# Shay Carl

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American video blogger and YouTube personality

Shay Carl Shay Carl at VidCon 2014 Born Shay Carl Butler (1980-03-05) March 5, 1980 (age 46) Logan, Utah, U.S. Occupations Vlogger entrepreneur Years active 2007–present Title Co-founder of Maker Studios and founder of Trixin Clothing[1] Spouse Colette Crofts ​ (m. 2003)​ [2] Children 5 YouTube information Channel SHAYTARDS Years active 2008–present Genre Vlogs Subscribers 4.7 million Views 2.9 billion Last updated: October 21, 2025

**Shay Carl Butler** (born March 5, 1980) is an American [YouTuber](/source/YouTuber). He has three YouTube channels, two of which ("shaycarl"[3] and "SHAYTARDS"[4]) have over three million subscribers. Butler and [Corey Vidal](/source/Corey_Vidal) developed a documentary called *Vlogumentary* on a $200,000+ budget that was funded with an [Indiegogo](/source/Indiegogo) campaign and raised by mostly from his viewers. *Vlogumentary* was released on April 20, 2016.[5][6] *[Forbes](/source/Forbes)* called Butler one of the "most successful video entrepreneurs on YouTube"[7] and in 2011 *[The New York Times](/source/The_New_York_Times)* featured Butler's production company [Maker Studios](/source/Maker_Studios).[8]

## Early life

Shay Carl Butler was born on March 5, 1980, in [Logan, Utah](/source/Logan%2C_Utah), to Carl and Laurie Butler.[7] Butler is the oldest of four children and his siblings are all active in the YouTube community.[9] At the age of four, Butler's family moved to [Phoenix, Arizona](/source/Phoenix%2C_Arizona), and subsequently to [Pocatello, Idaho](/source/Pocatello%2C_Idaho). After graduating from [Highland High School](/source/Highland_High_School_(Pocatello%2C_Idaho)), Butler served a full-time, two year [mission](/source/Missionary_(LDS_Church)) in [Barbados](/source/Barbados), [Trinidad](/source/Trinidad) and [Guyana](/source/Guyana) for [the Church of Jesus Christ of Latter-day Saints](/source/The_Church_of_Jesus_Christ_of_Latter-day_Saints).[10][7] He briefly attended [Idaho State University](/source/Idaho_State_University), but dropped out to start working on his own.[11] Prior to appearing on YouTube, Butler installed [granite](/source/Granite) [countertops](/source/Countertop) for a living and worked as a [school bus driver](/source/Bus_driver).[12] He also worked as a radio DJ for [Z103](/source/KFTZ).[13]

## YouTube popularity

Butler became more popular on YouTube after [Philip DeFranco](/source/Philip_DeFranco) watched one of his videos and gave him a [shout-out](/source/Name-dropping). The shout-out resulted in a rise of Butler's subscribers and a friendship with DeFranco. By working with other YouTubers at *[The Station](/source/The_Station_(YouTube))*, Butler more than quadrupled his subscribers.[14] Butler later joined the YouTube [Partner Program](/source/YouTube#Revenue_sources) and co-founded [Maker Studios](/source/Maker_Studios).[8] In November 2009, he collaborated with [Midi Mafia](/source/Midi_Mafia) to create a [flash mob](/source/Flash_mob) at [Planet Hollywood](/source/Planet_Hollywood_Resort_and_Casino) in [Las Vegas](/source/Las_Vegas_Valley).[15] In 2009, Butler's "SHAYTARDS" channel won "Best YouTube Channel or Personality" at [Mashable](/source/Mashable)'s 3rd annual Open Web Awards.[16] In 2013, the same channel was one of the nominees in the "Best Non-Fiction or Reality Series" category of the [3rd Streamy Awards](/source/3rd_Streamy_Awards).[17] Butler and his wife, Colette, ran a podcast called "When the Kids Go to Sleep", where they interviewed YouTubers and celebrities such as [Terry Crews](/source/Terry_Crews) and [Bas Rutten](/source/Bas_Rutten). In February 2013, actor [Matt Damon](/source/Matt_Damon) made a guest appearance in one of Butler's vlogs after he and Damon had collaborated on a video to promote a [Water.org](/source/Water.org) project.[18][19][20] Butler sometimes creates [sponsored](/source/Sponsor_(commercial)) videos, in which he promotes [brands](/source/Brand) or companies in exchange for financial benefits,[21] including with [General Electric](/source/General_Electric),[22] [Foot Locker](/source/Foot_Locker),[21] [Kia](/source/Kia_Motors)[23] and [Skype](/source/Skype).[24]

In 2014 the Shay Carl YouTube channel was listed on [New Media Rockstars](/source/New_Media_Rockstars) Top 100 Channels, ranked at #31.[25]

In late 2015, Shay, along with his 12-year-old son Gavin, wrote a lifestyle, self-help book, *Fat Dad, Fat Kid*.

