[[File:Adidas Boost Material in focus on Adidas Sesame-Trace Green NMD R1s.jpg|thumb|Adidas Boost (white) depicted in the midsole of Adidas NMD_R1 shoes]] {{Short description|Trademarked polymer}}
'''Boost''' is a trademarked polymer used by [[Adidas]], in the form of pellets which are compressed and molded for various shoe models the company sells, especially the [[Ultraboost]], [[Adidas NMD|NMD]], '''Energy Boost''', '''Pure Boost''', and '''Adizero Adios Boost''' lines of [[sneakers]]. The pellets consist of proprietary [[thermoplastic polyurethane]] (TPU) that is formed into a small pill shape. Adidas collaborated with the German chemical company [[BASF]] to develop this material. Boost in itself is not a raw material and its characteristic bounciness is obtained by processing the TPU. This material is claimed to be more comfortable on the wearer's feet.<ref>{{Cite news|url=http://www.businessinsider.com/most-comfortable-sneaker-adidas-boost-technology|title=Here's why Boost technology makes Adidas the most comfortable sneakers ever|work=Business Insider|access-date=2018-03-04|language=en}}</ref><ref name="GQ">{{Cite web |url=https://www.gq.com/story/adidas-boost-history-yeezy-sneakers |title=How Adidas Boosted Its Way to the Top of the Sneaker Game |last=Ericson |first=Jake Woolf,Nils |date=2018-02-01 |website=GQ |access-date=2018-07-03}}</ref><ref>{{Cite web|title=What is Adidas BOOST technology?|url=https://www.jackrabbit.com/info/blog/what-is-adidas-boost-technology.html|access-date=2018-03-04|website=www.jackrabbit.com}}</ref><ref name=":0">{{Cite news|url=https://hypebeast.com/2017/2/adidas-boost-technology-explained|title=An Exploratory Look at Adidas' Revolutionary BOOST Technology|work=Hypebeast|access-date=2018-03-04}}</ref>
== History == Prior to its first integration into the Adidas running line in 2013, this material was developed by BASF chemists. BASF sold its product to Adidas who integrated it into the midsoles of certain lines of their shoes. This material, commonly known as "BOOST", is Adidas's preferred alternative to other industry standards such as [[ethylene-vinyl acetate]] (EVA).<ref name=":0" /><ref>{{Cite web|last=|first=|date=February 2020|title=What is Boost?|url=https://www.adidas.com/us/blog/373504|url-status=live|archive-url=https://web.archive.org/web/20190716234616/https://www.adidas.com/us/blog/373504 |archive-date=2019-07-16 |access-date=|website=adidas Blog}}</ref>
== References == {{reflist}}
==External links== *{{official|https://www.adidas.com/us/blog/373504-what-is-boost}}
{{Adidas}}{{polymer-stub}} [[Category:Adidas]] [[Category:Thermoplastics]]