{{Short description|French international polling and market research firm}} {{Expand French|topic=gov|Institut français d'opinion publique|date=June 2021}} right|140px|Logo IFOP The '''Institut français d'opinion publique''' ('''IFOP'''; {{langx|en|French Institute of Public Opinion|link=yes}}) is an international polling and market research firm, whose motto is "Connection creates value".
It was founded on 1 December 1938 by Jean Stoetzel, former Sorbonne professor, after he met George Gallup in the United States. Its CEO was Laurence Parisot from 1990 until 2016, who was nicknamed "boss of the bosses", when she was the leader of the Mouvement des Entreprises de France, the French employers' trade union. The IFOP sells polls to firms and political parties.
IFOP is also a source of data in France for the SNEP music charts.<ref>{{cite web|url=https://snepmusique.com/archive-dactu/communique-du-29052007/|title=COMMUNIQUÉ DU 29/05/2007|publisher=SNEP|access-date=September 28, 2023|date=May 29, 2007|language=fr}}</ref>
== See also == * {{portal-inline|Companies}} * {{portal-inline|France}}
==References== {{Reflist}}
== External links == * [https://www.ifop.com Official website] {{in lang|en|fr}}
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{{DEFAULTSORT:Institut francais d'opinion publique}} Category:1938 establishments in France Category:Marketing companies established in 1938 Category:Consulting firms established in 1938 Category:Market research companies of France Category:Politics of France Category:Public opinion research companies
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