# Yahoo Australia > Mediated Wiki article. Canonical URL: https://mediated.wiki/source/Yahoo_Australia > Markdown URL: https://mediated.wiki/source/Yahoo_Australia.md > Source: https://en.wikipedia.org/wiki/Yahoo_Australia > Source revision: 1328597273 > License: Creative Commons Attribution-ShareAlike 4.0 International (https://creativecommons.org/licenses/by-sa/4.0/) Subsidiary of Yahoo! Yahoo! Australia Formerly Yahoo7 (2006–2018) Type of site Internet portal Owner Yahoo URL au.yahoo.com Commercial Yes Registration Optional Launched 1 September 1997 (as Yahoo! Australia) Current status Active **Yahoo! Australia** (formerly **Yahoo7** between 2006 and 2018) is the Australian subsidiary of global internet company [Yahoo!](/source/Yahoo!) Originally a 50/50 joint venture between Yahoo! and [Seven West Media](/source/Seven_West_Media), it became a 100% subsidiary of [Oath](/source/Yahoo!_Inc._(2017%E2%80%93present)) in March 2018. Yahoo! is a [web portal](/source/Web_portal), providing email, online news and lifestyle content, as well as weather, travel and retail comparison services. ## History ### Origins Yahoo!'s services originally came to Australia in 1997 with Yahoo! Australia launching on 1 September that year.[1] [Seven Media Group](/source/Seven_West_Media) founded **i7** in September 2000 as their online service.[2] In October 2001, Seven partnered with internet service provider [AOL](/source/AOL) and established a joint venture called *AOL7* in an attempt to boost the i7 platform. However, the partnership was unsuccessful with AOL reporting its biggest quarterly loss in U.S. history in April 2002,[3] and Seven and AOL later selling the venture to [Primus Telecommunications](/source/Primus_Telecommunications_(Australia)) in February 2004.[4] i7 was replaced by Seven's new website, **seven.com.au**, soon afterwards. ### Yahoo7 **Yahoo7** was founded in January 2006 as a cross-media entity which would expand the content distribution networks of both internet-centric Yahoo and broadcast corporation Seven Media Group (now [Seven West Media](/source/Seven_West_Media)). Yahoo7's logo incorporates Yahoo! branding with Seven West Media's red "7". Yahoo7 replaced Yahoo!'s Australian and New Zealand websites which had been in operation since September 1997,[1] taking on the majority of Seven's online operations in the process. Ryan Stokes, current chairman of Seven's [Pacific Magazines](/source/Pacific_Magazines) division, said in a media release that the Yahoo7 entity would provide a "leading platform to engage the online audiences with the best global products and locally relevant media content for their connected lives".[5] In December 2006, Yahoo7 expanded its presence in [New Zealand](/source/New_Zealand) by partnering with [Telecom New Zealand](/source/Telecom_New_Zealand) to establish [Yahoo!Xtra](/source/Yahoo!Xtra). The venture was rebranded as Yahoo! New Zealand in April 2011 after Telecom sold its 49% share back to Yahoo7. In recent years, Yahoo7 has made a series of high-profile online acquisitions to supplement its core search and marketing businesses. The company purchased Australian sports tipping site OzTips in mid-2010[6] and acquired Australian group buying site Spreets for $40m in early 2011.[7] Spreets saw its membership increase by 140 per cent to 1.18m since the acquisition.[8] ### Yahoo! Australia In March 2018, Seven West Media sold its 50% stake in Yahoo7 to [Oath](/source/Yahoo!_Inc._(2017%E2%80%93present)). This is despite earlier reports where Oath would sell their stake. By this time, Seven was in the process of uncoupling its services from Yahoo7, through the establishment of [7plus](/source/7plus) replacing Plus 7, 7NEWS.com.au becoming the home for [Seven News](/source/Seven_News), and their travel website: 7Travel.[9] ## Products and services ### Online content Yahoo! derives its content from a variety of news and online media sites, as well as third-party content. The company runs a number of online sections which collate and augment content from various media outlets. Yahoo! also publishes an increasing volume of online-only content particularly lifestyle journalism and [rich media](/source/Rich_media) published through the lifestyle section. ### Plus7 In January 2010, Yahoo! launched [7plus](/source/7plus), an online [catch-up portal](/source/Video_on_demand) for viewers to stream select TV shows with locked commercials and [Seven News](/source/Seven_News) updates for a limited period of time after airing.[10] The free service allowed users to watch a range of video content on demand, full length episodes from Channel Seven, [7mate](/source/7mate) and other content partners. ### Web Yahoo! also hosts a localised version of its Yahoo! communication and search as well as other [vertical search](/source/Vertical_search) services such as [Yahoo Answers](/source/Yahoo!