# Hilliard Lyons

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{{Short description|American wealth management firm}}
''J.J.B. Hilliard, W.L. Lyons, LLC'' ([d/b/a](/source/d%2Fb%2Fa) '''Hilliard Lyons''') is a full-service wealth management firm with offices in [Illinois](/source/Illinois), [Indiana](/source/Indiana), [Kentucky](/source/Kentucky), [Michigan](/source/Michigan), [Mississippi](/source/Mississippi), [Missouri](/source/Missouri), [North Carolina](/source/North_Carolina), [Ohio](/source/Ohio), [South Carolina](/source/South_Carolina), [Tennessee](/source/Tennessee), and [West Virginia](/source/West_Virginia).

It is headquartered in [Louisville, Kentucky](/source/Louisville%2C_Kentucky).

Hilliard Lyons was acquired by [Baird](/source/Robert_W._Baird_%26_Co.) in October 2019.<ref>{{Cite web|url=https://www.rwbaird.com/who-we-are/locations/|title=Baird in Your World|website=www.rwbaird.com}}</ref> It was renamed to Baird Trust effective November 2021.

==History==
{{expand section|date=February 2017|small=no}}
Predecessor firms date to 1854.

In 1965, J.J.B. Hilliard & Son and [W.L. Lyons and Company](/source/William_L._Lyons) combined to become J.J.B. Hilliard, W.L. Lyons.

From 1998 to 2008, the company was owned by PNC Financial Services. Now the ownership is shared between Hilliard Lyons employees and [Houchens Industries](/source/Houchens_Industries), based in [Bowling Green](/source/Bowling_Green%2C_Kentucky), Ky.<ref>{{cite web|url=https://hilliard.com/about/history|title=Our History - Hilliard Lyons|website=hilliard.com}}</ref>

Other companies under the Houchens include Stewart-Richey Construction, Inc., [Tampico Beverages, Inc.](/source/Tampico_Beverages), Food Giant, and [Hitcents](/source/Hitcents).<ref>{{cite web|url=http://www.houchens.com|title=Houchens Industries|publisher=}}</ref>

==Operations==
;Private Client Group
Hilliard Lyons provides financial guidance to individuals and families. It includes [retirement planning](/source/retirement_planning), [estate planning](/source/estate_planning), [financial plan](/source/financial_plan)ning, [risk management](/source/risk_management), and education [funding](/source/funding).

===Investment banking===
In 2010, the firm acquired middle-market [investment banking](/source/investment_banking) firm bCatalyst and then started to assist business owners.<ref>{{cite web|title=HILLIARD LYONS ACQUIRES bCATALYST ADVISORS|url=http://www.hilliard.com/marketing/News/Hilliard_Lyons_bCatalyst.pdf|website=Hillard.com|accessdate=24 December 2016}}</ref>

===Lending===
In 2011, Hilliard Lyons partnered with The Bancorp, Inc. to offer clients borrowing services.

===Trust===
Hilliard Lyons Trust Company (HLTC) provides [asset management](/source/asset_management) (real estate, [oil and gas](/source/Fossil_fuel), [personal property](/source/personal_property) etc.) and [trust](/source/trust_(law)) services to Hilliard Lyons clients and works as [executor](/source/executor) and [investment manager](/source/Investment_management).

===Public finance===
Hilliard Lyons acts in capacities for states, cities, counties, schools, and other issuers of [public debt](/source/Government_debt).<ref>{{cite web|title=Hilliard Lyons sees opportunity in municipal bond business|url=http://www.bizjournals.com/louisville/stories/2010/06/28/story1.html?page=all|website=www.bizjournals.com|accessdate=24 December 2016}}</ref> In 2010, the company handled some elements of the debt for the $238 million [Louisville Downtown Arena](/source/Louisville_downtown_arena), now the [Yum! Center](/source/Yum!_Center).<ref>{{cite web|title=How Hilliard Lyons saved the Louisville arena project|url=http://www.bizjournals.com/louisville/blog/2010/10/how_hilliard_lyons_saved_the_louisville_arena_project.html?page=all|website=www.bizjournals.com|accessdate=24 December 2016}}</ref> The firm maintains [municipal bond](/source/municipal_bond) trading and underwriting desks in Louisville and [Indianapolis](/source/Indianapolis).

