{{Short description|South Africa–based music channel}} {{Infobox television channel | name = Channel O | logo = Logo_ChannelO.png | launch_date = {{start date and age| 17 October 1997}}<ref>{{cite web |url=https://www.tvsa.co.za/channels/viewchannel.aspx?channelid=116 |title=Channel O: Overview |publisher=TVSA |date=n.d. |accessdate=20 May 2019 |archive-date=22 March 2019 |archive-url=https://web.archive.org/web/20190322110055/https://www.tvsa.co.za/channels/viewchannel.aspx?channelid=116 |url-status=live }}</ref> | closed_date = | picture_format = [[1080i]] [[HDTV]]<br />{{small|(downscaled to [[16:9]] [[576i]] for the [[SDTV]] feed)}} | owner = [[MultiChoice]] ([[Canal+ S.A.]])<ref>{{cite web |url=https://www.multichoice.com/companies-brands/ |title=Multichoice: Company Brands |publisher=Multichoice |date=n.d. |accessdate=20 May 2019 |archive-date=6 March 2019 |archive-url=https://web.archive.org/web/20190306043805/https://www.multichoice.com/companies-brands/ |url-status=live }}</ref> | language = [[English language|English]] | area = [[South Africa]] | replaced_by = | sister_channels = [[M-Net]]<br>[[1Magic|1Max]]<br>[[Africa Magic]]<br>[[kykNET]]<br>[[M-Net Movies]]<br> [[M-Net City|Me]]<br>[[Mzansi Magic]]<br>[[SuperSport (South African TV channel)|SuperSport]]<br>[[Vuzu]]<br>Novela Magic | website = http://www.channelo.dstv.com | terr_serv_1 = [[DStv]] | terr_chan_1 = Channel 320 }}

'''Channel O''' (also known as Sound Television) is a [[South Africa]]–based music channel that started transmission in 1997. Its main concept is African music in [[Africa]] and the [[diaspora]].

Channel O can be accessed via [[DStv]], a satellite pay TV service for [[pan-African]] households. The channel broadcasts a variety of music videos.

The channel was set up to target the 16-24 demographic, with a variety of African tracks played.<ref name="newchannel">"New channel for African artists", ''Africa Film & TV Magazine'', nº. 17, April-June 1998</ref>

At the start of its existence, the channel started arranging agreements with terrestrial television channels outside of South Africa. Such agreements included Sanyu Television in [[Uganda]] (later bought by [[TVAfrica]] and subsequently shut down) and the [[Kenya Television Network]]. The channel was created following a failed attempt by [[Johnny Clegg]] to launch an African version of MTV, that was planned between 1994 and 1995.<ref name="newchannel"></ref>

An agreement between M-Net and the [[SABC]] prompted [[SABC 1]] to start airing an eight-to-ten hour block of Channel O programming over its terrestrial network from 11 December 1998. With this deal, Channel O's viewership base increased from 35 million to 45 million.<ref>"M-Net, SABC strike Channel O deal", ''Africa Film & TV Magazine'', nº. 20, February-April 1999</ref> In late 1999, some music videos seen on the channel were removed because of incompatibilities with [[Malawi]]'s cultural code.<ref>"Channel O too hot for Malawi", ''Africa Film & TV Magazine'', nº. 23, November 1999-January 2000</ref>

It also holds the annual [[Channel O Music Video Awards]] ceremony, where artists are awarded for their outstanding contribution to music.

Channel O, in recent years, has lost a significant amount of popularity mainly due to the launch of rival channels [[MTV Base (Africa)|MTV Base Africa]], [[Trace Urban|TRACE Urban]] and [[Trace Africa|TRACE Ngoma]]. The channel has been trying several means to gain popularity including the increasingly popular method of creating a South African feed and a Rest of Africa feed (MTV Base and TRACE have also adopted this).

==Programming==

===Playlists===

*'''Only'''

This playlist views music videos dedicated to a specific artist or genre.

* '''Facts Only'''

Similar to Only, this playlist provides information on the specific artist or genre. This consists of mostly the artist's background information, their real name as opposed to their stage name, where they grew up, when they entered the entertainment industry, etc.

*'''Crispy Fresh'''

Crispy Fresh plays the latest newly released music videos of the week.

* '''O-House'''

A playlist exclusively for music videos in the house genre, including club and dance.

* '''Zoom In''' Similar to Only, this playlist consists of music dedicated to a specific artist or genre.

*'''Uncensored''' A late-night playlist displaying music videos that are uncensored and unedited, showing videos with nudity or sexual activity and strong language.

* '''The Hit List'''

Plays the freshest tracks from the biggest artists.

* '''Best of The Week'''

A round-up of music videos that have appeared on Crispy Fresh.

* '''Lyrics On The Beat'''

Music videos shown with their lyrics.

* '''Collabos'''

A selection of music video collaborations

===Chart Shows=== * '''Ten2One''' The top ten music video of a specific genre or region.

* '''The Channel O Top 30''' These are the top 30 most popular music videos, voted for by the viewers on Channel O's website.

===Music Shows=== *'''{{Proper name|iRequest: Celebrity Edition}}'''

Interviews with music artists and personalities as they request their favourite music videos. *'''Massive Music''' * A 30-minute show hosted by [[Lalla Hirayama]] and Smash Afrika about the latest music releases, guest interviews, a countdown of the latest releases and live performances. The show airs on [[Mzansi Magic]] and Mzansi Wethu before airing on Channel O. However, the channel offers a blitz-speed bulletin titled Massive Music News during the day, providing updates on the latest music news. *'''The Mix Up'''

Music videos are mixed, blended, and mashed up by resident DJ Mikey. *'''Remix Studio''' * Remix Studio takes a peek at the artist and what inspired them to create a smash hit. True to its name, it also provides a platform for the artist to "remix" their own song.

* '''Lockdown House Party'''

Shimza and PH host live performances and a mix of various music tracks during the COVID-19 pandemic.

===Specials=== *''[[Channel O Music Video Awards|Channel O Africa Music Video Awards]]'' (CHOAMVAs)* *''[[American Music Awards]]'' (AMAs)** *''[[Grammy Awards]]**'' *''Billboard Music Awards**'' * ''[[Big Brother (South African Television Series)|Big Brother Mzansi]] Saturday Night Party''

<nowiki>*</nowiki> The Channel O Music Video Awards were last hosted in 2014. MultiChoice is yet to announce whether it will be hosted again

<nowiki>**</nowiki> These award shows are shown live on [[M-Net]] or [[1Magic (TV channel)|One Magic]]. Channel O acts as a rerun channel for these award shows.

==References== {{Reflist}}

==External links== *[https://web.archive.org/web/20080317031623/http://www.mnet.co.za/channelo/ Official Site]

[[Category:Television stations in South Africa]] [[Category:English-language television stations in South Africa]] [[Category:Television channels and stations established in 1993]] [[Category:Television channels and stations established in 1997]] [[Category:Music television channels]] [[Category:Music organisations based in South Africa]]