_Answers). ## Logo Logo used from 2006 to 2014 Logo used from 2014 to 2018 Logo used from 2018 to 2019 From its creation in 2006 until late 2014, Yahoo7 used a logo identical to the common red logo of the time, with the addition of the [Seven Network](/source/Seven_Network) logo and an identical red colouring. This logo was replaced with the updated Yahoo! logo introduced to the [United States](/source/United_States) in 2013, but included the Seven Network logo. ## Notes and references 1. ^ [***a***](#cite_ref-YahooAU_1-0) [***b***](#cite_ref-YahooAU_1-1) ["Press Release: Now Australia And New Zealand Can Yahoo! Too"](https://web.archive.org/web/20080112060302/http://yhoo.client.shareholder.com/press/ReleaseDetail.cfm?ReleaseID=173321). Yahoo! Inc. 1 September 1997. Archived from the original on 12 January 2008. Retrieved 9 September 2016. 1. **[^](#cite_ref-2)** ["Seven unveils Internet portal"](http://newsstore.fairfax.com.au/apps/viewDocument.ac?page=1&sy=age&kw=i7+and+Seven+Network&pb=all_ffx&dt=selectRange&dr=entire&so=relevance&sf=text&sf=author&sf=headline&rc=10&rm=200&sp=nrm&clsPage=1&docID=news000913_0057_3886). Illawarra Mercury. 12 September 2000. Retrieved 8 May 2016. 1. **[^](#cite_ref-3)** ["Seven partner AOL blames Net for huge loss"](http://newsstore.fairfax.com.au/apps/viewDocument.ac?page=1&sy=age&kw=i7+and+Seven+Network&pb=all_ffx&dt=selectRange&dr=entire&so=relevance&sf=text&sf=author&sf=headline&rc=200&rm=200&sp=nrm&clsPage=1&docID=SMH020426AV2283B8MIU). *The Sydney Morning Herald*. 26 April 2002. Retrieved 8 May 2016. 1. **[^](#cite_ref-4)** ["Seven out of Internet business"](http://newsstore.fairfax.com.au/apps/viewDocument.ac?page=1&sy=age&kw=i7+and+Seven+Network&pb=all_ffx&dt=selectRange&dr=entire&so=relevance&sf=text&sf=author&sf=headline&rc=200&rm=200&sp=nrm&clsPage=1&docID=ILL0402124UL1F4JD0UE). Illawarra Mercury. 12 February 2004. Retrieved 8 May 2016. 1. **[^](#cite_ref-yahoo1_5-0)** ["Media Release: Yahoo!7 redefines Australian media landscape"](https://web.archive.org/web/20160304032410/http://www.sevenwestmedia.com.au/docs/business-unit-news/14EFD15AFC89DFFBC1D4FDF2C36BF3325881.pdf) (PDF). Yahoo7 Press Room. Archived from [the original](http://www.sevenwestmedia.com.au/docs/business-unit-news/14EFD15AFC89DFFBC1D4FDF2C36BF3325881.pdf) (PDF) on 4 March 2016. Retrieved 18 January 2012. 1. **[^](#cite_ref-6)** ["Yahoo!7 acquires OzTips.com"](http://mumbrella.com.au/yahoo7-acquires-oztips-com-28270). mUmbrella. 1. **[^](#cite_ref-7)** Chirgwin, Richard (20 January 2011). ["Yahoo7 buys Spreets, bubble inflates"](https://www.theregister.co.uk/2011/01/20/yahoo7_spreets/). [The Register](/source/The_Register). Retrieved 7 June 2007. 1. **[^](#cite_ref-sevenwestAR_8-0)** ["Seven West Media: Annual Report"](https://web.archive.org/web/20111125034358/http://www.sevenwestmedia.com.au/docs/annual-reports/2011-annual-report.pdf) (PDF). July 2011. p. 19. Archived from [the original](http://www.sevenwestmedia.com.au/docs/annual-reports/2011-annual-report.pdf) (PDF) on 25 November 2011. Retrieved 19 January 2012. 1. **[^](#cite_ref-9)** Duke, Jennifer (27 March 2018). ["Seven sells its 50 per cent stake in Yahoo7"](https://www.smh.com.au/business/companies/seven-sells-its-50-per-cent-stake-in-yahoo7-20180328-p4z6mr.html). *The Sydney Morning Herald*. 1. **[^](#cite_ref-yahoo5_10-0)** ["Seven launches online catch up:Plus7;"](http://www.tvtonight.com.au/2010/01/seven-launches-online-catch-up-plus7.html). TV Tonight. 7 March 2010. Retrieved 10 March 2015. ## External links - [Official website](https://au.yahoo.com) - [Original Yahoo!7 website](https://web.archive.org/web/20180125011022/https://au.yahoo.com/)* [33°51′21″S 151°12′13″E / 33.855927°S 151.203625°E / -33.855927; 151.203625](https://geohack.toolforge.org/geohack.php?pagename=Yahoo_Australia¶ms=33.855927_S_151.203625_E_type:landmark_region:AU) v t e Yahoo Current services Yahoo.com Yahoo Finance Yahoo News Yahoo Search Yahoo Sports Yahoo Tech Yahoo Games Yahoo Mail Defunct services Auctions Answers Babel Fish Briefcase Evntlive GeoCities Groups Kickstart Kids Maps Messenger Music Photos Pipes Query Language Smart TV Together Travel View Corporate Yahoo! Inc. (owner since 2017) Yahoo! Inc. (owner until 2017) History Products Timeline Acquisitions Related people David Filo Marissa Mayer Jerry Yang Localized versions Yahoo Australia Yahoo China (Yahoo Beijing Global R&D Center) Yahoo Kimo Yahoo Hong Kong Yahoo Maktoob Yahoo New Zealand Yahoo Japan Related Altaba Koprol Yahoo Time Capsule Category --- Adapted from the Wikipedia article [Yahoo Australia](https://en.wikipedia.org/wiki/Yahoo_Australia) by Wikipedia contributors ([contributor history](https://en.wikipedia.org/wiki/Yahoo_Australia?action=history)). Available under [Creative Commons Attribution-ShareAlike 4.0 International](https://creativecommons.org/licenses/by-sa/4.0/). Changes may have been made.