# Gritty In Pink

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{{Short description|Women's music organization}}
{{Infobox organization
| name                = Gritty in Pink
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| formation           = {{start date and age|2020}}
| founder             = Shira Yevin
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| website             = {{URL|https://www.grittyinpink.co}}
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'''Gritty in Pink''' is an organization that provides gigs, information, and community for women within the music industry.<ref name=":0">{{Cite web |last=Pettigrew |first=Jason |title=Shiragirl’s Shira Yevin launches the female-forward Gritty Rocks Live tour |url=https://www.altpress.com/shira-yevin-shiragirl-gritty-rocks-live-launch-interview/ |access-date=2024-05-23 |website=Alternative Press Magazine |language=en-US}}</ref><ref>{{Cite web |title=Gritty in Pink, Crewvie Use Tech to Diversify Music, Movies – dot.LA |url=https://dot.la/women-are-still-underrepresented-2657289618.html |access-date=2024-05-23 |website=dot.la |language=en}}</ref> Founded in 2020 by Shira Yevin of [Shiragirl](/source/Shiragirl),<ref>{{Cite web |last=Hanley |first=James |date=2022-10-26 |title=Live Nation Women Fund invests in Gritty In Pink |url=https://www.iq-mag.net/2022/10/live-nation-women-fund-invests-in-gritty-in-pink/ |access-date=2024-05-23 |website=IQ Magazine |language=en-GB}}</ref> Gritty in Pink produces and hosts jams, workshops, and panels, and created the ''Inpink'' Marketplace.<ref>{{Cite web |date=2023-04-12 |title=TuneCore Partners With Gritty In Pink to Support INPINK Talent Hub Alongside Live Nation, Melissa Etheridge & More |url=https://www.tunecore.com/blog/2023/04/tunecore-partners-with-gritty-in-pink-to-support-inpink-talent-hub-alongside-live-nation-melissa-etheridge-more.html |access-date=2024-05-23 |website=TuneCore}}</ref><ref name=":1">{{Cite web |last=Jensen |first=Cheantay |date=2022-03-04 |title=Powerhouse women musicians, artists to rock in day-long, jam-packed concert at Alex's Bar |url=https://lbpost.com/hi-lo/gritty-in-pink-alexs-bar-inpink-womens-history-month/ |access-date=2024-05-23 |website=the Hi-lo |language=en-US}}</ref>

== History ==
The organization was founded in January 2020 by Shira Yevin of [Shiragirl](/source/Shiragirl),<ref name=":0" /> providing performance opportunities to women in music via the monthly ''All Grl Jam'' in Los Angeles, California.<ref>{{Cite web |last=Herron-Wheeler |first=Addison |date=2020-03-11 |title=News: Gritty in Pink Women’s History Edition Celebrated Women in Music |url=https://newnoisemagazine.com/news-gritty-in-pink-womens-history-edition-celebrated-women-in-music/ |access-date=2024-05-23 |website=New Noise Magazine |language=en-US}}</ref> In July 2021, they started a [live-stream](/source/Live_streaming) virtual tour to showcase female musicians around the United States during the [COVID-19 pandemic](/source/COVID-19_pandemic).<ref>{{Cite web |last=Angeline |first=Myki |date=2021-07-26 |title=Gritty In Pink Announced The Gritty Nation Virtual US Summer Tour – the WiMN {{!}} The Women's International Music Network |url=https://www.thewimn.com/gritty-in-pink-announced-the-gritty-nation-virtual-us-summer-tour/ |access-date=2024-05-23 |language=en-US}}</ref> In June 2022, they had a Pride edition of the ''All Grl Jam'' featuring [Shiragirl](/source/Shiragirl), Jayelle, and [Manda Malina](/source/Manda_Malina).<ref>{{Cite web |last=Staff |first=G. G. M. |date=2022-06-07 |title=MELISSA ETHERIDGE JOINS GRITTY IN PINK TO CELEBRATE PRIDE MONTH: WOMEN-LED PLATFORM WILL HOST IG LIVE FUNDRAISER FOR ETHERIDGE FOUNDATION AND “ALL GRL JAM” EVENT IN LA |url=https://guitargirlmag.com/news/music-news/melissa-etheridge-joins-gritty-in-pink-to-celebrate-pride-month-women-led-platform-will-host-ig-live-fundraiser-for-etheridge-foundation-and-all-grl-jam-event-in-la/ |access-date=2025-06-10 |website=Guitar Girl Magazine |language=en-US}}</ref> In May 2024, [Ariel Bellvalaire](/source/Ariel_Bellvalaire) was featured on the cover of ''Gritty Magazine''.<ref>{{Cite web |title=Triple Threat: ARIEL BELLVALAIRE - "Timelines and deadlines are just illusions" |url=https://www.grittyinpink.co/may-2024 |access-date=2025-06-26 |website=www.grittyinpink.co}}</ref>

== ''Inpink'' ==
''Inpink'' is Gritty in Pink's online platform designed to connect women in the music industry with jobs in music.<ref name=":1" /> In March 2022, [Melissa Ethridge](/source/Melissa_Ethridge) was announced as the first strategic advisor for the platform,<ref>{{Cite web |last=Staff |first=G. G. M. |date=2022-03-29 |title=GRITTY IN PINK JOINS FORCES WITH MELISSA ETHERIDGE TO LAUNCH INPINK MARKETPLACE, AIMING TO CHANGE THE LANDSCAPE FOR WOMEN IN MUSIC |url=https://guitargirlmag.com/news/music-news/gritty-in-pink-joins-forces-with-melissa-etheridge-to-launch-inpink-marketplace-aiming-to-change-the-landscape-for-women-in-music/ |access-date=2024-05-23 |website=Guitar Girl Magazine |language=en-US}}</ref> followed by [Live Nation](/source/Live_Nation) in October 2022,<ref>{{Cite web |last=Rubin |first=Hannah |date=2022-10-25 |title=Live Nation Women Funding Gritty In Pink Startup To Help Develop A Hiring Platform For Diverse Female Professionals In The Music Industry |url=https://www.livenationentertainment.com/2022/10/live-nation-women-funding-gritty-in-pink-startup-to-help-develop-a-hiring-platform-for-diverse-female-professionals-in-the-music-industry/ |access-date=2024-05-23 |website=Live Nation Entertainment |language=en-US}}</ref> and [Arlan Hamilton](/source/Arlan_Hamilton) in March 2024. Ethridge hired a videographer via the platform to shoot shows in April 2024.<ref>{{Cite web |last=Eggertsen |first=Chris |date=2024-03-21 |title=The Deals: Deezer & Merlin Strike Artist-Centric Royalties Partnership; WMG Expands India Presence |url=https://www.billboard.com/business/business-news/deezer-merlin-partner-artist-centric-royalties-music-deals-1235638054/ |access-date=2024-05-23 |website=Billboard |language=en-US}}</ref>

==References==
{{reflist|colwidth=30em}}

==External links==
* [https://www.grittyinpink.co/ Gritty In Pink: Official website]
* [http://inpink.com/ INPINK: Official website]

{{Music industry}}

Category:Women's organizations based in the United States
Category:Music organizations based in the United States
Category:Music industry associations

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Adapted from the Wikipedia article [Gritty In Pink](https://en.wikipedia.org/wiki/Gritty_In_Pink) by Wikipedia contributors ([contributor history](https://en.wikipedia.org/wiki/Gritty_In_Pink?action=history)). Available under [Creative Commons Attribution-ShareAlike 4.0 International](https://creativecommons.org/licenses/by-sa/4.0/). Changes may have been made.