# Charly Alberti

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Argentinian drummer (born 1963)

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Charly Alberti Alberti in 2022 Background information Born Carlos Alberto Ficicchia (1963-03-27) 27 March 1963 (age 63) Buenos Aires, Argentina Genres Rock Occupation Drummer Years active 1982–present Formerly of Soda Stereo Website charlyalberti.com

Musical artist

**Charly Alberti** (born Carlos Alberto Ficicchia; 27 March 1963) is an Argentine musician.[1] He was the drummer for the rock band [Soda Stereo](/source/Soda_Stereo), which was formed in 1982 and disbanded in 1997.[2]

## Biography

Alberti was born on 27 March 1963 in [Buenos Aires](/source/Buenos_Aires). He is the son of jazz musician and drummer [Tito Alberti](/source/Tito_Alberti). He began studying music at the age of six.[3]

Alberti met [Gustavo Cerati](/source/Gustavo_Cerati), the future singer and guitarist of Soda Stereo, through Maria Laura Cerati, Gustavo's sister, who used to go to the [River Plate](/source/Club_Atl%C3%A9tico_River_Plate) sports club's pool. There Alberti played waterpolo and frequently talked to Maria Laura attempting to impress her. She told him that his brother was also interested in [The Police](/source/The_Police) and played the guitar. So he asked her to get in touch with Cerati.[4]

In 1982, Alberti co-founded the Argentinian rock band [Soda Stereo](/source/Soda_Stereo).[5] In 1986, [Remo Belli](/source/Remo_Belli), the CEO of [Remo](/source/Remo), a musical instrument company, sponsored Alberti to use Remo drumheads.[*[citation needed](https://en.wikipedia.org/wiki/Wikipedia:Citation_needed)*]

In 1997, Alberti launched Cybrel Digital Entertainment, a content application company based on [avant-garde](/source/Avant-garde) technology.[6]

In 1997, Soda Stereo disbanded after a final concert at River Plate Stadium in Buenos Aires.[7] He was named an [AppleMaster](/source/AppleMasters) by [Steve Jobs](/source/Steve_Jobs), co-founder of [Apple](/source/Apple_Inc.). He became the only Spanish-speaking [AppleMaster](/source/AppleMasters) in its history. At the end of the same year, he launched *URL Magazine*, *URL Records*, and Yeyeye.com.[6]

In 2003, [MTV Latin America](/source/MTV_(Latin_American_TV_channel)) invited Charly Alberti, [Ricky Martín](/source/Ricky_Martin), and [Juanes](/source/Juanes) to perform at [MTV Video Music Awards Latinoamérica 2003](/source/MTV_Video_Music_Awards_Latinoam%C3%A9rica_2003). In 2005, he founded MOLE with his brother Andrés Alberti (lead guitars), and band members Ezequial Dasso (Chorus and Bass) and Sergio Bufi (Singer and 2nd guitar). In April 2007, MOLE released their first album, *MOLE*.[8]

On 26 March 2008, MOLE won "Best Album by a New Rock Band" by [Gardel Awards](/source/Gardel_Awards).[9] In the same year, at the request of the Secretary of Tourism of the Nation, Alberti designed and directed the project "National Secretariat of Tourism of Argentina". The project won a prize at the [Webby Awards](/source/Webby_Awards). In 2009, he returned to the River Stadium, now with MOLE, to share the stage with the British band [Oasis](/source/Oasis_(band)). In May 2009, he traveled to [Nashville, Tennessee](/source/Nashville%2C_Tennessee), to attend the Annual Meeting of Directors of [The Climate Project](/source/The_Climate_Project) Foundation (TCP), where he met with the former Vice President of the [United States](/source/United_States) and Nobel Peace Prize laureate, [Al Gore](/source/Al_Gore), who invited him to the project.