On September 28, 2016, Butler announced that he would suspend the Shaytards [YouTube](/source/YouTube) channel for one year.[26]

### 2017 infidelity scandal

On February 12, 2017, Butler announced he would be leaving YouTube for the time being. In his announcement on his Twitter page, Butler said that due to alcoholism, his "purpose is to rehab".[27] *[International Business Times](/source/International_Business_Times)* ran a story about Carl allegedly exchanging sexual messages through Twitter with an adult [webcam model](/source/Webcam_model) named Aria Nina.[28][29]

The Shaytards channel became active again in March 2018 with a video where Shay and his wife Colette talk about their relationship and the YouTube channel, and the family announced they would start uploading videos again, but would "take it one day at a time" and not commit to a daily vlog schedule. In the following videos, Shay openly discussed attending addiction meetings and working on his and Colette's relationship.[30]

## Personal life

Butler married Colette Crofts ("Colette Kati") in January 2003. The couple have five children: Gavin, Avia, Emmi, Brock and Daxton. His family is known as the "Shaytards" and as "YouTube's first family".[31][32][33] Butler stated that much of his children's lives have been recorded and distributed in public.[34] Butler's son, Brock, has been noted as the internet's "first [Truman baby](/source/The_Truman_Show)" as his life has been documented since birth. His daughter, Emmi, was featured on the front cover of [James Blunt](/source/James_Blunt)'s album *[Some Kind of Trouble](/source/Some_Kind_of_Trouble)*.[35] Butler's other daughter, Avia, released the song "Forever Love"[36] on June 12, 2014.

In 2014, Butler bought a property extending 1000-acres in [Pocatello, Idaho](/source/Pocatello%2C_Idaho). In 2016, he purchased the nearby [Pebble Creek Ski Area](/source/Pebble_Creek%2C_Idaho) in Inkom, Idaho. [37]

Butler lost 112 pounds (51 kg) in the space of a year and subsequently ran three [marathons](/source/Marathon), one of which he ran with [motivational speaker](/source/Motivational_speaker) [Dave Ramsey](/source/Dave_Ramsey), with whom he is good friends.[38][*[better source needed](https://en.wikipedia.org/wiki/Wikipedia:Verifiability#Questionable_sources)*] Butler documented his weight loss journey on his "ShayLoss" channel.[39][*[better source needed](https://en.wikipedia.org/wiki/Wikipedia:Verifiability#Questionable_sources)*]

## YouTube channels

Butler has two YouTube channels. His "shaycarl"[3] and "SHAYTARDS"[4] channels have over one million and five million subscribers, respectively. For his "shaycarl" channel, Butler frequently works with [celebrities](/source/Celebrity) such as retired [basketball](/source/Basketball) player [Charles Barkley](/source/Charles_Barkley)[40] and retired [mixed martial artist](/source/Mixed_martial_arts) [Bas Rutten](/source/Bas_Rutten).[41]

## Involvement with Maker Studios

Butler originally moved out to Los Angeles in 2009 to form the company [Maker Studios](/source/Maker_Studios), along with friends and fellow YouTubers [Lisa](/source/Lisa_Donovan) and Ben Donovan, Dan Zappin, Philip DeFranco and [Kassem Gharaibeh](/source/Kassem_Gharaibeh).[42] Maker's programming is divided into four networks: "Men", "Women", "Family", and "Entertainment".[43] These four networks include "The Mom's View", which Butler's wife Colette appears on regularly as a part of the weekly "Mom's View Talk Show".[43] Maker Studios was sold to [The Walt Disney Company](/source/The_Walt_Disney_Company) for $500 million on March 24, 2014.[44] During its 25th season, *[America's Funniest Home Videos](/source/America's_Funniest_Home_Videos)*, whose YouTube channels are being managed by Maker Studios since January 2014,[45] promoted its brand via two [web series](/source/Web_series), one of which will be created by Butler.[45]

## Awards and nominations

**Awards**

- 2009 Mashable [Open Web Awards](/source/Mashable#Mashable_Awards) *Best YouTube Channel or Personality*: SHAYTARDS[16]

- 2014 4th Streamy Awards ICON award[46][47] ([entrepreneurship](/source/Entrepreneurship) category)[46]

