# Safal

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{{for|the village in Iran|Safal, Iran}}
{{Use dmy dates|date=July 2019}}
{{Short description|Indian retail network of fruits and vegetables}}
'''Safal''' is the largest organised retail network of fruits and vegetables in the [National Capital Region](/source/National_Capital_Region_(India)) of [India](/source/India). Currently it operates over 400 retail outlets in the NCR region.<ref>{{cite web|url=http://economictimes.indiatimes.com/news/news-by-industry/services/retailing/Safal-spices-up-price-war-reduces-vegetable-prices/articleshow/2554638.cms |title= Safal spices up price war, reduces vegetable prices |publisher=economictimes.indiatimes.com |date=2007-11-07  |accessdate=2011-02-04}}</ref> Safal is owned by [Mother Dairy](/source/Mother_Dairy), a subsidiary of the [National Dairy Development Board](/source/National_Dairy_Development_Board).<ref>{{cite web|url=http://www.thehindubusinessline.in/2003/10/10/stories/2003101000010800.htm |title= The curdled controversy |publisher=thehindubusinessline.in |date=2003-10-10  |accessdate=2011-02-04}}</ref><ref>{{cite web|url=http://economictimes.indiatimes.com/news/news-by-industry/cons-products/food/future-group-plans-fruits-vegetables-stores/articleshow/6985101.cms |title= Future Group plans fruits, vegetables stores |publisher=economictimes.indiatimes.com |date=2010-11-25  |accessdate=2011-02-04}}</ref> Safal was started in 1988 as an  [Indian government](/source/Government_of_India) initiative to benefit fruit & vegetable producers and the urban consumers. The task was assigned to the [National Dairy Development Board](/source/National_Dairy_Development_Board), as they had similar experience in the related sector of milk.<ref>{{cite web|url=http://www.franchiseindia.org/Interview/Sunil-Bansal/Company-Performance-and-its-Expansion-Plans-4/ |title= Company Performance and its Expansion Plans |publisher=franchiseindia.org |date=2011-01-14  |accessdate=2011-02-04}}</ref><ref>{{cite web|url=http://www.safalindia.com/companyprofile.htm |title= Fruit & Vegetable Unit, Delhi, India. Profile |publisher=safalindia.com |accessdate=2011-02-04}}</ref> Safal's supply chain covers 16 states, around 50,000 farmers and over 200 farmer associations.<ref>{{cite web|url=http://www.franchiseindia.org/Interview/Sunil-Bansal/Company-Performance-and-its-Expansion-Plans-4/ |title= Company Performance and its Expansion Plans |publisher=franchiseindia.org |date=2011-01-14  |accessdate=2011-02-04}}</ref>

== References ==
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{{Reflist}}

== External links ==
* [https://www.motherdairy.com/Brands/safal/ Official website]

Category:Retail companies of India

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Adapted from the Wikipedia article [Safal](https://en.wikipedia.org/wiki/Safal) by Wikipedia contributors ([contributor history](https://en.wikipedia.org/wiki/Safal?action=history)). Available under [Creative Commons Attribution-ShareAlike 4.0 International](https://creativecommons.org/licenses/by-sa/4.0/). Changes may have been made.