts/4391937694188207:0|website=Miss & Mister Summer Estonia}}</ref> | Unplaced | * [[Miss World Sport]] (Top 32) | |- |}
==Notes== * In 1993, Kersti Tänavsuu (Miss Estonia 1993 First runner up) became the first Estonian representative in the Miss Universe pageant.<ref>{{Cite web |url=http://www.missestonia.ee/index.php?m=2 |title=Miss Estonia history |access-date=2009-01-24 |archive-url=https://web.archive.org/web/20081007130804/http://www.missestonia.ee/index.php?m=2 |archive-date=2008-10-07 |url-status=live }}</ref> * Other times that the first runner up replaced the original winner in Miss Universe competition are Mari Loorens (1998), Katrin Susi (2003) and Julia Kovaljova (2008). * In 2005, Jana Kuvaitseva did not compete at [[Miss Universe 2005]] for personal reasons. None of the runners up were sent to contest. * The pageant produces 4 Miss Baltic Sea winners: Liis Tappo (1992), Eva Maria Laan (1995), Kadri Väljaots (1999) and Dagmar Makko (2001).
==References== {{Reflist}}
{{Beauty contests in Europe}} {{Miss Universe countries and territories}} {{Miss International countries and territories}} {{Miss World countries and territories}}
[[Category:Miss Universe by country]] [[Category:Beauty pageants in Estonia]] [[Category:Recurring events established in 1923]] [[Category:1923 establishments in Estonia]] [[Category:Estonian awards]]