{{short description|US public opinion poll}} {{Infobox Organization |name = Marist Institute of Public Opinion |image = Marist_College_wordmark.svg |image_border = |image_size = <!-- default 200 --> |caption = |abbreviation = MIPO |key_people = Lee Miringoff <small>(Director of MIPO)</small><br>Barbara Carvalho <small>(Director of Marist Poll)</small> |formation = 1978 |headquarters = Poughkeepsie, New York |affiliations = Marist University |num_staff = |budget = |website = [http://maristpoll.marist.edu/ maristpoll.marist.edu] }}
The '''Marist Poll''', founded in 1978, is a national public opinion poll operated by the '''Marist Institute for Public Opinion''' (MIPO)<ref name=MIPO>{{Cite web| title = The Marist Institute for Public Opinion |publisher = Marist Poll| date = March 27, 2009 | url = https://maristpoll.marist.edu/the-marist-institute-for-public-opinion/}}</ref> on the campus of Marist University in Poughkeepsie, New York.<ref>{{Cite web|url=https://maristpoll.marist.edu/about-the-marist-poll/|title=Home of the Marist Poll | Polls, Analysis, Learning, and More}}</ref> The poll was one of the first college-based public opinion polls in the United States.<ref name=MIPO /> MIPO regularly measures public opinion, both in New York State and across the country.<ref>{{cite news|last1=Barbaro|first1=Michael|last2=Gogolak|first2=E. C.|title=Citing Scandals, Quinn Sees Way to Stand Apart|url=https://www.nytimes.com/2013/07/27/nyregion/in-the-misbehavior-of-others-quinn-sees-an-opportunity-to-set-herself-apart.html |accessdate=25 August 2016|work=The New York Times|date=26 July 2013}}</ref> In 2020, polls were conducted in Arizona, Florida, New Hampshire, New York, North Carolina, South Carolina, and Texas.<ref name=":0">{{Cite web |last=Silver |first=Nate |date=2021-03-25 |title=Pollster Ratings - Marist College |url=https://projects.fivethirtyeight.com/pollster-ratings/ |archive-url=https://archive.today/20160702234158/http://projects.fivethirtyeight.com/pollster-ratings/ |url-status=dead |archive-date=July 2, 2016 |access-date=2022-03-23 |website=FiveThirtyEight |language=en}}</ref> The Marist Poll has an 'A' rating from ABC News' FiveThirtyEight and is often cited by journalists and pundits around the world.<ref name=":0" /><ref>{{Cite web |url=http://www.maristcircle.com/news/marist-poll-gains-credibility-with-national-news-partnerships-1.2905759 |title=Marist Poll gains credibility with national news partnerships |publisher=The Marist College Circle|date=September 19, 2012|author=Eric Vander Voort}}</ref>
==History== MIPO was founded in 1978 by Dr. Lee Miringoff, former President of the National Council of Public Polls, as a poll on Dutchess County elections for a political science class he was teaching on voting behavior.<ref>{{cite news|last1=Peters|first1=Jeremy W.|last2=Russonello|first2=Giovanni|title=Think Hillary Clinton Will Win in a Landslide? Don't Bet on It|url=https://www.nytimes.com/2016/08/24/us/politics/hillary-clinton-donald-trump-polls.html|accessdate=25 August 2016|work=The New York Times|date=23 August 2016}}</ref><ref name="WhoWeAre">{{cite web|url=https://maristpoll.marist.edu/about-the-marist-poll/|title=About the Marist Poll {{!}} Home of the Marist Poll|website=maristpoll.marist.edu|accessdate=22 March 2017}}</ref><ref>{{cite news|last1=Anderson|first1=Susan Heller|title=CHRONICLE|url=https://www.nytimes.com/1990/02/10/style/chronicle-215490.html|accessdate=25 August 2016|work=The New York Times|date=10 February 1990}}</ref> MIPO was reportedly the first college-based survey center in the nation to involve undergraduates in the direct interaction and conducting of all its surveys.<ref>{{cite news|last1=Domonell|first1=Kristen|title=Presidential Brand Power|url=https://www.universitybusiness.com/article/presidential-brand-power|accessdate=25 August 2016|work=University Business Magazine|date=October 1, 2011}}</ref>
While most of the polls are political in nature, MIPO does frequently conduct polls deemed to be in other areas of public interest. Other subjects commonly polled by MIPO include sports, economics, society and technology.<ref>{{cite news|last1=Connelly|first1=Marjorie|title=Olympic Athletes Fare Well in Marist Poll|url=http://vancouver2010.blogs.nytimes.com/2010/02/11/olympic-athletes-fare-well-in-marist-poll/|accessdate=25 August 2016|work=The New York Times|date=February 11, 2010}}</ref><ref>{{cite news|last1=Rueb|first1=Emily S.|title=Is New York Bringing You Down?|url=http://cityroom.blogs.nytimes.com/2011/05/13/is-new-york-bringing-you-down/?_r=0|accessdate=25 August 2016|work=The New York Times|date=May 13, 2011}}</ref>
