{{Short description|2023 single by Dean}} {{About|the Dean song|Bring Me the Horizon song|Die4U|other uses|Die for You (disambiguation){{!}}Die for You}} {{Use mdy dates|date=November 2023}} {{Infobox song | name = Die 4 You | cover = Dean - Die 4 You.jpg | alt = | type = single | artist = Dean | language = {{hlist|Korean|English}} | released = {{Start date|2023|11|18}} | recorded = | studio = | genre = Alternative R&B | length = 3:14 | label = * Universal | composer = * Deanfluenza * T.Y * Osvaldo Aritonang * Tanisha T. Sadewo | lyricist = Deanfluenza | producer = * Deanfluenza * T.Y * Galdive | prev_title = Sugar Dive | prev_year = 2023 | next_title = NASA | next_year = 2024 | misc = {{External music video|{{YouTube|SctIHP5dPyM|"Die 4 You"}}}} }}
"'''Die 4 You'''" (stylized in all caps) is a song recorded by South Korean musician Dean. It was released on November 18, 2023, by Universal Music Group and distributed by Joombas Company. An alternative R&B track, it was issued as a stand-alone single and Dean's first as a lead artist in four and a half years. The song peaked at number nine of South Korea's national Circle Digital Chart and entered the New Zealand Hot Singles at number 15. "Die 4 You" also received the R&B Track of the Year award at the 2024 Korean Hip-hop Awards.
==Background and composition== Dean began writing songs for other artists in 2013 and embarked on a solo career two years later. He released his debut single "I'm Not Sorry" in 2015 and issued a handful of successful singles thereafter.<ref name="xportsnews">{{cite web|last=Jang|first=In-yeong|script-title=ko:AI 아니고 진짜 딘…난데없는 '실종설' 깨고 4년 6개월만 컴백 [엑's 이슈]|url=https://www.xportsnews.com/article/1795062|work=xportsnews|publisher=xportsmedia|access-date=November 23, 2023|language=ko|date=November 17, 2023}}</ref> His work earned him the Best R&B and Soul Song award for "Pour Up" featuring Zico at the 18th Korean Music Awards in 2016 and the R&B Track of the Year award at the inaugural Korean Hip-hop Awards for "D (Half Moon)" with Gaeko the following year.<ref name="OhmyStar">{{cite web|last=Lee|first=Hyun-pa|script-title=ko:4년 6개월의 공백 깼다, 모두가 기다린 그 이름|url=https://star.ohmynews.com/NWS_Web/OhmyStar/at_pg.aspx?CNTN_CD=A0002980001|work=OhmyStar|access-date=November 23, 2023|language=ko|date=November 23, 2023}}</ref> Dean began working on an album in 2019 and updated on its progress in September 2021.<ref>{{cite web|last=Chin|first=Carmen|title=Dean tells fans to "hang in there just a little longer" for long-awaited album|url=https://www.nme.com/news/music/dean-provides-long-awaited-update-upcoming-album-hang-in-there-a-little-longer-3052034|work=NME|access-date=December 6, 2023|language=ko|date=September 22, 2021}}</ref> Eight years after debuting, he had yet to produce a full-length solo album. In early 2023, Dean deactivated his social media accounts, leading to speculation about his retirement from the industry.<ref name="xportsnews"/>
"Die 4 You" is an alternative R&B song with a refined melody.<ref>{{cite news|last=Lee|first=Tae-su|script-title=ko:딘, 4년 반만의 신곡 '다이 4 유'…차트 상위권 직행|url=https://www.yna.co.kr/view/AKR20231118048300005|work=Yonhap News Agency|access-date=November 23, 2023|language=ko|date=November 18, 2023}}</ref> The lyrics were penned by Dean (under the pseudonym Deanfluenza), who composed the track with T.Y, Osvaldo Aritonang, and Tanisha T. Sadewo.<ref>{{cite web|title=Die 4 You – Dean|url=https://www.melon.com/song/detail.htm?songId=36981508|publisher=Melon|access-date=November 23, 2023|language=ko|date=November 18, 2023}}</ref> Record production was handled by Deanfluenza, T.Y, and Indonesian electronica duo Galdive.<ref>{{cite web|title=Die 4 You – Single by Dean|url=https://open.spotify.com/album/0FMkdX3YNx7Ez7pv3XRGzr|publisher=Spotify|access-date=November 23, 2023|language=ko|date=November 18, 2023}}</ref><ref>{{cite web|last=Oh|first=Gi-ppeum|script-title=ko:딘이 온다|url=https://www.vogue.co.kr/2023/11/17/딘이-온다|work=Vogue Korea|access-date=November 23, 2023|language=ko|date=November 17, 2023}}</ref> The winter song opens with a lonely acoustic guitar and music is layered in the chorus.<ref name="OhmyStar"/> Thematically, "Die 4 You" deals with lost love.<ref>{{cite web|last=Yeo|first=Gladys|title=Dean drops 'Die 4 You', his first solo release in four years|url=https://www.nme.com/news/music/dean-die-4-you-first-solo-release-in-four-years-3544005|work=NME|access-date=December 6, 2023|language=ko|date=November 20, 2023}}</ref>
