# Pink Funky

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***Pink Funky*** is the third [extended play](/source/Extended_play) by South Korean girl group [Mamamoo](/source/Mamamoo). It was released by [RBW](/source/RBW_(company)) on June 19, 2015 and distributed by [CJ E&M Music](/source/CJ_E%26M_Music). It contains six songs, including the singles "Ahh Oop!" (a collaboration with [Esna](/source/Esna_(singer))) and "Um Oh Ah Yeh". The album was the group's most successful to date, debuting at number six on the [Gaon Album Chart](/source/Gaon_Album_Chart) and selling more than 13,000 units. Musically, the album is a mix of genres including [R&B](/source/Contemporary_R%26B), [hip hop](/source/Hip_hop_music), and [funk](/source/Funk).

## Release and promotion

On April 2, 2015, Mamamoo released a surprise collaboration single with [Esna](/source/Esna_(singer)), titled "Ahh Oop!". It was promoted on music shows for two weeks, starting with *[M! Countdown](/source/M!_Countdown)* that same day.[1][2] The retro style music video for "Ahh Oop!" was produced and directed by [Digipedi](/source/Digipedi).[2][3]

On June 11, Mamamoo announced the upcoming release of *Pink Funky* and lead single "Um Oh Ah Yeh".[4] The full track list was revealed on June 17, and the album was released two days later.[5] One reason the album was released in June was so the group could participate in university campus festivals in September, where girl groups are often invited to perform.[6] In the music video for "Um Oh Ah Yeh", three of the members dress up as men, wearing wigs, beards, and [prosthetic makeup](/source/Prosthetic_makeup).[7][8] [Park Bo-ram](/source/Park_Bo-ram) makes a cameo appearance as the girl who tells Solar that Moonbyul is actually a woman.[8]

On June 14, Mamamoo held [guerilla concerts](/source/Guerrilla_gig) in [Daehangno](/source/Daehangno) and [Hongdae](/source/Hongdae,_Seoul), where they performed "Um Oh Ah Yeah" for the first time.[9] The group held a comeback showcase for the album at Ilchi Art Hall in [Cheongdam-dong](/source/Cheongdam-dong), Seoul on June 18.[10][11] The album was then promoted for six weeks on various music shows, ending with *[Inkigayo](/source/Inkigayo)* on July 26.[12]

## Composition

The album was produced by [RBW](/source/RBW_(company))'s CEO Kim Do-hoon. "Um Oh Ah Yeh" was written by Kim and three of the Mamamoo members—Solar, Moonbyul, and Hwasa. It is a "funky" R&B dance song with elements of 1990s synthpop. Lyrically, the song is about a girl who is in love with a man who is actually another girl. "Freakin Shoes" is a [trap](/source/Trap_music_(hip_hop)) and [hip hop](/source/Hip_hop_(music)) song written by Hwasa, with music co-composed by Kim and Seo Jae-woo.[5] "A Little Bit" is a pop ballad and "Self Camera" is a medium tempo R&B song.[13] "No No No", written by Seo Yong-bae and Park Woo-sang, has a 1960s [funk](/source/Funk) rhythm.[7] "Ahh Oop!" was described as a funky dance song with a retro rhythm and blues guitar riff. It was written by Esna, and the lyrics tell men to stop using cliché pick-up lines and treat women with respect.[1][2] The digital album released in South Korea includes an a cappella version of "Um Oh Ah Yeh", as well as instrumentals for "Um Oh Ah Yeh" and "A Little Bit".[14]

## Reception

The album entered the [Gaon Album Chart](/source/Gaon_Album_Chart) at number six, and charted at number seven on the *[Billboard](/source/Billboard_(magazine))* World Albums Chart.[15][16] It was the 19th best selling album in South Korea during the month of June, selling 3,822 physical copies.[17] As of May 2016, it has sold more than 13,000 units.[18][19] "Um Oh Ah Yeh" entered the [Gaon Digital Chart](/source/Gaon_Digital_Chart) at number 22 and peaked at number three the following week, becoming Mamamoo's then-highest charting single.[20][21][22] "Ahh Oop!" entered the Gaon Digital Chart at number 76 and peaked at 67 the following week.[23][24]

The release of *Pink Funky* solidified Mamamoo's reputation as a girl group who can sing well, and their popularity rose with the success of "Um Oh Ah Yeh".[7] This was partly due to the music video, which went viral on Facebook and "sent shockwaves through the K-pop scene", according to [Yonhap](/source/Yonhap)'s Chung Joo-won.[12][25] Scott Interrante, writing for *[PopMatters](/source/PopMatters)*, said the album "features a more polished mainstream sound while retaining the focus of [Mamamoo's] powerful vocals".[8]

## Charts

Chart (2015) Peak position South Korean Albums (Gaon)[16] 6 US World Albums (Billboard)[26] 7

## References

1. ["MAMAMOO & eSNa (AHH OOP!)"](https://www.youtube.com/watch?v=sdDFdz-L-Qg). Pops in Seoul. [Arirang](/source/Arirang_(TV_network)). April 20, 2015. Retrieved June 11, 2016.