**Nominations**

- 2013 [3rd Streamy Awards](/source/3rd_Streamy_Awards) *Best Non-Fiction or Reality Series*: SHAYTARDS[17]

## Filmography

- 2009 *[The Station](/source/The_Station_(YouTube))* (web series; 5 episodes) as Randy and Shay

- 2010–2011 *[Annoying Orange](/source/Annoying_Orange)* (web series; 2 episodes) as Cabbage and Shay Red (voice)

- 2011 *[No Ordinary Family](/source/No_Ordinary_Family)* (TV series; 1 episode) as Security Guard

- 2012–2013 *[MyMusic](/source/MyMusic)* (web series; 3 episodes) as Hipster Metal

- 2015–2016 *[Wonder Quest (web series)](/source/Wonder_Quest_(web_series))* (13 episodes) as Heinous (voice)

- 2016 *[Studio C](/source/Studio_C)* (TV series; 1 episode) as Johnny "The Vlogfather"

Butler has also done [voice acting](/source/Voice_acting) work for Cartoonium's *Shaybeard* online cartoon series, which features Butler as a [Viking](/source/Vikings).[48] He also co-starred in a public service announcement of the Adopt the Arts Foundation.[49]

## See also

- [List of YouTubers](/source/List_of_YouTubers)

- [Maker Studios](/source/Maker_Studios)

## References

1. **[^](#cite_ref-1)** ["Trixin Disaster: Shaytards' Clothing Line Launches with Controversy & Rip-off Accusations - Superfame"](https://superfame.com/post/trixin-disaster-shaytards-clothing-line-launches-with-controversy-rip-off-accusations/). *superfame.com*. February 10, 2015.

1. **[^](#cite_ref-Anniversary_2-0)** ["Anniversary"](https://ghostarchive.org/iarchive/s/instagram/B64in-Jhou2). Instagram. Archived from [the original](https://www.instagram.com/p/B64in-Jhou2/) on December 24, 2021. Retrieved January 3, 2020.

1. ^ [***a***](#cite_ref-shaycarlYouTube_3-0) [***b***](#cite_ref-shaycarlYouTube_3-1) ["shaycarl"](https://www.youtube.com/user/shaycarl/about). YouTube. [Archived](https://web.archive.org/web/20130820194822/http://www.youtube.com/user/shaycarl/about) from the original on August 20, 2013. Retrieved August 7, 2013.

1. ^ [***a***](#cite_ref-SHAYTARDSYouTube_4-0) [***b***](#cite_ref-SHAYTARDSYouTube_4-1) ["SHAYTARDS"](https://www.youtube.com/user/SHAYTARDS/about). YouTube. [Archived](https://web.archive.org/web/20130717015545/http://www.youtube.com/user/SHAYTARDS/about) from the original on July 17, 2013. Retrieved August 7, 2013.

1. **[^](#cite_ref-5)** [*Vlogumentary (2016)*](https://www.imdb.com/title/tt2667714/) at [IMDb](/source/IMDb_(identifier))

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1. ^ [***a***](#cite_ref-Forbes2011_7-0) [***b***](#cite_ref-Forbes2011_7-1) [***c***](#cite_ref-Forbes2011_7-2) Humphrey, Michael (May 31, 2011). ["ShayCarl's Epic Journey To YouTube Stardom"](https://www.forbes.com/sites/michaelhumphrey/2011/05/31/shaycarls-epic-journey-to-youtube-stardom/). *[Forbes](/source/Forbes)*. [Archived](https://web.archive.org/web/20130720145239/http://www.forbes.com/sites/michaelhumphrey/2011/05/31/shaycarls-epic-journey-to-youtube-stardom/) from the original on July 20, 2013. Retrieved July 19, 2013.

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1. **[^](#cite_ref-PartnersProject_12-0)** [Lazar, Shira (host)](/source/Shira_Lazar); Carl, Shay (December 30, 2010). "Shay Carl Exclusive Interview". *The Partners Project*. Season 1. Episode 3. Event occurs at 1:01. [Shay Carl Exclusive Interview](http://partnersproject.com/2010/12/shay-carl-exclusive-interview-the-partners-project-ep-3/). I was working as a granite laborer. I manufactured, installed the polished granite countertops.

1. **[^](#cite_ref-Z103_13-0)** ["Welcome to Z103 -Idaho's Hit Music"](https://web.archive.org/web/20080922191956/http://www.z103.fm/shay.html). [Z103](/source/KFTZ). Archived from [the original](http://www.z103.fm/shay.html) on September 22, 2008. Retrieved July 19, 2013.

