{{Short description|Non profit organisation for Internet and mobile}} {{Use dmy dates|date=May 2024}} {{Use Indian English|date=May 2024}} {{Infobox company | name = Internet and Mobile Association of India | logo = Iamai logo.gif | logo_size = 150px | type = | founded = {{start date and age|2004}} | location = Mumbai, India | key_people = Harsh Jain, Chairman<ref>{{Cite news |date=25 May 2023 |title=Harsh Jain named IAMAI Chairman for 2023-2025 |work=The Times of India |url=https://timesofindia.indiatimes.com/india/harsh-jain-named-iamai-chairman-for-2023-2025/articleshow/100503344.cms?from=mdr&from=mdr |access-date=3 January 2024 |issn=0971-8257}}</ref><br/> Rajesh Magow, Vice-Chairman | industry = | products = | revenue = | Mkt Cap (Rs Cr) = | operating_income = | net_income = | num_employees = | parent = | subsidiaries = | website = [http://www.iamai.in/ Official Website] | footnotes = }} '''Internet and Mobile Association of India (IAMAI)''' is a not-for-profit industry body representing the interests of online and mobile value added services industry.<ref>{{cite web|date=5 January 2010|title=India's mobile internet users touch 2 million: Rediff.com Business|url=http://business.rediff.com/report/2010/jan/05/tech-mobile-internet-users-touch-2-million.htm|publisher=Business.rediff.com|accessdate=21 September 2010}}</ref> It is registered under The Societies Registration Act, 1860.
==History== The need for an association of Internet companies in India was felt in early 2000. India's early internet pioneers such as Ajit Balakrishnan, founder of Rediff.com,<ref>{{cite news |last1=Chakraborty |first1=Sayan |title=Can Practo take the next big leap forward? |url=https://www.livemint.com/Companies/4kipkmy8hUdElCV03BkYaN/Can-Practo-take-the-next-big-leap-forward.html |access-date=10 March 2026 |work=Mint |date=16 May 2017 |language=en}}</ref> and Rajesh Jain established successful companies but did not build an ecosystem.<ref>{{cite news |last1=Bose |first1=Shritama |title=Quarter of a mile |url=https://www.theweek.in/theweek/cover/25-years-after-the-economic-reforms-of-1991.html |access-date=10 March 2026 |work=The Week |date=21 February 2016}}</ref> In 2002, baazee.com's Avnish Bajaj and Mouthshut.com's Faisal Farooqui exchanged conversations over email to establish an informal association of CEOs in the Internet space.<ref>{{cite web |title=License Compliance Dispute Resolution |url=https://downloads.softwarefreedom.org/2015/conference/CLE_Packet.pdf |website=Software Freedom Law Center |access-date=10 March 2026}}</ref>
=== Mandate === Its mandate is to expand and enhance the online and mobile value added services sectors.<ref>{{cite web|author=Faiz Askari|date=3 December 2009|title=Customer centricity is the key to Internet growth - IAMAI|url=http://www.indiaprwire.com/pressrelease/telecommunications/2009120338831.htm|publisher=Indiaprwire.com|accessdate=21 September 2010}}</ref><ref>{{cite web|date=|title=IAMAI :: About Us :: Introduction|url=http://www.iamai.in/introabout.aspx|url-status=dead|archive-url=https://web.archive.org/web/20101007212029/http://iamai.in/introabout.aspx|archive-date=7 October 2010|publisher=Iamai.in|accessdate=21 September 2010}}</ref> IAMAI also put forward the problems and requirements of the businesses to the consumers, shareholders, investors and the government of India. The main purpose of the Internet and Mobile Association of India is to improve and expand the value added services pertaining to mobiles and several online services.<ref>{{cite web|date=14 December 2007|title=Internet and Mobile Association of India|url=http://business.mapsofindia.com/communications-industry/internet/association.html|publisher=Business.mapsofindia.com|accessdate=21 September 2010}}</ref>
== Working groups ==
* India EdTech Consortium (IEC) On 12 January 2022; IAMAI created a self-regulatory body along with Physics Wallah, Byju's, WebAsha, Simplilearn, Unacademy, upGrad, Vedantu and others to suggest and manage the ethics' codes and guidelines for Indian online education industry.<ref>{{Cite news|agency=PTI|date=12 January 2022|title=IAMAI sets up India EdTech Consortium to uphold code of conduct by edtech platforms|language=en-IN|work=The Hindu|url=https://www.thehindu.com/education/iamai-sets-up-india-edtech-consortium-to-uphold-code-of-conduct-by-edtech-platforms/article38248144.ece|access-date=10 February 2022|issn=0971-751X}}</ref>
*IAMAI represents a broad range of companies across sectors such as digital payments, fintech, e-commerce, and online services, including member organizations like AeronPay
== Media Coverage == * On 23 January 2023 the ''BBC'', in its analytical report, cited "Growth rate of active internet use - those who have accessed internet in last one month - "progressively reduced over the years" and was the lowest in the last four years in 2020, according to a study by the Internet and Mobile Association of India (IAMAI) and data analytics company Kantar."<ref>{{cite news |last1=Biswas |first1=Soutik |title=Why internet growth has stalled in India |url=https://www.bbc.com/news/world-asia-india-64293857 |access-date=10 March 2026 |work=BBC |date=23 January 2023}}</ref>
==References== {{Reflist}}
{{Authority control}}
Category:Internet in India Category:Organisations based in Mumbai Category:2004 establishments in Maharashtra Category:Organizations established in 2004