1. Hong, Grace Danbi (April 2, 2015). ["\[Video\] MAMAMOO and eSNa Ask Men to Respect Women in ′Ahh! Oop!′ MV"](https://web.archive.org/web/20150506111535/http://mwave.interest.me/enewsworld/en/article/90552/video-mamamoo-and-esna-ask-men-to-respect-women-in-ahh-oop-mv). *enewsWorld*. [CJ E&M](/source/CJ_E%26M). Archived from [the original](http://mwave.interest.me/enewsworld/en/article/90552/video-mamamoo-and-esna-ask-men-to-respect-women-in-ahh-oop-mv) on May 6, 2015. Retrieved June 9, 2016.

1. Jackson, Julie (March 8, 2016). ["\[Hallyu Power\] Digipedi, the duo behind some of K-pop's oddest videos"](http://www.koreaherald.com/view.php?ud=20160308000764). *[The Korea Herald](/source/The_Korea_Herald)*. Retrieved June 9, 2016.

1. Lim Jeong-yeo (June 11, 2015). ["Mamamoo to put out 'Pink Funky'"](http://www.kpopherald.com/view.php?ud=201506111144378977892_2). *[K-Pop Herald](/source/K-Pop_Herald)*. Retrieved June 9, 2016.

1. Lim Jeong-yeo (June 17, 2015). ["Mamamoo leaks 'Pink Funky' teaser video, track list"](http://kpopherald.koreaherald.com/view.php?ud=201506171609535397655_2). *[K-Pop Herald](/source/K-Pop_Herald)*. Retrieved June 9, 2016.

1. Jin Min-ji (July 13, 2015). ["Summer is go time for girl groups"](http://koreajoongangdaily.joins.com/news/article/Article.aspx?aid=3006511). *[Korea JoongAng Daily](/source/Korea_JoongAng_Daily)*. Retrieved June 9, 2016.

1. Doo, Rumy (June 19, 2015). ["Mamamoo returns with funky song, sexy new look, still-powerful vocals"](http://www.koreaherald.com/view.php?ud=20150619000974). *[The Korea Herald](/source/The_Korea_Herald)*. Retrieved June 9, 2016.

1. Interrante, Scott (July 22, 2015). ["K-Pop Round Up: June 2015 – Boy Band Battles and Girl Group Comeback Competitions"](http://www.popmatters.com/post/195278-k-pop-round-up-june-2015-boy-band-battles-and-girl-group-comeback-co/). *[PopMatters](/source/PopMatters)*. Retrieved June 10, 2016.

1. Jeon Su-mi (June 15, 2015). ["MAMAMOO Performs New Song at Guerilla Concert"](https://web.archive.org/web/20160127015900/http://mwave.interest.me/enewsworld/en/article/94071/mamamoo-performs-new-song-at-guerilla-concert). *enewsWorld*. [CJ E&M](/source/CJ_E%26M). Archived from [the original](http://mwave.interest.me/enewsworld/en/article/94071/mamamoo-performs-new-song-at-guerilla-concert) on January 27, 2016. Retrieved June 9, 2016.

1. Kim JiYeon (June 18, 2015). ["MAMAMOO is Honored to be Competing with SISTAR and SNSD"](https://web.archive.org/web/20160320221310/http://mwave.interest.me/enewsworld/en/article/94287/mamamoo-is-honored-to-be-competing-with-sistar-and-snsd). *enewsWorld*. [CJ E&M](/source/CJ_E%26M). Archived from [the original](http://mwave.interest.me/enewsworld/en/article/94287/mamamoo-is-honored-to-be-competing-with-sistar-and-snsd) on March 20, 2016. Retrieved June 10, 2016.

1. Kim, Jongchan (June 26, 2015). ["Girl group MAMAMOO returns with 2nd EP 'Pink Funky'"](http://eng.ajunews.com/view/20150619101323683). *Aju Business Daily*. Retrieved June 9, 2016.

1. Kim Yu-jin (July 27, 2015). ["Mamamoo successfully finishes 'Um Oh Ah Yeah' music activity"](http://kpopherald.koreaherald.com/view.php?ud=201507271328403509339_2). *[K-Pop Herald](/source/K-Pop_Herald)*. Retrieved June 10, 2016.

