# Datamonitor

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{{Short description|Market intelligence company}}
{{Infobox company
| name = Datamonitor
| logo = Datamonitor Logo.gif
| type = [Subsidiary](/source/Subsidiary)
| genre = 
| foundation = {{sda|1989}}
| founder = {{unbulleted list|Mike Danson|Doug Wilson}}
| location_city = [London](/source/London)
| location_country = United Kingdom
| location = 
| locations = 
| area_served = Global
| key_people = 
| industry = [Market Intelligence](/source/Market_Intelligence)
| products = 
| services = 
| revenue = 
| operating_income = 
| net_income = 
| assets = 
| equity = 
| owner = 
| num_employees = 
| parent = Citeline
| divisions = 
| subsid = 
| caption = 
| homepage = {{URL|http://www.datamonitor.com}}
| footnotes = 
| intl = 
}}

'''Datamonitor''' is an international company providing [market intelligence](/source/Market_Intelligence), data analysis, and opinion via a worldwide network of in-house analysts. The company tracks Automotive, Consumer Markets, Energy & Utilities, [Financial Services](/source/Financial_services), Logistics & Express, [Pharmaceutical](/source/Pharmaceutical) & Healthcare, [Retail](/source/Retail), Technology, Sourcing and Telecommunications markets. Its website claims to have over 6,000 clients, which it helps make strategic and operational decisions. Datamonitor was acquired in 2007 by [Informa](/source/Informa) for £513 million in cash.<ref name=grande>{{cite news|author1=Carlos Grande |author2= Andrew Edgecliffe-Johnson|title=Datamonitor accepts £513m bid |url= https://www.ft.com/content/81739dae-01e9-11dc-ac32-000b5df10621 | work=Financial Times |date=May 14, 2007}}</ref>

== History ==
The company was founded in 1989 by Mike Danson and Doug Wilson, with its first report covering the UK Frozen Food Industry. The company then expanded its coverage to include a number of markets and industries, having secured further business intelligence companies. In 1995, it expanded into the U.S. market by opening an office in [New York](/source/New_York_City). In 1999, it opened an office in [Frankfurt](/source/Frankfurt), Germany, and [Hong Kong](/source/Hong_Kong).<ref name=history>{{cite web |title=Our History |url=http://about.datamonitor.com/corporate/history.htm |website=Datamonitor |access-date=14 February 2015 |url-status=dead |archive-url=https://web.archive.org/web/20150217005925/http://about.datamonitor.com/corporate/history.htm |archive-date=17 February 2015 }}</ref> In November 2000 Datamonitor went public on the [London Stock Exchange](/source/London_Stock_Exchange).<ref>{{cite news|author1=Joanne Wallen|title=Energetic year for Datamonitor|url=http://citywire.co.uk/money/energetic-year-for-datamonitor/a219928|work=Citywire Money|date=February 26, 2001}}</ref><ref>{{cite news|title=Datamonitor PLC – Final Results|url=http://www.investegate.co.uk/article.aspx?id=200102260700434659Z|work=FE Investegate|date=26 February 2001}}</ref>

In 2007, Datamonitor was acquired by [Informa](/source/Informa) ([FTSE](/source/FTSE_Group): INF) in 2007 for £513 million in cash, a surprisingly large amount considering it was "a multiple of more than seven times Datamonitor’s revenue".<ref name=cook/> In 2011, Informa closed down Datamonitor offices in [Hyderabad](/source/Hyderabad), [India](/source/India), and [Dubai](/source/Dubai),{{citation needed|date=February 2015}} which had been opened in 2006 and 2007, respectively.<ref name=history/> In February 2015, parent company Informa [wrote down](/source/Write-off) Datamonitor's value of by almost 40%, and Informa [CEO](/source/Chief_executive_officer) Stephen Carter said that it was considering selling "some of the 'consumer forecasting' businesses that were part of the Datamonitor deal".<ref name=cook>{{cite news|last1=Cookson |first1=Robert |title =Informa writes down value of Datamonitor by almost 40%| url = http://www.ft.com/intl/cms/s/0/49aed382-b2a0-11e4-b234-00144feab7de.html | work=Financial Times|date=February 12, 2015}}</ref>