===Research===
Hilliard Lyons research [analysts](/source/Analysis) cover about 130 companies. Seven company's [equity analysts](/source/Financial_analyst) have held The [Wall Street Journal's All-Star/Best](/source/The_Wall_Street_Journal) on the Street title a combined total of 17 times.<ref>{{cite news|url=https://www.wsj.com/articles/SB10001424052748704004004576270792432683376|title=In a Trying Year, Staying Optimistic Paid Off|first=Matt|last=Phillips|newspaper=Wall Street Journal |date=19 April 2011 |publisher=}}</ref>

Analysts won the [Financial Times](/source/Financial_Times) StarMine Award five times for stock picks within their industry<ref>{{cite web|title=Hilliard Lyons {{!}} Profile {{!}} Research Department|url=http://www.hilliard.com/site/profile/research.html|website=www.hilliard.com|accessdate=24 December 2016}}</ref> and the Financial Times ranked two Hilliard Lyons analysts among the nation's top 10 analysts.<ref>{{Cite web |url=http://media.ft.com/cms/e0e3f130-3fd6-11de-9ced-00144feabdc0.pdf |title=Winners prove their worth in tough conditions |access-date=2012-02-17 |archive-url=https://web.archive.org/web/20100415201556/http://media.ft.com/cms/e0e3f130-3fd6-11de-9ced-00144feabdc0.pdf |archive-date=2010-04-15 |url-status=dead }}</ref>

==Culture==
Hilliard Lyons is a ten-time winner of the Best Places to Work in Kentucky designation,<ref>{{cite web|url=http://bestplacestoworkky.com|title=Home - Best Places to Work in Kentucky|publisher=}}</ref> a seven-time winner in [Indiana](/source/Indiana),<ref>{{cite web|url=http://www.bestplacestoworkin.com|title=Home - Best Places to Work in Indiana|publisher=}}</ref> a five-time winner in [Ohio](/source/Ohio),<ref>{{cite web|url=http://www.bestemployersoh.com|title=Home - Best Employers in Ohio|publisher=}}</ref> and a past winner in [South Carolina](/source/South_Carolina).<ref>{{cite web|url=http://www.bestplacestoworksc.com/index.php?option=com_content&task=view&id=43|title=2010 "Best Places to Work in South Carolina" - Best Places to Work in South Carolina|last=Administrator|publisher=}}</ref>

==Community==
Hilliard Lyons provides financial support to the [Kentucky Opera](/source/Kentucky_Opera),<ref>{{cite web|url=http://kyopera.org/corporate-sponsors/|title=Corporate Sponsors|date=15 August 2022 |publisher=}}</ref> [Actors Theatre of Louisville](/source/Actors_Theatre_of_Louisville),<ref>{{cite web|url=http://actorstheatre.org/support/recognition|title=Donor Recognition - Actors Theatre of Louisville|publisher=}}</ref> the Fund for the Arts,<ref>{{cite web|url=http://www.fundforthearts.com/index.php?option=com_content&view=article&id=56&Itemid=203|title=Fund for the Arts|publisher=}}</ref> and Junior Achievement of Kentuckiana.<ref>{{cite web|url=http://www.jaky.org/default.asp?q_areaprimaryid=8&q_areasecondaryid=34&q_areatertiaryid=65|title=Junior Achievement of Kentuckiana|url-status=dead|archiveurl=https://web.archive.org/web/20110413043314/http://www.jaky.org/default.asp?q_areaprimaryid=8&q_areasecondaryid=34&q_areatertiaryid=65|archivedate=2011-04-13}}</ref>

In 2010, the company was recognized with the [Governor's Award](/source/Governors_Awards) in the Arts.<ref>{{cite web|title=2010 Governor's Awards in the Arts |url=http://artscouncil.ky.gov/KentuckyArt/GA10_business.htm |website=artscouncil.ky.gov |accessdate=24 December 2016 |archiveurl=https://archive.today/20120720133915/http://artscouncil.ky.gov/KentuckyArt/GA10_business.htm |archivedate=20 July 2012 |url-status=dead }}</ref>

==References==
{{reflist}}
* [https://www.rwbaird.com/2020-annual-report/our-businesses/ Our Businesses]

==External links==
* {{official|http://www.hilliard.com}}
*[https://www.facebook.com/RobertWBairdandCompany Facebook page]

Category:Companies based in Louisville, Kentucky
Category:American companies established in 1854
Category:Financial services companies established in 1854
Category:Investment management companies of the United States
Category:1854 establishments in Kentucky

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Adapted from the Wikipedia article [Hilliard Lyons](https://en.wikipedia.org/wiki/Hilliard_Lyons) by Wikipedia contributors ([contributor history](https://en.wikipedia.org/wiki/Hilliard_Lyons?action=history)). Available under [Creative Commons Attribution-ShareAlike 4.0 International](https://creativecommons.org/licenses/by-sa/4.0/). Changes may have been made.