# RJMetrics > Mediated Wiki article. Canonical URL: https://mediated.wiki/source/RJMetrics > Markdown URL: https://mediated.wiki/source/RJMetrics.md > Source: https://en.wikipedia.org/wiki/RJMetrics > Source revision: 1327863096 > License: Creative Commons Attribution-ShareAlike 4.0 International (https://creativecommons.org/licenses/by-sa/4.0/) **RJMetrics** is an American software company headquartered in [Philadelphia, Pennsylvania](/source/Philadelphia,_Pennsylvania). The company offers big data analytics to small and midsize businesses.[1] ## History RJMetrics was founded in 2008 by Jake Stein and Robert J. Moore.[citation needed] The company had over 300 customers as of September 2014.[2] ### Funding RJMetrics was a [bootstrapped](/source/Bootstrapped) company[3] until it received its first round of funding in 2012. The seed round was $1.2 million and came from Red Swan Ventures, Vision Ventures, SoftTech VC, Zelkova Ventures, Lerer Ventures, and SV Angel.[4] In May 2013, RJMetrics received its Series A funding of $6.25 million from Trinity Ventures and SoftTech VC.[5] In September 2014, RJMetrics received its Series B funding of $16.5 million from SoftTech VC, Trinity Ventures, and [August Capital](/source/August_Capital).[6] To-date, the Series B funding is one of the biggest rounds of funding received by a Philadelphia-based IT startup.[7] ### Acquisition In August 2016, [Magento](/source/Magento) acquired RJMetrics, and [Stitch, Inc.](/source/Stitch,_Inc.) was spun out as an independent company, with the same investors as RJMetrics.[citation needed] ## Platform RJMetrics is a [software as a service](/source/Software_as_a_service) business intelligence platform.[8] In July 2014 RJMetrics announced the v2 release of its product and rebranded as an analytics platform.[9] The release included improvements to every major part of the software. - Analytic Warehouse: Built on [Amazon Redshift](/source/Amazon_Redshift) - Transformation Cluster: Built on top of [Hadoop](/source/Hadoop) - Visualization Interface: Allows users to perform [cohort analysis](/source/Cohort_analysis), calculate repeat event probability, and combine data from multiple sources ## Data journalism RJMetrics has received a significant amount of press for their [data journalism](/source/Data_journalism). Notable coverage includes: - The Wall Street Journal covering RJMetrics’ analysis of Crunchbase[10] - Fast Company covering RJMetrics’ analysis of Airbnb[11] - Forbes covering RJMetrics’ analysis of the ALS ice bucket challenge[12] - [TechCrunch](/source/TechCrunch) covering RJMetrics’ analysis of the [Biz Stone](/source/Biz_Stone)'s Jelly App[13] In 2012, comedian [Daniel Tosh](/source/Daniel_Tosh) covered RJMetrics' analysis of Chatroulette[14] ## References 1. ["Big Data for Small Businesses"](http://www.inc.com/magazine/201211/elizabeth-woyke/big-data-for-small-businesses.html). Inc. 2012-10-31. 1. ["RJMetrics bags $16.5 Million in Series B Funding"](http://dataconomy.com/rjmetrics-bags-16-5-million-in-series-b-funding/). Dataconomy. 2014-09-16. 1. ["Self Finance or Raise Money? A Quandary for Start Ups"](https://www.nytimes.com/2013/06/20/business/smallbusiness/self-finance-or-raise-money-a-quandary-for-start-ups.html?pagewanted=all). *New York Times*. 2013-06-19. 1. ["After Three years of Bootstrapping, RJMetrics Raises $1.2 Million from Fab's CEO and SoftTech"](http://www.businessinsider.com/rjmetrics-1-million-jason-goldberg-sv-angel-2012-1). Business Insider. 2012-01-03. 1. ["RJMetrics Raises $6.5 Million from Trinity Ventures for Ecommerce Boom"](https://techcrunch.com/2013/05/15/business-intelligence-startup-rjmetrics-raises-6-5m-from-trinity-ventures-for-ecommerce-boom/). TechCrunch. 2013-05-15. 1. ["Business Analytics Company RJMetrics Raises $16.5M Round Led By August Capital"](https://techcrunch.com/2014/09/15/rjmetrics-series-b/). TechCrunch. 2014-09-15. 1. ["RJMetrics Just Raised $16.5M"](http://technical.ly/philly/2014/09/15/rjmetrics-16-2m-series-b/). Technically Philly. 2014-09-15. 1. ["Startup Spotlight: RJMetrics Offers Analytics for Everyone"](http://www.enterpriseappstoday.com/business-intelligence/startup-spotlight-rjmetrics-offers-analytics-for-everyone.html). Enterprise Apps Today. 2014-05-23. 1. ["RJMetrics Releases Complete Analytics Platform for Online Businesses"](http://inside-bigdata.com/2014/07/16/rjmetrics-releases-complete-analytics-platform-online-businesses/). Inside Big Data. 2014-07-16. 1. ["Study Examines the Clubby World of Venture Capital"](https://blogs.wsj.com/venturecapital/2012/08/13/study-examines-clubby-world-of-venture-capital/). The Wall Street Journal. 2013-07-12. 1. ["Airbnb By the Numbers: 85% of Users Inactive?"](http://www.fastcompany.com/1835654/airbnb-numbers-85-users-inactive). Fast Company. 2012-04-27. 1. ["Were the Ice Buckets Worth It? New and Deeper Analytics Say 'Yes'"](https://www.forbes.com/sites/cherylsnappconner/2014/09/03/were-the-ice-buckets-worth-it-new-and-deeper-analytics-say-yes/). *Forbes*. 2014-09-03. 1. ["Jelly Sees 100k Questions In First Week Says RJMetrics, Of Which 25% Received Answers"](https://techcrunch.com/2014/01/14/jelly-sees-100k-questions-in-first-week-says-rjmetrics-of-which-25-received-answers/). TechCrunch. 2014-01-14. 1. ["Where Are the Perverts?!"](https://web.archive.org/web/20141109154620/http://tosh.cc.com/blog/2010/03/18/where-are-the-perverts). Tosh.0 Blog. 2010-03-18. Archived from [the original](http://tosh.cc.com/blog/2010/03/18/where-are-the-perverts) on November 9, 2014. ## External links - [Official Website](http://www.rjmetrics.com/) --- Adapted from the Wikipedia article [RJMetrics](https://en.wikipedia.org/wiki/RJMetrics) by Wikipedia contributors ([contributor history](https://en.wikipedia.org/wiki/RJMetrics?action=history)). Available under [Creative Commons Attribution-ShareAlike 4.0 International](https://creativecommons.org/licenses/by-sa/4.0/). Changes may have been made.