{{pp|small=yes}} {{Short description|Ukrainian television channel}} {{DISPLAYTITLE:''Kvartal'' TV}} {{Infobox television channel | name = ''Kvartal'' TV | logo = File:Kvartal TV (2024) (HD Logo).png | logo_size = 206px | language = Ukrainian | area = Ukraine | headquarters = Kyiv, Ukraine | country = Ukraine | picture_format = 16:9 (576i, SDTV) | owner = 1+1 Media Group (TOV Vision Kvartal TV)<ref>{{Cite web|url=https://detector.media/rinok/article/223550/2024-02-28-11-oprylyudnyv-novu-strukturu-vlasnosti-bez-kolomoyskogo/|title=«1+1» оприлюднив нову структуру власності. Без Коломойського|last=Данькова|first=Наталія|date=2024-02-28|website=detector.media|language=uk|access-date=2024-09-04}}</ref> | launch_date = 8 August 2016 | key_people = | website = | terr_serv_1 = Zeonbud | terr_chan_1 = MX-7 (45) }} '''''Kvartal'' TV''' is a Ukrainian entertainment television channel owned by 1+1 Media Group. The channel takes its name from the Kvartal 95 Studio and its flagship program ''Evening Quarter''.

== History and profile == In December 2015, it was announced that Film.ua Group and Kvartal 95 announced the joint creation of a television channel (Kvartal TV).<ref>[https://ms.detector.media/telebachennya/post/15301/2015-12-18-filmua-group-i-studiya-kvartal-95-zapuskayut-kanal-kvartal-tb/ Film.ua Group і студія «Квартал 95» запускають канал «Квартал ТБ»]</ref>

Broadcasts began on 8 August 2016 on subscription television operators. The channel was owned in an equal 50/50 split between Kvartal 95 and 1+1. Distribution and marketing of the channel are handled by 1+1 Media, while its management was shared between its two partners. It targets an audience within the 18-54 demographic, in cities with a population higher than 50,000 inhabitants, and launch programming drew upon repeats of Kvartal 95's productions. Plans for original content were already outlined, by investing all of the rent in the creation of such programs. Plans to buy third-party comedy series were also on the pipeline. At launch, it was made available on Viasat Ukraine (of which 1+1 Media is its owner), while negotiations with other providers began. If Kvartal TV was seen as a success, 1+1 Media would eventually start new pay-TV projects.<ref>{{Cite news|url=http://detector.media/rinok/article/117614/2016-08-09-podrobitsi-zapusku-kvartalu-tv-spilnogo-platnogo-telekanalu-11-media-i-kvartalu-95/|title=Подробиці запуску «Кварталу ТВ» – спільного платного телеканалу «1+1 медіа» і «Кварталу 95»|language=uk|work=detector.media|accessdate=2018-02-11|archive-date=24 September 2016|archive-url=https://web.archive.org/web/20160924181445/http://detector.media/rinok/article/117614/2016-08-09-podrobitsi-zapusku-kvartalu-tv-spilnogo-platnogo-telekanalu-11-media-i-kvartalu-95/}}</ref><ref name="KvartalTV">{{Cite web|url=https://mediananny.com/novosti/2317343/|title=Канал «Квартал ТВ» уже начал вещание|website=МедиаНяня - таблоид для и про медиа|accessdate=2018-02-11|archive-date=27 March 2019|archive-url=https://web.archive.org/web/20190327090436/https://mediananny.com/novosti/2317343/}}</ref>

On 20 January 2017, the channel moved entirely to encrypted distribution, using the Verimatrix system. The decision made Kvartal TV more attractive to interested subscription television providers.<ref>{{Cite web|title=Сигнал телеканалу «Квартал TV» закодовано системою умовного доступу Verimatrix|url=https://detector.media/withoutsection/article/122413/2017-01-20-cygnal-telekanalu-kvartal-tv-zakodovano-systemoyu-umovnogo-dostupu-verimatrix/|website=detector.media|date=2017-01-20|accessdate=2022-03-11|language=uk|archive-date=18 February 2022|archive-url=https://web.archive.org/web/20220218062534/https://detector.media/withoutsection/article/122413/2017-01-20-cygnal-telekanalu-kvartal-tv-zakodovano-systemoyu-umovnogo-dostupu-verimatrix/}}</ref>

