# EMG, Inc. > Mediated Wiki article. Canonical URL: https://mediated.wiki/source/EMG%2C_Inc. > Markdown URL: https://mediated.wiki/source/EMG%2C_Inc..md > Source: https://en.wikipedia.org/wiki/EMG%2C_Inc. > Source revision: 1344984051 > License: Creative Commons Attribution-ShareAlike 4.0 International (https://creativecommons.org/licenses/by-sa/4.0/) Guitar pickups and EQ accessories manufacturer This article needs more citations. Please help improve this article by adding citations to reliable sources. Unsourced material may be challenged and removed. Find sources: "EMG, Inc." – news · newspapers · books · scholar · JSTOR (July 2014) (Learn how and when to remove this message) EMG, Inc. Type Privately held company Predecessor Overlend Founder Rob Turner Area served Worldwide Products Guitar pickups **EMG, Inc.** is the current legal name of an American company based in [Santa Rosa](/source/Santa_Rosa%2C_California), California that manufactures [guitar pickups](/source/Guitar_pickup) and [EQ](/source/Equalization_(audio)) accessories. Among guitar and bass accessories, the company sells active humbucker pickups, such as the [EMG 81](/source/EMG_81),[1] the [EMG 85](/source/EMG_85), the EMG 60, and the EMG 89. They also produce passive pickups such as the EMG-HZ series, which include SRO-OC1's and SC Sets. There is also a series geared towards a more traditional and passive sound known as the X series. Their active pickups are most popular among [hard rock](/source/Hard_rock) and [metal](/source/Metal_(music)) artists[1] such as [Metallica](/source/Metallica), [Slayer](/source/Slayer), [Zakk Wylde](/source/Zakk_Wylde), [Sepultura](/source/Sepultura), [Judas Priest](/source/Judas_Priest), [Exodus](/source/Exodus_(American_band)), [Emperor](/source/Emperor_(Norwegian_band)), [Cannibal Corpse](/source/Cannibal_Corpse), [Children of Bodom](/source/Children_of_Bodom), [Death Angel](/source/Death_Angel), [Cryptopsy](/source/Cryptopsy), [Malevolent Creation](/source/Malevolent_Creation) and [Primus](/source/Primus_(band)) but also used by others such as [Prince](/source/Prince_(musician)), [Vince Gill](/source/Vince_Gill), [Kyle Sokol](/source/Kyle_Sokol), [Steve Winwood](/source/Steve_Winwood), [Steve Lukather](/source/Steve_Lukather) and [David Gilmour](/source/David_Gilmour).[2] ## History The company was founded in 1976 by Rob Turner in [Long Beach, California](/source/Long_Beach%2C_California). It was originally called Dirtywork Studios, and their first pickup continues to be manufactured as models EMG H and EMG HA models. The active [humbucking](/source/Humbucking) pickup EMG 58 followed soon after. The name was changed to "Overlend"[3] (spelled "Overland" in some sources[4]) in 1978. However, its products have always been called EMG pickups. In 1981, EMG active pickups became standard equipment on [Steinberger](/source/Steinberger) basses and guitars. According to Hap Kuffner, EMG pickups originally had widespread success in Europe, after first exhibiting at the 1983 [Musikmesse](/source/Musikmesse) tradeshow in Germany. The name was changed to EMG, Inc. in 1983[3] ("EMG" stands for "[Electro-Magnetic](/source/Electromagnetism) [Generator](/source/Electrical_generator)"[5]). As Steinberger guitars became more popular among American metal and rock musicians, so did EMG pickups, and vice versa.[3] Early EMG pickup designs were made with a bar magnet inside for two reasons. The first reason is that the pole pieces had too much magnetism on the strings and could cause some lower notes to go out of pitch in a [Doppler effect](/source/Doppler_effect). The second reason is that the pole pieces can make tuning and placement of the strings much more difficult. Using the bar magnet however gave the strings a more balanced output. The design of the bar magnet gives it a smoother distortion, better sustain through the amplifier, and have less fade onto the strings than the design of pole pieces.[6] ## Products ### Overview EMG [pickups](/source/Guitar_pickup) are standard equipment on some models from guitar manufacturers such as [BC Rich](/source/BC_Rich), [ESP](/source/ESP_Guitars), [Schecter](/source/Schecter_Guitar_Research), [Cort](/source/Cort_Guitars), [Gibson](/source/Gibson_Guitar_Corporation), [Dean](/source/Dean_Guitar), [Steinberger](/source/Steinberger), [Ibanez](/source/Ibanez), and [Jackson Guitars](/source/Jackson_Guitars).