==Release and promotion== Beginning in November 2023, flyers reporting Dean's disappearance were disseminated throughout downtown Seoul.<ref>{{cite web|last=La|first=Hyo-jin|script-title=ko:사이버 가수? AI? 무려 4년 6개월 만에 컴백하는 딘 신곡 정보|url=https://www.elle.co.kr/article/82086|work=Elle Korea|publisher=Heast Joongang|access-date=November 23, 2023|language=ko|date=November 11, 2023}}</ref> On November 10, Dean reactivated his Instagram account after a lengthy period of inactivity and uploaded a video of himself singing a cover of Shiloh Dynasty's "I'm Drunk and Confused" while playing the piano.<ref>{{cite web|last=Jung|first=Eun-yeong|script-title=ko:'4년째 앨범 無' 가수 딘, 인스타그램 활동 재개…컴백 암시?|url=https://www.topstarnews.net/news/articleView.html?idxno=15421775|work=Top Star News|access-date=November 23, 2023|language=ko|date=November 11, 2023}}</ref> Three days later, Universal Music Group confirmed the release of an upcoming single, Dean's first as a lead artist in four and a half years since "Howlin' 404" in May 2019.<ref>{{cite web|script-title=ko:딘, 4년 6개월 만에 돌아오다...18일 싱글 발매|url=https://www.mk.co.kr/star/musics/view/2023/11/870543|work=Star Today|publisher=Maekyung Media Group|access-date=November 23, 2023|language=ko|date=November 13, 2023}}</ref> The single's title was unveiled a day ahead of its release.<ref>{{cite web|last=Lee|first=Mi-ji|script-title=ko:딘, 18일 'Die 4 You'로 컴백..4년6개월만 신보(공식)|url=http://www.heraldpop.com/view.php?ud=202311170801310800196_1|work=Herald Pop|publisher=Herald Corporation|access-date=November 23, 2023|language=ko|date=November 17, 2023}}</ref> "Die 4 You" and its visualizer video were released on November 18, 2023,<ref name="OhmyStar"/> followed by its music video on December 23.<ref>{{cite web|last=Jung|first=Hyeon-tae|script-title=ko:딘, 4년 6개월만 신곡 'DIE 4 YOU' MV 공개|url=https://www.slist.kr/news/articleView.html?idxno=512218|work=Single List|access-date=December 29, 2023|language=ko|date=December 26, 2023}}</ref>
==Reception== Rating "Die 4 You" three and a half stars out of five, Lee Seung-won of online magazine ''IZM'' described it as both "chillingly cold and warm like a fireplace". He noted that Dean minimizes the music's highs and lows while sustaining a "comfortable mood" throughout the track.<ref>{{cite web|last=Lee|first=Mi-ji|title=Die 4 You|url=http://izm.co.kr/contentRead.asp?idx=32247&bigcateidx=8|work=IZM|access-date=December 6, 2023|language=ko|date=December 2023}}</ref>
On the chart dated November 12–18, 2023, "Die 4 You" debuted at number 191 on South Korea's national Circle Digital Chart.<ref>{{cite web|title=Digital Chart 2023 Weeks 46|url=https://circlechart.co.kr/page_chart/onoff.circle?nationGbn=T&serviceGbn=ALL&targetTime=46&hitYear=2023&termGbn=week&yearTime=3|publisher=Circle Chart|accessdate=November 23, 2023|language=ko}}</ref> In its second week, it rose to number nine.<ref name="Circle">{{cite web|title=Digital Chart 2023 Weeks 47|url=https://circlechart.co.kr/page_chart/onoff.circle?nationGbn=T&serviceGbn=ALL&targetTime=47&hitYear=2023&termGbn=week&yearTime=3|publisher=Circle Chart|accessdate=November 30, 2023|language=ko}}</ref> On the New Zealand Hot Singles chart, the song opened at number 15.<ref name="RMNZ">{{cite web|url=https://aotearoamusiccharts.co.nz/archive/hot-singles/2023-11-24|title=NZ Hot Singles Chart|publisher=Recorded Music NZ|date=November 27, 2023|access-date=November 25, 2023}}</ref> The song won the R&B Track of the Year award at the 2024 Korean Hip-hop Awards.<ref>{{cite web|last=Choi|first=Hyeon-jeong|script-title=ko:빈지노, 한국 힙합 어워즈 '올해의 아티스트' 선정|url=https://www.etnews.com/20240227000463|work=ET News|publisher=Electronic Times Internet|access-date=February 29, 2024|language=ko|date=February 27, 2024}}</ref>
==Charts== {{col-begin}} {{col 2}}
===Weekly charts=== {| class="wikitable sortable plainrowheaders" style="text-align:center" |+ Weekly chart performance for "Die 4 You" ! scope="col"| Chart (2023) ! scope="col"| Peak<br />position |- ! scope="row"| New Zealand Hot Singles (RMNZ)<ref name="RMNZ"/> | 15 |- ! scope="row"| South Korea (Circle)<ref name="Circle"/> | 9 |} {{col 2}}
===Monthly charts=== {| class="wikitable plainrowheaders" style="text-align:center" |+ Monthly chart performance for "Die 4 You" ! scope="col"| Chart (2023) ! scope="col"| Position |- ! scope="row"| South Korea (Circle)<ref>{{cite web|url=https://circlechart.kr/page_chart/onoff.circle?nationGbn=T&serviceGbn=ALL&targetTime=11&hitYear=2023&termGbn=month&yearTime=3|title=Digital Chart – November 2023|website=Circle Chart|language=ko|access-date=December 7, 2023}}</ref> | 73 |} {{col-end}}
==References== {{Reflist}}
{{Dean (South Korean singer)}}
{{Authority control}}
Category:2023 singles Category:2023 songs Category:Alternative R&B songs Category:Dean (South Korean singer) songs Category:Song recordings produced by Dean (South Korean singer) Category:Songs written by Dean (South Korean singer) Category:South Korean contemporary R&B songs Category:Universal Music Group singles