# Altia

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{{Short description|Former Finnish vodka producer}}
{{Distinguish|Altia Sthembile Hlongo|Altria}}
{{Use dmy dates|date=May 2025}}
{{Infobox company
| name = Altia Oyj
| logo = Altia first CMYK W.png
| type = [Julkinen osakeyhtiö](/source/Julkinen_osakeyhti%C3%B6)
| traded_as = {{OMX|HEX151998|ALTIA}}
| founded = {{start date and age|1999}}
| defunct = {{end date and age|df=yes|2021|9|1}}
| fate = [Merged](/source/Merged) with [Arcus AS](/source/Arcus_AS)
| successor = [Anora Group](/source/Anora_Group)
| key_people = [Pekka Tennilä](/source/Pekka_Tennil%C3%A4) <small>(CEO)</small>
| hq_location_city = Helsinki
| hq_location_country = Finland
| industry = Alcoholic beverage production, import & marketing
| num_employees = 880
| owner = [Government of Finland](/source/Government_of_Finland) (35.9%)
| website = {{Official URL}}
}}
'''Altia Oyj''' was a Finnish state-owned corporation based in Helsinki, which produces, imports, exports and markets alcoholic beverages. It operates in Finland, Sweden, Norway, Denmark, Estonia and Latvia. Altia has production plants in Koskenkorva and [Rajamäki](/source/Rajam%C3%A4ki_(village)) in Finland and in [Tabasalu](/source/Tabasalu) in Estonia. Altia's strategy is based on two complementary cornerstones – building own brands and providing a leading Nordic and Baltic service platform for partners to develop their business. The largest imported brands are [Drostdy-Hof](/source/Drostdy-Hof), [Two Oceans](/source/Two_Oceans) and [Jack Daniel's](/source/Jack_Daniel's).

Altia's sales companies in the alcohol monopoly countries are Altia Finland, Alpha Beverages and Wennerco in Finland, Altia Sweden, Bibendum and Philipson Söderberg in Sweden and Interbev, Bibendum, Strøm and Best Buys in Norway. Altia Denmark, Altia Eesti, Altia Latvia and Jaunalko operate in the open markets Denmark, Estonia and Latvia.

The corporation was formed from the production and import sectors of the old [alcohol monopoly](/source/alcohol_monopoly) [Alko](/source/Alko). Today, Altia is no longer a part of Alko, and Alko itself has only a distribution monopoly.

Altia acquired Scandinavian Beverage Group in 2004. In 2010 Altia acquired a portfolio of wine brands including Chill Out and [Blossa Glögg](/source/Blossa_Gl%C3%B6gg) and a portfolio of Swedish and Danish heritage spirits. The spirits portfolio consists of e.g. [O. P. Anderson](/source/O._P._Anderson), [Skåne Akvavit](/source/Sk%C3%A5ne_Akvavit), [Svenska Nubbar](/source/Svenska_Nubbar), [1-Enkelt Bitter](/source/1-Enkelt_Bitter), [Brøndums Snaps](/source/Br%C3%B8ndums_Snaps), [Larsen Cognac](/source/%3Ano%3ALarsen_Cognac), [Explorer Vodka](/source/Explorer_Vodka), [Kronvodka](/source/Kronvodka), [Lord Calvert Canadian Whisky](/source/Lord_Calvert_Canadian_Whisky) and [Barracuda Rum](/source/Barracuda_Rum). The acquisition also included Svendborg bottling facility in Denmark and the logistics centres in Odense, Denmark, and Årsta, Sweden.<ref>

{{cite web
 |title=Altia Acquires A Wine And Spirits Portfolio From Pernod Ricard
 |publisher=Altia Corporation
 |url=http://www.altiacorporation.com/en/media/altia+acquires+a+wine+and+spirits+portfolio+from+pernod+ricard
 |date=15 February 2010
 |accessdate=29 November 2011
 |archiveurl=https://web.archive.org/web/20130613034640/http://www.altiacorporation.com/en/media/altia%2Bacquires%2Ba%2Bwine%2Band%2Bspirits%2Bportfolio%2Bfrom%2Bpernod%2Bricard
 |archivedate=13 June 2013
 |url-status=dead
}}</ref><ref>
{{cite web
 |title=Acquisition Between Altia and Pernod Ricard Completed
 |publisher=Altia Corporation
 |url=http://www.altiacorporation.com/en/media/acquisition+between+altia+and+pernod+ricard+completed
 |date=3 May 2010
 |accessdate=29 November 2011
 |archiveurl=https://web.archive.org/web/20130531162706/http://www.altiacorporation.com/en/media/acquisition%2Bbetween%2Baltia%2Band%2Bpernod%2Bricard%2Bcompleted
 |archivedate=31 May 2013
 |url-status=dead
}}</ref>

