# Diffuse design > Mediated Wiki article. Canonical URL: https://mediated.wiki/source/Diffuse_design > Markdown URL: https://mediated.wiki/source/Diffuse_design.md > Source: https://en.wikipedia.org/wiki/Diffuse_design > Source revision: 1304744007 > License: Creative Commons Attribution-ShareAlike 4.0 International (https://creativecommons.org/licenses/by-sa/4.0/) Designing capabilities of non-designers **Diffuse design** refers to the designing capability of individuals who are not formally trained as [designers](/source/Designer). Drawing on the natural human ability to adopt a design approach, nonexpert designers bring diffuse design into the world via a combination of [critical sense](/source/Critical_thinking), [creativity](/source/Creativity), and [practical sense](/source/Pragmatism).[1] Diffuse design was coined by Italian design scholar [Ezio Manzini](/source/Ezio_Manzini) and was a central theme of his 2015 book *Design, When Everybody Designs*. Manzini asserts that everybody is endowed with the ability to design, though not everyone is a competent designer and fewer still become professional designers. He also suggests it is the role of expert designers in [social innovation](/source/Social_innovation) contexts to improve the conditions by which different [social actors](/source/Social_actors) can take part in [co-design](/source/Co-design) processes in a more expert fashion.[2] ## References 1. **[^](#cite_ref-1)** Manzini, Ezio (2015-01-02). "Design in the transition phase: a new design culture for the emerging design". *Design Philosophy Papers*. **13** (1): 57–62. [doi](/source/Doi_(identifier)):[10.1080/14487136.2015.1085683](https://doi.org/10.1080%2F14487136.2015.1085683). [ISSN](/source/ISSN_(identifier)) [1448-7136](https://search.worldcat.org/issn/1448-7136). 1. **[^](#cite_ref-2)** Ezio, Manzini. *Design, when everybody designs : an introduction to design for social innovation*. Cambridge, Massachusetts. [ISBN](/source/ISBN_(identifier)) [9780262328630](https://en.wikipedia.org/wiki/Special:BookSources/9780262328630). [OCLC](/source/OCLC_(identifier)) [904398409](https://search.worldcat.org/oclc/904398409). v t e Design Outline Designer Disciplines Communication design Advertising Book design Brand design Exhibit design Film title design Graphic design Motion Postage stamp design Print design Illustration Information design Instructional design News design Photography Retail design Signage / Traffic sign design Typography / Type design Video design Visual merchandising Environmental design Architecture Architectural lighting design Building design Passive solar Ecological design Environmental impact design Garden design Computer-aided Healthy community design Hotel design Interior architecture Interior design EID Keyline design Landscape architecture Sustainable Landscape design Spatial design Urban design Industrial design Automotive design Automotive suspension design CMF design Corrugated box design Electric guitar design Furniture design Sustainable Hardware interface design Motorcycle design 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knowledge language life load museum optimization paradigm principles rationale review specification studies studio technology --- Adapted from the Wikipedia article [Diffuse design](https://en.wikipedia.org/wiki/Diffuse_design) by Wikipedia contributors ([contributor history](https://en.wikipedia.org/wiki/Diffuse_design?action=history)). 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