In 2015, Alberti represented his organization, R21, which focuses on promoting sustainability, at the [Latin Alternative Music Conference](/source/Latin_Alternative_Music_Conference) (LAMC) in New York.[10] Alberti made a call to action for environmental sustainability during the festival's annual show at [Central Park SummerStage](/source/City_Parks_Foundation).[10]

In 2017, he became a U.N. Development Program Goodwill Ambassador.[9]

In 2019, after a year of preparation, Soda Stereo began an international tour that went across the continent called "Gracias Totales", to allow the public to see the band live one 'last time'. During their tour across the continent, Soda Stereo had "taken actions including planting 4,700 native trees to offset the carbon footprint",[11] being one of the first Latin American tours to do so.

In 2022, Alberti partnered with [Cerveza Quilmes](/source/Cerveza_Quilmes) and launched *27 Eazy*, a beer brand that is made with [malt](/source/Malt) produced from [regenerative methods](/source/Regenerative_agriculture).

On 23 September 2024, the [UN Environment Programme](/source/UN_Environment_Programme) (UNEP) elected Alberti as a Regional Goodwill Ambassador for The Caribbean and Latin America.[12]

## Instruments

Since the beginning of his career, Charly has used [Remo](/source/Remo) drumheads, [Zildjian](/source/Avedis_Zildjian_Company) cymbals, [Shure](/source/Shure) microphones, Gibraltar hardware, [Roland Electronic Drums](/source/Roland_V-Drums), and [Pro-Mark](/source/Pro-Mark) drumsticks.

Since mid-2007, Charly Alberti has been playing a [Yamaha drum](/source/Yamaha_drums), breaking his tradition of using brand Remo drums. Charly stated that Yamaha provided the rock sound, and Remo was spending more on drums for jazz; this decision was made in conjunction with Charly and [Remo Belli](/source/Remo_Belli), founder of Remo.

## References

1. **[^](#cite_ref-1)** Programme, United Nations Environment (23 September 2024). ["Charly Alberti | UNEP – UN Environment Programme"](https://www.unep.org/people/charly-alberti). *www.unep.org*. Retrieved 7 January 2025.

1. **[^](#cite_ref-2)** Gálvez, Miguel (5 September 2024). ["If Rock Is a Universal Language, Why Is Spanish Excluded From the Rock & Roll Hall of Fame? A Case for Soda Stereo's Induction"](https://www.billboard.com/music/latin/soda-stereo-rock-and-roll-hall-of-fame-induction-1235766959/). *Billboard*. Retrieved 3 February 2025.

1. **[^](#cite_ref-3)** ["Charly Alberti | Remo"](https://remo.com/profile/charly-alberti). *remo.com*. Retrieved 19 January 2025.

1. **[^](#cite_ref-4)** Izquierdo, Manuel (27 March 2024). [""Vengan los dos a mi casa": la llamada de Charly Alberti a Gustavo Cerati que dio origen a Soda Stereo"](https://www.theclinic.cl/2024/03/27/llamada-charly-alberti-gustavo-cerati-dio-origen-soda-stereo-baterista-zeta-bosio-cumpleanos/). *The Clinic* (in Spanish). Retrieved 6 February 2025.

1. **[^](#cite_ref-5)** ["35 Years Later, Soda Stereo's Debut Album Remains Fun as Hell & a Testament to Their Talent"](https://remezcla.com/features/music/revisiting-soda-stereo-debut-album-august-27-1984/). *Remezcla*. 27 August 2019. Retrieved 11 March 2025.

1. ^ [***a***](#cite_ref-:2_6-0) [***b***](#cite_ref-:2_6-1) ["www.charlyalberti.com – Biografia"](https://web.archive.org/web/20070319054736/http://www.charlyalberti.com/bioabajo.htm). 19 March 2007. Archived from [the original](http://www.charlyalberti.com/bioabajo.htm) on 19 March 2007. Retrieved 24 October 2024.