On 27 July 2015 [Progressive Digital Media](/source/Progressive_Digital_Media), a business chaired by Datamonitor founder Mike Danson, announced that it had agreed to acquire Datamonitor Financial, Datamonitor Consumer, MarketLine and Verdict businesses from Informa for a combined cash price of £25m.<ref>[https://web.archive.org/web/20160307215833/http://uk.reuters.com/article/idUKASN00093Z20150727 "Progressive Digital Media to buy some assets from Informa"]. ''Reuters''. 27 July 2015.</ref> Datamonitor Healthcare and Datamonitor Energy remained businesses of Informa plc. 

In 2022, Informa sold its Pharma Intelligence division, including Datamonitor Healthcare, to [Warburg Pincus](/source/Warburg_Pincus).<ref>{{cite web | url=https://www.spglobal.com/marketintelligence/en/news-insights/latest-news-headlines/informa-sells-pharma-intelligence-to-warburg-pincus-for-163-1-9b-68841075 | title=Informa sells Pharma Intelligence to Warburg Pincus for £1.9B }}</ref> The business was renamed Citeline. Later in 2022, Citeline was acquired by Norstella.<ref>{{Cite web|url=https://pharmaintelligence.informa.com/resources/product-content/citeline-and-norstella-unite-to-offer-life-sciences-clients-a-full-suite-of-commercial-and-clinical-solutions|title=Citeline and Norstella Unite to Offer Life Sciences Clients a Full Suite of Commercial and Clinical Solutions|accessdate=26 March 2023}}</ref>

==Acquired companies==
* Computerwire (2002)
* Productscan Online (2004)
* {{proper name|eBenchmarkers}} (2004)
* Butler Research Group (2005)
* Verdict Research (2005)<ref>Shah, Saeed, [https://web.archive.org/web/20090331152243/http://www.independent.co.uk/news/business/news/retailing-guru-nets-16347m-from-sale-of-verdict-507441.html "Retailing guru nets £4.7m from sale of Verdict"], ''The Independent'', 19 May 2005</ref>
* [Ovum Ltd.](/source/Ovum_Ltd.) (2006)<ref>Wilson, James, [https://www.ft.com/content/25d6d352-60a0-11db-a716-0000779e2340 "Ovum is bought for £42m to strengthen technology"], ''Financial Times'', 21 October 2006</ref>
* Life Science Analytics (2006)
* Brown Wilson Group (2009)<ref>{{Cite web |title=Datamonitor acquires Brown-Wilson Group. |url=http://www.entrepreneur.com/tradejournals/article/203026166.html |archive-url=https://web.archive.org/web/20110117111735/http://www.entrepreneur.com/tradejournals/article/203026166.html |archive-date=2011-01-17 |access-date=2026-05-18 |website=Entrepreneur.com}}</ref>
* Packtrack (2010)<ref>[http://www.packagedesignmag.com/content/datamonitor-group-acquires-research-organization-pack-track "Datamonitor Group Acquires Research Organization Pack-Track"]. ''Package Design Magazine'', 5 May 2010. {{Webarchive|url=https://web.archive.org/web/20160303202756/http://www.packagedesignmag.com/content/datamonitor-group-acquires-research-organization-pack-track|date=2016-03-03}}</ref>

Many of the acquired companies continue to have an independent brand presence within Datamonitor.

== References ==
{{Reflist}}

==External links==
*[http://www.datamonitor.com Company website]

{{Authority control}}

Category:British companies established in 1989
Category:Business services companies established in 1989
Category:1989 establishments in England
Category:Companies based in London
Category:Research and analysis firms of the United Kingdom

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Adapted from the Wikipedia article [Datamonitor](https://en.wikipedia.org/wiki/Datamonitor) by Wikipedia contributors ([contributor history](https://en.wikipedia.org/wiki/Datamonitor?action=history)). Available under [Creative Commons Attribution-ShareAlike 4.0 International](https://creativecommons.org/licenses/by-sa/4.0/). Changes may have been made.
