# The Jensen Project

> Mediated Wiki article. Canonical URL: https://mediated.wiki/source/The_Jensen_Project
> Markdown URL: https://mediated.wiki/source/The_Jensen_Project.md
> Source: https://en.wikipedia.org/wiki/The_Jensen_Project
> Source revision: 1329912289
> License: Creative Commons Attribution-ShareAlike 4.0 International (https://creativecommons.org/licenses/by-sa/4.0/)

2010 Canadian TV series or program

The Jensen Project The Jensen Project DVD cover Genre Action Adventure Family Fantasy Sci-Fi Created by Walmart Procter & Gamble Written by Monica Macer[1] Story by Jeff Davenport Steve Manuel[1] Directed by Douglas Barr[2] Starring Kellie Martin Brady Smith LeVar Burton Justin Kelly Alyssa Diaz Patricia Richardson David Andrews Theme music composer Randy Jackson Eric Allaman[1] Countries of origin Canada United States Original language English Production Executive producers Jeff Grant Joel S. Rice Brian Wells Producer Irene Litinsky[1] Production location Toronto[1] Cinematography Pierre Jodoin Editor Simon Webb Running time 120 minutes[1] Production companies Muse Entertainment Enterprises Procter & Gamble Productions[1] Original release Network NBC Release July 16, 2010 (2010-07-16) Related Secrets of the Mountain A Walk in My Shoes

***The Jensen Project*** is the second in the [Family Movie Night](/source/Family_Movie_Night) TV movies series produced by [Procter & Gamble](/source/Procter_%26_Gamble) and [Walmart](/source/Walmart) aimed at families.

The movie featured embedded marketing for the [Kinect](/source/Kinect), a [motion sensor](/source/Motion_sensor) [add-on](/source/Peripheral) to the [Xbox 360](/source/Xbox_360), several months before the product's launch.[3] The movie featured the [Moller Skycar](/source/Moller_Skycar), a [vertical take-off and landing](/source/Vertical_take-off_and_landing) aircraft or "flying car".[4]

## Plot

After a 16-year absence from the Jensen Project, a secret community of scientists conducting advanced underground experiments to resolve the world's problems, Matt ([Brady Smith](/source/Brady_Smith_(actor))) and Claire Thompson ([Kellie Martin](/source/Kellie_Martin)) are asked to come back and stop Edwin Jensen ([David Andrews](/source/David_Andrews_(actor))) from using [nanobots](/source/Nanobots) to take over other people. To create these nanobots, Edwin needs a [molecular assembler](/source/Molecular_assembler), which he steals. With the help of Kendrick James ([LeVar Burton](/source/LeVar_Burton)), Ginny ([Mylène Dinh-Robic](/source/Myl%C3%A8ne_Dinh-Robic)) and Ingrid Jensen ([Patricia Richardson](/source/Patricia_Richardson)), Matt and Claire use chemical traces of gold and [silicon](/source/Silicon) to track down the location of the assembler. They are misled, but Brody ([Justin Kelly](/source/Justin_Kelly_(actor))), and his new friend from the Project, Samantha ([Alyssa Diaz](/source/Alyssa_Diaz)), manage to trace Edwin through a voice tracker and retrieve the molecular assembler. Brody is caught and implanted with nanobots. Edwin threatens to kill Brody with the nanobots if the molecular assembler is not returned to him. The Project members mount a successful mission to destroy Edwin's laboratory and capture him before he can execute his plan to harm others with the nanobots.

## Cast

- [Kellie Martin](/source/Kellie_Martin) as Claire Thompson

- [Brady Smith](/source/Brady_Smith_(actor)) as Matt Thompson

- [LeVar Burton](/source/LeVar_Burton) as Kendrick

- [Justin Kelly](/source/Justin_Kelly_(actor)) as Brody Thompson

- [Alyssa Diaz](/source/Alyssa_Diaz) as Samantha "Sam" Cortez

- [Patricia Richardson](/source/Patricia_Richardson) as Ingrid Jensen

- [David Andrews](/source/David_Andrews_(actor)) as Edwin Jensen[1]

## Production

Procter & Gamble and Walmart started out with plans for three movies in the Family Movie Night.[2] By early 2010, [NBC](/source/NBC) was brought in as the broadcaster.[5] The telefilm was filmed in Toronto by [Muse Entertainment Enterprises](/source/Muse_Entertainment_Enterprises) and [Procter & Gamble Productions](/source/Procter_%26_Gamble_Productions)[1] starting in late February 2010.[6]