1. **[^](#cite_ref-7)** [*Billboard*](https://archive.org/stream/bub_gb_fQ8EAAAAMBAJ/bub_gb_fQ8EAAAAMBAJ_djvu.txt). unknown library. Nielsen Business Media, Inc. 28 June 1997.{{[cite book](https://en.wikipedia.org/wiki/Template:Cite_book)}}: CS1 maint: others ([link](https://en.wikipedia.org/wiki/Category:CS1_maint:_others))

1. **[^](#cite_ref-8)** ["Charly Alberti | Remo"](https://remo.com/profile/charly-alberti#:~:text=Charly%20Alberti%20%7C%20Remo.%20Soda%20Stereo,%20MOLE.%20He). *remo.com*. Retrieved 7 January 2025.

1. ^ [***a***](#cite_ref-:0_9-0) [***b***](#cite_ref-:0_9-1) ["Charly Alberti | Remo"](https://remo.com/profile/charly-alberti#:~:text=Charly%20Alberti%20%7C%20Remo.%20Soda%20Stereo,%20MOLE.%20He). *remo.com*. Retrieved 27 September 2024.

1. ^ [***a***](#cite_ref-:1_10-0) [***b***](#cite_ref-:1_10-1) Cantor-Navas, Judy (5 July 2015). ["Charly Alberti on Everyday Environmental Activism & Cirque de Soleil's Soda Stereo Show"](https://www.billboard.com/music/latin/charly-alberti-soda-stereo-environment-cirque-de-soleil-6619940/). *Billboard*. Retrieved 3 January 2025.

1. **[^](#cite_ref-11)** ["Argentinian musician Charly Alberti named UN Environment Programme Goodwill Ambassador"](https://www.unep.org/news-and-stories/press-release/argentinian-musician-charly-alberti-named-un-environment-programme). *www.unep.org*. 23 September 2024. Retrieved 7 January 2025.

1. **[^](#cite_ref-12)** ["Argentinian musician Charly Alberti named UN Environment Programme Goodwill Ambassador"](https://www.unep.org/news-and-stories/press-release/argentinian-musician-charly-alberti-named-un-environment-programme). *www.unep.org*. 23 September 2024. Retrieved 27 September 2024.

## External links

Media related to [Charly Alberti](https://commons.wikimedia.org/wiki/Category:Charly_Alberti) at Wikimedia Commons

- [Charly Alberti](https://www.facebook.com/charlyalberti) on [Facebook](/source/Facebook_(identifier))

- [www.revolucion21.org](https://www.revolucion21.org/)

- [Soda Stereo official website](http://www.sodastereo.com/)

v t e Soda Stereo Gustavo Cerati Zeta Bosio Charly Alberti Studio albums Soda Stereo (1984) Nada Personal (1985) Signos (1986) Doble Vida (1988) Canción Animal (1990) Dynamo (1992) Sueño Stereo (1995) EPs Languis (1989) Rex Mix (1991) Remix albums Zona de Promesas (1993) Live albums Ruido Blanco (1987) Comfort y Música Para Volar (1996) El Último Concierto (1997) Compilations Me Verás Volver (2007) Songs "Persiana Americana (1986)" "En la Ciudad de la Furia (1988)" "De Música Ligera (1990)" "Primavera 0 (1992)" Videos El Último Concierto Comfort y Música Para Volar Associated people Carlos Alomar Tweety González Related articles Alternative rock Argentine rock Rock en español Tributo a Soda Stereo Labels Sony Music Argentina BMG Argentina Categories Members Albums Songs

Authority control databases International VIAF WorldCat National Spain Argentina Artists MusicBrainz

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Adapted from the Wikipedia article [Charly Alberti](https://en.wikipedia.org/wiki/Charly_Alberti) by Wikipedia contributors ([contributor history](https://en.wikipedia.org/wiki/Charly_Alberti?action=history)). Available under [Creative Commons Attribution-ShareAlike 4.0 International](https://creativecommons.org/licenses/by-sa/4.0/). Changes may have been made.