1. Ha, You-bin (June 17, 2015). ["MAMAMOO Unveils The Spoiler Video of Its New Album"](https://web.archive.org/web/20160919113317/http://www.bntnews.co.uk/app/news.php?nid=22649). *BNT News*. Archived from [the original](http://www.bntnews.co.uk/app/news.php?nid=22649) on September 19, 2016. Retrieved June 9, 2016.

1. ["Pink Funky"](http://www.melon.com/album/detail.htm?albumId=2324685) (in Korean). [Melon](/source/Melon_(online_music_service)). Retrieved June 9, 2016.

1. Kim, Jongchan (June 26, 2015). ["MAMAMOO's 2nd EP 'Pink Funky' ranks 7th in Billboard World Albums chart"](http://eng.ajunews.com/view/20150626142940941). *Aju Business Daily*. Retrieved June 9, 2016.

1. ["2015년 26주차 Album Chart"](http://gaonchart.co.kr/main/section/chart/album.gaon?nationGbn=T&serviceGbn=&targetTime=26&hitYear=2015&termGbn=week) (in Korean). Gaon Music Chart. Retrieved June 9, 2016.

1. ["2015년 06월 Album Chart"](http://gaonchart.co.kr/main/section/chart/album.gaon?nationGbn=T&serviceGbn=&targetTime=06&hitYear=2015&termGbn=month) (in Korean). Gaon Music Chart. Retrieved June 9, 2016.

1. ["2015년 12월 Album Chart"](http://gaonchart.co.kr/main/section/chart/album.gaon?termGbn=month&hitYear=2015&targetTime=12&nationGbn=T) (in Korean). Gaon Music Chart. Retrieved 2016-06-13.

1. ["2016년 5월 Album Chart"](http://gaonchart.co.kr/main/section/chart/album.gaon?termGbn=month&hitYear=2016&targetTime=05&nationGbn=T) (in Korean). Gaon Music Chart. Retrieved 2016-06-13.

1. Kim Jae-heun (March 21, 2016). ["MAMAMOO wants to collaborate with Jay Z"](https://www.koreatimes.co.kr/www/news/culture/2016/03/386_200829.html). *[The Korea Times](/source/The_Korea_Times)*. Retrieved June 11, 2016.

1. ["2015년 26주차 Digital Chart"](http://gaonchart.co.kr/main/section/chart/online.gaon?nationGbn=T&serviceGbn=ALL&targetTime=26&hitYear=2015&termGbn=week) (in Korean). Gaon Music Chart. Retrieved June 9, 2016.

1. ["2015년 27주차 Digital Chart"](https://web.archive.org/web/20150703133640/http://gaonchart.co.kr/main/section/chart/online.gaon?nationGbn=T&serviceGbn=ALL&targetTime=27&hitYear=2015&termGbn=week) (in Korean). Gaon Music Chart. Archived from [the original](http://gaonchart.co.kr/main/section/chart/online.gaon?nationGbn=T&serviceGbn=ALL&targetTime=27&hitYear=2015&termGbn=week) on July 3, 2015. Retrieved June 9, 2016.

1. ["2015년 15주차 Digital Chart"](https://web.archive.org/web/20150409021749/http://gaonchart.co.kr/main/section/chart/online.gaon?nationGbn=T&serviceGbn=ALL&targetTime=15&hitYear=2015&termGbn=week) (in Korean). Gaon Music Chart. Archived from [the original](http://gaonchart.co.kr/main/section/chart/online.gaon?nationGbn=T&serviceGbn=ALL&targetTime=15&hitYear=2015&termGbn=week) on April 9, 2015. Retrieved June 9, 2016.

1. ["2015년 16주차 Digital Chart"](http://gaonchart.co.kr/main/section/chart/online.gaon?nationGbn=T&serviceGbn=ALL&targetTime=16&hitYear=2015&termGbn=week) (in Korean). Gaon Music Chart. Retrieved June 9, 2016.

1. Chung Joo-won (March 8, 2016). ["(Yonhap Feature) Season changing for K-pop girl groups"](http://english.yonhapnews.co.kr/news/2016/03/03/0200000000AEN20160303006700315.html). [Yonhap News Agency](/source/Yonhap_News_Agency). Retrieved June 10, 2016.

1. ["*Pink Funky* on US World charts (2015)"](http://www.billboard.com/charts/world-albums/2015-07-04). Billboard. July 4, 2015. Retrieved July 4, 2015.

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Adapted from the Wikipedia article [Pink Funky](https://en.wikipedia.org/wiki/Pink_Funky) by Wikipedia contributors ([contributor history](https://en.wikipedia.org/wiki/Pink_Funky?action=history)). Available under [Creative Commons Attribution-ShareAlike 4.0 International](https://creativecommons.org/licenses/by-sa/4.0/). Changes may have been made.