{{Infobox company | name = Glassbox Television Inc. | logo = Glassbox TV.png | type = Subsidiary | location_country = Canada | foundation = {{start date and age|2001}} | founder = Jeffrey Elliott | defunct = 2012 | key_people = Jeffrey Elliott, Raja Khanna, Rick Pyman, Sharon Stevens, Greg Hull | location = Mississauga, Ontario | num_employees = | industry = Media | products = Broadcasting, Television Production | revenue = | fate = Acquired by Blue Ant Media | parent = | homepage = }} '''Glassbox Television Inc.''' was a Canadian broadcasting and digital media company specializing in interactive television, digital publishing, and cross-platform broadcasting.<ref>[http://www.newswire.ca/en/releases/archive/January2009/27/c3042.html AUX Program Roster Expands Featuring Eight Original Series and ExploreMusic with Alan Cross Leading the Lineup]; CNW Group; 2009-01-27</ref>
Founded in 2001 by Jeffrey Elliott, the company operated specialty television channels including BiteTV, AUX, and Travel + Escape. Glassbox Television was headquartered in Mississauga, Ontario.<ref>[http://playbackonline.ca/2011/04/13/angel-investors-stay-put-with-michael-macmillan-era-glassbox-tv/ Angel investors stay put with Michael MacMillan-era GlassBox TV]</ref>
==Assets== * Aux — a music channel and website dedicated to new and emerging artists. * BiteTV — a comedy-focused channel and website. * Travel + Escape — channel focused on travel and adventure programming.
Glassbox also owned a production division creating television content and a digital publishing division that operates various digital properties including blogs, broadband portals, mobile sites, among others as well as representing various Canadian and international online advertising brands in Canada.
==History== * 2001: Company is founded by Jeffrey Elliott. * 2003: Jeffrey Elliott signed a deal to launch BiteTV. * ''March 5, 2005'': The company was made into a TV company and BiteTV launches. * 2006: BiteTV wins a Pixel Award. * 2007: BiteTV wins an International Emmy. * 2009: Aux TV launches. * ''October 22, 2010'': BiteTV undergoes a format logo and change. * ''November 2010'': Acquisition of Travel+Escape from CTVglobemedia * ''July 5, 2013'': The company is acquired by Blue Ant Media and its 3 channels are now part of Blue Ant Media.
===Closure=== On April 11, 2011, it was announced that Blue Ant Media, an upstart media company headed by former Alliance Atlantis executive Michael MacMillan, would acquire Glassbox Television. <ref>{{cite web | url=http://www.marketingmag.ca/news/media-news/broadcast-veteran-macmillan-buys-glassbox-television-stake-25884 | title=Broadcast veteran MacMillan buys GlassBox Television stake }}</ref> Blue Ant Media would require Canadian Radio-television and Telecommunications Commission (CRTC) approval, which was approved on September 14, 2011.<ref>[http://www.crtc.gc.ca/eng/archive/2011/2011-585.htm Broadcasting Decision CRTC 2011-585] CRTC 2011-09-14</ref> The company would later be purchased outright by Blue Ant Media in the summer of 2012.<ref>[http://www.crtc.gc.ca/eng/archive/2012/2012-419.htm Broadcasting Decision CRTC 2012-419] CRTC 2012-08-01</ref> As of 2013, the company no longer exists, its 3 channels are now part of Blue Ant Media.
==References== {{reflist|2}}
Category:Blue Ant Media Category:Defunct broadcasting companies of Canada Category:Companies disestablished in 2012 Category:Television production companies of Canada Category:Companies based in Mississauga