'''Alex Trochut''' (born 1981) is a Spanish artist, graphic designer, illustrator, and typographer. Born in Barcelona and currently based in Brooklyn, NY. He has created album covers for Katy Perry's single "Roar" (2013) as well as The Rolling Stones' ''Rolled Gold: The Very Best of the Rolling Stones'' (2007), among others.
== Life and career ==
After completing his studies at ELISAVA, Trochut established his own design studio in Barcelona. In Barcelona, Trochut worked for two years at the design studios Toormix and Vasava before relocating to New York City where he currently works for a diverse range of clients on design, illustration and typography. Trochut is the grandson of Spanish graphic artist {{Interlanguage link multi|Joan Trochut|es}}.{{citation needed|date=February 2017}}
Trochut has created design, illustration and typography for a diverse range of clients: Nike, Adidas, Puma, The Rolling Stones, Katy Perry, Vampire Weekend, Arcade Fire, ''Esquire UK'', BBC, Coca-Cola, British Airways, Pepsi, ''The Guardian'', ''The New York Times'', ''Time'' and many others.<ref name="Jackywinter">{{cite web|url=http://jackywinter.com/artists/alex-trochut/|title=Alex Trochut|publisher=The Jacky Winter Group|accessdate=2015-01-25}}</ref>
== Awards ==
Trochut has been honored for his work in design and typography by The Type Directors Club,<ref name="Designify">{{cite web|url=http://designify.me/inspiration/creative-focus-alex-trochut/|title=Creative Focus: Alex Trochut's Passion in Typography and Illustration|publisher=Designify|accessdate=2015-01-25}}</ref> ''Communication Arts'' and ''Graphis''. In 2008, he was recognized for his inventive lettering style and was named an Art Directors Club Young Gun, honoring designers under 30. In 2014, [http://www.binary-prints.com/ Binary Prints] was celebrated by the ''Creative Review'' with the coveted Best In Book Award in recognition of the inventive printing technique used to create day and night prints on a single page and recognized by ''Lost At E Minor'',<ref>{{Cite news|url=http://www.lostateminor.com/2013/06/06/alex-trochuts-binary-prints/|title=Alex Trochut's Binary Prints|date=2013-06-06|work=Lost At E Minor: For creative people|access-date=2018-03-12|language=en-US}}</ref> ''Cool Hunting'',<ref>{{Cite news|url=http://www.coolhunting.com/design/alex-trochuts-binary-prints|title=Alex Trochut's Binary Prints|work=Cool Hunting|access-date=2018-03-12|language=en}}</ref> ''It's Nice That'',<ref>{{Cite news|url=http://www.itsnicethat.com/articles/alex-trochut-binary-prints|title=Art: Alex Trochut's Binary Prints look completely different in the dark|date=2013-06-10|work=It's Nice That|access-date=2018-03-12}}</ref> ''The New York Times'',<ref>{{Cite news|url=http://6thfloor.blogs.nytimes.com/2013/06/14/seeing-in-the-dark/?_r=2|title=Seeing in the Dark|last=Bennett|first=Caleb|work=The 6th Floor Blog|date=14 June 2013 |access-date=2018-03-12|language=en}}</ref> ''Gizmodo'',<ref>{{Cite news|url=https://gizmodo.com/watch-the-art-in-this-gallery-transform-when-the-lights-1620511849|title=Watch The Art In this Gallery Transform When The Lights Go Out|last=Kushins|first=Jordan|work=Gizmodo|access-date=2018-03-12|language=en-US}}</ref> ''Vice'' magazine's The Creators Project<ref>{{Cite news|url=https://www.vice.com/en/article/binary-prints-alex-trochuts/|title=Portraits Of DJs Reveal Different Personas In Light And Darkness|date=2013-06-24|work=Creators|access-date=2018-03-12|language=en-us}}</ref> and ''Fast Company''.<ref>{{Cite news|url=http://www.fastcodesign.com/1672842/glow-in-the-dark-portraits-reveal-djs-dual-personas#7|title=Glow-In-The-Dark Portraits Reveal DJs' Dual Personas|date=2013-07-15|work=Co.Design|access-date=2018-03-12|language=en-US}}</ref>
== Publications ==
His monograph, ''More Is More'',<ref name="Binary">{{cite web|url=http://www.binary-prints.com/about/|title=About|publisher=Binary Prints|accessdate=2015-01-25}}</ref> explores his working methodologies and influences and was published in 2011.<ref>{{Citation|last=Gestalten|title=Alex Trochut: Change for the Letter|date=2010-10-22|url=https://vimeo.com/16103355|accessdate=2018-03-12}}</ref> ''More Is More'' was written by Dani Navarro.<ref>{{Cite book|title=Alex Trochut: More is More|last=NAVARRO|first=DANI|date=2011-08-06|publisher=INDEX BOOKS|isbn=9788492643868|location=Barcelona|language=English}}</ref>
== Exhibitions ==
Trochut's work has been exhibited internationally at Colette, Paris, Kinfolk,<ref>{{Cite news|url=http://hypebeast.com/2014/8/alex-trochut-think-twice-kinfolk-94|title=Alex Trochut "Think Twice" @ Kinfolk 94|work=HYPEBEAST|access-date=2018-03-12}}</ref> New York, Sonar, Barcelona and Art Basel, among other spaces.
== Links == Website:- https://alextrochut.com/ Instagram:- https://www.instagram.com/trochut UK agent:- https://www.ba-reps.com/illustrators/location:uk/alex-trochut
== References ==
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{{DEFAULTSORT:Trochut, Alex}} Category:Spanish typographers and type designers Category:Spanish graphic designers Category:1981 births Category:Living people Category:People from Barcelona