# July Morning > Mediated Wiki article. Canonical URL: https://mediated.wiki/source/July_Morning > Markdown URL: https://mediated.wiki/source/July_Morning.md > Source: https://en.wikipedia.org/wiki/July_Morning > Source revision: 1341414938 > License: Creative Commons Attribution-ShareAlike 4.0 International (https://creativecommons.org/licenses/by-sa/4.0/) {{Short description|Annual festival in Bulgaria}} {{About|the annual Bulgarian festival|the [Uriah Heep](/source/Uriah_Heep_(band)) song|July Morning (song)}} {{Multiple issues| {{refimprove|date=July 2007}} {{original research|date=June 2008}} }} right|thumb|270px|The sun rising over the Black Sea on the morning of 1 July [[File:July Morning 07.jpg|right|thumb|270px| July Morning 2007 at [Kamen Bryag](/source/Kamen_Bryag) with ex-[Uriah Heep](/source/Uriah_Heep_(band))'s [John Lawton](/source/John_Lawton_(musician))]] '''July Morning''' is an annual [Bulgarian](/source/Bulgaria) festival, celebrated on the night before and the first day of July. The festival is unique to Bulgaria but it is not universally observed in the country. In the days before the first day of July, people from across Bulgaria travel (often [hitchhiking](/source/hitchhiking)) to the [Black Sea](/source/Black_Sea) coast to meet the first sun rays on the first day of July. People gather around fires, play music and wait for the sunrise. There is no mandatory ritual, ceremony or rite for this tradition and it is up to participants' discretion how they spend the night before July 1st. On many locations, there are concerts with professional and amateur bands. Camping at the locations of choice for the July Morning celebration is also very popular. Initially, celebrants gathered on Pier 1 in [Port of Varna](/source/Port_of_Varna) East; now the vigil takes place on beaches as well. In recent years, it has spread to [Kamen Bryag](/source/Kamen_Bryag), [Kavarna](/source/Kavarna), [Shkorpilovtsi](/source/Shkorpilovtsi), [Irakli](/source/Irakli_(beach)), [Burgas](/source/Burgas), [Sozopol](/source/Sozopol), [Varvara](/source/Varvara%2C_Burgas_Province), [Ahtopol](/source/Ahtopol), [Chernomorets](/source/Chernomorets) as well as the whole Bulgarian [Black Sea](/source/Black_Sea) coast. There were many attempts to commercialise the tradition by various parties – municipal authorities, concert promoters, etc. – trying to organise July Morning festivals and specials. All such attempts failed, possibly due to the lack of a single location of celebrations, or commercial organisations failing to condemn some of the celebrations' more "questionable" activities.{{Citation needed|date=July 2020}} Most recently, in 2012 some 12,000 people met the sunrise at [Kamen Bryag](/source/Kamen_Bryag) where the song "[July Morning](/source/July_Morning_(song))" was performed by ex-[Uriah Heep](/source/Uriah_Heep_(band))'s singer [John Lawton](/source/John_Lawton_(musician)). == Meaning and significance == The name of the festival comes from the British rock band [Uriah Heep](/source/Uriah_Heep_(band))'s 1971 hit "[July Morning](/source/July_Morning_(song))" which became widely popular in Bulgaria in the 1980s and somehow named and remained central to this unique Bulgarian festival. There are many versions of the meaning of the festival. Most people consider July Morning a celebration of a new beginning and freedom in the spirit of the hippie movement. For others, it is a good reason for a late night/early morning party as July 1 is the first day of summer break for most high schools in Bulgaria and the unofficial start of the summer vacationing season, traditionally culminating with a trip to the Black Sea coast in July or August. July Morning may be related to [sun worship](/source/Solar_deity) (see also [Peter Deunov](/source/Peter_Deunov)) and to [midsummer](/source/midsummer) night rites popular throughout Bulgarian lands from time immemorial. == History == The various accounts on the beginnings of July Morning vary widely, mostly depending on the meaning that the teller puts into the tradition. It is said that July Morning arose as early as 1980 in Varna among young people as a subtle protest against the Communist regime. Even though there are no records of organised protests, there were informal and sporadic marches called 'happening' (Хепънинг). After studying subcultures in Serbia, Macedonia and Bulgaria, Nikola Božilović argues that the subcultural self of adolescents comprises a certain degree of symbolic aggression which serves to challenge authorities, to oppose regulations and to refute social conventions. That is why it is well-grounded to consider rock subcultural identities of the young as identities for resistance. {{cite web|last1=Bozilovic|first1=Nikola|title=YOUTH SUBCULTURES AND SUBVERSIVE IDENTITIES|url=http://facta.junis.ni.ac.rs/pas/pas2010/pas2010-05.pdf|website=Facta Universitatis|publisher=University of Nis|accessdate=4 May 2018}} Many young people felt attracted to some of the so-called hippie ideals from the 1960s, communicated mainly through rock and pop music of the time. As a country behind the [Iron Curtain](/source/Iron_Curtain), Bulgaria did not have a music market similar to the ones in the Western countries and it was not uncommon for albums and tracks by Western artists to become popular years, sometimes decades, after their initial release. This seems to be the case with Uriah Heep's song "July Morning". ==References== {{Reflist}} Category:Culture of Bulgaria Category:Hippie movement Category:July observances Category:Annual events in Bulgaria Category:Uriah Heep (band) --- Adapted from the Wikipedia article [July Morning](https://en.wikipedia.org/wiki/July_Morning) by Wikipedia contributors ([contributor history](https://en.wikipedia.org/wiki/July_Morning?action=history)). Available under [Creative Commons Attribution-ShareAlike 4.0 International](https://creativecommons.org/licenses/by-sa/4.0/). Changes may have been made.