# PureTalk

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American mobile virtual network operator

PureTalk Holdings, Inc. Type Subsidiary Industry Telecommunications Services Wireless service provider Number of employees 500+ (2022) Parent Telrite Holdings, Inc.

**PureTalk Holdings, Inc.** is an American [mobile virtual network operator](/source/Mobile_virtual_network_operator) headquartered in [Covington, Georgia](/source/Covington%2C_Georgia), United States. PureTalk provides wireless phone service over the [AT&T](/source/AT%26T) network, while also leveraging [eSIM](/source/ESIM) technology.[1]

## Marketing

PureTalk is promoted primarily towards [senior citizens](/source/Senior_citizen), as well as U.S. military [veterans](/source/Veteran) (the latter citing the company having been founded by a veteran, even though it is owned by Telrite Holdings).[2]

PureTalk has marketed itself through paid endorsements by [conservative](/source/Conservatism_in_the_United_States) [radio](/source/Conservative_talk_radio) hosts and internet personalities such as [Sean Hannity](/source/Sean_Hannity), [Mark Levin](/source/Mark_Levin), [Candace Owens](/source/Candace_Owens), [Dennis Prager](/source/Dennis_Prager), [Tucker Carlson](/source/Tucker_Carlson), [Ben Shapiro](/source/Ben_Shapiro), [Clay Travis](/source/Clay_Travis) and [Buck Sexton](/source/Buck_Sexton).[2][3] Levin has promoted Pure Talk as an alternative to [AT&T](/source/AT%26T) due to it being a ["woke" company](/source/Woke_capitalism), though PureTalk uses the AT&T network to provide service and also sells devices from companies such as [Apple](/source/Apple%2C_Inc.) often targeted by conservatives as the same.[2][4] PureTalk also affiliates itself with PublicSquare, an e-commerce platform that aims to be a "woke-free" alternative to Amazon and other big e-commerce platforms. [5][6]

## References

1. **[^](#cite_ref-1)** Hardesty, Linda (October 29, 2020). ["2 prepaid brands offer eSIM in a sign MVNOs are ready to tap the technology"](https://www.fierce-network.com/wireless/2-prepaid-brands-offer-esim-a-sign-mvnos-are-ready-to-tap-technology). Fierce Network. Retrieved May 31, 2024.

1. ^ [***a***](#cite_ref-:0_2-0) [***b***](#cite_ref-:0_2-1) [***c***](#cite_ref-:0_2-2) Baragona, Justin (October 21, 2022). ["Right-Wing Media Stars Promote Anti-'Woke' AT&T Rival That's Actually Just AT&T"](https://www.thedailybeast.com/right-wing-media-stars-promote-anti-woke-atandt-rival-thats-actually-just-atandt). *The Daily Beast*. Retrieved October 26, 2022.

1. **[^](#cite_ref-3)** Baragona, Justin (August 18, 2021). ["Sean Hannity Keeps Using the Afghan Crisis to Sell Pillows and Cellphones"](https://www.thedailybeast.com/hannity-uses-afghan-crisis-as-pitch-line-to-sell-pillows-and-cell-phones). *The Daily Beast*. Retrieved October 26, 2022.

1. **[^](#cite_ref-4)** ["Fox News host Mark Levin says AT&T doesn't want "people part of the white dominant culture" as customers"](https://www.mediamatters.org/mark-levin/fox-news-host-mark-levin-says-att-doesnt-want-people-part-white-dominant-culture). *[Media Matters for America](/source/Media_Matters_for_America)*. Retrieved October 26, 2022.

1. **[^](#cite_ref-5)** ["PureTalk on PublicSquare"](https://www.publicsquare.com/featured/marketplace/644974605214540012b336af).

1. **[^](#cite_ref-6)** Jhon, Muko. ["Esim"](https://esimplus.me/blog/what-is-data-roaming). Retrieved February 20, 2024.

## External links

- [Official website](http://www.puretalkusa.com)

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