# Studio manager

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Job title in various media-related professions

**Studio manager**, **studio director**, or **studio head** is a job title in various media-related professions, including design, advertising, and broadcasting.

## Design and advertising

A [design](/source/Design) or [advertising](/source/Advertising) studio manager's responsibilities will typically include traffic management, by ensuring all briefs are dispatched in the studio according to a designer's skills and strengths and ensure all work is delivered promptly and to [deadline](/source/Time_limit) to the relevant people. A design studio manager should have excellent organizational and communication skills and motivate their team by showing good leadership. The Manager should have a great understanding of how to both achieve and develop project briefs to achieve clients needs and successful design.

The following are a studio manager's responsibilities:

- Workload dispatch

- Compiling studio schedules for senior management meetings

- Compiling Road map for projects

- Constant update of Studio schedules

- Project quality control and assessment

- Project review and analysis

- Developing project Briefs

- Consolidating client needs

- Prompt timesheet collection

- Understanding of how deadlines work

## Television and radio

In a broadcasting context, a **studio manager**, or *SM*, fulfills an operational role in radio broadcasting to enable and ensure programmes are produced to a high technical standard.[1]

Principally, SMs are involved in the operation of studio equipment. This generally encompasses a [mixing desk](/source/Mixing_console), alongside ancillary equipment such as [ISDN](/source/Integrated_Services_Digital_Network) codecs, playback and recording devices, and telephone and [VoIP](/source/VoIP) adapters.

The precise nature of a studio manager's work will depend upon the nature of their deployment, but the core function is usually to ensure the programme is correctly 'balanced'. For speech programmes, this generally means each contributor should be heard with the same perceived loudness. A desirable music balance reflects the sound of a performance; for an orchestral rendition, each instrument ought to be heard at the correct relative volume and, for stereo programmes, at the 'correct' position in the orchestra.

Within the [BBC](/source/BBC), studio managers are used extensively across news, drama, and live music output.

A studio manager might also be known as a *desk driver*, *technical operator*, *TechOp*, or *facilitator*, particularly outside of the BBC. For a period around 1970 the BBC used the term *Programme Operations Assistant*, or *POA*.

## External links

- [Personal recollections of a BBC studio manager.](http://www.orbem.co.uk/misc/kempster1.htm)

## References

1. **[^](#cite_ref-1)** ["Radio studio manager: Job description and activities"](https://www.prospects.ac.uk/job-profiles/sound-technician-broadcasting-film-video). Retrieved 28 February 2016.

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Adapted from the Wikipedia article [Studio manager](https://en.wikipedia.org/wiki/Studio_manager) by Wikipedia contributors ([contributor history](https://en.wikipedia.org/wiki/Studio_manager?action=history)). Available under [Creative Commons Attribution-ShareAlike 4.0 International](https://creativecommons.org/licenses/by-sa/4.0/). Changes may have been made.