[3] In addition to pickups, EMG Inc. also has a line of guitar and bass accessories, mainly for altering [equalization settings](/source/Equalization_(audio)) such as [bass](/source/Bass_(sound))/treble and gain boosting, and designed to work with most pickups. These can be found in instruments made by companies such as [Schecter](/source/Schecter_Guitar_Research), who ship almost all of their basses with EMG equalization circuitry. ### Pickup product range EMG Inc. has four distinct product ranges; the EMG Standard Series, HZ / SRO Series, SA Series and the EMG X-Series. These pickups are all featured on the official EMG Inc. website and include [solderless](/source/Solder) wiring harnesses. **Standard Series** The Standard Series consists of all their standard active guitar, bass, and acoustic pickups, including humbucking, single coil, and bass models for 4, 5, and 6 string basses. EMG [active](/source/Pickup_(music_technology)#Active_and_passive_pickups) pickups (such as the [EMG 60](/source/EMG_60), [EMG 81](/source/EMG_81), [EMG 85](/source/EMG_85), and [EMG 89](/source/EMG_89)) tend to have much higher [output](/source/Pickup_(music_technology)#Output) than [passive](/source/Pickup_(music_technology)#Active_and_passive_pickups) pickups of similar design (such as the [EMG HZ](/source/EMG_HZ)) because of the on-board [preamplifier](/source/Preamplifier). The high output, noise-reduction and responsiveness of EMG active pickups has made them popular with [hard rock](/source/Hard_rock) and [heavy metal](/source/Heavy_metal_music) guitarists because they [overdrive](/source/Overdrive_(music)) the input stage of [guitar amplifiers](/source/Guitar_amplifiers) more dramatically than a lower output pickup could. In 2012 EMG introduced a new 57/66 set to replace the outdated [EMG 60](/source/EMG_60) and [EMG 81](/source/EMG_81) configuration in which the designs were based on the [James Hetfield](/source/James_Hetfield) "JH Het Set" to mix high output from a passive pickup with the punch of the active pickups.[7] **HZ / SRO Series** The HZ / SRO Series is a variety of passive designs of humbucking and single coil pickups, as well as bass models for 4, 5, and 6 string basses. [HZ pickups](/source/EMG_HZ) are commonly used in guitar and bass manufacturers as stock pickups. **SA Series** The SA Series is an active single coil pick up with moderate gain output levels famous among [Fender Stratocaster](/source/Fender_Stratocaster) players for extra volume and gain while retaining that classic vintage tone. EMG P-X Precision pickups on a bass guitar. **X-Series** The X series is an active product designed to bridge the gulf between passive and active tonalities. They are active but are voiced to sound more organic, with a more rounded signal response like the passives, while retaining the active qualities such as noise reduction and high output. **Signature Pickups and Sets** EMG has released several signature pickups and sets for various artists, the two longest signature artists being [Kerry King](/source/Kerry_King) ("KFK Set") and [Zakk Wylde](/source/Zakk_Wylde) ("ZW Set"), both are which are based around the EMG 81 and EMG 85 set. There are also signature sets for Judas Priest's [Glenn Tipton](/source/Glenn_Tipton) ("GTV Vengenace" set custom-made for Tipton, based on the 81 / 81 set with steel magnets), [James Hetfield](/source/James_Hetfield) ("JH HET Set", set custom-made for Hetfield based on the 81 / 60 set with pole-pieces), and a complimentary set for fellow [Metallica](/source/Metallica) guitarist [Kirk Hammett](/source/Kirk_Hammett) ("KH Bonebreakers" based on the 81 / 60A set) [Exodus'](/source/Exodus_(American_band)) [Gary Holt](/source/Gary_Holt_(musician)) ("GH Set", based around the 81 / 89R in red covers), [Children of Bodom](/source/Children_of_Bodom)'s [Alexi Laiho](/source/Alexi_Laiho) (passive custom EMG pickup with a custom-voiced boost preamp), and [Black Sabbath](/source/Black_Sabbath)'s [Geezer Butler](/source/Geezer_Butler) (passive P and P/J voiced for Butler). [Metallica](/source/Metallica)'s [Robert Trujillo](/source/Robert_Trujillo) received a signature set ("RT Rip Tide" based on EMG's standard [Jazz Bass](/source/Jazz_Bass) pickups). Signature pickguards on offer include those made to the specifications of Steve Lukather, David Gilmour, and Vince Gill.