## Reception

Ratings for the July 16, 2010 airing on NBC were disappointing with fewer than 4 million viewers while being one of two new programs that night, and came in third for the night.[7] The film was widely panned by critics. Los Angeles Times reviewer called the movie "super-bad", criticizing the dialog and the [embedded marketing](/source/Product_placement) of [Procter & Gamble](/source/Procter_%26_Gamble) and [Walmart](/source/Walmart) products, but "it's almost worth watching for its '[Mystery Science Theater 3000](/source/Mystery_Science_Theater_3000)' potential."[2] Brian Lowry of Variety stated that the "Shoddy looking and saddled with a story that makes most Disney Channel fare look like *Masterpiece Theater*, this inane adventure is most notable for some of the clunkiest product-placement ever."[1] At the IMDB, as of September 19, 2018, the movie received a weighted average vote of 4.9 out of 10 with 380 user voting.[8]

## See also

- [Product placement](/source/Product_placement)

- [Secrets of the Mountain](/source/Secrets_of_the_Mountain)

## References

1. ^ [***a***](#cite_ref-vty_1-0) [***b***](#cite_ref-vty_1-1) [***c***](#cite_ref-vty_1-2) [***d***](#cite_ref-vty_1-3) [***e***](#cite_ref-vty_1-4) [***f***](#cite_ref-vty_1-5) [***g***](#cite_ref-vty_1-6) [***h***](#cite_ref-vty_1-7) [***i***](#cite_ref-vty_1-8) [***j***](#cite_ref-vty_1-9) Lowry, Brian (July 14, 2010). ["The Jensen Project"](https://variety.com/2010/tv/reviews/the-jensen-project-1117943160/). *Variety*. Retrieved September 18, 2018.

1. ^ [***a***](#cite_ref-la_times_review_2-0) [***b***](#cite_ref-la_times_review_2-1) [***c***](#cite_ref-la_times_review_2-2) ["Television review: 'The Jensen Project'"](https://www.latimes.com/archives/la-xpm-2010-jul-16-la-et-jensen-project-20100716-story.html). *Los Angeles Times*. July 16, 2010. Retrieved July 16, 2010.

1. **[^](#cite_ref-3)** ["Walmart Pushing Limited $199 Kinect Pre-Order Bundle"](http://www.pcworld.com/article/201049/walmart_pushing_limited_199_kinect_preorder_bundle.html?tk=hp_blg). *PC Magazine*. Retrieved July 18, 2010.

1. **[^](#cite_ref-4)** Anderson, Mark (July 13, 2010). ["Flying-car company lifts off in NBC movie"](https://web.archive.org/web/20100728011334/https://www.bizjournals.com/sacramento/blog/cooking/2010/07/flying-car_company_lifts_off_in_nbc_movie.html). *Sacramento Business Journal*. Archived from [the original](https://www.bizjournals.com/sacramento/blog/cooking/2010/07/flying-car_company_lifts_off_in_nbc_movie.html) on July 28, 2010. Retrieved September 18, 2018.

1. **[^](#cite_ref-adage_5-0)** Hampp, Andrew (September 27, 2010). ["P&G, Walmart Find Success as Moviemakers for Their Brands"](http://adage.com/article/madisonvine-news/branded-entertainment-p-g-walmart-find-success-movies/146129/). *Ad Age*. Retrieved February 23, 2018.

1. **[^](#cite_ref-6)** Andreeva, Nellie (February 21, 2010). ["NBC sets 'Jensen' with P&G, Wal-Mart"](https://www.hollywoodreporter.com/news/nbc-sets-jensen-pampg-wal-20921). *The Hollywood Reporter*. AP. Retrieved September 18, 2018.

1. **[^](#cite_ref-7)** Seidman, Robert. ["TV Ratings: ABC Unscripted tops Friday; Jensen Doesn't Project Well"](https://web.archive.org/web/20100722072100/http://tvbythenumbers.com/2010/07/17/tv-ratings-abc-unscripted-tops-friday-jensen-doesnt-project-well/57354). TV By the Numbers. Archived from [the original](http://tvbythenumbers.com/2010/07/17/tv-ratings-abc-unscripted-tops-friday-jensen-doesnt-project-well/57354) on July 22, 2010.

1. **[^](#cite_ref-8)** ["The Jensen Project (TV Movie 2010) Ratings"](https://www.imdb.com/title/tt1678053/ratings?ref_=tturv_sa_3). *imdb*. Retrieved September 18, 2018.

## External links

[*The Jensen Project*](https://www.imdb.com/title/tt1678053/) at [IMDb](/source/IMDb_(identifier))

---
Adapted from the Wikipedia article [The Jensen Project](https://en.wikipedia.org/wiki/The_Jensen_Project) by Wikipedia contributors ([contributor history](https://en.wikipedia.org/wiki/The_Jensen_Project?action=history)). Available under [Creative Commons Attribution-ShareAlike 4.0 International](https://creativecommons.org/licenses/by-sa/4.0/). Changes may have been made.