In 2018, Altia became a publicly tradeable company on the Helsinki Stock Exchange.<ref>{{Cite web|url=https://news.cision.com/altia/r/the-ipo-of-altia-plc-was-oversubscribed-and-the-final-subscription-price-is-eur-7-50-per-share,c2478355|title=The IPO of Altia Plc was oversubscribed and the final subscription price is EUR 7.50 per share|website=News Powered by Cision|language=en|access-date=2020-02-04}}</ref>

The most famous own products of Altia are [Koskenkorva](/source/Koskenkorva) and [Jaloviina](/source/Jaloviina) in Finland, Explorer Vodka, Grönstedt's Cognac, Blossa Glögg and Chill Out wines in Sweden, 1 Enkelt in Denmark, Saaremaa Vodka in Estonia and [Renault Cognac](/source/Renault_(cognac)) in Travel Trade. Altia also produces [Finlandia Vodka](/source/Finlandia_Vodka), which is wholly owned by the US spirits company, [Brown-Forman](/source/Brown-Forman).<ref>{{cite web|url=http://findarticles.com/p/articles/mi_m0EIN/is_2004_Nov_22/ai_n7071206 |title=Business Wire article on Brown-Forman's incremental purchases of Finlandia |via=FindArticles |accessdate=2010-10-06}}</ref> The sale of Finlandia to Brown-Forman Corporation is part of a broader privatization program to reduce Finland's government ownership of state-enterprise.<ref>https://ideas.repec.org/p/ces/ceswps/_1012.html [University of Connecticut](/source/University_of_Connecticut)'s Department of Economics</ref>

In 2020, Altia proposed a merger with the Norwegian alcohol wholesaler [Arcus](/source/Arcus_(company)), subject to approval by [competition regulator](/source/competition_regulator)s in Finland, Norway, and Sweden, where the new company will operate.<ref>{{Cite web|date=2021-04-19|title=Merger of Finnish booze firm Altia and Norway's Arcus gets conditional OK from regulator|url=https://yle.fi/uutiset/osasto/news/merger_of_finnish_booze_firm_altia_and_norways_arcus_gets_conditional_ok_from_regulator/11891654|url-status=live|access-date=2021-08-24|website=Yle Uutiset|language=en|archive-url=https://web.archive.org/web/20210419150106/https://yle.fi/uutiset/osasto/news/merger_of_finnish_booze_firm_altia_and_norways_arcus_gets_conditional_ok_from_regulator/11891654 |archive-date=19 April 2021 }}</ref> The merger was completed 1 September 2021 forming [Anora Group](/source/Anora_Group).<ref name=SB>{{cite web|url=https://www.thespiritsbusiness.com/2021/09/altia-and-arcus-complete-merger-to-become-anora/|title=Altia and Arcus merge to become Anora|first=Mileta|last=Kiely|date=1 September 2021|access-date=7 December 2021}}</ref>

== References ==
{{Reflist}}

==External links==
* {{Official website}}

{{Authority control}}

Category:Manufacturing companies based in Helsinki
Category:Drink companies of Finland
Category:Government-owned companies of Finland
Category:Food and drink companies established in 1999
Category:Finnish companies established in 1999
Category:Companies formerly listed on Nasdaq Helsinki

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Adapted from the Wikipedia article [Altia](https://en.wikipedia.org/wiki/Altia) by Wikipedia contributors ([contributor history](https://en.wikipedia.org/wiki/Altia?action=history)). Available under [Creative Commons Attribution-ShareAlike 4.0 International](https://creativecommons.org/licenses/by-sa/4.0/). Changes may have been made.