==Methodology== Marist polls are typically conducted through random digit dialing in a dual frame manner, contacting both cell phones and landlines, with cell phones comprising the majority of its national sample. Marist modifies the proportion of its frames for local polling, based on data from the National Health Interview Survey. Marist has also used a blend of phone, text, and online surveying for some polls. Marist's frames are primarily obtained from Dynata. Marist uses stratified sampling based on geography. Respondents are contacted through a Voxco computer-assisted telephone interviewing system by live interviewers, typically recruited from the undergraduate student body. Callbacks of phone contacts may be attempted depending on the result of an attempted call. As of 2024, a typical poll will see around a 1% response rate. Polls are typically conducted across 3 to 5 days.<ref name = "maristmethods">{{cite news|title=Methodology|url=https://maristpoll.marist.edu/methods/|work=Marist Poll|access-date = 3 October 2024}}</ref><ref>{{cite news|title=Change in the Polls|url=https://www.insidehighered.com/news/2020/01/06/technology-changing-election-polling-colleges|work=Inside Higher Ed|date=January 5, 2020}}</ref><ref>{{cite news|title=An inside look at how the PBS News/NPR/Marist Poll is conducted|url=https://www.pbs.org/newshour/show/an-inside-look-at-how-the-pbs-news-npr-marist-poll-is-conducteds|work=PBS Newshour|date=June 25, 2024}}{{dead link|date=June 2025|bot=medic}}{{cbignore|bot=medic}}</ref>
Marist conducts weighting of survey results with US Census data on the variables of age, gender, income, race, and region. Likely voters are identified through a turnout model that incorporates their expressed chance of voting, interest in the election, and past election participation.<ref name = "maristmethods"/>
==Partnerships== In 2012, the Marist Poll teamed with NBC News and ''The Wall Street Journal'' to conduct surveys in key presidential battleground states.<ref>{{cite web|url=http://www.marist.edu/publicaffairs/mipowsj.html|title=Marist Poll Partners with The Wall Street Journal and NBC for Battleground State Polling|accessdate=September 9, 2012}}</ref> Consequently, MIPO accurately predicted the results of the presidential contest and U.S. Senate and governor races in each of these states.<ref>{{cite web|url=http://www.marist.edu/publicaffairs/mipo-presidential-election.html|title=NBC News/WSJ/Marist Poll Gets it Right|accessdate=February 15, 2013}}</ref> Other media institutions Marist has partnered with include Telemundo, McClatchy, NPR, PBS Newshour, and Yahoo News.<ref>{{cite web|url=https://ropercenter.cornell.edu/marist-college-institute-public-opinion|title=Marist College Institute for Public Opinion|access-date = 3 October 2023|work = Roper Center}}</ref>
During the summer of 2013, MIPO announced they have conducted a survey on Performance-enhancing drugs (PEDs) in Major League Baseball. Specifically, the poll asked whether or not players linked to clinics that provide PEDs, such as Biogenesis, should be suspended—even if they did not fail a drug test. The second question asked if players who used PEDs should receive eligibility for the Hall of Fame.<ref>{{cite web|url=http://www.newsday.com/sports/baseball/on-base-perception-1.3631854/marist-poll-conducts-survey-on-peds-in-baseball-1.5745870|archive-url=https://web.archive.org/web/20131029213442/http://www.newsday.com/sports/baseball/on-base-perception-1.3631854/marist-poll-conducts-survey-on-peds-in-baseball-1.5745870|url-status=dead|archive-date=October 29, 2013|title=Marist Poll conducts survey on PEDs in baseball |work=Newsday|date=2013-07-22}}</ref>
On the October 22, 2013 edition of ''Real Sports'' that HBO's longtime, sports-themed monthly newsmagazine and the Marist Poll have launched a new, indefinite joint-polling initiative.<ref name="Bryant" /> Towards the end of the program on October 22, host Bryant Gumbel announced the results of a HBO ''Real Sports''/Marist Poll: a comprehensive national survey conducted by the Marist Poll in mid-July, 2013 with more than 1,200 Americans over the age of 17 on the topic of concussions and brain trauma in football.<ref name="Bryant">{{cite web|title=Real Sports Teams Up with Marist |url=http://www.hbo.com/#/real-sports-with-bryant-gumbel/episodes/0/199-episode/article/real-sports-teams-up-with-marist.html/eNrjcmbO0CzLTEnNd8xLzKksyUx2zs8rSa0oUc-PSYEJBSSmp-ol5qYy5zMXsjGyMXIyMrJJJ5aW5BfkJFbalhSVpgIAXbkXOA==|publisher=Real Sports With Bryant Gumbel|accessdate=25 August 2016}}</ref>
In 2015, Marist temporarily suspended polling of the candidates for nomination during the Democratic primaries and Republican primaries out of concern that polls were being inappropriately used to decide who was included and excluded from the primaries.<ref name="McClatchy">{{cite news |last1=Thomma|first1=Steven|title=Marist suspends primary poll to avoid being part of debate|url=http://www.mcclatchydc.com/news/politics-government/election/article29787529.html|accessdate=25 August 2016|publisher=McClatchy DC|date=August 2, 2015}}</ref><ref>{{cite news|last1=Gold|first1=Hadas|authorlink=Hadas Gold|title=Marist suspends GOP polling ahead of Fox debate|url=https://www.politico.com/blogs/media/2015/08/marist-suspends-gop-polling-ahead-of-fox-debate-211675|access-date=25 August 2016|work=Politico|date=August 2, 2015}}</ref>
== See also ==
* The Phillips Academy Poll * Quinnipiac University Polling Institute * Emerson College Polling * Suffolk University Political Research Center * Franklin & Marshall College Poll * Siena Research Institute * Monmouth University Polling Institute
==References== {{Reflist|30em}}
==External links== *{{Official website|http://maristpoll.marist.edu}}
{{Marist College}}
Category:1978 establishments in the United States Category:Public opinion research companies in the United States Category:Marist University