# Paul Cardwell

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{{Short description|British businessman}}
{{Use dmy dates|date=January 2017}}
{{Use British English|date=January 2017}}
{{BLP sources|date=August 2012}}
'''Paul Cardwell''' is  Chairman and Creative Director of Doner Cardwell Hawkins.<ref>{{Cite book|url=https://books.google.com/books?id=5-FTAAAAMAAJ&q=Paul+Cardwell+is+Chairman+and+Creative+Director+of+Doner+Cardwell+Hawkins|title=Zoo|date=2001|publisher=Purple House Limited|isbn=9781841180298|language=en}}</ref>

The "[Creature Comforts](/source/Creature_Comforts)" advertising campaign that he created with [Nick Park](/source/Nick_Park) and Phil Rylance won a [BAFTA](/source/British_Academy_of_Film_and_Television_Arts) award and went on to win almost every major advertising award in the world.

These commercials were voted fourth in the alltime ''100 Greatest TV Ads'' by viewers of [Channel 4](/source/Channel_4).<ref>[http://www.channel4.com/programmes/the-100-greatest-tv-adverts/articles/results 100 Greatest TV Ads].</ref>

Since 1995 he has been a director of the [Mariinsky Theatre](/source/Mariinsky_Theatre) Trust, managing the visits of the [Mariinsky Opera](/source/Mariinsky_Opera) and [Mariinsky Ballet](/source/Mariinsky_Ballet), formerly the Kirov.<ref>{{Cite web|url=http://www.mariinskytrust.org.uk/about/company/|title=The Trust {{!}} Mariinsky Theatre Trust|website=www.mariinskytrust.org.uk|language=en-US|access-date=2018-10-28}}</ref>

In 2004 he designed the stage sets for a performance by the artistic director, [Valery Gergiev](/source/Valery_Gergiev), to commemorate the [Beslan school hostage crisis](/source/Beslan_school_hostage_crisis). The performance was broadcast worldwide by the [BBC](/source/BBC).
In 2011 he moved to Turin where he was International Creative Director at Armando Testa (https://www.armandotesta.it/en/) agency.
2012-2017 Executive Creative Director at Brand Union, Dubai. Work for Abdul Latif Jameel (https://www.alj.com/en/community-jameel) won international recognition, including Gold at Graphis (https://www.graphis.com/entry/71a56a50-c657-488f-b3b4-31672d45a9c7/) the first time an Arabic brand has achieved this level of recognition.
2017-2019 Head of Communications at Brand Union, London, which became Superunion (https://www.superunion.com/). The launch of the new LEVEL airline (https://www.flylevel.com/) was chosen as No5 in best airline designs of all time (https://www.creativebloq.com/inspiration/6-best-airline-logos-of-all-time-and-why-they-work) and awarded a pencil at D&AD (https://www.superunion.com/news/five-dad-pencils-wins/)
In 2019 Cardwell established a new brand agency - Saboteur(https://saboteur.studio/)- with Alex Clegg and Nick Eagleton.
An early project was the re-naming of Colston Hall in Bristol (http://bristolbeacon.org/new-name/) which will now be the Bristol Beacon.

== References ==
{{Reflist}}

== External links ==
*[http://www.dch.co.uk/ Doner Cardwell Hawkins]

{{DEFAULTSORT:Cardwell, Paul}}
Category:1958 births
Category:Living people
Category:Businesspeople from Glasgow
Category:British advertising directors
Category:British copywriters
Category:British advertising executives

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Adapted from the Wikipedia article [Paul Cardwell](https://en.wikipedia.org/wiki/Paul_Cardwell) by Wikipedia contributors ([contributor history](https://en.wikipedia.org/wiki/Paul_Cardwell?action=history)). Available under [Creative Commons Attribution-ShareAlike 4.0 International](https://creativecommons.org/licenses/by-sa/4.0/). Changes may have been made.