'''Lisa Hickey''' is an American author and advertising consultant. She has been the CEO of Good Men Media, Inc. and the publisher of Good Men magazine since 2010.
==Biography== Hickey received a Bachelor of Arts in Psychology and Sociology from the University of Rochester in 1979 where she graduated cum laude. Hickey went onto acquire a Certificate in Graphic Design from the Massachusetts College of Art in Boston, Massachusetts.
Hickey worked for companies such as Boston's Heater Advertising (Renamed Red), Arnold Worldwide and Holland Mark Advertising. In 1999, she opened her own agency, Velocity Advertising.
Hickey has also helped to resurrect Holland Mark, an agency that she had worked for in the late nineties. In 2007, Hickey was part of a team assembled by Chris Colbert to help re-open the previously troubled company.<ref>{{Cite news |url=http://www.bizjournals.com/boston/stories/2007/05/14/story15.html |publisher=Boston Business Journal |title='One-time highflier' Holland Mark back in business |first=Lisa |last=van der Pool |date=May 14, 2007}}</ref>
In 2009, Hickey teamed up with media critic Steve Hall and Edward Boches to create hashtags about the Super Bowl XLIII ads.<ref>{{Cite news |last=Montague |first=Sarah |date=February 3, 2009 |title=Move over football, there's a new Super Bowl spectator sport: Ad Tweets |url=http://www.amaboston.net/2009/02/03/move-over-football-theres-a-new-super-bowl-spectator-sport-ad-tweets-2/ |archive-url=https://web.archive.org/web/20090208032711/http://www.amaboston.net/2009/02/03/move-over-football-theres-a-new-super-bowl-spectator-sport-ad-tweets-2/ |archive-date=2009-02-08 |publisher=AMA Boston}}</ref>{{Relevance inline|date=July 2024}}
The for-profit arm of the Good Men Project, Good Men Media, Inc., was founded in March 2010 by Hickey who acts as CEO.<ref>{{Cite web |url=http://www.necn.com/03/19/10/BBJ-Focusing-on-Good-Men-issues/landing.html?blockID=200453&feedID=4215 |title=Focusing on "good men" issues | publisher=NECN | date=March 19, 2010}}</ref> Hickey was responsible for creating a plan, figuring out an operational structure, and raising investor funding.<ref>{{Cite news |url=http://boston.featuredbiz.com/2010/12/12/“i’m-a-fan-of-good-men”-an-interview-with-lisa-hickey-ceo-of-good-men-media-inc-and-publisher-of-the-good-men-project-magazine/ |publisher=Featured Biz Boston |title="I'm a Fan of Good Men": an interview with Lisa Hickey | last=editorl |date=December 12, 2010}}</ref> Good Men Media also published the online magazine The Good Men Project, and books, films and technological applications that all focus on men’s issues.<ref>{{Cite news |url=http://www.bizjournals.com/boston/news/2010/11/16/good-men-media-nabs-funding.html |publisher=Boston Business Journal |title=Good Men Media nabs funding |first=Lisa |last=van der Pool |date=November 16, 2010}}</ref>
==Publications==
* {{Cite book |last=Hickey |first=Lisa |title=Design Secrets: Advertising: 50 Real-Life Projects Uncovered |publisher=Rockport Publishers |year=1999 |isbn=978-1564966636}} * {{Cite book |last=Hickey |first=Lisa |title=Designs That Stand Up, Speak Out, and Can't Be Ignored |publisher=Rockport Publishers |year=2004 |isbn=1592531040}} * {{Cite book |last=Hickey |first=Lisa |title=Little Book of Big Promotions. |publisher=Quarry Books |year=2007 |isbn=978-1592533558}}
Hickey is also a published poet. Her latest poem, ''Mail Order Tadpoles'', was featured in ''Rattle'', an online poetry magazine.<ref>{{Cite news |url=http://rattle.com/blog/2008/07/mail-order-tadpoles-by-lisa-hickey/ | publisher=Rattle | title=Mail Order Tadpoles | first=Lisa | last=Hickey | date=July 4, 2008}}</ref>
==References== {{Reflist}}
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{{DEFAULTSORT:Hickey, Lisa}} Category:Living people Category:American women writers Category:University of Rochester alumni Category:Women in advertising Category:Year of birth missing (living people) Category:21st-century American women Category:American magazine editors