# WGGA

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Radio station in Gainesville, Georgia, United States

WGGA Gainesville, Georgia United States Broadcast area Northern Atlanta metropolitan area Frequency 1240 kHz Branding The Lake 94.5 FM - 1240 AM Programming Format Adult contemporary Affiliations Westwood One Ownership Owner Jwj Properties, Inc. Sister stations WDUN WDUN-FM History First air date October 10, 1941 (84 years ago) (1941-10-10) Former frequencies 1240 kHz (1941–1954) 550 kHz (1954–1983) Technical information[1] Licensing authority FCC Facility ID 32977 Class C Power 1,000 watts unlimited Transmitter coordinates 34°19′1.00″N 83°49′45.00″W / 34.3169444°N 83.8291667°W / 34.3169444; -83.8291667 Translator 94.5 W233CO (Gainesville) Links Public license information Public file LMS Webcast Listen Live Website 945thelake.net

**WGGA** (1240 [kHz](/source/Hertz) "The Lake") is a [commercial](/source/Commercial_radio) [AM](/source/AM_broadcasting) [radio station](/source/Radio_station) broadcasting an [adult contemporary](/source/Adult_contemporary) [radio format](/source/Radio_format). [Licensed](/source/City_of_license) to [Gainesville, Georgia](/source/Gainesville%2C_Georgia), United States, the station serves the northern section of the [Atlanta metropolitan area](/source/Atlanta_metropolitan_area).[2] It is currently owned by Jwj Properties, Inc. and features programming from [Westwood One](/source/Westwood_One_(current)).[3]

WGGA is [simulcast](/source/Simulcast) on an [FM translator](/source/FM_translator), **W233CO** at 94.5 [MHz](/source/Hertz), in Gainesville.[4]

## History

WGGA first signed on the air in October 10, 1941 on 1240 [kilocycles](/source/Kilocycle).[5] It was owned by Gainesville Broadcasters, with Henry H. Estes serving as the General Manager. At first, it was powered at only 250 watts. In 1945, the station began its affiliation with the [Mutual Broadcasting System](/source/Mutual_Broadcasting_System).[5] WGGA later replaced its affiliation with [CBS Radio](/source/CBS_Radio) in February 1960.[6]

[AM 550](/source/AM_550) WCON, owned by *[The Atlanta Constitution](/source/The_Atlanta_Constitution)*, went off the air in 1953, due to the merger with the *Atlanta Journal*. WGGA was awarded the 550 frequency, a position lower on the dial and able to cover much of Northern Georgia.[7] It was powered at 5,000 watts by day, 500 watts at night. [WDUN](/source/WDUN_(AM)) took over the 1240 position on the dial in Gainesville that WGGA had vacated.

In 1983, WDUN acquired WGGA and again switched frequencies. WDUN took over the 550 kHz spot on the dial, while WGGA returned to 1240 kHz.[8] In 1993, the two stations became co-owned, along with 102.9 WDUN-FM. WGGA switched to a [sports](/source/Sports_radio) format, featuring programming from the [ESPN Radio Network](/source/ESPN_Radio_Network). It called itself "The Ticket."

WGGA's logo as a sports station.

On April 16, 2018, WGGA after adding an [FM translator](/source/FM_translator) at 94.5 FM, it changed its format from sports to [adult contemporary](/source/Adult_contemporary).

## References

1. **[^](#cite_ref-FCC-LMS-32977_1-0)** ["Facility Technical Data for WGGA"](https://enterpriseefiling.fcc.gov/dataentry/public/tv/publicFacilityTechDetails.html?facilityId=32977). *Licensing and Management System*. [Federal Communications Commission](/source/Federal_Communications_Commission).

1. **[^](#cite_ref-2)** [Radio-Locator.com/WGGA](https://radio-locator.com/cgi-bin/finder?call=wgga&x=9&y=9&sr=Y&s=C)

1. **[^](#cite_ref-3)** ["WGGA Facility Record"](https://www.fcc.gov/fcc-bin/amq?call=WGGA). *United States [Federal Communications Commission](/source/Federal_Communications_Commission), audio division*.

1. **[^](#cite_ref-4)** [Radio-Locator.com/W233CO](https://radio-locator.com/info/W233CO-FX)

1. ^ [***a***](#cite_ref-WGGA20th_5-0) [***b***](#cite_ref-WGGA20th_5-1) ["Anniversary Here: Twenty Years Ago Today, WGGA Cut on Microphones"](https://www.newspapers.com/article/the-times-anniversary-here-twenty-years/181653311/). *The Daily Times*. Gainesville, Georgia. October 10, 1961. pp. 1, [3](https://www.newspapers.com/article/the-times-twenty/181653345/). Retrieved September 23, 2025 – via Newspapers.com.

1. **[^](#cite_ref-6)** ["WGGA Joins CBS Network At 5 O'clock"](https://www.newspapers.com/article/the-times-wgga-joins-cbs-network-at-5-o/181663272/). *The Daily Times*. Gainesville, Georgia. February 21, 1960. p. 1. Retrieved September 23, 2025 – via Newspapers.com.

1. **[^](#cite_ref-7)** [Broadcasting Yearbook 1955 page 120](https://www.worldradiohistory.com/Archive-BC-YB/1955/1955-BC-YB.pdf)

1. **[^](#cite_ref-8)** [Broadcasting Yearbook 1984 page B-66](https://www.worldradiohistory.com/Archive-BC-YB/1984/1984-BC-YB.pdf)

## External links

- [Facility details for Facility ID 32977 (WGGA)](https://enterpriseefiling.fcc.gov/dataentry/public/tv/publicFacilityDetails.html?facilityId=32977) in the [FCC](/source/Federal_Communications_Commission) Licensing and Management System

- [WGGA](https://www1.arbitron.com/sip/displaySip.do?surveyID=SP26&band=am&callLetter=WGGA) in [Nielsen Audio](/source/Nielsen_Audio)'s AM station database

[Facility details for Facility ID 201525 (W233CO)](https://enterpriseefiling.fcc.gov/dataentry/public/tv/publicFacilityDetails.html?facilityId=201525) in the [FCC](/source/Federal_Communications_Commission) Licensing and Management System [W233CO](https://fccdata.org/?facid=&call=W233CO&ccode=1&city=&state=&country=US&zip=&arn=&party=&lmspf=&lmspl=&party_type=LICEN&latd=&lond=&lang=en) at FCCdata.org

v t e Adult contemporary radio stations in the U.S. state of Georgia Stations WBBQ – Augusta WBGE - Bainbridge WCON - Cornelia WDEC-FM - Americus WDMG-FM - Ambrose WEDB - East Dublin WGGA - Gainesville WGMG – Crawford WJFL – Tennille WMVG - Milledgeville WNOU – Sasser WPEZ – Jeffersonville WPMX – Millen WQGA - Waycross WQLI – Meigs WQPW - Valdosta WQTU - Rome WSB-FM – Atlanta WTOC-FM – Clayton WXMK - Dock Junction WYYU - Dalton Defunct WTGA – Thomaston See also adult contemporary classic hits college country news/talk NPR oldies religious rock sports top 40 urban other radio stations in Georgia

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