# SunSmart

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Australian non-profit organisation

SunSmart Focus Skin cancer prevention, healthy sun habits Location Australia Website www.sunsmart.com.au

**SunSmart** is a not-for-profit health promotion program in [Australia](/source/Australia) that promotes a balance between the [benefits and harms of sunlight exposure](/source/Health_effects_of_sunlight_exposure), most notably including [vitamin D](/source/Vitamin_D) and [skin cancer](/source/Skin_cancer).

[Cancer Council Victoria](/source/Cancer_Council_Victoria) and the [Victorian Health Promotion Foundation](/source/Victorian_Health_Promotion_Foundation) (VicHealth) first funded SunSmart in 1988 in Victoria.[*[citation needed](https://en.wikipedia.org/wiki/Wikipedia:Citation_needed)*] Programs now operate in each state and territory of Australia by respective Cancer Councils, all using common principles but tailored to jurisdictional priorities.[*[citation needed](https://en.wikipedia.org/wiki/Wikipedia:Citation_needed)*]

Since the iconic [Slip! Slop! Slap!](/source/Slip-Slop-Slap) message of the 1980s, the SunSmart program has expanded the sun protection message to include Seek shade and Slide on sunglasses.[1]

Australia has one of the highest rates of skin cancer in the world. At least two in three Australians will be diagnosed with skin cancer by the age of 70[2] and more than 1,800 Australians die from skin cancer each year.[3]

SunSmart's investment in prevention brings considerable human and economic benefits across Australia. The program has generated a $2.30 net saving for every dollar spent, and was rated the second most cost-effective and health-saving intervention by the Victorian Department of Treasury.[4]

The 2010 Assessing Cost-Effectiveness of Prevention report identified an intensive SunSmart campaign as one of a handful of cost-effective interventions for the future that would have a large impact on Australia's health.[5]

## See also

- [Skin cancer in Australia](/source/Skin_cancer_in_Australia)

## References

1. **[^](#cite_ref-1)** ["Current TV campaigns: Slip, Slop, Slap, Seek & Slide"](http://www.sunsmart.com.au/tools/videos/current-tv-campaigns/slip-slop-slap-seek-slide-sid-seagull.html). SunSmart.

1. **[^](#cite_ref-2)** Staples M, Elwood M, Burton R, Williams J, Marks R, Giles G. Non-melanoma skin cancer in Australia: the 2002 national survey and trends since 1985. Medical Journal of Australia 2006; 184: 6–10.

1. **[^](#cite_ref-3)** Australian Bureau of Statistics. Causes of death 2009. 3303.0. Commonwealth of Australia: Canberra, Australia 2010. Available from www.abs.gov.au.

1. **[^](#cite_ref-4)** Shih ST, Carter R, Sinclair C, Mihalopoulos C, Vos T. Economic evaluation of skin cancer prevention in Australia. Preventive Medicine 2009; 49 (5): 449–453.

1. **[^](#cite_ref-5)** Vos T, Carter R, Barendregt J, Mihalopoulos C, Veerman L, Magnus A, Cobiac L, Bertram M, Wallace AL, ACE-Prevention Team. Assessing cost-effectiveness in prevention (ACE-Prevention): Final report. University of Queensland & Deakin University: Brisbane & Melbourne 2010.

## External links

- [Official website](http://www.sunsmart.com.au)

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Adapted from the Wikipedia article [SunSmart](https://en.wikipedia.org/wiki/SunSmart) by Wikipedia contributors ([contributor history](https://en.wikipedia.org/wiki/SunSmart?action=history)). Available under [Creative Commons Attribution-ShareAlike 4.0 International](https://creativecommons.org/licenses/by-sa/4.0/). Changes may have been made.