# Sense on Cents

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**Sense on Cents** is a financial website and blog. It is authored and managed by Larry Doyle, a 23-year [Wall Street](/source/Wall_Street) veteran, and is found at [www.senseoncents.com](https://www.senseoncents.com).[1][2][3][4][5]

Sense on Cents was launched in January 2009. With close to 1 million visitors in three plus years, Doyle's writing emphasizes investor education and protection with regard to the economy, markets, and finance.[6] In the blog, Doyle covers an extensive array of topics and writes in a style which is understandable for those with little to no financial/market experience to graduate level professors. He has addressed at length the scam embedded in auction-rate securities. Doyle referred to the marketing and distribution by Wall Street of [auction-rate securities](/source/Auction-rate_securities) as "the single greatest fraud ever perpetrated on investors".[1][2] He has also raised questions about Wall Street's self-regulatory organization, the [Financial Industry Regulatory Authority](/source/Financial_Industry_Regulatory_Authority) (FINRA), in the blog.[7]

Doyle's writing at *Sense on Cents* has led to his first book, *In Bed with Wall Street: The Conspiracy Crippling Our Global Economy*, to be published by [Palgrave Macmillan](/source/Palgrave_Macmillan) in January 2014.[8]

Doyle previously worked in the mortgage business, starting in 1983, for [First Boston](/source/First_Boston) (as a [mortgage-backed securities](/source/Mortgage-backed_securities) trader), [Bear Stearns](/source/Bear_Stearns) (where he was a senior managing director), and [Union Bank of Switzerland](/source/Union_Bank_of_Switzerland) (where he was head of mortgage trading), [Bank of America](/source/Bank_of_America), and [JP Morgan Chase](/source/JP_Morgan_Chase), where he was the National Sales Manager for Securitized Products.[4][9][10]

## References

1. Danny Schechter (2010). [*The Crime of Our Time: Why Wall Street Is Not Too Big to Jail*](https://books.google.com/books?id=zKhbMU1RoHAC&q=%22sense+on+cents%22&pg=PA77). ISBN 978-1-934708-55-2. Retrieved June 16, 2011.

1. Phil Trupp (2010). [*Ruthless: How Enraged Investors Reclaimed Their Investments and Beat Wall Street*](https://archive.org/details/ruthlesshowenrag00trup). John Wiley and Sons. ISBN 978-0-470-57989-3. Retrieved June 16, 2011. sense on cents.

1. Doyle, Larry (June 2010). ["Put Europe's Banks to the Test"](https://web.archive.org/web/20100621135229/http://www.businessweek.com/debateroom/archives/2010/06/put_europes_banks_to_the_test.html). Business Week. Archived from [the original](http://www.businessweek.com/debateroom/archives/2010/06/put_europes_banks_to_the_test.html) on June 21, 2010. Retrieved June 16, 2011.

1. Beck, Rachel (January 5, 2010). ["Under Obama's new plan: No consequences for lying borrowers"](http://www.pottstownmercury.com/articles/2010/01/05/business/srv0000007161277.txt?viewmode=fullstory). Pottstown Mercury. Retrieved June 16, 2011.

1. Preston, Darrell (April 29, 2009). ["Finra Oversees Auction-Rate Arbitrations After Exit"](https://www.bloomberg.com/apps/news?pid=newsarchive&sid=agMSn6dueL3I). Bloomberg. Retrieved June 16, 2011.

1. ["About"](http://www.senseoncents.com/about/). Sense on Cents. 22 January 2009. Retrieved June 17, 2011.

1. Joseph A. Giannone (April 7, 2010). ["FINRA faces calls to lift veil on finances, pay"](http://www.foxbusiness.com/markets/2010/08/10/preview-finra-faces-calls-lift-veil-finances-pay/). Fox Business. Retrieved June 16, 2011.

1. ["In Bed with Wall Street | Sense on Cents"](http://www.senseoncents.com/in-bed-with-wall-street/). 23 July 2013.

1. Larry Doyle (June 8, 2011). ["New banking rules have not hurt Jamie Dimon - Term Sheet"](http://finance.fortune.cnn.com/2011/06/08/new-banking-rules-have-not-hurt-jamie-dimon/?section=magazines_fortune). Fortune.cnn.com. Retrieved June 16, 2011.

1. Richard Lee (August 2, 2010). ["Business People: Kramer joins ENT and Allergy Associates"](http://www.ctpost.com/business/article/Business-People-Kramer-joins-ENT-and-Allergy-600184.php). Connecticut Post. Retrieved June 16, 2011.

## External links

- [Blog website](http://www.senseoncents.com/)

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Adapted from the Wikipedia article [Sense on Cents](https://en.wikipedia.org/wiki/Sense_on_Cents) by Wikipedia contributors ([contributor history](https://en.wikipedia.org/wiki/Sense_on_Cents?action=history)). Available under [Creative Commons Attribution-ShareAlike 4.0 International](https://creativecommons.org/licenses/by-sa/4.0/). Changes may have been made.