In the context of the Russian invasion of Ukraine, from 24 February 2022, all regular programs stopped, being replaced by the United News marathon.<ref>{{Cite web|title=Телеканал «Рада» вестиме марафон до 12.00, і з 00.00 до 6.00|url=https://detector.media/infospace/article/196947/2022-02-26-telekanal-rada-vestyme-marafon-do-1200-i-z-0000-do-600/|website=detector.media|date=2022-02-26|accessdate=2022-03-14|language=uk|archive-date=9 March 2022|archive-url=https://web.archive.org/web/20220309094854/https://detector.media/infospace/article/196947/2022-02-26-telekanal-rada-vestyme-marafon-do-1200-i-z-0000-do-600/}}</ref> Regular broadcasts resumed on 5 June 2022, with all Russian-language content being dubbed in Ukrainian.<ref>{{Cite web|title=Мовлення в Україні під час воєнного стану|url=https://forum.ukrtvr.org/index.php?topic=51315.msg152921#msg152921|website=forum.ukrtvr.org|accessdate=2022-07-03}}</ref>

On 31 October 2023, 1+1 Media's Vision 2 (Віжн 2) license won the right to operate on the Ukrainian DVB-T2 network on the MX-7 multiplex.<ref name=":0">{{Cite web|title=Ярослав Пахольчук презентував три нові канали в Нацраді. Він хоче розвивати приватний бізнес|url=https://detector.media/rinok/article/218752/2023-10-31-yaroslav-pakholchuk-prezentuvav-try-novi-kanaly-v-natsradi-vin-khoche-rozvyvaty-pryvatnyy-biznes/|website=detector.media|date=2023-10-31|accessdate=2023-10-31|language=uk}}</ref> Subsequently on 23 September 2024, the license name — Vision 2+2 LLC (ТОВ «Віжн 2+2») — changed its name to Vision Kvartal TV (Віжн Квартал ТВ).<ref name="Vision">{{Cite web|title=«1+1» змінив свої канали в державному мультиплексі МХ-7|url=https://detector.media/rinok/article/234076/2024-10-30-11-zminyv-svoi-kanaly-v-derzhavnomu-multypleksi-mkh-7/|website=detector.media|date=2024-10-30|accessdate=2024-10-30|language=uk}}</ref>

On 7 November 2024, the National Radio and Television Council reissued Vision Kvartal TV's license to operate on digital terrestrial television from Vision 2 (Віжн 2) to Kvartal TV. At the same time, the regulator canceled Kvartal TV LLC's satellite license, registering it again under the one used by Vision Kvartal TV LLC.<ref>{{Cite web|url=https://webportal.nrada.gov.ua/konkursy-i-zahody-reaguvannya-rezultaty-zasidannya-natsionalnoyi-rady-vid-7-lystopada/|title=Конкурси і заходи реагування – результати засідання Національної ради від 7 листопада|website=National Radio and Television Council of Ukraine|date=7 November 2024|access-date=7 November 2024}}</ref><ref name="Vision Kvartal TV">{{Cite web|title=Нацрада перереєструвала канал Kvartal TV на нову юридичну особу. Шефір, Міндіч та Осадчий стали власниками каналу в МХ-7|url=https://detector.media/rinok/article/234544/2024-11-11-natsrada-perereiestruvala-kanal-kvartal-tv-na-novu-yurydychnu-osobu-shefir-mindich-ta-osadchyy-staly-vlasnykamy-kanalu-v-mkh-7/|website=detector.media|date=2024-11-11|accessdate=2024-11-11|language=uk}}</ref>

== References == {{reflist}}

{{Television in Ukraine}} {{1+1 Media Group}}

Category:Television stations in Ukraine Category:Television channels and stations established in 2016 Category:Ukrainian brands Category:1+1 Media Group Category:Ukrainian-language television stations in Ukraine Category:2016 establishments in Ukraine