# Rubin Whitmore II

> Mediated Wiki article. Canonical URL: https://mediated.wiki/source/Rubin_Whitmore_II
> Markdown URL: https://mediated.wiki/source/Rubin_Whitmore_II.md
> Source: https://en.wikipedia.org/wiki/Rubin_Whitmore_II
> Source revision: 1231296411
> License: Creative Commons Attribution-ShareAlike 4.0 International (https://creativecommons.org/licenses/by-sa/4.0/)

**Rubin Whitmore II** is an American media maker who directs mostly [music videos](/source/Music_videos) and short narratives. Born and raised in Milwaukee, Wisconsin, he received his undergraduate degree in Radio/TV/Film from the University of Wisconsin-Oshkosh where he was selected Outstanding Young Alumni[1] and he is a MFA candidate in Digital Cinema at National University. While in his senior year at UW-Oshkosh he directed his first national music video for MC Breed's "Late Nite Creep".

He has directed and produced projects ranging from [docudrama](/source/Docudrama), *10 Rules for Dealing with Police*[2][3][4] to Internet [webisode](/source/Webisode), "omg!".[5] His stories often involve multi-cultural perspectives and casts. He has directed music videos for KRS-One, Gang Starr, DMX, [The Temptations](/source/The_Temptations) and many others. The music video featuring E-40, "Sprinkle Me", was produced and directed by Whitmore and is the "#10 Greatest West Coast Video" according to MTV2 and XXL.[6]

He is also a media scholar and activist. Whitmore currently instructs at the Art Institute and has lectured at universities and colleges across the country[7] regarding media's impact on society. He has declared that "Media is a weapon, TV is a gun, the programming is the bullets."[8] He has participated in political campaigns as a media consultant and encourages the use of [new media](/source/New_media) as an effective tool for business and [social entrepreneurship](/source/Social_entrepreneurship).

Whitmore is the director of the feature film *420*.[9]

Whitmore is a member of [Alpha Phi Alpha](/source/Alpha_Phi_Alpha) fraternity.

## Music videography (director or producer) partial list

- *3 Piece - Ohh Ahh*
- *Big Mike - Playa Playa*
- *C-Bo - Birds in the Kitchen*
- *Cha Cha - New Millennium*
- *Christion - Next 2 You*
- *Click - Hurricane*
- *[Coko](/source/Coko) - Triflin'*
- *Dayton Family - Goin Thru A Thang*
- *Digital Underground - Walk Real Kool*
- *[DMX](/source/DMX_(rapper)) - Slippin'*
- *E.S.G. - Swangin' & Bangin'*
- *[E-40](/source/E-40) featuring [Too $hort](/source/Too_$hort) & K.C. - Rapper's Ball*
- *E-40 - Sprinkle Me*
- *Elusion - Reality*
- *eMC – The Show*
- *Gang Starr - Discipline*
- *Ghosttown DJs - My Boo*
- *[Goodie Mob](/source/Goodie_Mob) - Dirty South*
- *Goodie Mob - Soul Food*
- *Indigo Girls - Shame On You*
- *Inoj - Love You Down*
- *[Jadakiss](/source/Jadakiss) - Put Yo Hands Up*
- *Jadakiss, [Snoop Dogg](/source/Snoop_Dogg), [Scarface](/source/Scarface_(rapper)) & Young One - WWIII*
- *[Joe](/source/Joe_(singer)) -The Love Scene*
- *[Keith Murray](/source/Keith_Murray_(singer)) - It's That Hit*
- *[KRS-One](/source/KRS-One) - Step Into A World*
- *[Kwamé](/source/Kwam%C3%A9) - What's It Like*
- *Luniz - I Got Five On It (Remix)*
- *M.C. Breed - Late Nite Creep (Booty Call)*
- *Mack 10 - Hoo-Bangin'*
- *[Mad Skillz](/source/Skillz_(rapper)) - The Nod Factor*
- *Means & Pamela - Up to Here*
- *[Mystikal](/source/Mystikal) - Out That Bootcamp Clicc*
- *[New Edition](/source/New_Edition) featuring [Missy "Misdemeanor" Elliott](/source/Missy_Elliott) - [You Don't Have To Worry](/source/You_Don't_Have_to_Worry_(New_Edition_song))*
- *Nitti, Ray – Bow!*
- *Questionmark Asylum - Get With You*
- *Spice 1 - Nineteen Ninety Sick*
- *Temptations - I'm Here*
- *Too $hort - Cocktails*
- *Too $hort - Top Down*
- *Too $hort - Paystyles*
- *Tung Twista – Suicide*
- *[Usher](/source/Usher_(entertainer)) - Dreamin*

## DVDs and films partial list

- *Too Short: Cocktales*
- *20th Century Masters: The Best of The Temptations*
- *10 Rules for Deal with Police*
- *420*

## Webisodes

- *omg!*

## References

1. [UW-Oshkosh Today July 2008](http://www.uwosh.edu/news/?p=1057)

1. [Flex Your Rights](http://flexyourrights.com/blog/4?page=1)

1. [imdb](https://www.imdb.com/title/tt1637609/)

1. [Washington Post March 25, 2010](https://www.washingtonpost.com/wp-dyn/content/article/2010/03/24/AR2010032402907.html)

1. [omg! a media collective Web Channel](http://vimeo.com/channels/107118)

1. "25 Greatest West Coast Videos." XXL Apr. 2005: 133. Print. #10 West Coast Video

1. [Lawrence University](http://www.studentsreview.com/campus_news.php3?uid=1479&topic=&viewall=1)

1. [M Magazine Action Article](http://www.gmtoday.com/content/m_magazine/2008/July/22.asp)

1. [Global Soul in-production](http://globalsoulmedia.com/film/2010/03/independent-film-420-now-in-production/)

## External links

- [Official website](http://www.whitmoreii.com)
- [Rubin Whitmore II](https://www.imdb.com/name/nm3873583/) at IMDb
- [Rubin Whitmore II mvdbase](http://www.mvdbase.com/tech.php?last=Whitmore+II&first=Rubin)

---
Adapted from the Wikipedia article [Rubin Whitmore II](https://en.wikipedia.org/wiki/Rubin_Whitmore_II) by Wikipedia contributors ([contributor history](https://en.wikipedia.org/wiki/Rubin_Whitmore_II?action=history)). Available under [Creative Commons Attribution-ShareAlike 4.0 International](https://creativecommons.org/licenses/by-sa/4.0/). Changes may have been made.