1. **[^](#cite_ref-BeyondViral_14-0)** [Nalty, Kevin](/source/Kevin_Nalty) (September 21, 2010). ["17"](https://archive.org/details/beyondviralhowto0000nalt). [*Beyond Viral: How to Attract Customers, Promote Your Brand, and Make Money with Online Video*](https://archive.org/details/beyondviralhowto0000nalt/page/259). David Meerman Scott (foreword) (1 ed.). John Wiley & Sons. p. [259](https://archive.org/details/beyondviralhowto0000nalt/page/259). [ISBN](/source/ISBN_(identifier)) [978-0-470-59888-7](https://en.wikipedia.org/wiki/Special:BookSources/978-0-470-59888-7).

1. **[^](#cite_ref-VegasTripping_15-0)** ["The Day The Mob Saved Vegas"](http://www.vegastripping.com/news/blog/3079/the-day-the-mob-saved-vegas/). VegasTripping. December 28, 2009. [Archived](https://web.archive.org/web/20130921055847/http://www.vegastripping.com/news/blog/3079/the-day-the-mob-saved-vegas/) from the original on September 21, 2013. Retrieved July 21, 2013.

1. ^ [***a***](#cite_ref-OWAwards_16-0) [***b***](#cite_ref-OWAwards_16-1) ["Winners"](https://web.archive.org/web/20091219124549/http://mashable.com/owa/pages/winners). [Mashable](/source/Mashable). Archived from [the original](http://mashable.com/owa/pages/winners) on December 19, 2009. Retrieved July 19, 2013.

1. ^ [***a***](#cite_ref-StreamyAwards_17-0) [***b***](#cite_ref-StreamyAwards_17-1) ["3rd Annual Nominees & Winners"](http://www.streamys.org/nominees-winners/3rd-annual-nominees/). [Streamy Awards](/source/Streamy_Awards). [Archived](https://web.archive.org/web/20130301233651/http://www.streamys.org/nominees-winners/3rd-annual-nominees/) from the original on March 1, 2013. Retrieved July 21, 2013.

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1. **[^](#cite_ref-DamonVlog_19-0)** Shay, Carl; Damon, Matt (February 11, 2013). ["Matt Damon's Very 1st Vlog!"](https://www.youtube.com/watch?v=KJ74xQ7r_pg). [YouTube](/source/YouTube). [Archived](https://web.archive.org/web/20130521115500/http://www.youtube.com/watch?v=KJ74xQ7r_pg) from the original on May 21, 2013. Retrieved July 19, 2013.

1. **[^](#cite_ref-NMR2013_20-0)** Klima, Jeff (February 12, 2013). ["Matt Damon, Shay Carl Team Up To Save Water \[VIDEO\]"](http://newmediarockstars.com/2013/02/matt-damon-shay-carl-team-up-to-save-water-video/). NMR. [Archived](https://web.archive.org/web/20130724213600/http://newmediarockstars.com/2013/02/matt-damon-shay-carl-team-up-to-save-water-video/) from the original on July 24, 2013. Retrieved July 19, 2013.

1. ^ [***a***](#cite_ref-AdvertisingAge_21-0) [***b***](#cite_ref-AdvertisingAge_21-1) Slutsky, Irina (September 13, 2010). ["Meet YouTube's Most In-Demand Brand Stars"](http://adage.com/article/digital/meet-youtube-s-demand-brand-stars/145844/). [Advertising Age](/source/Advertising_Age). [Archived](https://web.archive.org/web/20130921061621/http://adage.com/article/digital/meet-youtube-s-demand-brand-stars/145844/) from the original on September 21, 2013. Retrieved July 21, 2013.

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## External links

- [Official website](http://www.shaycarl.com/)

- [shaycarl's channel](https://www.youtube.com/user/shaycarl) on [YouTube](/source/YouTube_user_(identifier))

- [SHAYTARDS's channel](https://www.youtube.com/user/shaytards) on [YouTube](/source/YouTube_user_(identifier))

- [Shay Carl](https://www.imdb.com/name/nm3576809/) at [IMDb](/source/IMDb_(identifier))

---
Adapted from the Wikipedia article [Shay Carl](https://en.wikipedia.org/wiki/Shay_Carl) by Wikipedia contributors ([contributor history](https://en.wikipedia.org/wiki/Shay_Carl?action=history)). Available under [Creative Commons Attribution-ShareAlike 4.0 International](https://creativecommons.org/licenses/by-sa/4.0/). Changes may have been made.