# Social token

> Mediated Wiki article. Canonical URL: https://mediated.wiki/source/Social_token
> Markdown URL: https://mediated.wiki/source/Social_token.md
> Source: https://en.wikipedia.org/wiki/Social_token
> Source revision: 1219152128
> License: Creative Commons Attribution-ShareAlike 4.0 International (https://creativecommons.org/licenses/by-sa/4.0/)

A **social token** is a type of [cryptocurrency](/source/Cryptocurrency) used to [monetize](/source/Monetization) a brand.[1] They can be personal (or creator tokens) or community tokens.[2] The value of a social token revolves around the brand issuing it,[3] and are used by holders as a way to feel belonging to a certain group.[4]

Social token are usually used by creators, as a way to monetize their personal brand. They provide creators with a means to get paid by selling the tokens, with buyers receiving special [perks](/source/Experience_point#Perks), such as [meet and greets](/source/Meet_and_greet) with the creators.[5] The rewards associated with each token is determined by the creator.[6]

## References

1. Couvat, Eliot. ["The next big thing in crypto is here, and it will revolutionize the future of work"](https://www.businessinsider.com/social-tokens-next-big-thing-crypto-revolutionize-how-people-work-2021-11). *Business Insider*. Retrieved 3 March 2022.

1. ["Explained: What are social tokens and how are they different from NFTs?"](https://www.cnbctv18.com/cryptocurrency/explained-what-are-social-tokens-and-how-are-they-different-from-nfts-11900102.htm). CNBC TV18. 23 December 2021. Retrieved 1 March 2022.

1. Woodbury, Rex (7 December 2021). ["The next big thing in crypto is a little piece of you"](https://www.afr.com/technology/the-next-big-thing-in-crypto-is-a-little-piece-of-you-20211207-p59fi1). *Financial Review*. Retrieved 1 March 2022.

1. Ward, Aidan & Smith, John (2004). [*Trust and Mistrust*](https://books.google.com/books?id=4PjbXwzrnh8C&dq=%22social+token%22&pg=PA181). Wiley. ISBN 9780470868232. Retrieved 2 March 2022.

1. Kaplan, David (2 March 2021). ["Why Some Brands Are Considering Social Tokens to Monetize Engagement"](https://www.adweek.com/commerce/why-some-brands-are-considering-social-tokens-to-monetize-engagement/). *AdWeek*. Retrieved 3 March 2022.

1. Speechyls, Charles Russell (13 January 2022). ["Social Tokens: What are the regulatory challenges in the UK?"](https://www.lexology.com/library/detail.aspx?g=4a170d3c-3b9d-4d7e-9380-21842afe4842). *Lexology*. Retrieved 3 March 2022.

---
Adapted from the Wikipedia article [Social token](https://en.wikipedia.org/wiki/Social_token) by Wikipedia contributors ([contributor history](https://en.wikipedia.org/wiki/Social_token?action=history)). Available under [Creative Commons Attribution-ShareAlike 4.0 International](https://creativecommons.org/licenses/by-sa/4.0/). Changes may have been made.