[8] ## Endorsements Some artists and bands who use or endorse EMG pickups include: - [Anthrax](/source/Anthrax_(American_band))[3] - [Black Veil Brides](/source/Black_Veil_Brides)[2] - [Cannibal Corpse](/source/Cannibal_Corpse)[2] - [David Gilmour](/source/David_Gilmour)[9] - [Dino Cazares](/source/Dino_Cazares)[2] - [El Hefe](/source/El_Hefe)[2] - [James Hetfield](/source/James_Hetfield)[2] - [Jim Root](/source/Jim_Root)[2] - [Killswitch Engage](/source/Killswitch_Engage)[3] - [Kirk Hammett](/source/Kirk_Hammett)[2] - [Kyle Sokol](/source/Kyle_Sokol)[2] - [Les Claypool](/source/Les_Claypool)[2] - [Rammstein](/source/Rammstein)[2] - [Rob Trujillo](/source/Rob_Trujillo)[2] - [Sepultura](/source/Sepultura)[2] - [Slayer](/source/Slayer)[2] ## References 1. ^ [***a***](#cite_ref-humbucker_1-0) [***b***](#cite_ref-humbucker_1-1) Rardin, Kenny (June 2008). ["EMG-81TW Active Humbucker"](https://web.archive.org/web/20110219105134/http://www.premierguitar.com/Magazine/Issue/2008/Jun/EMG_81TW_Active_Humbucker.aspx). *Premier Guitar*. Archived from [the original](http://www.premierguitar.com/Magazine/Issue/2008/Jun/EMG_81TW_Active_Humbucker.aspx) on February 19, 2011. Retrieved April 13, 2011. 1. ^ [***a***](#cite_ref-artistlist_2-0) [***b***](#cite_ref-artistlist_2-1) [***c***](#cite_ref-artistlist_2-2) [***d***](#cite_ref-artistlist_2-3) [***e***](#cite_ref-artistlist_2-4) [***f***](#cite_ref-artistlist_2-5) [***g***](#cite_ref-artistlist_2-6) [***h***](#cite_ref-artistlist_2-7) [***i***](#cite_ref-artistlist_2-8) [***j***](#cite_ref-artistlist_2-9) [***k***](#cite_ref-artistlist_2-10) [***l***](#cite_ref-artistlist_2-11) [***m***](#cite_ref-artistlist_2-12) [***n***](#cite_ref-artistlist_2-13) ["EMG Artists Roster"](http://www.emgpickups.com/artist/index). EMG Pickups. Retrieved November 27, 2015. 1. ^ [***a***](#cite_ref-wylde_3-0) [***b***](#cite_ref-wylde_3-1) [***c***](#cite_ref-wylde_3-2) [***d***](#cite_ref-wylde_3-3) [***e***](#cite_ref-wylde_3-4) [***f***](#cite_ref-wylde_3-5) Charupakorn, Joe (September 2010). ["EMG: The Active Pickup Makers Celebrate 35 Years of Pioneering Tone"](https://www.premierguitar.com/gear/emg-the-active-pickup-makers-celebrate-35-years-of-pioneering-tone). *Premier Guitar*. Retrieved April 13, 2011. 1. **[^](#cite_ref-book_4-0)** Brosnac, Donald (1983). *Guitar Electronics For Musicians*. Omnibus Press. p. 40. [ISBN](/source/ISBN_(identifier)) [978-0-7119-0232-9](https://en.wikipedia.org/wiki/Special:BookSources/978-0-7119-0232-9). 1. **[^](#cite_ref-emg-history_5-0)** ["Company, History"](https://web.archive.org/web/20101122095248/https://emginc.com/pages/company). EMG Pickups. Archived from [the original](http://www.emginc.com/pages/company) on November 22, 2010. Retrieved April 13, 2011. 1. **[^](#cite_ref-6)** ["Archived copy"](https://web.archive.org/web/20120729142420/http://www.emgpickups.com/pdfs/EMG_Catalog.pdf) (PDF). Archived from [the original](http://www.emgpickups.com/pdfs/EMG_Catalog.pdf) (PDF) on July 29, 2012. Retrieved September 30, 2012.{{[cite web](https://en.wikipedia.org/wiki/Template:Cite_web)}}: CS1 maint: archived copy as title ([link](https://en.wikipedia.org/wiki/Category:CS1_maint:_archived_copy_as_title)) 1. **[^](#cite_ref-7)** ["Richie Faulkner And Andy James - EMG 57 + 66"](http://www.licklibrary.com/news/2012/10/4241-richie_faulkner_and_andy_james__emg_57__66). 1. **[^](#cite_ref-8)** ["EMG Pickups / Pickguard Sets / Guitar / Electric Guitar Pickups, Bass Guitar Pickups, Acoustic Guitar Pickups"](https://www.emgpickups.com/guitar/pro-series.html). *emgpickups.com*. 1. **[^](#cite_ref-9)** Tolinski, Brad (September 1994). ["Welcome to the Machines"](https://web.archive.org/web/20110724013318/http://www.pinkfloydfan.net/t11634-phil-taylor-welcome-machines-guitar.html). *Guitar World*. Archived from the original on July 24, 2011. Retrieved July 29, 2011. ## External links - [Official website](http://www.emgpickups.com/) - [*Premier Guitar* Video: EMG Inc. Factory Tour](https://www.youtube.com/watch?v=FSZy5oWl9hw) - [Rob Turner Interview](https://www.namm.org/library/oral-history/rob-turner) NAMM Oral History Library (2009) Authority control databases ISNI --- Adapted from the Wikipedia article [EMG, Inc.](https://en.wikipedia.org/wiki/EMG%2C_Inc.) by Wikipedia contributors ([contributor history](https://en.wikipedia.org/wiki/EMG%2C_Inc.?action=history)). Available under [Creative Commons Attribution-ShareAlike 4.0 International](https://creativecommons.org/licenses/by-sa/4.0/). Changes may have been made.